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Now You Can Rent a Bridgerton Look to Celebrate Season 4

Now You Can Rent a Bridgerton Look to Celebrate Season 4

Bridgerton isn’t just a massively popular series of sweeping, dramatic, romantic love stories—it’s also a source of some pretty major fashion inspiration. But Regency dressing isn’t the most everyday-friendly kinda thing for most of us… until now, anyway!

Nuuly, the subscription-based clothing rental service that lets you swap out your wardrobe regularly, teamed up with the Netflix show and four talented designers for a limited-edition collection inspired by Bridgerton. Nuuly tapped Guizio, House of Aama, Fashion Brand Company, and Tessa Fay for the “Reimagines Regency” collection, allowing them to infuse Regency-inspired silhouettes and styles with their unique design perspectives.

“By blending the elegance of Bridgerton with the distinct voices of these four designers, we’ve created a wardrobe that encourages our community to have fun with self-expression—whether they are dressing for a watch party or simply adding a touch of Regency-inspired drama to their everyday rotation,” says Sky Pollard, Head of Product at Nuuly.

The collection was inspired by three narratives from season four, including “Lady in Silver,” or the masquerade ball where Benedict Bridgerton and Sophie Baek meet; “The Cottage,” or the plot point that brings the lovers together; and “Bridgerton Florals,” a bevy of pastels, bows, and floral prints. Each piece has a touch of Bridgerton charm but is easily wearable for everyday life, and the dresses, blouses, and more can be easily incorporated into your existing wardrobe. In addition to the more casual pieces, you’ll also find statement and formalwear for prom and spring and summer weddings. (Or a fancy ball, if you just so happen to be the diamond of the season.)

Guizio designer Danielle Guizio says that the Regency era has always felt “deeply personal” and is a constant source of inspiration when designing. “That sense of romance and femininity has lived within Guizio’s design language since day one. It’s always been an intuitive part of how I design,” she tells Teen Vogue. Guizio often uses corsets in her work and spotlights the Leila Dress from the collab as a standout example. “It is a dress that I really took the time to perfect,” Guizio shares. “The corseting in the back really accentuates the body, and it was one of the pieces that was extremely inspired by this time period.”

Guizo X Nuuly Bridgerton Collab

Corsets remained a must for women of the Regency era, but the period also welcomed new silhouettes—most notably the high-waisted, loose-fitting empire-waist gown, which is a hero piece on Bridgerton. Fashion Brand Company designer Penelope Gazin noted that in the Regency era, fashion trends “rejected the very fancy and labor-intensive designs that came before… Silhouettes were simpler and allowed for more movement, fabrics were more forgiving, and dresses, for the most part, were easier to put on.”

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