Seiko Reinvents The Marinemaster With HBF001 And HBF002
Seiko doesn’t rush. It rarely has to. It took the brand until 2023 to revive…
Fashion news
Fashion news
Shohei Ohtani Just Made Seiko The Most Talked-About Watch Brand In Baseball
There are athlete endorsements, and then there are partnerships that actually make sense. When Seiko…
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The Coolest Flex Right Now Is a Cheap Watch
This is an edition of the newsletter Box + Papers, Cam Wolf’s weekly deep dive into…
Fashion news
The Best Watches Under $500
The best watches under $500 are proof that just because you can spend five figures…
Fashion news
Seiko’s Limited-Edition ‘Initial D’ Chronograph Brings The Legendary AE86 To Your Wrist
There are watches that tell time, and there are watches that tell a story. Seiko’s…
Tech-news
Gear News of the Week: iPhone 17 May Be a Month Away, and Sonos to Raise Prices
Watch enthusiasts will no doubt get the joke Seiko and Pepsi are making together here:…
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Seiko’s New Speedtimers Prove the Brand Is Still the Best Deal in Watches
For those who prefer their Speedtimers without the Japanese carmaker’s livery, there are three new…