I’ve been testing a lot of $500 to $600 laptops recently from companies like Acer, Lenovo, and HP, many of which take a more conventional Windows approach to rivaling the MacBook Neo by offering better specs at lower prices. They all have 16 GB of RAM and use more powerful chips, too. But none challenge the MacBook Neo in display quality and chassis materials. That doesn’t mean there isn’t a place for something like the HP OmniBook 3, but it doesn’t play for the same audience as the Dell XPS 13 and MacBook Neo.
The Wrong Direction
Inevitably there would be a company that thinks it can ride on the success of the MacBook Neo without understanding what makes it tick. Last week, Microsoft announced two versions of its Surface Laptop for Business PCs: a higher-end 13.8-inch model and a cheaper 13-inch device. The 13.8-inch model is a more standard refresh, implementing Intel’s new Core Ultra X7 368H Panther Lake chip—and most notably, it still starts with 16 GB of RAM.
The smaller 13-inch model is where things get problematic. Despite its starting price of $1,200, that configuration only comes with 8 GB of RAM. Don’t get too caught up in the price, since business PCs always come with an up charge. The starting RAM is the eyebrow-raising spec. Unlike the new Dell XPS 13, Microsoft isn’t tricking this out with a thinner chassis and an upgraded screen—it’s just giving you less computing power and calling it good.
And to be fair, this “optional” 8 GB model is coming later this year, separate from the 16 GB and 24 GB versions. But it’s hard to imagine Microsoft being willing to sell an 8 GB laptop in 2026 if Apple hadn’t paved the way. While there’s no 2025 Surface Laptop 13 for Business for direct comparison, the consumer version of the Surface Laptop 13 started with 16 GB of RAM. This feels like a straight generational downgrade.
I’ve been testing a lot of $500 to $600 laptops recently from companies like Acer, Lenovo, and HP, many of which take a more conventional Windows approach to rivaling the MacBook Neo by offering better specs at lower prices. They all have 16 GB of RAM and use more powerful chips, too. But none challenge the MacBook Neo in display quality and chassis materials. That doesn’t mean there isn’t a place for something like the HP OmniBook 3, but it doesn’t play for the same audience as the Dell XPS 13 and MacBook Neo.
The Wrong Direction
Inevitably there would be a company that thinks it can ride on the success of the MacBook Neo without understanding what makes it tick. Last week, Microsoft announced two versions of its Surface Laptop for Business PCs: a higher-end 13.8-inch model and a cheaper 13-inch device. The 13.8-inch model is a more standard refresh, implementing Intel’s new Core Ultra X7 368H Panther Lake chip—and most notably, it still starts with 16 GB of RAM.
The smaller 13-inch model is where things get problematic. Despite its starting price of $1,200, that configuration only comes with 8 GB of RAM. Don’t get too caught up in the price, since business PCs always come with an up charge. The starting RAM is the eyebrow-raising spec. Unlike the new Dell XPS 13, Microsoft isn’t tricking this out with a thinner chassis and an upgraded screen—it’s just giving you less computing power and calling it good.
And to be fair, this “optional” 8 GB model is coming later this year, separate from the 16 GB and 24 GB versions. But it’s hard to imagine Microsoft being willing to sell an 8 GB laptop in 2026 if Apple hadn’t paved the way. While there’s no 2025 Surface Laptop 13 for Business for direct comparison, the consumer version of the Surface Laptop 13 started with 16 GB of RAM. This feels like a straight generational downgrade.
Microsoft Surface Laptop for Business, 13-inch.
#Targets #Set #MacBook #Neolaptop,laptops,shopping,microsoft,apple,mac,windows,surface,computers,pcs">Everyone Has Their Targets Set on the MacBook Neo
Yet it’s only $699 (or $599 for students). The XPS 13 makes similar trade-offs as the MacBook Neo. First, it starts with only 8 GB of RAM and 256 GB of storage. It also starts with a slower Intel Core 5 processor (note: not Intel Core Ultra). I’ll be interested to find how the performance and battery life stack up against the MacBook Neo, but Dell is clearly taking notes from Apple, which used a slower iPhone chip in the Neo instead of an M-series laptop-grade processor.
What’s nice about the Dell XPS 13, though, is that you can scale it up appropriately. The MacBook Neo is capped in both storage and memory, but the XPS 13 can be configured up to 32 GB of RAM and 1 TB of storage.
I’ve been testing a lot of $500 to $600 laptops recently from companies like Acer, Lenovo, and HP, many of which take a more conventional Windows approach to rivaling the MacBook Neo by offering better specs at lower prices. They all have 16 GB of RAM and use more powerful chips, too. But none challenge the MacBook Neo in display quality and chassis materials. That doesn’t mean there isn’t a place for something like the HP OmniBook 3, but it doesn’t play for the same audience as the Dell XPS 13 and MacBook Neo.
The Wrong Direction
Inevitably there would be a company that thinks it can ride on the success of the MacBook Neo without understanding what makes it tick. Last week, Microsoft announced two versions of its Surface Laptop for Business PCs: a higher-end 13.8-inch model and a cheaper 13-inch device. The 13.8-inch model is a more standard refresh, implementing Intel’s new Core Ultra X7 368H Panther Lake chip—and most notably, it still starts with 16 GB of RAM.
The smaller 13-inch model is where things get problematic. Despite its starting price of $1,200, that configuration only comes with 8 GB of RAM. Don’t get too caught up in the price, since business PCs always come with an up charge. The starting RAM is the eyebrow-raising spec. Unlike the new Dell XPS 13, Microsoft isn’t tricking this out with a thinner chassis and an upgraded screen—it’s just giving you less computing power and calling it good.
And to be fair, this “optional” 8 GB model is coming later this year, separate from the 16 GB and 24 GB versions. But it’s hard to imagine Microsoft being willing to sell an 8 GB laptop in 2026 if Apple hadn’t paved the way. While there’s no 2025 Surface Laptop 13 for Business for direct comparison, the consumer version of the Surface Laptop 13 started with 16 GB of RAM. This feels like a straight generational downgrade.
Now, according to anonymous sources who spoke to Bloomberg’s Mark Gurman, an upcoming update will address problems with Liquid Glass in macOS 26. If you haven’t updated because you hate it, or are worried the design flaws make it unusable, you are seen.
Gurman writes that Apple “is preparing what people internally consider to be a ‘slight redesign’ for macOS 27,” and that the company is looking to fix, “shadows and transparency quirks.”
Gurman’s sources sound a bit defensive, however. They tell him the Liquid Glass update “didn’t necessarily suffer from design problems,” but instead had “a not-completely-baked implementation from Apple’s software engineering team.” The fixes, then, are supposed to “make Liquid Glass look the way Apple’s design team intended it to from the start.” Got it? The designers thought everything through from the beginning, but the artless neanderthals who built their designs into software—this thinking goes—let them down.
My first impression was that it was overly generous of Gurman to give voice to this framing of the Liquid Glass story, but I have to admit that it’s also a genuinely plausible explanation for just how hated the design scheme ended up being.
For instance, while Apple has already chipped away at some of the bigger problems, Tahoe shipped with some issues that were beyond annoying and actually interfered with usability, particularly for low vision people. Before the 26.3 update in February, as OS X Daily noted, choosing the option to reduce transparency “would leave considerable transparent effects, including in sidebars, headers, titlebars, search boxes, and more, leading to situations where text would overlap and interface elements would be washed out with blurry colors and interface elements.”
Then again, some designs were heavily criticized on an aesthetic basis, not as bad implementation. There’s probably no bigger Apple fan than John Gruber of Daring Fireball, and his take on the redesign of some of the icons was scorching: “I don’t think the old icons for these apps from MacOS 15 were particularly good — Apple has mostly lost its “iconslookcool” game. But the new ones in MacOS 26 Tahoe are objectively terrible.”
Gurman has claimed in the past that Liquid Glass is sort of a long game, rolled out in advance of the release of the 20th anniversary iPhone, which he expects to be a huge design milestone for Apple. Supposedly, that phone’s overall vibe will benefit from Liquid Glass. When all is revealed, maybe the world will agree.
In the meantime, macOS is getting some tweaks, and we should expect, Gurman says, “more of a cleanup and refinement effort aligned with the company’s wider push to polish its software this year.”
Now, according to anonymous sources who spoke to Bloomberg’s Mark Gurman, an upcoming update will address problems with Liquid Glass in macOS 26. If you haven’t updated because you hate it, or are worried the design flaws make it unusable, you are seen.
Gurman writes that Apple “is preparing what people internally consider to be a ‘slight redesign’ for macOS 27,” and that the company is looking to fix, “shadows and transparency quirks.”
Gurman’s sources sound a bit defensive, however. They tell him the Liquid Glass update “didn’t necessarily suffer from design problems,” but instead had “a not-completely-baked implementation from Apple’s software engineering team.” The fixes, then, are supposed to “make Liquid Glass look the way Apple’s design team intended it to from the start.” Got it? The designers thought everything through from the beginning, but the artless neanderthals who built their designs into software—this thinking goes—let them down.
My first impression was that it was overly generous of Gurman to give voice to this framing of the Liquid Glass story, but I have to admit that it’s also a genuinely plausible explanation for just how hated the design scheme ended up being.
For instance, while Apple has already chipped away at some of the bigger problems, Tahoe shipped with some issues that were beyond annoying and actually interfered with usability, particularly for low vision people. Before the 26.3 update in February, as OS X Daily noted, choosing the option to reduce transparency “would leave considerable transparent effects, including in sidebars, headers, titlebars, search boxes, and more, leading to situations where text would overlap and interface elements would be washed out with blurry colors and interface elements.”
Then again, some designs were heavily criticized on an aesthetic basis, not as bad implementation. There’s probably no bigger Apple fan than John Gruber of Daring Fireball, and his take on the redesign of some of the icons was scorching: “I don’t think the old icons for these apps from MacOS 15 were particularly good — Apple has mostly lost its “iconslookcool” game. But the new ones in MacOS 26 Tahoe are objectively terrible.”
Gurman has claimed in the past that Liquid Glass is sort of a long game, rolled out in advance of the release of the 20th anniversary iPhone, which he expects to be a huge design milestone for Apple. Supposedly, that phone’s overall vibe will benefit from Liquid Glass. When all is revealed, maybe the world will agree.
In the meantime, macOS is getting some tweaks, and we should expect, Gurman says, “more of a cleanup and refinement effort aligned with the company’s wider push to polish its software this year.”
#Apple #Reportedly #Retooling #Liquid #Glass #Problems #macOSApple,Liquid Glass,macos 27">Yes, Apple Is Reportedly Retooling Some Liquid Glass Problems for macOS 27
Now, according to anonymous sources who spoke to Bloomberg’s Mark Gurman, an upcoming update will address problems with Liquid Glass in macOS 26. If you haven’t updated because you hate it, or are worried the design flaws make it unusable, you are seen.
Gurman writes that Apple “is preparing what people internally consider to be a ‘slight redesign’ for macOS 27,” and that the company is looking to fix, “shadows and transparency quirks.”
Gurman’s sources sound a bit defensive, however. They tell him the Liquid Glass update “didn’t necessarily suffer from design problems,” but instead had “a not-completely-baked implementation from Apple’s software engineering team.” The fixes, then, are supposed to “make Liquid Glass look the way Apple’s design team intended it to from the start.” Got it? The designers thought everything through from the beginning, but the artless neanderthals who built their designs into software—this thinking goes—let them down.
My first impression was that it was overly generous of Gurman to give voice to this framing of the Liquid Glass story, but I have to admit that it’s also a genuinely plausible explanation for just how hated the design scheme ended up being.
For instance, while Apple has already chipped away at some of the bigger problems, Tahoe shipped with some issues that were beyond annoying and actually interfered with usability, particularly for low vision people. Before the 26.3 update in February, as OS X Daily noted, choosing the option to reduce transparency “would leave considerable transparent effects, including in sidebars, headers, titlebars, search boxes, and more, leading to situations where text would overlap and interface elements would be washed out with blurry colors and interface elements.”
Then again, some designs were heavily criticized on an aesthetic basis, not as bad implementation. There’s probably no bigger Apple fan than John Gruber of Daring Fireball, and his take on the redesign of some of the icons was scorching: “I don’t think the old icons for these apps from MacOS 15 were particularly good — Apple has mostly lost its “iconslookcool” game. But the new ones in MacOS 26 Tahoe are objectively terrible.”
Gurman has claimed in the past that Liquid Glass is sort of a long game, rolled out in advance of the release of the 20th anniversary iPhone, which he expects to be a huge design milestone for Apple. Supposedly, that phone’s overall vibe will benefit from Liquid Glass. When all is revealed, maybe the world will agree.
In the meantime, macOS is getting some tweaks, and we should expect, Gurman says, “more of a cleanup and refinement effort aligned with the company’s wider push to polish its software this year.”
By providing a needed security patch to an older version of iOS last month, Apple…
According to the New York Times, if you bought an iPhone 16 or certain iPhone 15 between June of 2024 and March of 2025, you may soon be eligible to receive a check for as much as $95 per device as part of a class action lawsuit related to Apple Intelligence and Siri. The allegedly flawed Apple Intelligence features that were part of the suit originally shipped on iPhone 15 Pro and Pro Max in June of 2024. The Apple Intelligence-native iPhone 16 line shipped later that year.
On Tuesday, Apple settled claims in U.S. District Court in San Jose, California over alleged false advertising. The suit argued that Apple led consumers to believe the Apple Intelligence suite of features was more capable than it actually was. The total settlement amount, still awaiting a judge’s approval, is $250 million.
Apple maintains that it did nothing wrong. Marni Goldberg, an Apple spokesperson gave a statement to the Times, claiming that beginning with “the launch of Apple Intelligence,” Apple has “introduced dozens of features across many languages that are integrated across Apple’s platforms,” and that the company had “resolved this matter to stay focused on doing what we do best, delivering the most innovative products and services to our users.”
This lawsuit was “fallout,” according to Axios, from Apple’s acknowledgement last year that AI upgrades to Siri were not going to be released on schedule. A statement to Daring Fireball at the time said Apple had “been working on a more personalized Siri, giving it more awareness of your personal context, as well as the ability to take action for you within and across your apps,” but added, “It’s going to take us longer than we thought to deliver on these features and we anticipate rolling them out in the coming year.”
The ad is a nice summary of the “more personal” Siri concept that still has not been realized. We see Ramsey notice a person whose name they know they should know, so they quickly ask Siri “the name of the guy I had a meeting with a couple of months ago at Cafe Grenel?” It’s up to the viewer to presume this beefed-up version of Siri is able to use this prompt to draw on, say, an email, and produce the right answer. It immediately replies, “You met Zac Wingate at Cafe Grenel a couple of months ago.”
To put this class action settlement in context, Apple had been struggling mightily with Siri ever since—deservedly or not—ChatGPT created new consumer expectations for an AI-powered assistant. “AI is what most investors are really excited about. Almost all momentum in the market in general is being fueled by AI,” a portfolio manager named Brian Mulberry told the Wall Street Journal in February of 2024. Mulberry lamented that “Apple really hasn’t made a big splash in the AI space yet.”
So the Apple Intelligence rollout was perceived as coming late, but it was also, it seems, too early—given that it was sued and ended up settling for $250 million. In an interview with TechRadar last year after the smoke cleared around Siri’s underperformance, Apple software chief Craig Federighi explained that the company was working on a “version 2” of the new Siri that would work in all the personalized ways consumers had come to expect, but that Apple was no longer publicly offering a speculative release schedule for that version.
According to the New York Times, if you bought an iPhone 16 or certain iPhone 15 between June of 2024 and March of 2025, you may soon be eligible to receive a check for as much as $95 per device as part of a class action lawsuit related to Apple Intelligence and Siri. The allegedly flawed Apple Intelligence features that were part of the suit originally shipped on iPhone 15 Pro and Pro Max in June of 2024. The Apple Intelligence-native iPhone 16 line shipped later that year.
On Tuesday, Apple settled claims in U.S. District Court in San Jose, California over alleged false advertising. The suit argued that Apple led consumers to believe the Apple Intelligence suite of features was more capable than it actually was. The total settlement amount, still awaiting a judge’s approval, is $250 million.
Apple maintains that it did nothing wrong. Marni Goldberg, an Apple spokesperson gave a statement to the Times, claiming that beginning with “the launch of Apple Intelligence,” Apple has “introduced dozens of features across many languages that are integrated across Apple’s platforms,” and that the company had “resolved this matter to stay focused on doing what we do best, delivering the most innovative products and services to our users.”
This lawsuit was “fallout,” according to Axios, from Apple’s acknowledgement last year that AI upgrades to Siri were not going to be released on schedule. A statement to Daring Fireball at the time said Apple had “been working on a more personalized Siri, giving it more awareness of your personal context, as well as the ability to take action for you within and across your apps,” but added, “It’s going to take us longer than we thought to deliver on these features and we anticipate rolling them out in the coming year.”
The ad is a nice summary of the “more personal” Siri concept that still has not been realized. We see Ramsey notice a person whose name they know they should know, so they quickly ask Siri “the name of the guy I had a meeting with a couple of months ago at Cafe Grenel?” It’s up to the viewer to presume this beefed-up version of Siri is able to use this prompt to draw on, say, an email, and produce the right answer. It immediately replies, “You met Zac Wingate at Cafe Grenel a couple of months ago.”
To put this class action settlement in context, Apple had been struggling mightily with Siri ever since—deservedly or not—ChatGPT created new consumer expectations for an AI-powered assistant. “AI is what most investors are really excited about. Almost all momentum in the market in general is being fueled by AI,” a portfolio manager named Brian Mulberry told the Wall Street Journal in February of 2024. Mulberry lamented that “Apple really hasn’t made a big splash in the AI space yet.”
So the Apple Intelligence rollout was perceived as coming late, but it was also, it seems, too early—given that it was sued and ended up settling for $250 million. In an interview with TechRadar last year after the smoke cleared around Siri’s underperformance, Apple software chief Craig Federighi explained that the company was working on a “version 2” of the new Siri that would work in all the personalized ways consumers had come to expect, but that Apple was no longer publicly offering a speculative release schedule for that version.
#Apple #Settles #Alleged #False #Advertising #Suit #AIPowered #SiriApple,lawsuits,Siri">Apple Settles Alleged False Advertising Suit Over AI-Powered Siri
According to the New York Times, if you bought an iPhone 16 or certain iPhone 15 between June of 2024 and March of 2025, you may soon be eligible to receive a check for as much as $95 per device as part of a class action lawsuit related to Apple Intelligence and Siri. The allegedly flawed Apple Intelligence features that were part of the suit originally shipped on iPhone 15 Pro and Pro Max in June of 2024. The Apple Intelligence-native iPhone 16 line shipped later that year.
On Tuesday, Apple settled claims in U.S. District Court in San Jose, California over alleged false advertising. The suit argued that Apple led consumers to believe the Apple Intelligence suite of features was more capable than it actually was. The total settlement amount, still awaiting a judge’s approval, is $250 million.
Apple maintains that it did nothing wrong. Marni Goldberg, an Apple spokesperson gave a statement to the Times, claiming that beginning with “the launch of Apple Intelligence,” Apple has “introduced dozens of features across many languages that are integrated across Apple’s platforms,” and that the company had “resolved this matter to stay focused on doing what we do best, delivering the most innovative products and services to our users.”
This lawsuit was “fallout,” according to Axios, from Apple’s acknowledgement last year that AI upgrades to Siri were not going to be released on schedule. A statement to Daring Fireball at the time said Apple had “been working on a more personalized Siri, giving it more awareness of your personal context, as well as the ability to take action for you within and across your apps,” but added, “It’s going to take us longer than we thought to deliver on these features and we anticipate rolling them out in the coming year.”
The ad is a nice summary of the “more personal” Siri concept that still has not been realized. We see Ramsey notice a person whose name they know they should know, so they quickly ask Siri “the name of the guy I had a meeting with a couple of months ago at Cafe Grenel?” It’s up to the viewer to presume this beefed-up version of Siri is able to use this prompt to draw on, say, an email, and produce the right answer. It immediately replies, “You met Zac Wingate at Cafe Grenel a couple of months ago.”
To put this class action settlement in context, Apple had been struggling mightily with Siri ever since—deservedly or not—ChatGPT created new consumer expectations for an AI-powered assistant. “AI is what most investors are really excited about. Almost all momentum in the market in general is being fueled by AI,” a portfolio manager named Brian Mulberry told the Wall Street Journal in February of 2024. Mulberry lamented that “Apple really hasn’t made a big splash in the AI space yet.”
So the Apple Intelligence rollout was perceived as coming late, but it was also, it seems, too early—given that it was sued and ended up settling for $250 million. In an interview with TechRadar last year after the smoke cleared around Siri’s underperformance, Apple software chief Craig Federighi explained that the company was working on a “version 2” of the new Siri that would work in all the personalized ways consumers had come to expect, but that Apple was no longer publicly offering a speculative release schedule for that version.
According to the New York Times, if you bought an iPhone 16 or certain iPhone…
Tim Cook is finally stepping down as Apple’s CEO after 15 years at the helm. On Thursday, his recently named successor, John Ternus, made his first earnings call cameo as the incoming CEO and gave a veiled glimpse into what Apple enthusiasts could expect from his tenure.
“We have an incredible roadmap ahead, and while you’re not going to get me to talk about the details of that roadmap, suffice it to say, this is the most exciting time in my 25-year career at Apple to be building products and services,” Ternus told investors.
When asked about his advice for Ternus, Cook said to “never forget” that Apple users are “the North Star for the company.”
“We’re about making the best products in the world that really enrich other people’s lives. And if you keep focusing on that and make your decisions around that, it will produce a great business, and we’ll be able to build more products and do it all over again,” Cook said on the call. “Our roadmap is incredible, and most importantly, we have the right leader ready to step into the role. As I have said, there is no one on this planet I trust more to lead Apple into the future than John Ternus.”
Ternus’s term as CEO will begin in September. Though the executives are keeping the product roadmap secret for now, a foldable iPhone is expected, and Apple wants Ternus to be the face people associate with it.
In his current role, Ternus leads the company’s hardware engineering efforts. The prospect of having a hardware specialist in charge has excited Apple fans who have been unsatisfied with what they claim is a slowdown of innovation in product releases. Cook has been blamed for this lack of revolutionary changes.
But while he may not have been as innovative as Steve Jobs, Cook oversaw the company’s transition into a trillion-dollar behemoth four times over. On Thursday’s earnings call, Ternus promised to continue Cook’s style of financial leadership.
“One of the hallmarks of Tim’s tenure has been a deep thoughtfulness, deliberateness, and discipline when it comes to the financial decision-making of the company, and I want you to know that is something Kevan and I intend to continue when I transition into the role in September,” Ternus told investors (Kevan being Apple CFO Kevan Parekh).
Apple is already promoting Ternus’ hardware engineering prowess as a benefit for the company. On the call, Cook shared that the iPhone 17 family, which was spearheaded by Ternus, is currently the most popular product lineup in Apple’s history.
Products aside, Ternus will also have a lot to answer for on the artificial intelligence side. The tech giant has been taking things slow on AI, while peers like Google and Microsoft soar past with AI innovations. The company has long promised a major leap in AI with an enhanced Siri, but had to push back the release at the very last minute in March 2025. The delay disappointed fans, reportedly caused an internal rift at the company, and even led to federal lawsuits accusing Apple of false advertising. The personalized Siri was expected to arrive early this year, but was reportedly delayed yet again.
In the call, Cook reiterated that the “more personalized Siri” would still be revealed later this year.
Tim Cook is finally stepping down as Apple’s CEO after 15 years at the helm. On Thursday, his recently named successor, John Ternus, made his first earnings call cameo as the incoming CEO and gave a veiled glimpse into what Apple enthusiasts could expect from his tenure.
“We have an incredible roadmap ahead, and while you’re not going to get me to talk about the details of that roadmap, suffice it to say, this is the most exciting time in my 25-year career at Apple to be building products and services,” Ternus told investors.
When asked about his advice for Ternus, Cook said to “never forget” that Apple users are “the North Star for the company.”
“We’re about making the best products in the world that really enrich other people’s lives. And if you keep focusing on that and make your decisions around that, it will produce a great business, and we’ll be able to build more products and do it all over again,” Cook said on the call. “Our roadmap is incredible, and most importantly, we have the right leader ready to step into the role. As I have said, there is no one on this planet I trust more to lead Apple into the future than John Ternus.”
Ternus’s term as CEO will begin in September. Though the executives are keeping the product roadmap secret for now, a foldable iPhone is expected, and Apple wants Ternus to be the face people associate with it.
In his current role, Ternus leads the company’s hardware engineering efforts. The prospect of having a hardware specialist in charge has excited Apple fans who have been unsatisfied with what they claim is a slowdown of innovation in product releases. Cook has been blamed for this lack of revolutionary changes.
But while he may not have been as innovative as Steve Jobs, Cook oversaw the company’s transition into a trillion-dollar behemoth four times over. On Thursday’s earnings call, Ternus promised to continue Cook’s style of financial leadership.
“One of the hallmarks of Tim’s tenure has been a deep thoughtfulness, deliberateness, and discipline when it comes to the financial decision-making of the company, and I want you to know that is something Kevan and I intend to continue when I transition into the role in September,” Ternus told investors (Kevan being Apple CFO Kevan Parekh).
Apple is already promoting Ternus’ hardware engineering prowess as a benefit for the company. On the call, Cook shared that the iPhone 17 family, which was spearheaded by Ternus, is currently the most popular product lineup in Apple’s history.
Products aside, Ternus will also have a lot to answer for on the artificial intelligence side. The tech giant has been taking things slow on AI, while peers like Google and Microsoft soar past with AI innovations. The company has long promised a major leap in AI with an enhanced Siri, but had to push back the release at the very last minute in March 2025. The delay disappointed fans, reportedly caused an internal rift at the company, and even led to federal lawsuits accusing Apple of false advertising. The personalized Siri was expected to arrive early this year, but was reportedly delayed yet again.
In the call, Cook reiterated that the “more personalized Siri” would still be revealed later this year.
#Apples #Incoming #CEO #Earnings #Call #DebutApple,john ternus">Apple’s Incoming CEO Makes His Earnings Call Debut
Tim Cook is finally stepping down as Apple’s CEO after 15 years at the helm. On Thursday, his recently named successor, John Ternus, made his first earnings call cameo as the incoming CEO and gave a veiled glimpse into what Apple enthusiasts could expect from his tenure.
“We have an incredible roadmap ahead, and while you’re not going to get me to talk about the details of that roadmap, suffice it to say, this is the most exciting time in my 25-year career at Apple to be building products and services,” Ternus told investors.
When asked about his advice for Ternus, Cook said to “never forget” that Apple users are “the North Star for the company.”
“We’re about making the best products in the world that really enrich other people’s lives. And if you keep focusing on that and make your decisions around that, it will produce a great business, and we’ll be able to build more products and do it all over again,” Cook said on the call. “Our roadmap is incredible, and most importantly, we have the right leader ready to step into the role. As I have said, there is no one on this planet I trust more to lead Apple into the future than John Ternus.”
Ternus’s term as CEO will begin in September. Though the executives are keeping the product roadmap secret for now, a foldable iPhone is expected, and Apple wants Ternus to be the face people associate with it.
In his current role, Ternus leads the company’s hardware engineering efforts. The prospect of having a hardware specialist in charge has excited Apple fans who have been unsatisfied with what they claim is a slowdown of innovation in product releases. Cook has been blamed for this lack of revolutionary changes.
But while he may not have been as innovative as Steve Jobs, Cook oversaw the company’s transition into a trillion-dollar behemoth four times over. On Thursday’s earnings call, Ternus promised to continue Cook’s style of financial leadership.
“One of the hallmarks of Tim’s tenure has been a deep thoughtfulness, deliberateness, and discipline when it comes to the financial decision-making of the company, and I want you to know that is something Kevan and I intend to continue when I transition into the role in September,” Ternus told investors (Kevan being Apple CFO Kevan Parekh).
Apple is already promoting Ternus’ hardware engineering prowess as a benefit for the company. On the call, Cook shared that the iPhone 17 family, which was spearheaded by Ternus, is currently the most popular product lineup in Apple’s history.
Products aside, Ternus will also have a lot to answer for on the artificial intelligence side. The tech giant has been taking things slow on AI, while peers like Google and Microsoft soar past with AI innovations. The company has long promised a major leap in AI with an enhanced Siri, but had to push back the release at the very last minute in March 2025. The delay disappointed fans, reportedly caused an internal rift at the company, and even led to federal lawsuits accusing Apple of false advertising. The personalized Siri was expected to arrive early this year, but was reportedly delayed yet again.
In the call, Cook reiterated that the “more personalized Siri” would still be revealed later this year.
This Anker charger is slick and has folding prongs so it’s easy to travel with, but the best part is that it can charge your phone at 40 watts (average is 20 to 27 watts). That means you can get up to 50 percent battery life in only 20 minutes. Not all iPhone models support charging this fast—it’s limited to iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max—but you may as well future-proof your gear if you’re shopping for a wall charger, even if your phone can’t take full advantage of those speeds yet.
Best Power Bank for iPhone
We do recommend the Anker Laptop Power Bank as our top-pick power bank, but if you’re only trying to top off your iPhone, this is a very reliable and neat-looking power bank. It’s svelte, smaller than a deck of cards, and can deliver 20 watts to two devices at once. Nimble also makes a slightly larger version, which has a larger capacity and can charge at up to 65 watts. Aside from the cool design featuring speckled colors and a lanyard loop, Nimble also uses bioplastics, recycled materials, and minimal packaging. A USB-C charger is included in the box.
Best MagSafe Portable Charger for iPhone
Anker
MagGo Power Bank (10K) (Qi2)
This 10,000-mAh power bank can charge your device at up to 15 watts, but it’ll also charge older devices at a slower rate. It has a built-in kickstand and an LED display that lets you know how much power is left at a glance. It works in portrait or landscape modes. Be aware that it won’t be able to charge most phones fully more than once, but it’s hard to beat if you’re seeking wireless charging on the go. If you want a bigger capacity or faster charging, you don’t want MagSafe.
Best 3-in-1 Charger for iPhone
Belkin
3-in-1 Qi2 Charging Stand
The Belkin 3-in-1 can charge your compatible iPhone at 15 watts, plus your AirPods and your Apple Watch at the same time. The charging pad can be tilted to your preferred angle, including in landscape orientation if you want to watch a video or put your phone in StandBy mode. The USB-C cable is permanently attached, which you may or may not like. Check our best 3-in-1 chargers buying guide for additional picks.
Best 2-in-1 Charger for iPhone
Photograph: Louryn Strampe
Mophie
2-in-1 Wireless Charging Stand
I love a 3-in-1 charger as much as the next tech nerd, but sometimes they’re overkill. My Apple Watch battery usually lasts all day long, but I can chew through my older AirPods battery before my lunch break hits, and my iPhone battery might be depleted too, depending on whether or not I’m streaming Max Velocity off to the side. This 2-in-1 charger has been my steadfast desktop companion. Mophie makes another version that tops off your Apple Watch and iPhone instead of your headphones, which might be what you want if you’re rocking wired headphones or you’re making intense use of a walking pad throughout the day. There’s a 40-watt wall charger in the box—a rarity these days!—plus a USB-C cable that winds neatly into the base. It’s easy to adjust the angle of your iPhone as well, and I’ve found the base very sturdy. If you want to charge, but not necessarily all of the possible devices simultaneously, these might be what you seek.
Anker
Prime USB-C to USB-C Cable
This braided nylon USB-C cable has a durable exterior made from recycled plastic. The cable is rugged, with Anker promising that it can operate in temperatures ranging from negative 40 degrees to 176 degrees Fahrenheit. It’s backed by a lifetime warranty. It’s got a built-in cable management loop. It’s more than enough cable for your iPhone. Read our guide to the Best USB-C Cables for more picks.
Ugreen
USB-C to Lightning Cable
If your iPhone is still rocking the Lightning cable, this is gonna be way better than whatever shoddy cable Apple sent you. It’s durable and is Made for iPhone-certified, so you won’t have any problems getting it to work. It comes in 3-, 6-, or 10-foot lengths with a two-year warranty. Best of all, the exterior casing will stay intact, unlike what you’d probably get with Apple’s cables.
#iPhone #Charger #LateNight #Doomscrollingshopping,iphone,apple,accessories and peripherals,phones,smartphones">
This Anker charger is slick and has folding prongs so it’s easy to travel with, but the best part is that it can charge your phone at 40 watts (average is 20 to 27 watts). That means you can get up to 50 percent battery life in only 20 minutes. Not all iPhone models support charging this fast—it’s limited to iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max—but you may as well future-proof your gear if you’re shopping for a wall charger, even if your phone can’t take full advantage of those speeds yet.
Best Power Bank for iPhone
We do recommend the Anker Laptop Power Bank as our top-pick power bank, but if you’re only trying to top off your iPhone, this is a very reliable and neat-looking power bank. It’s svelte, smaller than a deck of cards, and can deliver 20 watts to two devices at once. Nimble also makes a slightly larger version, which has a larger capacity and can charge at up to 65 watts. Aside from the cool design featuring speckled colors and a lanyard loop, Nimble also uses bioplastics, recycled materials, and minimal packaging. A USB-C charger is included in the box.
Best MagSafe Portable Charger for iPhone
Anker
MagGo Power Bank (10K) (Qi2)
This 10,000-mAh power bank can charge your device at up to 15 watts, but it’ll also charge older devices at a slower rate. It has a built-in kickstand and an LED display that lets you know how much power is left at a glance. It works in portrait or landscape modes. Be aware that it won’t be able to charge most phones fully more than once, but it’s hard to beat if you’re seeking wireless charging on the go. If you want a bigger capacity or faster charging, you don’t want MagSafe.
Best 3-in-1 Charger for iPhone
Belkin
3-in-1 Qi2 Charging Stand
The Belkin 3-in-1 can charge your compatible iPhone at 15 watts, plus your AirPods and your Apple Watch at the same time. The charging pad can be tilted to your preferred angle, including in landscape orientation if you want to watch a video or put your phone in StandBy mode. The USB-C cable is permanently attached, which you may or may not like. Check our best 3-in-1 chargers buying guide for additional picks.
Best 2-in-1 Charger for iPhone
Photograph: Louryn Strampe
Mophie
2-in-1 Wireless Charging Stand
I love a 3-in-1 charger as much as the next tech nerd, but sometimes they’re overkill. My Apple Watch battery usually lasts all day long, but I can chew through my older AirPods battery before my lunch break hits, and my iPhone battery might be depleted too, depending on whether or not I’m streaming Max Velocity off to the side. This 2-in-1 charger has been my steadfast desktop companion. Mophie makes another version that tops off your Apple Watch and iPhone instead of your headphones, which might be what you want if you’re rocking wired headphones or you’re making intense use of a walking pad throughout the day. There’s a 40-watt wall charger in the box—a rarity these days!—plus a USB-C cable that winds neatly into the base. It’s easy to adjust the angle of your iPhone as well, and I’ve found the base very sturdy. If you want to charge, but not necessarily all of the possible devices simultaneously, these might be what you seek.
Anker
Prime USB-C to USB-C Cable
This braided nylon USB-C cable has a durable exterior made from recycled plastic. The cable is rugged, with Anker promising that it can operate in temperatures ranging from negative 40 degrees to 176 degrees Fahrenheit. It’s backed by a lifetime warranty. It’s got a built-in cable management loop. It’s more than enough cable for your iPhone. Read our guide to the Best USB-C Cables for more picks.
Ugreen
USB-C to Lightning Cable
If your iPhone is still rocking the Lightning cable, this is gonna be way better than whatever shoddy cable Apple sent you. It’s durable and is Made for iPhone-certified, so you won’t have any problems getting it to work. It comes in 3-, 6-, or 10-foot lengths with a two-year warranty. Best of all, the exterior casing will stay intact, unlike what you’d probably get with Apple’s cables.
#iPhone #Charger #LateNight #Doomscrollingshopping,iphone,apple,accessories and peripherals,phones,smartphones">The Best iPhone Charger for Late-Night Doomscrolling
The best iPhone charger depends on several factors. Are you topping off your battery on the go? Do you want to charge your iPhone as quickly as possible? Are you charging it overnight on your nightstand? The best gear recommendation is going to change with the situation. Luckily, the WIRED Reviews team tests iPhone chargers in the field all year long. There’s not a day that goes by that at least one of us is not assessing at least one iPhone charger. I’ve gathered up our favorite picks for every scenario.
This Anker charger is slick and has folding prongs so it’s easy to travel with, but the best part is that it can charge your phone at 40 watts (average is 20 to 27 watts). That means you can get up to 50 percent battery life in only 20 minutes. Not all iPhone models support charging this fast—it’s limited to iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max—but you may as well future-proof your gear if you’re shopping for a wall charger, even if your phone can’t take full advantage of those speeds yet.
Best Power Bank for iPhone
We do recommend the Anker Laptop Power Bank as our top-pick power bank, but if you’re only trying to top off your iPhone, this is a very reliable and neat-looking power bank. It’s svelte, smaller than a deck of cards, and can deliver 20 watts to two devices at once. Nimble also makes a slightly larger version, which has a larger capacity and can charge at up to 65 watts. Aside from the cool design featuring speckled colors and a lanyard loop, Nimble also uses bioplastics, recycled materials, and minimal packaging. A USB-C charger is included in the box.
Best MagSafe Portable Charger for iPhone
Anker
MagGo Power Bank (10K) (Qi2)
This 10,000-mAh power bank can charge your device at up to 15 watts, but it’ll also charge older devices at a slower rate. It has a built-in kickstand and an LED display that lets you know how much power is left at a glance. It works in portrait or landscape modes. Be aware that it won’t be able to charge most phones fully more than once, but it’s hard to beat if you’re seeking wireless charging on the go. If you want a bigger capacity or faster charging, you don’t want MagSafe.
Best 3-in-1 Charger for iPhone
Belkin
3-in-1 Qi2 Charging Stand
The Belkin 3-in-1 can charge your compatible iPhone at 15 watts, plus your AirPods and your Apple Watch at the same time. The charging pad can be tilted to your preferred angle, including in landscape orientation if you want to watch a video or put your phone in StandBy mode. The USB-C cable is permanently attached, which you may or may not like. Check our best 3-in-1 chargers buying guide for additional picks.
Best 2-in-1 Charger for iPhone
Photograph: Louryn Strampe
Mophie
2-in-1 Wireless Charging Stand
I love a 3-in-1 charger as much as the next tech nerd, but sometimes they’re overkill. My Apple Watch battery usually lasts all day long, but I can chew through my older AirPods battery before my lunch break hits, and my iPhone battery might be depleted too, depending on whether or not I’m streaming Max Velocity off to the side. This 2-in-1 charger has been my steadfast desktop companion. Mophie makes another version that tops off your Apple Watch and iPhone instead of your headphones, which might be what you want if you’re rocking wired headphones or you’re making intense use of a walking pad throughout the day. There’s a 40-watt wall charger in the box—a rarity these days!—plus a USB-C cable that winds neatly into the base. It’s easy to adjust the angle of your iPhone as well, and I’ve found the base very sturdy. If you want to charge, but not necessarily all of the possible devices simultaneously, these might be what you seek.
Anker
Prime USB-C to USB-C Cable
This braided nylon USB-C cable has a durable exterior made from recycled plastic. The cable is rugged, with Anker promising that it can operate in temperatures ranging from negative 40 degrees to 176 degrees Fahrenheit. It’s backed by a lifetime warranty. It’s got a built-in cable management loop. It’s more than enough cable for your iPhone. Read our guide to the Best USB-C Cables for more picks.
Ugreen
USB-C to Lightning Cable
If your iPhone is still rocking the Lightning cable, this is gonna be way better than whatever shoddy cable Apple sent you. It’s durable and is Made for iPhone-certified, so you won’t have any problems getting it to work. It comes in 3-, 6-, or 10-foot lengths with a two-year warranty. Best of all, the exterior casing will stay intact, unlike what you’d probably get with Apple’s cables.
#iPhone #Charger #LateNight #Doomscrollingshopping,iphone,apple,accessories and peripherals,phones,smartphones
The best iPhone charger depends on several factors. Are you topping off your battery on…
MacBook Neo, proved ludicrously successful. Under Ternus, Apple has the chance to take the “Neo” name and revitalize all of Apple’s low-end products, from iPads to Apple Watches to iPhones.
Outgoing CEO Tim Cook is still at the helm until Sept. 1. That means this upcoming WWDC, taking place on June 8, will be his last hurrah and his final chance to share his vision for the $4 trillion tech monolith. But Cook was not a hardware guy. Ternus is. The new CEO started his time at Apple as an engineer and worked his way up through Apple’s external displays, AirPods, and iPads and finally to an executive position where he oversaw the Mac’s landmark transition from Intel’s x86 architecture to ARM-based M-series chips.
The M5 MacBook Air is a great value and the M5 Max MacBook Pro offers some of the best performance we’ve seen from a laptop of its size. Both still cost a tidy sum that many consumers still can’t afford. If there’s any one Mac that has Ternus’ stamp of approval, it’s the $600 MacBook Neo. It came with a new name that had never been used in Apple’s lexicon. It offered a suite of subtle, though still vibrant, colors we had not had on any Mac product before it. It broke with Apple’s penchant for premium and offered a build quality you can’t get from PCs at this price point.
The ‘Neo’ is a blueprint for a more affordable Apple
Ternus, as Apple’s hardware figurehead, propped up the MacBook Neo. He, not Cook, stood up on stage during the laptop’s New York City showcase back in March and extolled the merits of solid build quality and affordability. Bloomberg’s Mark Gurman wrote that Ternus “urged the company to sell a cheaper laptop that could appeal to a younger generation.” And people loved it. The laptop continues to sell so well that shipping times for either the $600 or $700 version with extra storage space have slipped all the way into May.
The next Apple products may similarly look downstream for a new customer base. Apple’s cheaper products, like the base iPad and Apple Watch SE 3, are still good for what they are. They just don’t spark the imagination. The Neo name could become the term for all of Apple’s lower-end products. Instead of an iPad that receives an iPhone chip and the leftovers of the iPad Air or iPad Pro, Apple could offer some new features that will entice lingering tablet users to upgrade.
The $600 iPhone 17e addressed most of our complaints about the iPhone 16e, but it still lacks many defining iPhone features, like the Dynamic Island and multiple cameras. I could see the next generation of cheap(er) iPhones drop the “e,” add “Neo” in the name, and offer more than just the scraps of the next-generation iPhone 18. Perhaps we could use more colors than just black, white, and a subtle pink.
Apple doesn’t have to abandon premium products. Its next MacBook Pro with the rumored M6 chip could add an OLED display and a touchscreen, and it will likely cost even more than today’s M5 MacBook Pros do should it see the light of day. The supposed foldable iPhone will certainly cost a pretty penny. Apple’s Mac sales slowed down for the past few years until the Neo came along. Ternus has witnessed firsthand how angling products to the cash-strapped masses is enough to turn things around.
MacBook Neo, proved ludicrously successful. Under Ternus, Apple has the chance to take the “Neo” name and revitalize all of Apple’s low-end products, from iPads to Apple Watches to iPhones.
Outgoing CEO Tim Cook is still at the helm until Sept. 1. That means this upcoming WWDC, taking place on June 8, will be his last hurrah and his final chance to share his vision for the $4 trillion tech monolith. But Cook was not a hardware guy. Ternus is. The new CEO started his time at Apple as an engineer and worked his way up through Apple’s external displays, AirPods, and iPads and finally to an executive position where he oversaw the Mac’s landmark transition from Intel’s x86 architecture to ARM-based M-series chips.
The M5 MacBook Air is a great value and the M5 Max MacBook Pro offers some of the best performance we’ve seen from a laptop of its size. Both still cost a tidy sum that many consumers still can’t afford. If there’s any one Mac that has Ternus’ stamp of approval, it’s the $600 MacBook Neo. It came with a new name that had never been used in Apple’s lexicon. It offered a suite of subtle, though still vibrant, colors we had not had on any Mac product before it. It broke with Apple’s penchant for premium and offered a build quality you can’t get from PCs at this price point.
The ‘Neo’ is a blueprint for a more affordable Apple
Ternus, as Apple’s hardware figurehead, propped up the MacBook Neo. He, not Cook, stood up on stage during the laptop’s New York City showcase back in March and extolled the merits of solid build quality and affordability. Bloomberg’s Mark Gurman wrote that Ternus “urged the company to sell a cheaper laptop that could appeal to a younger generation.” And people loved it. The laptop continues to sell so well that shipping times for either the $600 or $700 version with extra storage space have slipped all the way into May.
The next Apple products may similarly look downstream for a new customer base. Apple’s cheaper products, like the base iPad and Apple Watch SE 3, are still good for what they are. They just don’t spark the imagination. The Neo name could become the term for all of Apple’s lower-end products. Instead of an iPad that receives an iPhone chip and the leftovers of the iPad Air or iPad Pro, Apple could offer some new features that will entice lingering tablet users to upgrade.
The $600 iPhone 17e addressed most of our complaints about the iPhone 16e, but it still lacks many defining iPhone features, like the Dynamic Island and multiple cameras. I could see the next generation of cheap(er) iPhones drop the “e,” add “Neo” in the name, and offer more than just the scraps of the next-generation iPhone 18. Perhaps we could use more colors than just black, white, and a subtle pink.
Apple doesn’t have to abandon premium products. Its next MacBook Pro with the rumored M6 chip could add an OLED display and a touchscreen, and it will likely cost even more than today’s M5 MacBook Pros do should it see the light of day. The supposed foldable iPhone will certainly cost a pretty penny. Apple’s Mac sales slowed down for the past few years until the Neo came along. Ternus has witnessed firsthand how angling products to the cash-strapped masses is enough to turn things around.
#Apples #CEO #Bring #Pro #NeoApple,iPad,iPhone,john ternus,MacBook">Apple’s New CEO Could Bring Us Less Pro, More ‘Neo’
Apple’s new chief, John Ternus, is set to bring hardware back to the fore. The first instance of a true Ternus brainchild, the cheap and vibrant MacBook Neo, proved ludicrously successful. Under Ternus, Apple has the chance to take the “Neo” name and revitalize all of Apple’s low-end products, from iPads to Apple Watches to iPhones.
Outgoing CEO Tim Cook is still at the helm until Sept. 1. That means this upcoming WWDC, taking place on June 8, will be his last hurrah and his final chance to share his vision for the $4 trillion tech monolith. But Cook was not a hardware guy. Ternus is. The new CEO started his time at Apple as an engineer and worked his way up through Apple’s external displays, AirPods, and iPads and finally to an executive position where he oversaw the Mac’s landmark transition from Intel’s x86 architecture to ARM-based M-series chips.
The M5 MacBook Air is a great value and the M5 Max MacBook Pro offers some of the best performance we’ve seen from a laptop of its size. Both still cost a tidy sum that many consumers still can’t afford. If there’s any one Mac that has Ternus’ stamp of approval, it’s the $600 MacBook Neo. It came with a new name that had never been used in Apple’s lexicon. It offered a suite of subtle, though still vibrant, colors we had not had on any Mac product before it. It broke with Apple’s penchant for premium and offered a build quality you can’t get from PCs at this price point.
The ‘Neo’ is a blueprint for a more affordable Apple
Ternus, as Apple’s hardware figurehead, propped up the MacBook Neo. He, not Cook, stood up on stage during the laptop’s New York City showcase back in March and extolled the merits of solid build quality and affordability. Bloomberg’s Mark Gurman wrote that Ternus “urged the company to sell a cheaper laptop that could appeal to a younger generation.” And people loved it. The laptop continues to sell so well that shipping times for either the $600 or $700 version with extra storage space have slipped all the way into May.
The next Apple products may similarly look downstream for a new customer base. Apple’s cheaper products, like the base iPad and Apple Watch SE 3, are still good for what they are. They just don’t spark the imagination. The Neo name could become the term for all of Apple’s lower-end products. Instead of an iPad that receives an iPhone chip and the leftovers of the iPad Air or iPad Pro, Apple could offer some new features that will entice lingering tablet users to upgrade.
The $600 iPhone 17e addressed most of our complaints about the iPhone 16e, but it still lacks many defining iPhone features, like the Dynamic Island and multiple cameras. I could see the next generation of cheap(er) iPhones drop the “e,” add “Neo” in the name, and offer more than just the scraps of the next-generation iPhone 18. Perhaps we could use more colors than just black, white, and a subtle pink.
Apple doesn’t have to abandon premium products. Its next MacBook Pro with the rumored M6 chip could add an OLED display and a touchscreen, and it will likely cost even more than today’s M5 MacBook Pros do should it see the light of day. The supposed foldable iPhone will certainly cost a pretty penny. Apple’s Mac sales slowed down for the past few years until the Neo came along. Ternus has witnessed firsthand how angling products to the cash-strapped masses is enough to turn things around.
Apple’s new chief, John Ternus, is set to bring hardware back to the fore. The…
After 15 years, Tim Cook will hand off the Apple CEO role to John Ternus, the company’s senior vice president of hardware engineering. Starting on September 1, Ternus will lead one of the world’s most valuable companies, but if you’re not a dedicated Apple enthusiast, you’ve probably never heard of this man, who has largely remained out of the spotlight until now.
How long has John Ternus worked at Apple?
Ternus has worked at Apple for nearly half of his life — now 51 years old, he has been with the company for 25 years.
He joined Apple’s product design team in 2001 as only his second job out of college (his first was at a small maker of virtual-reality devices called Virtual Research Systems). By 2013, Ternus was a VP of hardware engineering and was promoted to the SVP role in 2021.
Ternus — who is 15 years younger than Cook — was among the youngest of top Apple executives who had been rumored as a possible successor, implying that Apple could be looking for someone to lead the company for a long time. After all, Apple has only had two CEOs in this millennium, so it seems that leadership continuity is important to the company.
Ternus reports to Cook, who he considers a mentor, and leads all of hardware engineering at Apple. That’s a pretty big deal for a company that’s known for ubiquitous hardware like the iPhone and the MacBook.
In his 2024 commencement speech at his alma mater, the University of Pennsylvania’s engineering school, Ternus reflected on the lessons he learned at Apple, which perhaps can tell us a bit about his character — or at least a sanitized version of it.
“Always assume you’re as smart as anyone else in the room, but never assume that you know as much as they do,” Ternus said in the speech. “With this mindset, you’ll find the confidence you need to push forward, but more importantly, the humility to ask questions.”
Techcrunch event
San Francisco, CA|October 13-15, 2026
In a tech ecosystem populated with abrasive egos, it’s refreshing to hear Ternus utter the word “humility.” Better yet, he doesn’t appear to have an X account.
Image Credits:Apple
What projects did John Ternus lead at Apple?
Ternus’ earliest project at Apple involved scrutinizing parts for the Apple Cinema Display, an early desktop monitor.
“At some point in my first year, I found myself at a supplier facility. I was far away from home. Well past midnight, I was using a magnifying glass to count the number of grooves on the head of a screw … and I was arguing with the supplier because these parts had 35 grooves. They were supposed to have 25,” Ternus recalled in his commencement speech. “I distinctly remember stepping back for a minute and thinking, ‘What the hell am I doing? Is this normal?’”
As Ternus climbed the corporate ladder, his responsibilities grew. He may no longer spend as much time analyzing screws, but he still seems to take pride in getting the little details right. In a recent interview, when Ternus was asked about his favorite memory of Steve Jobs, he mentioned the former Apple co-founder’s attention to craftsmanship.
“[Jobs] was moving a piece of furniture, a chest of drawers, and pulled it away from the wall and looked at the back and was just reflecting on, you know, that the carpenter who made it had made it beautiful,” Ternus said. “It finished the back as beautifully as the rest of it, even though nobody was going to see it, right? And I think about that all the time because I think that perfectly exemplifies what we do here.”
From there, he went on to lead the hardware development behind products across the Apple ecosystem, overseeing launches like AirPods, Apple Watch, and the Vision Pro. He also had a hand in major technical upgrades at Apple, like Apple’s transition from Intel chips to its own proprietary Apple silicon.
Most recently, Ternus was involved in the production of the MacBook Neo, Apple’s new, more affordable laptop model that lowers costs through some clever trade-offs in hardware design, like using an iPhone chip to power the device.
“We never want to ship junk. We want to ship great products that have that Apple experience, that Apple quality. To do that with the Neo required building something completely new from the ground up … leveraging both the technologies we’d been developing like Apple silicon, but also the kind of expertise that we’ve developed over many, many years of building Macs, and building phones, and building iPads, and all of these things,” Ternus told Tom’s Guide.
As CEO, Ternus will have to steer Apple through its challenge to catch up in the AI race and figure out what to do with the underlying tech behind the Vision Pro.
What else do we know about John Ternus?
Ternus was on the swim team at Penn. For his senior project, he built a feeding arm that people with quadriplegia could control with head movements.
According to public records of political donations, Ternus donated $2,900 to Senator Chuck Schumer (D-NY) in 2021.
Otherwise, Ternus has maintained a relatively low profile.
After 15 years, Tim Cook will hand off the Apple CEO role to John Ternus, the company’s senior vice president of hardware engineering. Starting on September 1, Ternus will lead one of the world’s most valuable companies, but if you’re not a dedicated Apple enthusiast, you’ve probably never heard of this man, who has largely remained out of the spotlight until now.
How long has John Ternus worked at Apple?
Ternus has worked at Apple for nearly half of his life — now 51 years old, he has been with the company for 25 years.
He joined Apple’s product design team in 2001 as only his second job out of college (his first was at a small maker of virtual-reality devices called Virtual Research Systems). By 2013, Ternus was a VP of hardware engineering and was promoted to the SVP role in 2021.
Ternus — who is 15 years younger than Cook — was among the youngest of top Apple executives who had been rumored as a possible successor, implying that Apple could be looking for someone to lead the company for a long time. After all, Apple has only had two CEOs in this millennium, so it seems that leadership continuity is important to the company.
Ternus reports to Cook, who he considers a mentor, and leads all of hardware engineering at Apple. That’s a pretty big deal for a company that’s known for ubiquitous hardware like the iPhone and the MacBook.
In his 2024 commencement speech at his alma mater, the University of Pennsylvania’s engineering school, Ternus reflected on the lessons he learned at Apple, which perhaps can tell us a bit about his character — or at least a sanitized version of it.
“Always assume you’re as smart as anyone else in the room, but never assume that you know as much as they do,” Ternus said in the speech. “With this mindset, you’ll find the confidence you need to push forward, but more importantly, the humility to ask questions.”
Techcrunch event
San Francisco, CA|October 13-15, 2026
In a tech ecosystem populated with abrasive egos, it’s refreshing to hear Ternus utter the word “humility.” Better yet, he doesn’t appear to have an X account.
Image Credits:Apple
What projects did John Ternus lead at Apple?
Ternus’ earliest project at Apple involved scrutinizing parts for the Apple Cinema Display, an early desktop monitor.
“At some point in my first year, I found myself at a supplier facility. I was far away from home. Well past midnight, I was using a magnifying glass to count the number of grooves on the head of a screw … and I was arguing with the supplier because these parts had 35 grooves. They were supposed to have 25,” Ternus recalled in his commencement speech. “I distinctly remember stepping back for a minute and thinking, ‘What the hell am I doing? Is this normal?’”
As Ternus climbed the corporate ladder, his responsibilities grew. He may no longer spend as much time analyzing screws, but he still seems to take pride in getting the little details right. In a recent interview, when Ternus was asked about his favorite memory of Steve Jobs, he mentioned the former Apple co-founder’s attention to craftsmanship.
“[Jobs] was moving a piece of furniture, a chest of drawers, and pulled it away from the wall and looked at the back and was just reflecting on, you know, that the carpenter who made it had made it beautiful,” Ternus said. “It finished the back as beautifully as the rest of it, even though nobody was going to see it, right? And I think about that all the time because I think that perfectly exemplifies what we do here.”
From there, he went on to lead the hardware development behind products across the Apple ecosystem, overseeing launches like AirPods, Apple Watch, and the Vision Pro. He also had a hand in major technical upgrades at Apple, like Apple’s transition from Intel chips to its own proprietary Apple silicon.
Most recently, Ternus was involved in the production of the MacBook Neo, Apple’s new, more affordable laptop model that lowers costs through some clever trade-offs in hardware design, like using an iPhone chip to power the device.
“We never want to ship junk. We want to ship great products that have that Apple experience, that Apple quality. To do that with the Neo required building something completely new from the ground up … leveraging both the technologies we’d been developing like Apple silicon, but also the kind of expertise that we’ve developed over many, many years of building Macs, and building phones, and building iPads, and all of these things,” Ternus told Tom’s Guide.
As CEO, Ternus will have to steer Apple through its challenge to catch up in the AI race and figure out what to do with the underlying tech behind the Vision Pro.
What else do we know about John Ternus?
Ternus was on the swim team at Penn. For his senior project, he built a feeding arm that people with quadriplegia could control with head movements.
According to public records of political donations, Ternus donated $2,900 to Senator Chuck Schumer (D-NY) in 2021.
Otherwise, Ternus has maintained a relatively low profile.
#John #Ternus #incoming #Apple #CEO #TechCrunchApple,ceo,John Ternus,Tim Cook">Who is John Ternus, the incoming Apple CEO? | TechCrunch
After 15 years, Tim Cook will hand off the Apple CEO role to John Ternus, the company’s senior vice president of hardware engineering. Starting on September 1, Ternus will lead one of the world’s most valuable companies, but if you’re not a dedicated Apple enthusiast, you’ve probably never heard of this man, who has largely remained out of the spotlight until now.
How long has John Ternus worked at Apple?
Ternus has worked at Apple for nearly half of his life — now 51 years old, he has been with the company for 25 years.
He joined Apple’s product design team in 2001 as only his second job out of college (his first was at a small maker of virtual-reality devices called Virtual Research Systems). By 2013, Ternus was a VP of hardware engineering and was promoted to the SVP role in 2021.
Ternus — who is 15 years younger than Cook — was among the youngest of top Apple executives who had been rumored as a possible successor, implying that Apple could be looking for someone to lead the company for a long time. After all, Apple has only had two CEOs in this millennium, so it seems that leadership continuity is important to the company.
Ternus reports to Cook, who he considers a mentor, and leads all of hardware engineering at Apple. That’s a pretty big deal for a company that’s known for ubiquitous hardware like the iPhone and the MacBook.
In his 2024 commencement speech at his alma mater, the University of Pennsylvania’s engineering school, Ternus reflected on the lessons he learned at Apple, which perhaps can tell us a bit about his character — or at least a sanitized version of it.
“Always assume you’re as smart as anyone else in the room, but never assume that you know as much as they do,” Ternus said in the speech. “With this mindset, you’ll find the confidence you need to push forward, but more importantly, the humility to ask questions.”
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In a tech ecosystem populated with abrasive egos, it’s refreshing to hear Ternus utter the word “humility.” Better yet, he doesn’t appear to have an X account.
Image Credits:Apple
What projects did John Ternus lead at Apple?
Ternus’ earliest project at Apple involved scrutinizing parts for the Apple Cinema Display, an early desktop monitor.
“At some point in my first year, I found myself at a supplier facility. I was far away from home. Well past midnight, I was using a magnifying glass to count the number of grooves on the head of a screw … and I was arguing with the supplier because these parts had 35 grooves. They were supposed to have 25,” Ternus recalled in his commencement speech. “I distinctly remember stepping back for a minute and thinking, ‘What the hell am I doing? Is this normal?’”
As Ternus climbed the corporate ladder, his responsibilities grew. He may no longer spend as much time analyzing screws, but he still seems to take pride in getting the little details right. In a recent interview, when Ternus was asked about his favorite memory of Steve Jobs, he mentioned the former Apple co-founder’s attention to craftsmanship.
“[Jobs] was moving a piece of furniture, a chest of drawers, and pulled it away from the wall and looked at the back and was just reflecting on, you know, that the carpenter who made it had made it beautiful,” Ternus said. “It finished the back as beautifully as the rest of it, even though nobody was going to see it, right? And I think about that all the time because I think that perfectly exemplifies what we do here.”
From there, he went on to lead the hardware development behind products across the Apple ecosystem, overseeing launches like AirPods, Apple Watch, and the Vision Pro. He also had a hand in major technical upgrades at Apple, like Apple’s transition from Intel chips to its own proprietary Apple silicon.
Most recently, Ternus was involved in the production of the MacBook Neo, Apple’s new, more affordable laptop model that lowers costs through some clever trade-offs in hardware design, like using an iPhone chip to power the device.
“We never want to ship junk. We want to ship great products that have that Apple experience, that Apple quality. To do that with the Neo required building something completely new from the ground up … leveraging both the technologies we’d been developing like Apple silicon, but also the kind of expertise that we’ve developed over many, many years of building Macs, and building phones, and building iPads, and all of these things,” Ternus told Tom’s Guide.
As CEO, Ternus will have to steer Apple through its challenge to catch up in the AI race and figure out what to do with the underlying tech behind the Vision Pro.
What else do we know about John Ternus?
Ternus was on the swim team at Penn. For his senior project, he built a feeding arm that people with quadriplegia could control with head movements.
According to public records of political donations, Ternus donated $2,900 to Senator Chuck Schumer (D-NY) in 2021.
Otherwise, Ternus has maintained a relatively low profile.
After 15 years, Tim Cook will hand off the Apple CEO role to John Ternus,…
Successfully flying around the Moon and returning to Earth in a historic 10-day journey? Easy-peasy for NASA’s Artemis 2 astronauts. Now the really hard part that everybody on Earth can relate to begins: sorting out their phone’s camera roll.
Mission specialist Christina Koch and Commander Reid Wiseman had already stunned the public with their epic Earth photos taken from the Orion spacecraft’s main hatch. While they shared a gallery of shots taken with a Nikon DSLR and GoPro action camera, it was their “selfies,” shot with the iPhone 17 Pro Max’s front-facing camera, that captured everyone’s imagination.
How do you top that? On Sunday, Wiseman shared a video of a view that no human has ever shared before. No big deal, it’s just a “cell phone video of Earthset,” showing our humble Blue Planet setting behind the Moon.
Like watching sunset at the beach from the most foreign seat in the cosmos, I couldn’t resist a cell phone video of Earthset. You can hear the shutter on the Nikon as @Astro_Christina is hammering away on 3-shot brackets and capturing those… pic.twitter.com/8aWnaFJ69c
“I could barely see the Moon through the docking hatch window but the iPhone was the perfect size to catch the view…this is uncropped, uncut with 8x zoom which is quite comparable to the view of the human eye,” Wiseman said in a post on X. “Enjoy.”
The footage immediately started going viral as jaws dropped to the floor, and likes, reposts, and comments poured in from around the world.
The video is breaking the internet for good reason—it’s as authentic as it gets. The footage isn’t edited and there’s no music. There’s zero polish to it. Just an astronaut zooming in on the Moon through Orion’s window, blurry autofocusing and all, as the iPhone 17 Pro Max’s 8x optical-quality telephoto locks onto the celestial bodies.
Wiseman’s honest reaction only added to the moment. “Would you look at that, man? Wowww. Dude… No wayy. Fin,” he said before the view of Earth disappeared behind the lunar surface.
Dude, we would have reacted in the same exact way.
Successfully flying around the Moon and returning to Earth in a historic 10-day journey? Easy-peasy for NASA’s Artemis 2 astronauts. Now the really hard part that everybody on Earth can relate to begins: sorting out their phone’s camera roll.
Mission specialist Christina Koch and Commander Reid Wiseman had already stunned the public with their epic Earth photos taken from the Orion spacecraft’s main hatch. While they shared a gallery of shots taken with a Nikon DSLR and GoPro action camera, it was their “selfies,” shot with the iPhone 17 Pro Max’s front-facing camera, that captured everyone’s imagination.
How do you top that? On Sunday, Wiseman shared a video of a view that no human has ever shared before. No big deal, it’s just a “cell phone video of Earthset,” showing our humble Blue Planet setting behind the Moon.
Like watching sunset at the beach from the most foreign seat in the cosmos, I couldn’t resist a cell phone video of Earthset. You can hear the shutter on the Nikon as @Astro_Christina is hammering away on 3-shot brackets and capturing those… pic.twitter.com/8aWnaFJ69c
“I could barely see the Moon through the docking hatch window but the iPhone was the perfect size to catch the view…this is uncropped, uncut with 8x zoom which is quite comparable to the view of the human eye,” Wiseman said in a post on X. “Enjoy.”
The footage immediately started going viral as jaws dropped to the floor, and likes, reposts, and comments poured in from around the world.
The video is breaking the internet for good reason—it’s as authentic as it gets. The footage isn’t edited and there’s no music. There’s zero polish to it. Just an astronaut zooming in on the Moon through Orion’s window, blurry autofocusing and all, as the iPhone 17 Pro Max’s 8x optical-quality telephoto locks onto the celestial bodies.
Wiseman’s honest reaction only added to the moment. “Would you look at that, man? Wowww. Dude… No wayy. Fin,” he said before the view of Earth disappeared behind the lunar surface.
Dude, we would have reacted in the same exact way.
#JawDropping #iPhone #Video #Earth #Setting #Moon #Rightfully #Breaking #InternetApple,Artemis 2,iPhone,moon,NASA,Space">Jaw-Dropping iPhone Video of Earth Setting Behind the Moon Is Rightfully Breaking the Internet
Successfully flying around the Moon and returning to Earth in a historic 10-day journey? Easy-peasy for NASA’s Artemis 2 astronauts. Now the really hard part that everybody on Earth can relate to begins: sorting out their phone’s camera roll.
Mission specialist Christina Koch and Commander Reid Wiseman had already stunned the public with their epic Earth photos taken from the Orion spacecraft’s main hatch. While they shared a gallery of shots taken with a Nikon DSLR and GoPro action camera, it was their “selfies,” shot with the iPhone 17 Pro Max’s front-facing camera, that captured everyone’s imagination.
How do you top that? On Sunday, Wiseman shared a video of a view that no human has ever shared before. No big deal, it’s just a “cell phone video of Earthset,” showing our humble Blue Planet setting behind the Moon.
Like watching sunset at the beach from the most foreign seat in the cosmos, I couldn’t resist a cell phone video of Earthset. You can hear the shutter on the Nikon as @Astro_Christina is hammering away on 3-shot brackets and capturing those… pic.twitter.com/8aWnaFJ69c
“I could barely see the Moon through the docking hatch window but the iPhone was the perfect size to catch the view…this is uncropped, uncut with 8x zoom which is quite comparable to the view of the human eye,” Wiseman said in a post on X. “Enjoy.”
The footage immediately started going viral as jaws dropped to the floor, and likes, reposts, and comments poured in from around the world.
The video is breaking the internet for good reason—it’s as authentic as it gets. The footage isn’t edited and there’s no music. There’s zero polish to it. Just an astronaut zooming in on the Moon through Orion’s window, blurry autofocusing and all, as the iPhone 17 Pro Max’s 8x optical-quality telephoto locks onto the celestial bodies.
Wiseman’s honest reaction only added to the moment. “Would you look at that, man? Wowww. Dude… No wayy. Fin,” he said before the view of Earth disappeared behind the lunar surface.
Dude, we would have reacted in the same exact way.
Successfully flying around the Moon and returning to Earth in a historic 10-day journey? Easy-peasy…
wired earbuds enjoying all of the shine. A yearning for wired audio is bringing its good friend along for the ride: the king of all things MP3. The one, the only, the iPod.
That’s right, the iPod is f*cking back. Not in an official sense, of course—it was discontinued officially in 2022—but it’s back in a very unofficial capacity. By nostalgia’s standards, the iPod is relevant once more, and you’ve probably got your phone (or the icky apps in it) to thank for that.
Okay, but how “back” is it?
The iPod is pretty back, to be honest. As the AP notes, secondhand sites like eBay are basically loaded with listings for used iPods, and on a more empirical level, Back Market, which also sells used and refurbished electronics, tells the AP that used iPod sales jumped 48% since 2024.
Anecdotally, I’ve been seeing the iPod everywhere, not just in a literal sense, but in a spiritual one. As I’ve written about before, digital audio players (DAPs) are seemingly a real category again, and new DAPs come in all shapes and sizes. There are DAPs shaped like cassette players, big utilitarian rectangles, and tiny little MP3-playing hunks of plastic. None of them has the iPod’s iconic click wheel, of course, but the spirit that the iPod helped popularize is still there. It’s a dedicated device that carries your music and almost nothing more.
On a more iPod-specific note, there are also people trying to replicate the iPod experience on your phone, like this guy building an iPod maker. Or how about people marrying AirPods Max with an iPod—wires and all. It’s even inspiring new products, like this upcoming AI gadget from two ex-Apple employees who tell Wired that the iPod Shuffle was a big inspiration design-wise. Those are all just window dressing, though, compared to the loads of people who actually bother to refurbish iPods, whether for personal use, resale, or because they’re nostalgic about the days when you could walk around listening to music without your phone delivering stress-inducing emails.
None of this interest in iPods is brand new, by any means—people have been modding iPods or selling them secondhand for a while now, but it feels as though it’s reached a tipping point. It’s hard to pinpoint why exactly iPods feel more relevant than ever, but nostalgia doesn’t quite cover it.
There’s also the Spotify of it all.
Remember owning stuff?
There’s no denying that nostalgia is a driving force in the iPod’s renewed relevance. Gen Z in particular has zeroed in on the early-2000s for inspiration, whether in fashion or tech, and there’s not a more iconic gadget from the early aughts than the iPod.
According to Anshel Sag, a tech analyst for Moor Insights & Strategy, renewed interest in the iPod has been a long time coming. For one, Sag says there’s a resurgence in interest in wired earbuds, specifically EarPods, Apple’s wired earbuds that predate AirPods. Not only are they cheap, but they also deliver much higher fidelity than lots of wireless earbuds you can buy, even in the midrange.
Then there’s the comeback of formats like vinyl and CDs, which have helped to create more interest in the idea of owning music as opposed to just borrowing it through a streaming service. Owning things! Remember that?
It’s that last part, streaming, that feels particularly potent, though. As convenient as streaming music is, people have felt the slow creep of subscriptions on their wallets, and Spotify is a part of that. In January, Spotify raised its prices once again, this time reaching $13 a month. For context, in 2023, subscription fees rose from $9.99 to $10.99, and again in 2024 from $10.99 to $11.99. Apple Music is more affordable, but not by much at $11 per month.
It’s been a slow turn of the dial, but coupled with the weight of other streaming services, the burden is palpable. And how does one deal with that burden? By opting out, of course.
“I think people are evaluating all their streaming services, whether it’s music or TV or movies…because the price has ballooned,” Sag told Gizmodo. “Every time a service goes up in price, they become hyperaware of all the streaming services they’re paying for, and that includes music.
Sag also says that the younger generation is also more aware of how artists make money and how much of a cut they get from streaming services. “They might not want to actually pay for the streaming service because they don’t think the artists are getting what they deserve and might otherwise just pay for the music directly from the artist and put it on their iPod, or whatever their choice of music player is.”
As others have covered, it’s impossible to discount the ripple effects from the backlash against phones when it comes to nostalgic gadgets like iPods. There’s a yearning for phone-free experiences, and iPods deliver that. Sag notes that there’s also independence with gadgets like iPods or CDs and vinyl that appeals to those (particularly Gen Z) who feel bereft of things to hold onto.
“There’s a demand for something that isn’t tied to a streaming connection that always sounds good, no matter where you are—and you’re in control of the experience,” Sag says. “And that’s why I think stuff like iPods is having a bit of a comeback.”
Mostly, it’s what Sag calls “a perfect storm.” There’s no one answer to why iPods are back, and whether our love of them ever left is debatable, but somehow they do feel magnetic again. We’ll probably not live to see the day when new iPods exist, getting churned out of Foxconn like the next iPhone, but that’s for the best. They’d probably just have Apple Music on them anyway.
wired earbuds enjoying all of the shine. A yearning for wired audio is bringing its good friend along for the ride: the king of all things MP3. The one, the only, the iPod.
That’s right, the iPod is f*cking back. Not in an official sense, of course—it was discontinued officially in 2022—but it’s back in a very unofficial capacity. By nostalgia’s standards, the iPod is relevant once more, and you’ve probably got your phone (or the icky apps in it) to thank for that.
Okay, but how “back” is it?
The iPod is pretty back, to be honest. As the AP notes, secondhand sites like eBay are basically loaded with listings for used iPods, and on a more empirical level, Back Market, which also sells used and refurbished electronics, tells the AP that used iPod sales jumped 48% since 2024.
Anecdotally, I’ve been seeing the iPod everywhere, not just in a literal sense, but in a spiritual one. As I’ve written about before, digital audio players (DAPs) are seemingly a real category again, and new DAPs come in all shapes and sizes. There are DAPs shaped like cassette players, big utilitarian rectangles, and tiny little MP3-playing hunks of plastic. None of them has the iPod’s iconic click wheel, of course, but the spirit that the iPod helped popularize is still there. It’s a dedicated device that carries your music and almost nothing more.
On a more iPod-specific note, there are also people trying to replicate the iPod experience on your phone, like this guy building an iPod maker. Or how about people marrying AirPods Max with an iPod—wires and all. It’s even inspiring new products, like this upcoming AI gadget from two ex-Apple employees who tell Wired that the iPod Shuffle was a big inspiration design-wise. Those are all just window dressing, though, compared to the loads of people who actually bother to refurbish iPods, whether for personal use, resale, or because they’re nostalgic about the days when you could walk around listening to music without your phone delivering stress-inducing emails.
None of this interest in iPods is brand new, by any means—people have been modding iPods or selling them secondhand for a while now, but it feels as though it’s reached a tipping point. It’s hard to pinpoint why exactly iPods feel more relevant than ever, but nostalgia doesn’t quite cover it.
There’s also the Spotify of it all.
Remember owning stuff?
There’s no denying that nostalgia is a driving force in the iPod’s renewed relevance. Gen Z in particular has zeroed in on the early-2000s for inspiration, whether in fashion or tech, and there’s not a more iconic gadget from the early aughts than the iPod.
According to Anshel Sag, a tech analyst for Moor Insights & Strategy, renewed interest in the iPod has been a long time coming. For one, Sag says there’s a resurgence in interest in wired earbuds, specifically EarPods, Apple’s wired earbuds that predate AirPods. Not only are they cheap, but they also deliver much higher fidelity than lots of wireless earbuds you can buy, even in the midrange.
Then there’s the comeback of formats like vinyl and CDs, which have helped to create more interest in the idea of owning music as opposed to just borrowing it through a streaming service. Owning things! Remember that?
It’s that last part, streaming, that feels particularly potent, though. As convenient as streaming music is, people have felt the slow creep of subscriptions on their wallets, and Spotify is a part of that. In January, Spotify raised its prices once again, this time reaching $13 a month. For context, in 2023, subscription fees rose from $9.99 to $10.99, and again in 2024 from $10.99 to $11.99. Apple Music is more affordable, but not by much at $11 per month.
It’s been a slow turn of the dial, but coupled with the weight of other streaming services, the burden is palpable. And how does one deal with that burden? By opting out, of course.
“I think people are evaluating all their streaming services, whether it’s music or TV or movies…because the price has ballooned,” Sag told Gizmodo. “Every time a service goes up in price, they become hyperaware of all the streaming services they’re paying for, and that includes music.
Sag also says that the younger generation is also more aware of how artists make money and how much of a cut they get from streaming services. “They might not want to actually pay for the streaming service because they don’t think the artists are getting what they deserve and might otherwise just pay for the music directly from the artist and put it on their iPod, or whatever their choice of music player is.”
As others have covered, it’s impossible to discount the ripple effects from the backlash against phones when it comes to nostalgic gadgets like iPods. There’s a yearning for phone-free experiences, and iPods deliver that. Sag notes that there’s also independence with gadgets like iPods or CDs and vinyl that appeals to those (particularly Gen Z) who feel bereft of things to hold onto.
“There’s a demand for something that isn’t tied to a streaming connection that always sounds good, no matter where you are—and you’re in control of the experience,” Sag says. “And that’s why I think stuff like iPods is having a bit of a comeback.”
Mostly, it’s what Sag calls “a perfect storm.” There’s no one answer to why iPods are back, and whether our love of them ever left is debatable, but somehow they do feel magnetic again. We’ll probably not live to see the day when new iPods exist, getting churned out of Foxconn like the next iPhone, but that’s for the best. They’d probably just have Apple Music on them anyway.
#World #Basically #Begging #iPodApple,audio,iPod">The World Is Basically Begging for Another iPod
Audio nostalgia is a thing right now, and it’s not just wired earbuds enjoying all of the shine. A yearning for wired audio is bringing its good friend along for the ride: the king of all things MP3. The one, the only, the iPod.
That’s right, the iPod is f*cking back. Not in an official sense, of course—it was discontinued officially in 2022—but it’s back in a very unofficial capacity. By nostalgia’s standards, the iPod is relevant once more, and you’ve probably got your phone (or the icky apps in it) to thank for that.
Okay, but how “back” is it?
The iPod is pretty back, to be honest. As the AP notes, secondhand sites like eBay are basically loaded with listings for used iPods, and on a more empirical level, Back Market, which also sells used and refurbished electronics, tells the AP that used iPod sales jumped 48% since 2024.
Anecdotally, I’ve been seeing the iPod everywhere, not just in a literal sense, but in a spiritual one. As I’ve written about before, digital audio players (DAPs) are seemingly a real category again, and new DAPs come in all shapes and sizes. There are DAPs shaped like cassette players, big utilitarian rectangles, and tiny little MP3-playing hunks of plastic. None of them has the iPod’s iconic click wheel, of course, but the spirit that the iPod helped popularize is still there. It’s a dedicated device that carries your music and almost nothing more.
On a more iPod-specific note, there are also people trying to replicate the iPod experience on your phone, like this guy building an iPod maker. Or how about people marrying AirPods Max with an iPod—wires and all. It’s even inspiring new products, like this upcoming AI gadget from two ex-Apple employees who tell Wired that the iPod Shuffle was a big inspiration design-wise. Those are all just window dressing, though, compared to the loads of people who actually bother to refurbish iPods, whether for personal use, resale, or because they’re nostalgic about the days when you could walk around listening to music without your phone delivering stress-inducing emails.
None of this interest in iPods is brand new, by any means—people have been modding iPods or selling them secondhand for a while now, but it feels as though it’s reached a tipping point. It’s hard to pinpoint why exactly iPods feel more relevant than ever, but nostalgia doesn’t quite cover it.
There’s also the Spotify of it all.
Remember owning stuff?
There’s no denying that nostalgia is a driving force in the iPod’s renewed relevance. Gen Z in particular has zeroed in on the early-2000s for inspiration, whether in fashion or tech, and there’s not a more iconic gadget from the early aughts than the iPod.
According to Anshel Sag, a tech analyst for Moor Insights & Strategy, renewed interest in the iPod has been a long time coming. For one, Sag says there’s a resurgence in interest in wired earbuds, specifically EarPods, Apple’s wired earbuds that predate AirPods. Not only are they cheap, but they also deliver much higher fidelity than lots of wireless earbuds you can buy, even in the midrange.
Then there’s the comeback of formats like vinyl and CDs, which have helped to create more interest in the idea of owning music as opposed to just borrowing it through a streaming service. Owning things! Remember that?
It’s that last part, streaming, that feels particularly potent, though. As convenient as streaming music is, people have felt the slow creep of subscriptions on their wallets, and Spotify is a part of that. In January, Spotify raised its prices once again, this time reaching $13 a month. For context, in 2023, subscription fees rose from $9.99 to $10.99, and again in 2024 from $10.99 to $11.99. Apple Music is more affordable, but not by much at $11 per month.
It’s been a slow turn of the dial, but coupled with the weight of other streaming services, the burden is palpable. And how does one deal with that burden? By opting out, of course.
“I think people are evaluating all their streaming services, whether it’s music or TV or movies…because the price has ballooned,” Sag told Gizmodo. “Every time a service goes up in price, they become hyperaware of all the streaming services they’re paying for, and that includes music.
Sag also says that the younger generation is also more aware of how artists make money and how much of a cut they get from streaming services. “They might not want to actually pay for the streaming service because they don’t think the artists are getting what they deserve and might otherwise just pay for the music directly from the artist and put it on their iPod, or whatever their choice of music player is.”
As others have covered, it’s impossible to discount the ripple effects from the backlash against phones when it comes to nostalgic gadgets like iPods. There’s a yearning for phone-free experiences, and iPods deliver that. Sag notes that there’s also independence with gadgets like iPods or CDs and vinyl that appeals to those (particularly Gen Z) who feel bereft of things to hold onto.
“There’s a demand for something that isn’t tied to a streaming connection that always sounds good, no matter where you are—and you’re in control of the experience,” Sag says. “And that’s why I think stuff like iPods is having a bit of a comeback.”
Mostly, it’s what Sag calls “a perfect storm.” There’s no one answer to why iPods are back, and whether our love of them ever left is debatable, but somehow they do feel magnetic again. We’ll probably not live to see the day when new iPods exist, getting churned out of Foxconn like the next iPhone, but that’s for the best. They’d probably just have Apple Music on them anyway.
#World #Basically #Begging #iPodApple,audio,iPod
Audio nostalgia is a thing right now, and it’s not just wired earbuds enjoying all…