×

onto their calendar in one shot. And I have good news for parents with iPhones — the new Siri can finally do this.

After stumbling through its first launch of an AI-imbued Siri, Apple is trying again. The newly upgraded Siri AI can chat with you about what might be killing the roses in your yard, put together a shopping list for the hardware store, and set a reminder to lay down some compost in that flower bed. It can reference information in your email and calendar to make its recommendations or provide an actually helpful answer to the question: “When should I leave for the airport?” And yes, it can even add a list of events from an email to your calendar. I tried all of these scenarios out for myself and I saw it happen. AI Siri is for real this time.

This is like, baby’s first AI assistant stuff, but it’s huge that it actually works.

Honestly Bun Mee is my go-to, so this is a good call.

But it’s also a pretty basic set of features for an AI assistant in 2026, particularly if you compare it to what Gemini has been doing on Android for the past couple of years. Google’s chatbot has been able to add multiple calendar events from a screenshot for at least a year at this point. It’s been diagnosing plant problems and scheduling maintenance reminders for months now, if not longer. New Siri is built on Gemini models, so it makes a lot of sense that the first iteration of Siri AI feels a little bit “Gemini, circa 2025.”

Siri AI has its own flavor, though. Apple has a lot of proprietary stuff going on under the hood and in the cloud. It draws from an on-device pool of data that’s gleaned from things like email and messages. This information is indexed so Siri can tap into the relevant bits when needed. Prompts that can’t be handled fully on device are sent to Apple’s Private Cloud Compute with only the relevant pieces of personal data attached. Gemini handles personal context differently; you opt into sharing your Gmail or calendar, and then it’ll go directly to those sources to get the information when needed.

Siri AI working well depends a lot on the AI understanding context. So far, it’s doing pretty well. I asked it when I needed to return some camera gear I rented for WWDC, and it found the information from a calendar event I’d made and in an email (it’s due back Friday, for the record). Likewise, prompting it with something like “add these events to my calendar” will consistently trigger it to reference the information on my screen. So far, so good.

I couldn’t get Siri to engage in any shenanigans — I didn’t exactly stress test it, but the guardrails were strong enough to return a curt “I can’t help you with that” to a shady prompt. Fair. As a conversationalist, new Siri also seems a bit more dispassionate than Gemini. I gave them both the same prompt asking why the flowers in front of my house seemed to be wilting. They both gave wordy responses with a lot of possible causes, but Gemini’s started with “That is incredibly frustrating…” where Siri was more direct and got right into diagnosing the situation.

Siri AI’s response to my question gets to the point quicker.

Gemini sends its sympathies.

The new Siri handled my follow-up requests well, too. I asked it to recommend a garden center “near home” and it came up with a good suggestion. It also created a new reminder list with some checklist items for my garden rehab project and added a calendar event, all from a single prompt. Pretty basic stuff, but this is Siri. The fact that it works at all is a step forward that’s been years in the making.

New Siri pops up in a lot of places on the iPhone. I’ve gotten into the habit of swiping down on the homescreen and using search to get to apps, and every time I do there’s a big prompt to “search or ask” with a glowing, blinking cursor. Long pressing the wake button summons Siri from the Dynamic Island now, too, rather than presenting it as a glowing border around the screen. The changes all add up to a subtle feeling that you’re never very far away from Siri.

The changes all add up to a subtle feeling that you’re never very far away from Siri

This iteration of Siri feels like the AI assistant you’d build if you knew you couldn’t screw it up. It supports a pretty basic set of features — it’s not out here DoorDashing your burritos for you — but it actually does what’s advertised. For the company that made big promises of Siri two years ago that never materialized, that’s a big deal. “It works” and “It will actually ship to customers” are the two targets that Apple couldn’t miss here. It’s only in a developer beta now, but it’s realer than the first AI Siri we were shown at WWDC ever was. Apple needs this version of Siri to earn back trust. And based on what I’ve seen so far, this looks like a small step toward getting that trust back.

Photography by Allison Johnson / The Verge

Follow topics and authors from this story to see more like this in your personalized homepage feed and to receive email updates.
#Siri #worksAI,Apple,Hands-on,Reviews,Tech,WWDC 2026"> I tried Siri AI, and so far it actually worksParents want one thing, and one thing only, out of AI: to add a list of soccer games or “spirit week” theme days from an email or a poorly formatted flyer onto their calendar in one shot. And I have good news for parents with iPhones — the new Siri can finally do this.After stumbling through its first launch of an AI-imbued Siri, Apple is trying again. The newly upgraded Siri AI can chat with you about what might be killing the roses in your yard, put together a shopping list for the hardware store, and set a reminder to lay down some compost in that flower bed. It can reference information in your email and calendar to make its recommendations or provide an actually helpful answer to the question: “When should I leave for the airport?” And yes, it can even add a list of events from an email to your calendar. I tried all of these scenarios out for myself and I saw it happen. AI Siri is for real this time.This is like, baby’s first AI assistant stuff, but it’s huge that it actually works.Honestly Bun Mee is my go-to, so this is a good call.But it’s also a pretty basic set of features for an AI assistant in 2026, particularly if you compare it to what Gemini has been doing on Android for the past couple of years. Google’s chatbot has been able to add multiple calendar events from a screenshot for at least a year at this point. It’s been diagnosing plant problems and scheduling maintenance reminders for months now, if not longer. New Siri is built on Gemini models, so it makes a lot of sense that the first iteration of Siri AI feels a little bit “Gemini, circa 2025.”Siri AI has its own flavor, though. Apple has a lot of proprietary stuff going on under the hood and in the cloud. It draws from an on-device pool of data that’s gleaned from things like email and messages. This information is indexed so Siri can tap into the relevant bits when needed. Prompts that can’t be handled fully on device are sent to Apple’s Private Cloud Compute with only the relevant pieces of personal data attached. Gemini handles personal context differently; you opt into sharing your Gmail or calendar, and then it’ll go directly to those sources to get the information when needed.Siri AI working well depends a lot on the AI understanding context. So far, it’s doing pretty well. I asked it when I needed to return some camera gear I rented for WWDC, and it found the information from a calendar event I’d made and in an email (it’s due back Friday, for the record). Likewise, prompting it with something like “add these events to my calendar” will consistently trigger it to reference the information on my screen. So far, so good.I couldn’t get Siri to engage in any shenanigans — I didn’t exactly stress test it, but the guardrails were strong enough to return a curt “I can’t help you with that” to a shady prompt. Fair. As a conversationalist, new Siri also seems a bit more dispassionate than Gemini. I gave them both the same prompt asking why the flowers in front of my house seemed to be wilting. They both gave wordy responses with a lot of possible causes, but Gemini’s started with “That is incredibly frustrating…” where Siri was more direct and got right into diagnosing the situation.Siri AI’s response to my question gets to the point quicker.Gemini sends its sympathies. The new Siri handled my follow-up requests well, too. I asked it to recommend a garden center “near home” and it came up with a good suggestion. It also created a new reminder list with some checklist items for my garden rehab project and added a calendar event, all from a single prompt. Pretty basic stuff, but this is Siri. The fact that it works at all is a step forward that’s been years in the making.New Siri pops up in a lot of places on the iPhone. I’ve gotten into the habit of swiping down on the homescreen and using search to get to apps, and every time I do there’s a big prompt to “search or ask” with a glowing, blinking cursor. Long pressing the wake button summons Siri from the Dynamic Island now, too, rather than presenting it as a glowing border around the screen. The changes all add up to a subtle feeling that you’re never very far away from Siri.The changes all add up to a subtle feeling that you’re never very far away from SiriThis iteration of Siri feels like the AI assistant you’d build if you knew you couldn’t screw it up. It supports a pretty basic set of features — it’s not out here DoorDashing your burritos for you — but it actually does what’s advertised. For the company that made big promises of Siri two years ago that never materialized, that’s a big deal. “It works” and “It will actually ship to customers” are the two targets that Apple couldn’t miss here. It’s only in a developer beta now, but it’s realer than the first AI Siri we were shown at WWDC ever was. Apple needs this version of Siri to earn back trust. And based on what I’ve seen so far, this looks like a small step toward getting that trust back.Photography by Allison Johnson / The VergeFollow topics and authors from this story to see more like this in your personalized homepage feed and to receive email updates.Allison JohnsonCloseAllison JohnsonPosts from this author will be added to your daily email digest and your homepage feed.FollowFollowSee All by Allison JohnsonAICloseAIPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All AIAppleCloseApplePosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All AppleHands-onCloseHands-onPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All Hands-onReviewsCloseReviewsPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All ReviewsTechCloseTechPosts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All TechWWDC 2026CloseWWDC 2026Posts from this topic will be added to your daily email digest and your homepage feed.FollowFollowSee All WWDC 2026#Siri #worksAI,Apple,Hands-on,Reviews,Tech,WWDC 2026
Tech-news

onto their calendar in one shot. And I have good news for parents with iPhones — the new Siri can finally do this.

After stumbling through its first launch of an AI-imbued Siri, Apple is trying again. The newly upgraded Siri AI can chat with you about what might be killing the roses in your yard, put together a shopping list for the hardware store, and set a reminder to lay down some compost in that flower bed. It can reference information in your email and calendar to make its recommendations or provide an actually helpful answer to the question: “When should I leave for the airport?” And yes, it can even add a list of events from an email to your calendar. I tried all of these scenarios out for myself and I saw it happen. AI Siri is for real this time.

This is like, baby’s first AI assistant stuff, but it’s huge that it actually works.

Honestly Bun Mee is my go-to, so this is a good call.

But it’s also a pretty basic set of features for an AI assistant in 2026, particularly if you compare it to what Gemini has been doing on Android for the past couple of years. Google’s chatbot has been able to add multiple calendar events from a screenshot for at least a year at this point. It’s been diagnosing plant problems and scheduling maintenance reminders for months now, if not longer. New Siri is built on Gemini models, so it makes a lot of sense that the first iteration of Siri AI feels a little bit “Gemini, circa 2025.”

Siri AI has its own flavor, though. Apple has a lot of proprietary stuff going on under the hood and in the cloud. It draws from an on-device pool of data that’s gleaned from things like email and messages. This information is indexed so Siri can tap into the relevant bits when needed. Prompts that can’t be handled fully on device are sent to Apple’s Private Cloud Compute with only the relevant pieces of personal data attached. Gemini handles personal context differently; you opt into sharing your Gmail or calendar, and then it’ll go directly to those sources to get the information when needed.

Siri AI working well depends a lot on the AI understanding context. So far, it’s doing pretty well. I asked it when I needed to return some camera gear I rented for WWDC, and it found the information from a calendar event I’d made and in an email (it’s due back Friday, for the record). Likewise, prompting it with something like “add these events to my calendar” will consistently trigger it to reference the information on my screen. So far, so good.

I couldn’t get Siri to engage in any shenanigans — I didn’t exactly stress test it, but the guardrails were strong enough to return a curt “I can’t help you with that” to a shady prompt. Fair. As a conversationalist, new Siri also seems a bit more dispassionate than Gemini. I gave them both the same prompt asking why the flowers in front of my house seemed to be wilting. They both gave wordy responses with a lot of possible causes, but Gemini’s started with “That is incredibly frustrating…” where Siri was more direct and got right into diagnosing the situation.

Siri AI’s response to my question gets to the point quicker.

Gemini sends its sympathies.

The new Siri handled my follow-up requests well, too. I asked it to recommend a garden center “near home” and it came up with a good suggestion. It also created a new reminder list with some checklist items for my garden rehab project and added a calendar event, all from a single prompt. Pretty basic stuff, but this is Siri. The fact that it works at all is a step forward that’s been years in the making.

New Siri pops up in a lot of places on the iPhone. I’ve gotten into the habit of swiping down on the homescreen and using search to get to apps, and every time I do there’s a big prompt to “search or ask” with a glowing, blinking cursor. Long pressing the wake button summons Siri from the Dynamic Island now, too, rather than presenting it as a glowing border around the screen. The changes all add up to a subtle feeling that you’re never very far away from Siri.

The changes all add up to a subtle feeling that you’re never very far away from Siri

This iteration of Siri feels like the AI assistant you’d build if you knew you couldn’t screw it up. It supports a pretty basic set of features — it’s not out here DoorDashing your burritos for you — but it actually does what’s advertised. For the company that made big promises of Siri two years ago that never materialized, that’s a big deal. “It works” and “It will actually ship to customers” are the two targets that Apple couldn’t miss here. It’s only in a developer beta now, but it’s realer than the first AI Siri we were shown at WWDC ever was. Apple needs this version of Siri to earn back trust. And based on what I’ve seen so far, this looks like a small step toward getting that trust back.

Photography by Allison Johnson / The Verge

Follow topics and authors from this story to see more like this in your personalized homepage feed and to receive email updates.

#Siri #worksAI,Apple,Hands-on,Reviews,Tech,WWDC 2026">I tried Siri AI, and so far it actually works

Parents want one thing, and one thing only, out of AI: to add a list of soccer games or “spirit week” theme days from an email or a poorly formatted flyer onto their calendar in one shot. And I have good news for parents with iPhones — the new Siri can finally do this.

After stumbling through its first launch of an AI-imbued Siri, Apple is trying again. The newly upgraded Siri AI can chat with you about what might be killing the roses in your yard, put together a shopping list for the hardware store, and set a reminder to lay down some compost in that flower bed. It can reference information in your email and calendar to make its recommendations or provide an actually helpful answer to the question: “When should I leave for the airport?” And yes, it can even add a list of events from an email to your calendar. I tried all of these scenarios out for myself and I saw it happen. AI Siri is for real this time.

This is like, baby’s first AI assistant stuff, but it’s huge that it actually works.

Honestly Bun Mee is my go-to, so this is a good call.

But it’s also a pretty basic set of features for an AI assistant in 2026, particularly if you compare it to what Gemini has been doing on Android for the past couple of years. Google’s chatbot has been able to add multiple calendar events from a screenshot for at least a year at this point. It’s been diagnosing plant problems and scheduling maintenance reminders for months now, if not longer. New Siri is built on Gemini models, so it makes a lot of sense that the first iteration of Siri AI feels a little bit “Gemini, circa 2025.”

Siri AI has its own flavor, though. Apple has a lot of proprietary stuff going on under the hood and in the cloud. It draws from an on-device pool of data that’s gleaned from things like email and messages. This information is indexed so Siri can tap into the relevant bits when needed. Prompts that can’t be handled fully on device are sent to Apple’s Private Cloud Compute with only the relevant pieces of personal data attached. Gemini handles personal context differently; you opt into sharing your Gmail or calendar, and then it’ll go directly to those sources to get the information when needed.

Siri AI working well depends a lot on the AI understanding context. So far, it’s doing pretty well. I asked it when I needed to return some camera gear I rented for WWDC, and it found the information from a calendar event I’d made and in an email (it’s due back Friday, for the record). Likewise, prompting it with something like “add these events to my calendar” will consistently trigger it to reference the information on my screen. So far, so good.

I couldn’t get Siri to engage in any shenanigans — I didn’t exactly stress test it, but the guardrails were strong enough to return a curt “I can’t help you with that” to a shady prompt. Fair. As a conversationalist, new Siri also seems a bit more dispassionate than Gemini. I gave them both the same prompt asking why the flowers in front of my house seemed to be wilting. They both gave wordy responses with a lot of possible causes, but Gemini’s started with “That is incredibly frustrating…” where Siri was more direct and got right into diagnosing the situation.

Siri AI’s response to my question gets to the point quicker.

Gemini sends its sympathies.

The new Siri handled my follow-up requests well, too. I asked it to recommend a garden center “near home” and it came up with a good suggestion. It also created a new reminder list with some checklist items for my garden rehab project and added a calendar event, all from a single prompt. Pretty basic stuff, but this is Siri. The fact that it works at all is a step forward that’s been years in the making.

New Siri pops up in a lot of places on the iPhone. I’ve gotten into the habit of swiping down on the homescreen and using search to get to apps, and every time I do there’s a big prompt to “search or ask” with a glowing, blinking cursor. Long pressing the wake button summons Siri from the Dynamic Island now, too, rather than presenting it as a glowing border around the screen. The changes all add up to a subtle feeling that you’re never very far away from Siri.

The changes all add up to a subtle feeling that you’re never very far away from Siri

This iteration of Siri feels like the AI assistant you’d build if you knew you couldn’t screw it up. It supports a pretty basic set of features — it’s not out here DoorDashing your burritos for you — but it actually does what’s advertised. For the company that made big promises of Siri two years ago that never materialized, that’s a big deal. “It works” and “It will actually ship to customers” are the two targets that Apple couldn’t miss here. It’s only in a developer beta now, but it’s realer than the first AI Siri we were shown at WWDC ever was. Apple needs this version of Siri to earn back trust. And based on what I’ve seen so far, this looks like a small step toward getting that trust back.

Photography by Allison Johnson / The Verge

Follow topics and authors from this story to see more like this in your personalized homepage feed and to receive email updates.
#Siri #worksAI,Apple,Hands-on,Reviews,Tech,WWDC 2026

Parents want one thing, and one thing only, out of AI: to add a list…

$500 to $600 laptops recently from companies like Acer, Lenovo, and HP, many of which take a more conventional Windows approach to rivaling the MacBook Neo by offering better specs at lower prices. They all have 16 GB of RAM and use more powerful chips, too. But none challenge the MacBook Neo in display quality and chassis materials. That doesn’t mean there isn’t a place for something like the HP OmniBook 3, but it doesn’t play for the same audience as the Dell XPS 13 and MacBook Neo.

The Wrong Direction

Inevitably there would be a company that thinks it can ride on the success of the MacBook Neo without understanding what makes it tick. Last week, Microsoft announced two versions of its Surface Laptop for Business PCs: a higher-end 13.8-inch model and a cheaper 13-inch device. The 13.8-inch model is a more standard refresh, implementing Intel’s new Core Ultra X7 368H Panther Lake chip—and most notably, it still starts with 16 GB of RAM.

The smaller 13-inch model is where things get problematic. Despite its starting price of $1,200, that configuration only comes with 8 GB of RAM. Don’t get too caught up in the price, since business PCs always come with an up charge. The starting RAM is the eyebrow-raising spec. Unlike the new Dell XPS 13, Microsoft isn’t tricking this out with a thinner chassis and an upgraded screen—it’s just giving you less computing power and calling it good.

And to be fair, this “optional” 8 GB model is coming later this year, separate from the 16 GB and 24 GB versions. But it’s hard to imagine Microsoft being willing to sell an 8 GB laptop in 2026 if Apple hadn’t paved the way. While there’s no 2025 Surface Laptop 13 for Business for direct comparison, the consumer version of the Surface Laptop 13 started with 16 GB of RAM. This feels like a straight generational downgrade.

Image may contain Computer Electronics Laptop Pc Computer Hardware Computer Keyboard and Hardware

Microsoft Surface Laptop for Business, 13-inch.

#Targets #Set #MacBook #Neolaptop,laptops,shopping,microsoft,apple,mac,windows,surface,computers,pcs"> Everyone Has Their Targets Set on the MacBook NeoYet it’s only 9 (or 9 for students). The XPS 13 makes similar trade-offs as the MacBook Neo. First, it starts with only 8 GB of RAM and 256 GB of storage. It also starts with a slower Intel Core 5 processor (note: not Intel Core Ultra). I’ll be interested to find how the performance and battery life stack up against the MacBook Neo, but Dell is clearly taking notes from Apple, which used a slower iPhone chip in the Neo instead of an M-series laptop-grade processor.What’s nice about the Dell XPS 13, though, is that you can scale it up appropriately. The MacBook Neo is capped in both storage and memory, but the XPS 13 can be configured up to 32 GB of RAM and 1 TB of storage.I’ve been testing a lot of 0 to 0 laptops recently from companies like Acer, Lenovo, and HP, many of which take a more conventional Windows approach to rivaling the MacBook Neo by offering better specs at lower prices. They all have 16 GB of RAM and use more powerful chips, too. But none challenge the MacBook Neo in display quality and chassis materials. That doesn’t mean there isn’t a place for something like the HP OmniBook 3, but it doesn’t play for the same audience as the Dell XPS 13 and MacBook Neo.The Wrong DirectionInevitably there would be a company that thinks it can ride on the success of the MacBook Neo without understanding what makes it tick. Last week, Microsoft announced two versions of its Surface Laptop for Business PCs: a higher-end 13.8-inch model and a cheaper 13-inch device. The 13.8-inch model is a more standard refresh, implementing Intel’s new Core Ultra X7 368H Panther Lake chip—and most notably, it still starts with 16 GB of RAM.The smaller 13-inch model is where things get problematic. Despite its starting price of ,200, that configuration only comes with 8 GB of RAM. Don’t get too caught up in the price, since business PCs always come with an up charge. The starting RAM is the eyebrow-raising spec. Unlike the new Dell XPS 13, Microsoft isn’t tricking this out with a thinner chassis and an upgraded screen—it’s just giving you less computing power and calling it good.And to be fair, this “optional” 8 GB model is coming later this year, separate from the 16 GB and 24 GB versions. But it’s hard to imagine Microsoft being willing to sell an 8 GB laptop in 2026 if Apple hadn’t paved the way. While there’s no 2025 Surface Laptop 13 for Business for direct comparison, the consumer version of the Surface Laptop 13 started with 16 GB of RAM. This feels like a straight generational downgrade.Microsoft Surface Laptop for Business, 13-inch. #Targets #Set #MacBook #Neolaptop,laptops,shopping,microsoft,apple,mac,windows,surface,computers,pcs
Tech-news

$500 to $600 laptops recently from companies like Acer, Lenovo, and HP, many of which take a more conventional Windows approach to rivaling the MacBook Neo by offering better specs at lower prices. They all have 16 GB of RAM and use more powerful chips, too. But none challenge the MacBook Neo in display quality and chassis materials. That doesn’t mean there isn’t a place for something like the HP OmniBook 3, but it doesn’t play for the same audience as the Dell XPS 13 and MacBook Neo.

The Wrong Direction

Inevitably there would be a company that thinks it can ride on the success of the MacBook Neo without understanding what makes it tick. Last week, Microsoft announced two versions of its Surface Laptop for Business PCs: a higher-end 13.8-inch model and a cheaper 13-inch device. The 13.8-inch model is a more standard refresh, implementing Intel’s new Core Ultra X7 368H Panther Lake chip—and most notably, it still starts with 16 GB of RAM.

The smaller 13-inch model is where things get problematic. Despite its starting price of $1,200, that configuration only comes with 8 GB of RAM. Don’t get too caught up in the price, since business PCs always come with an up charge. The starting RAM is the eyebrow-raising spec. Unlike the new Dell XPS 13, Microsoft isn’t tricking this out with a thinner chassis and an upgraded screen—it’s just giving you less computing power and calling it good.

And to be fair, this “optional” 8 GB model is coming later this year, separate from the 16 GB and 24 GB versions. But it’s hard to imagine Microsoft being willing to sell an 8 GB laptop in 2026 if Apple hadn’t paved the way. While there’s no 2025 Surface Laptop 13 for Business for direct comparison, the consumer version of the Surface Laptop 13 started with 16 GB of RAM. This feels like a straight generational downgrade.

Image may contain Computer Electronics Laptop Pc Computer Hardware Computer Keyboard and Hardware

Microsoft Surface Laptop for Business, 13-inch.

#Targets #Set #MacBook #Neolaptop,laptops,shopping,microsoft,apple,mac,windows,surface,computers,pcs">Everyone Has Their Targets Set on the MacBook Neo

Yet it’s only $699 (or $599 for students). The XPS 13 makes similar trade-offs as the MacBook Neo. First, it starts with only 8 GB of RAM and 256 GB of storage. It also starts with a slower Intel Core 5 processor (note: not Intel Core Ultra). I’ll be interested to find how the performance and battery life stack up against the MacBook Neo, but Dell is clearly taking notes from Apple, which used a slower iPhone chip in the Neo instead of an M-series laptop-grade processor.

What’s nice about the Dell XPS 13, though, is that you can scale it up appropriately. The MacBook Neo is capped in both storage and memory, but the XPS 13 can be configured up to 32 GB of RAM and 1 TB of storage.

I’ve been testing a lot of $500 to $600 laptops recently from companies like Acer, Lenovo, and HP, many of which take a more conventional Windows approach to rivaling the MacBook Neo by offering better specs at lower prices. They all have 16 GB of RAM and use more powerful chips, too. But none challenge the MacBook Neo in display quality and chassis materials. That doesn’t mean there isn’t a place for something like the HP OmniBook 3, but it doesn’t play for the same audience as the Dell XPS 13 and MacBook Neo.

The Wrong Direction

Inevitably there would be a company that thinks it can ride on the success of the MacBook Neo without understanding what makes it tick. Last week, Microsoft announced two versions of its Surface Laptop for Business PCs: a higher-end 13.8-inch model and a cheaper 13-inch device. The 13.8-inch model is a more standard refresh, implementing Intel’s new Core Ultra X7 368H Panther Lake chip—and most notably, it still starts with 16 GB of RAM.

The smaller 13-inch model is where things get problematic. Despite its starting price of $1,200, that configuration only comes with 8 GB of RAM. Don’t get too caught up in the price, since business PCs always come with an up charge. The starting RAM is the eyebrow-raising spec. Unlike the new Dell XPS 13, Microsoft isn’t tricking this out with a thinner chassis and an upgraded screen—it’s just giving you less computing power and calling it good.

And to be fair, this “optional” 8 GB model is coming later this year, separate from the 16 GB and 24 GB versions. But it’s hard to imagine Microsoft being willing to sell an 8 GB laptop in 2026 if Apple hadn’t paved the way. While there’s no 2025 Surface Laptop 13 for Business for direct comparison, the consumer version of the Surface Laptop 13 started with 16 GB of RAM. This feels like a straight generational downgrade.

Image may contain Computer Electronics Laptop Pc Computer Hardware Computer Keyboard and Hardware

Microsoft Surface Laptop for Business, 13-inch.

#Targets #Set #MacBook #Neolaptop,laptops,shopping,microsoft,apple,mac,windows,surface,computers,pcs

Yet it's only $699 (or $599 for students). The XPS 13 makes similar trade-offs as…

acknowledged that avoiding the Liquid Glass aesthetic is a valid choice.

Now, according to anonymous sources who spoke to Bloomberg’s Mark Gurman, an upcoming update will address problems with Liquid Glass in macOS 26. If you haven’t updated because you hate it, or are worried the design flaws make it unusable, you are seen.

Gurman writes that Apple “is preparing what people internally consider to be a ‘slight redesign’ for macOS 27,” and that the company is looking to fix, “shadows and transparency quirks.”

Gurman’s sources sound a bit defensive, however. They tell him the Liquid Glass update “didn’t necessarily suffer from design problems,” but instead had “a not-completely-baked implementation from Apple’s software engineering team.” The fixes, then, are supposed to “make Liquid Glass look the way Apple’s design team intended it to from the start.” Got it? The designers thought everything through from the beginning, but the artless neanderthals who built their designs into software—this thinking goes—let them down.

My first impression was that it was overly generous of Gurman to give voice to this framing of the Liquid Glass story, but I have to admit that it’s also a genuinely plausible explanation for just how hated the design scheme ended up being.

For instance, while Apple has already chipped away at some of the bigger problems, Tahoe shipped with some issues that were beyond annoying and actually interfered with usability, particularly for low vision people. Before the 26.3 update in February, as OS X Daily noted, choosing the option to reduce transparency “would leave considerable transparent effects, including in sidebars, headers, titlebars, search boxes, and more, leading to situations where text would overlap and interface elements would be washed out with blurry colors and interface elements.”

Then again, some designs were heavily criticized on an aesthetic basis, not as bad implementation. There’s probably no bigger Apple fan than John Gruber of Daring Fireball, and his take on the redesign of some of the icons was scorching: “I don’t think the old icons for these apps from MacOS 15 were particularly good — Apple has mostly lost its “icons look cool” game. But the new ones in MacOS 26 Tahoe are objectively terrible.”

Gurman has claimed in the past that Liquid Glass is sort of a long game, rolled out in advance of the release of the 20th anniversary iPhone, which he expects to be a huge design milestone for Apple. Supposedly, that phone’s overall vibe will benefit from Liquid Glass. When all is revealed, maybe the world will agree.

In the meantime, macOS is getting some tweaks, and we should expect, Gurman says, “more of a cleanup and refinement effort aligned with the company’s wider push to polish its software this year.”

#Apple #Reportedly #Retooling #Liquid #Glass #Problems #macOSApple,Liquid Glass,macos 27"> Yes, Apple Is Reportedly Retooling Some Liquid Glass Problems for macOS 27 By providing a needed security patch to an older version of iOS last month, Apple tacitly—but unofficially—acknowledged that avoiding the Liquid Glass aesthetic is a valid choice. Now, according to anonymous sources who spoke to Bloomberg’s Mark Gurman, an upcoming update will address problems with Liquid Glass in macOS 26. If you haven’t updated because you hate it, or are worried the design flaws make it unusable, you are seen. Gurman writes that Apple “is preparing what people internally consider to be a ‘slight redesign’ for macOS 27,” and that the company is looking to fix, “shadows and transparency quirks.” Gurman’s sources sound a bit defensive, however. They tell him the Liquid Glass update “didn’t necessarily suffer from design problems,” but instead had “a not-completely-baked implementation from Apple’s software engineering team.” The fixes, then, are supposed to “make Liquid Glass look the way Apple’s design team intended it to from the start.” Got it? The designers thought everything through from the beginning, but the artless neanderthals who built their designs into software—this thinking goes—let them down. My first impression was that it was overly generous of Gurman to give voice to this framing of the Liquid Glass story, but I have to admit that it’s also a genuinely plausible explanation for just how hated the design scheme ended up being. For instance, while Apple has already chipped away at some of the bigger problems, Tahoe shipped with some issues that were beyond annoying and actually interfered with usability, particularly for low vision people. Before the 26.3 update in February, as OS X Daily noted, choosing the option to reduce transparency “would leave considerable transparent effects, including in sidebars, headers, titlebars, search boxes, and more, leading to situations where text would overlap and interface elements would be washed out with blurry colors and interface elements.” Then again, some designs were heavily criticized on an aesthetic basis, not as bad implementation. There’s probably no bigger Apple fan than John Gruber of Daring Fireball, and his take on the redesign of some of the icons was scorching: “I don’t think the old icons for these apps from MacOS 15 were particularly good — Apple has mostly lost its “icons look cool” game. But the new ones in MacOS 26 Tahoe are objectively terrible.” Gurman has claimed in the past that Liquid Glass is sort of a long game, rolled out in advance of the release of the 20th anniversary iPhone, which he expects to be a huge design milestone for Apple. Supposedly, that phone’s overall vibe will benefit from Liquid Glass. When all is revealed, maybe the world will agree. In the meantime, macOS is getting some tweaks, and we should expect, Gurman says, “more of a cleanup and refinement effort aligned with the company’s wider push to polish its software this year.” #Apple #Reportedly #Retooling #Liquid #Glass #Problems #macOSApple,Liquid Glass,macos 27
Tech-news

acknowledged that avoiding the Liquid Glass aesthetic is a valid choice.

Now, according to anonymous sources who spoke to Bloomberg’s Mark Gurman, an upcoming update will address problems with Liquid Glass in macOS 26. If you haven’t updated because you hate it, or are worried the design flaws make it unusable, you are seen.

Gurman writes that Apple “is preparing what people internally consider to be a ‘slight redesign’ for macOS 27,” and that the company is looking to fix, “shadows and transparency quirks.”

Gurman’s sources sound a bit defensive, however. They tell him the Liquid Glass update “didn’t necessarily suffer from design problems,” but instead had “a not-completely-baked implementation from Apple’s software engineering team.” The fixes, then, are supposed to “make Liquid Glass look the way Apple’s design team intended it to from the start.” Got it? The designers thought everything through from the beginning, but the artless neanderthals who built their designs into software—this thinking goes—let them down.

My first impression was that it was overly generous of Gurman to give voice to this framing of the Liquid Glass story, but I have to admit that it’s also a genuinely plausible explanation for just how hated the design scheme ended up being.

For instance, while Apple has already chipped away at some of the bigger problems, Tahoe shipped with some issues that were beyond annoying and actually interfered with usability, particularly for low vision people. Before the 26.3 update in February, as OS X Daily noted, choosing the option to reduce transparency “would leave considerable transparent effects, including in sidebars, headers, titlebars, search boxes, and more, leading to situations where text would overlap and interface elements would be washed out with blurry colors and interface elements.”

Then again, some designs were heavily criticized on an aesthetic basis, not as bad implementation. There’s probably no bigger Apple fan than John Gruber of Daring Fireball, and his take on the redesign of some of the icons was scorching: “I don’t think the old icons for these apps from MacOS 15 were particularly good — Apple has mostly lost its “icons look cool” game. But the new ones in MacOS 26 Tahoe are objectively terrible.”

Gurman has claimed in the past that Liquid Glass is sort of a long game, rolled out in advance of the release of the 20th anniversary iPhone, which he expects to be a huge design milestone for Apple. Supposedly, that phone’s overall vibe will benefit from Liquid Glass. When all is revealed, maybe the world will agree.

In the meantime, macOS is getting some tweaks, and we should expect, Gurman says, “more of a cleanup and refinement effort aligned with the company’s wider push to polish its software this year.”

#Apple #Reportedly #Retooling #Liquid #Glass #Problems #macOSApple,Liquid Glass,macos 27">Yes, Apple Is Reportedly Retooling Some Liquid Glass Problems for macOS 27Yes, Apple Is Reportedly Retooling Some Liquid Glass Problems for macOS 27 By providing a needed security patch to an older version of iOS last month, Apple tacitly—but unofficially—acknowledged that avoiding the Liquid Glass aesthetic is a valid choice. Now, according to anonymous sources who spoke to Bloomberg’s Mark Gurman, an upcoming update will address problems with Liquid Glass in macOS 26. If you haven’t updated because you hate it, or are worried the design flaws make it unusable, you are seen. Gurman writes that Apple “is preparing what people internally consider to be a ‘slight redesign’ for macOS 27,” and that the company is looking to fix, “shadows and transparency quirks.” Gurman’s sources sound a bit defensive, however. They tell him the Liquid Glass update “didn’t necessarily suffer from design problems,” but instead had “a not-completely-baked implementation from Apple’s software engineering team.” The fixes, then, are supposed to “make Liquid Glass look the way Apple’s design team intended it to from the start.” Got it? The designers thought everything through from the beginning, but the artless neanderthals who built their designs into software—this thinking goes—let them down. My first impression was that it was overly generous of Gurman to give voice to this framing of the Liquid Glass story, but I have to admit that it’s also a genuinely plausible explanation for just how hated the design scheme ended up being. For instance, while Apple has already chipped away at some of the bigger problems, Tahoe shipped with some issues that were beyond annoying and actually interfered with usability, particularly for low vision people. Before the 26.3 update in February, as OS X Daily noted, choosing the option to reduce transparency “would leave considerable transparent effects, including in sidebars, headers, titlebars, search boxes, and more, leading to situations where text would overlap and interface elements would be washed out with blurry colors and interface elements.” Then again, some designs were heavily criticized on an aesthetic basis, not as bad implementation. There’s probably no bigger Apple fan than John Gruber of Daring Fireball, and his take on the redesign of some of the icons was scorching: “I don’t think the old icons for these apps from MacOS 15 were particularly good — Apple has mostly lost its “icons look cool” game. But the new ones in MacOS 26 Tahoe are objectively terrible.” Gurman has claimed in the past that Liquid Glass is sort of a long game, rolled out in advance of the release of the 20th anniversary iPhone, which he expects to be a huge design milestone for Apple. Supposedly, that phone’s overall vibe will benefit from Liquid Glass. When all is revealed, maybe the world will agree. In the meantime, macOS is getting some tweaks, and we should expect, Gurman says, “more of a cleanup and refinement effort aligned with the company’s wider push to polish its software this year.” #Apple #Reportedly #Retooling #Liquid #Glass #Problems #macOSApple,Liquid Glass,macos 27

By providing a needed security patch to an older version of iOS last month, Apple tacitly—but unofficially—acknowledged that avoiding the Liquid Glass aesthetic is a valid choice.

Now, according to anonymous sources who spoke to Bloomberg’s Mark Gurman, an upcoming update will address problems with Liquid Glass in macOS 26. If you haven’t updated because you hate it, or are worried the design flaws make it unusable, you are seen.

Gurman writes that Apple “is preparing what people internally consider to be a ‘slight redesign’ for macOS 27,” and that the company is looking to fix, “shadows and transparency quirks.”

Gurman’s sources sound a bit defensive, however. They tell him the Liquid Glass update “didn’t necessarily suffer from design problems,” but instead had “a not-completely-baked implementation from Apple’s software engineering team.” The fixes, then, are supposed to “make Liquid Glass look the way Apple’s design team intended it to from the start.” Got it? The designers thought everything through from the beginning, but the artless neanderthals who built their designs into software—this thinking goes—let them down.

My first impression was that it was overly generous of Gurman to give voice to this framing of the Liquid Glass story, but I have to admit that it’s also a genuinely plausible explanation for just how hated the design scheme ended up being.

For instance, while Apple has already chipped away at some of the bigger problems, Tahoe shipped with some issues that were beyond annoying and actually interfered with usability, particularly for low vision people. Before the 26.3 update in February, as OS X Daily noted, choosing the option to reduce transparency “would leave considerable transparent effects, including in sidebars, headers, titlebars, search boxes, and more, leading to situations where text would overlap and interface elements would be washed out with blurry colors and interface elements.”

Then again, some designs were heavily criticized on an aesthetic basis, not as bad implementation. There’s probably no bigger Apple fan than John Gruber of Daring Fireball, and his take on the redesign of some of the icons was scorching: “I don’t think the old icons for these apps from MacOS 15 were particularly good — Apple has mostly lost its “icons look cool” game. But the new ones in MacOS 26 Tahoe are objectively terrible.”

Gurman has claimed in the past that Liquid Glass is sort of a long game, rolled out in advance of the release of the 20th anniversary iPhone, which he expects to be a huge design milestone for Apple. Supposedly, that phone’s overall vibe will benefit from Liquid Glass. When all is revealed, maybe the world will agree.

In the meantime, macOS is getting some tweaks, and we should expect, Gurman says, “more of a cleanup and refinement effort aligned with the company’s wider push to polish its software this year.”

#Apple #Reportedly #Retooling #Liquid #Glass #Problems #macOSApple,Liquid Glass,macos 27

By providing a needed security patch to an older version of iOS last month, Apple…

According to the New York Times, if you bought an iPhone 16 or certain iPhone 15 between June of 2024 and March of 2025, you may soon be eligible to receive a check for as much as $95 per device as part of a class action lawsuit related to Apple Intelligence and Siri. The allegedly flawed Apple Intelligence features that were part of the suit originally shipped on iPhone 15 Pro and Pro Max in June of 2024. The Apple Intelligence-native iPhone 16 line shipped later that year.

On Tuesday, Apple settled claims in U.S. District Court in San Jose, California over alleged false advertising. The suit argued that Apple led consumers to believe the Apple Intelligence suite of features was more capable than it actually was. The total settlement amount, still awaiting a judge’s approval, is $250 million.

Apple maintains that it did nothing wrong. Marni Goldberg, an Apple spokesperson gave a statement to the Times, claiming that beginning with “the launch of Apple Intelligence,” Apple has “introduced dozens of features across many languages that are integrated across Apple’s platforms,” and that the company had “resolved this matter to stay focused on doing what we do best, delivering the most innovative products and services to our users.”

This lawsuit was “fallout,” according to Axios, from Apple’s acknowledgement last year that AI upgrades to Siri were not going to be released on schedule. A statement to Daring Fireball at the time said Apple had “been working on a more personalized Siri, giving it more awareness of your personal context, as well as the ability to take action for you within and across your apps,” but added, “It’s going to take us longer than we thought to deliver on these features and we anticipate rolling them out in the coming year.”

The next day, it was reported that Apple had pulled a now-notorious ad starring Bella Ramsey:

The ad is a nice summary of the “more personal” Siri concept that still has not been realized. We see Ramsey notice a person whose name they know they should know, so they quickly ask Siri “the name of the guy I had a meeting with a couple of months ago at Cafe Grenel?” It’s up to the viewer to presume this beefed-up version of Siri is able to use this prompt to draw on, say, an email, and produce the right answer. It immediately replies, “You met Zac Wingate at Cafe Grenel a couple of months ago.” 

To put this class action settlement in context, Apple had been struggling mightily with Siri ever since—deservedly or not—ChatGPT created new consumer expectations for an AI-powered assistant. “AI is what most investors are really excited about. Almost all momentum in the market in general is being fueled by AI,” a portfolio manager named Brian Mulberry told the Wall Street Journal in February of 2024. Mulberry lamented that “Apple really hasn’t made a big splash in the AI space yet.”   

So the Apple Intelligence rollout was perceived as coming late, but it was also, it seems, too early—given that it was sued and ended up settling for $250 million. In an interview with TechRadar last year after the smoke cleared around Siri’s underperformance, Apple software chief Craig Federighi explained that the company was working on a “version 2” of the new Siri that would work in all the personalized ways consumers had come to expect, but that Apple was no longer publicly offering a speculative release schedule for that version.

#Apple #Settles #Alleged #False #Advertising #Suit #AIPowered #SiriApple,lawsuits,Siri"> Apple Settles Alleged False Advertising Suit Over AI-Powered Siri According to the New York Times, if you bought an iPhone 16 or certain iPhone 15 between June of 2024 and March of 2025, you may soon be eligible to receive a check for as much as per device as part of a class action lawsuit related to Apple Intelligence and Siri. The allegedly flawed Apple Intelligence features that were part of the suit originally shipped on iPhone 15 Pro and Pro Max in June of 2024. The Apple Intelligence-native iPhone 16 line shipped later that year. On Tuesday, Apple settled claims in U.S. District Court in San Jose, California over alleged false advertising. The suit argued that Apple led consumers to believe the Apple Intelligence suite of features was more capable than it actually was. The total settlement amount, still awaiting a judge’s approval, is 0 million. Apple maintains that it did nothing wrong. Marni Goldberg, an Apple spokesperson gave a statement to the Times, claiming that beginning with “the launch of Apple Intelligence,” Apple has “introduced dozens of features across many languages that are integrated across Apple’s platforms,” and that the company had “resolved this matter to stay focused on doing what we do best, delivering the most innovative products and services to our users.” This lawsuit was “fallout,” according to Axios, from Apple’s acknowledgement last year that AI upgrades to Siri were not going to be released on schedule. A statement to Daring Fireball at the time said Apple had “been working on a more personalized Siri, giving it more awareness of your personal context, as well as the ability to take action for you within and across your apps,” but added, “It’s going to take us longer than we thought to deliver on these features and we anticipate rolling them out in the coming year.” The next day, it was reported that Apple had pulled a now-notorious ad starring Bella Ramsey: The ad is a nice summary of the “more personal” Siri concept that still has not been realized. We see Ramsey notice a person whose name they know they should know, so they quickly ask Siri “the name of the guy I had a meeting with a couple of months ago at Cafe Grenel?” It’s up to the viewer to presume this beefed-up version of Siri is able to use this prompt to draw on, say, an email, and produce the right answer. It immediately replies, “You met Zac Wingate at Cafe Grenel a couple of months ago.”  To put this class action settlement in context, Apple had been struggling mightily with Siri ever since—deservedly or not—ChatGPT created new consumer expectations for an AI-powered assistant. “AI is what most investors are really excited about. Almost all momentum in the market in general is being fueled by AI,” a portfolio manager named Brian Mulberry told the Wall Street Journal in February of 2024. Mulberry lamented that “Apple really hasn’t made a big splash in the AI space yet.”    So the Apple Intelligence rollout was perceived as coming late, but it was also, it seems, too early—given that it was sued and ended up settling for 0 million. In an interview with TechRadar last year after the smoke cleared around Siri’s underperformance, Apple software chief Craig Federighi explained that the company was working on a “version 2” of the new Siri that would work in all the personalized ways consumers had come to expect, but that Apple was no longer publicly offering a speculative release schedule for that version. #Apple #Settles #Alleged #False #Advertising #Suit #AIPowered #SiriApple,lawsuits,Siri
Tech-news

According to the New York Times, if you bought an iPhone 16 or certain iPhone 15 between June of 2024 and March of 2025, you may soon be eligible to receive a check for as much as $95 per device as part of a class action lawsuit related to Apple Intelligence and Siri. The allegedly flawed Apple Intelligence features that were part of the suit originally shipped on iPhone 15 Pro and Pro Max in June of 2024. The Apple Intelligence-native iPhone 16 line shipped later that year.

On Tuesday, Apple settled claims in U.S. District Court in San Jose, California over alleged false advertising. The suit argued that Apple led consumers to believe the Apple Intelligence suite of features was more capable than it actually was. The total settlement amount, still awaiting a judge’s approval, is $250 million.

Apple maintains that it did nothing wrong. Marni Goldberg, an Apple spokesperson gave a statement to the Times, claiming that beginning with “the launch of Apple Intelligence,” Apple has “introduced dozens of features across many languages that are integrated across Apple’s platforms,” and that the company had “resolved this matter to stay focused on doing what we do best, delivering the most innovative products and services to our users.”

This lawsuit was “fallout,” according to Axios, from Apple’s acknowledgement last year that AI upgrades to Siri were not going to be released on schedule. A statement to Daring Fireball at the time said Apple had “been working on a more personalized Siri, giving it more awareness of your personal context, as well as the ability to take action for you within and across your apps,” but added, “It’s going to take us longer than we thought to deliver on these features and we anticipate rolling them out in the coming year.”

The next day, it was reported that Apple had pulled a now-notorious ad starring Bella Ramsey:

The ad is a nice summary of the “more personal” Siri concept that still has not been realized. We see Ramsey notice a person whose name they know they should know, so they quickly ask Siri “the name of the guy I had a meeting with a couple of months ago at Cafe Grenel?” It’s up to the viewer to presume this beefed-up version of Siri is able to use this prompt to draw on, say, an email, and produce the right answer. It immediately replies, “You met Zac Wingate at Cafe Grenel a couple of months ago.” 

To put this class action settlement in context, Apple had been struggling mightily with Siri ever since—deservedly or not—ChatGPT created new consumer expectations for an AI-powered assistant. “AI is what most investors are really excited about. Almost all momentum in the market in general is being fueled by AI,” a portfolio manager named Brian Mulberry told the Wall Street Journal in February of 2024. Mulberry lamented that “Apple really hasn’t made a big splash in the AI space yet.”   

So the Apple Intelligence rollout was perceived as coming late, but it was also, it seems, too early—given that it was sued and ended up settling for $250 million. In an interview with TechRadar last year after the smoke cleared around Siri’s underperformance, Apple software chief Craig Federighi explained that the company was working on a “version 2” of the new Siri that would work in all the personalized ways consumers had come to expect, but that Apple was no longer publicly offering a speculative release schedule for that version.

#Apple #Settles #Alleged #False #Advertising #Suit #AIPowered #SiriApple,lawsuits,Siri">Apple Settles Alleged False Advertising Suit Over AI-Powered SiriApple Settles Alleged False Advertising Suit Over AI-Powered Siri According to the New York Times, if you bought an iPhone 16 or certain iPhone 15 between June of 2024 and March of 2025, you may soon be eligible to receive a check for as much as $95 per device as part of a class action lawsuit related to Apple Intelligence and Siri. The allegedly flawed Apple Intelligence features that were part of the suit originally shipped on iPhone 15 Pro and Pro Max in June of 2024. The Apple Intelligence-native iPhone 16 line shipped later that year. On Tuesday, Apple settled claims in U.S. District Court in San Jose, California over alleged false advertising. The suit argued that Apple led consumers to believe the Apple Intelligence suite of features was more capable than it actually was. The total settlement amount, still awaiting a judge’s approval, is $250 million. Apple maintains that it did nothing wrong. Marni Goldberg, an Apple spokesperson gave a statement to the Times, claiming that beginning with “the launch of Apple Intelligence,” Apple has “introduced dozens of features across many languages that are integrated across Apple’s platforms,” and that the company had “resolved this matter to stay focused on doing what we do best, delivering the most innovative products and services to our users.” This lawsuit was “fallout,” according to Axios, from Apple’s acknowledgement last year that AI upgrades to Siri were not going to be released on schedule. A statement to Daring Fireball at the time said Apple had “been working on a more personalized Siri, giving it more awareness of your personal context, as well as the ability to take action for you within and across your apps,” but added, “It’s going to take us longer than we thought to deliver on these features and we anticipate rolling them out in the coming year.” The next day, it was reported that Apple had pulled a now-notorious ad starring Bella Ramsey: The ad is a nice summary of the “more personal” Siri concept that still has not been realized. We see Ramsey notice a person whose name they know they should know, so they quickly ask Siri “the name of the guy I had a meeting with a couple of months ago at Cafe Grenel?” It’s up to the viewer to presume this beefed-up version of Siri is able to use this prompt to draw on, say, an email, and produce the right answer. It immediately replies, “You met Zac Wingate at Cafe Grenel a couple of months ago.”  To put this class action settlement in context, Apple had been struggling mightily with Siri ever since—deservedly or not—ChatGPT created new consumer expectations for an AI-powered assistant. “AI is what most investors are really excited about. Almost all momentum in the market in general is being fueled by AI,” a portfolio manager named Brian Mulberry told the Wall Street Journal in February of 2024. Mulberry lamented that “Apple really hasn’t made a big splash in the AI space yet.”    So the Apple Intelligence rollout was perceived as coming late, but it was also, it seems, too early—given that it was sued and ended up settling for $250 million. In an interview with TechRadar last year after the smoke cleared around Siri’s underperformance, Apple software chief Craig Federighi explained that the company was working on a “version 2” of the new Siri that would work in all the personalized ways consumers had come to expect, but that Apple was no longer publicly offering a speculative release schedule for that version. #Apple #Settles #Alleged #False #Advertising #Suit #AIPowered #SiriApple,lawsuits,Siri

According to the New York Times, if you bought an iPhone 16 or certain iPhone 15 between June of 2024 and March of 2025, you may soon be eligible to receive a check for as much as $95 per device as part of a class action lawsuit related to Apple Intelligence and Siri. The allegedly flawed Apple Intelligence features that were part of the suit originally shipped on iPhone 15 Pro and Pro Max in June of 2024. The Apple Intelligence-native iPhone 16 line shipped later that year.

On Tuesday, Apple settled claims in U.S. District Court in San Jose, California over alleged false advertising. The suit argued that Apple led consumers to believe the Apple Intelligence suite of features was more capable than it actually was. The total settlement amount, still awaiting a judge’s approval, is $250 million.

Apple maintains that it did nothing wrong. Marni Goldberg, an Apple spokesperson gave a statement to the Times, claiming that beginning with “the launch of Apple Intelligence,” Apple has “introduced dozens of features across many languages that are integrated across Apple’s platforms,” and that the company had “resolved this matter to stay focused on doing what we do best, delivering the most innovative products and services to our users.”

This lawsuit was “fallout,” according to Axios, from Apple’s acknowledgement last year that AI upgrades to Siri were not going to be released on schedule. A statement to Daring Fireball at the time said Apple had “been working on a more personalized Siri, giving it more awareness of your personal context, as well as the ability to take action for you within and across your apps,” but added, “It’s going to take us longer than we thought to deliver on these features and we anticipate rolling them out in the coming year.”

The next day, it was reported that Apple had pulled a now-notorious ad starring Bella Ramsey:

The ad is a nice summary of the “more personal” Siri concept that still has not been realized. We see Ramsey notice a person whose name they know they should know, so they quickly ask Siri “the name of the guy I had a meeting with a couple of months ago at Cafe Grenel?” It’s up to the viewer to presume this beefed-up version of Siri is able to use this prompt to draw on, say, an email, and produce the right answer. It immediately replies, “You met Zac Wingate at Cafe Grenel a couple of months ago.” 

To put this class action settlement in context, Apple had been struggling mightily with Siri ever since—deservedly or not—ChatGPT created new consumer expectations for an AI-powered assistant. “AI is what most investors are really excited about. Almost all momentum in the market in general is being fueled by AI,” a portfolio manager named Brian Mulberry told the Wall Street Journal in February of 2024. Mulberry lamented that “Apple really hasn’t made a big splash in the AI space yet.”   

So the Apple Intelligence rollout was perceived as coming late, but it was also, it seems, too early—given that it was sued and ended up settling for $250 million. In an interview with TechRadar last year after the smoke cleared around Siri’s underperformance, Apple software chief Craig Federighi explained that the company was working on a “version 2” of the new Siri that would work in all the personalized ways consumers had come to expect, but that Apple was no longer publicly offering a speculative release schedule for that version.

#Apple #Settles #Alleged #False #Advertising #Suit #AIPowered #SiriApple,lawsuits,Siri

According to the New York Times, if you bought an iPhone 16 or certain iPhone…

John Ternus, made his first earnings call cameo as the incoming CEO and gave a veiled glimpse into what Apple enthusiasts could expect from his tenure.

“We have an incredible roadmap ahead, and while you’re not going to get me to talk about the details of that roadmap, suffice it to say, this is the most exciting time in my 25-year career at Apple to be building products and services,” Ternus told investors.

When asked about his advice for Ternus, Cook said to “never forget” that Apple users are “the North Star for the company.”

“We’re about making the best products in the world that really enrich other people’s lives. And if you keep focusing on that and make your decisions around that, it will produce a great business, and we’ll be able to build more products and do it all over again,” Cook said on the call. “Our roadmap is incredible, and most importantly, we have the right leader ready to step into the role. As I have said, there is no one on this planet I trust more to lead Apple into the future than John Ternus.”

Ternus’s term as CEO will begin in September. Though the executives are keeping the product roadmap secret for now, a foldable iPhone is expected, and Apple wants Ternus to be the face people associate with it.

In his current role, Ternus leads the company’s hardware engineering efforts. The prospect of having a hardware specialist in charge has excited Apple fans who have been unsatisfied with what they claim is a slowdown of innovation in product releases. Cook has been blamed for this lack of revolutionary changes.

But while he may not have been as innovative as Steve Jobs, Cook oversaw the company’s transition into a trillion-dollar behemoth four times over. On Thursday’s earnings call, Ternus promised to continue Cook’s style of financial leadership.

“One of the hallmarks of Tim’s tenure has been a deep thoughtfulness, deliberateness, and discipline when it comes to the financial decision-making of the company, and I want you to know that is something Kevan and I intend to continue when I transition into the role in September,” Ternus told investors (Kevan being Apple CFO Kevan Parekh).

Apple is already promoting Ternus’ hardware engineering prowess as a benefit for the company. On the call, Cook shared that the iPhone 17 family, which was spearheaded by Ternus, is currently the most popular product lineup in Apple’s history.

Products aside, Ternus will also have a lot to answer for on the artificial intelligence side. The tech giant has been taking things slow on AI, while peers like Google and Microsoft soar past with AI innovations. The company has long promised a major leap in AI with an enhanced Siri, but had to push back the release at the very last minute in March 2025. The delay disappointed fans, reportedly caused an internal rift at the company, and even led to federal lawsuits accusing Apple of false advertising. The personalized Siri was expected to arrive early this year, but was reportedly delayed yet again.

In the call, Cook reiterated that the “more personalized Siri” would still be revealed later this year.

#Apples #Incoming #CEO #Earnings #Call #DebutApple,john ternus"> Apple’s Incoming CEO Makes His Earnings Call Debut Tim Cook is finally stepping down as Apple’s CEO after 15 years at the helm. On Thursday, his recently named successor, John Ternus, made his first earnings call cameo as the incoming CEO and gave a veiled glimpse into what Apple enthusiasts could expect from his tenure. “We have an incredible roadmap ahead, and while you’re not going to get me to talk about the details of that roadmap, suffice it to say, this is the most exciting time in my 25-year career at Apple to be building products and services,” Ternus told investors. When asked about his advice for Ternus, Cook said to “never forget” that Apple users are “the North Star for the company.” “We’re about making the best products in the world that really enrich other people’s lives. And if you keep focusing on that and make your decisions around that, it will produce a great business, and we’ll be able to build more products and do it all over again,” Cook said on the call. “Our roadmap is incredible, and most importantly, we have the right leader ready to step into the role. As I have said, there is no one on this planet I trust more to lead Apple into the future than John Ternus.” Ternus’s term as CEO will begin in September. Though the executives are keeping the product roadmap secret for now, a foldable iPhone is expected, and Apple wants Ternus to be the face people associate with it. In his current role, Ternus leads the company’s hardware engineering efforts. The prospect of having a hardware specialist in charge has excited Apple fans who have been unsatisfied with what they claim is a slowdown of innovation in product releases. Cook has been blamed for this lack of revolutionary changes. But while he may not have been as innovative as Steve Jobs, Cook oversaw the company’s transition into a trillion-dollar behemoth four times over. On Thursday’s earnings call, Ternus promised to continue Cook’s style of financial leadership. “One of the hallmarks of Tim’s tenure has been a deep thoughtfulness, deliberateness, and discipline when it comes to the financial decision-making of the company, and I want you to know that is something Kevan and I intend to continue when I transition into the role in September,” Ternus told investors (Kevan being Apple CFO Kevan Parekh). Apple is already promoting Ternus’ hardware engineering prowess as a benefit for the company. On the call, Cook shared that the iPhone 17 family, which was spearheaded by Ternus, is currently the most popular product lineup in Apple’s history. Products aside, Ternus will also have a lot to answer for on the artificial intelligence side. The tech giant has been taking things slow on AI, while peers like Google and Microsoft soar past with AI innovations. The company has long promised a major leap in AI with an enhanced Siri, but had to push back the release at the very last minute in March 2025. The delay disappointed fans, reportedly caused an internal rift at the company, and even led to federal lawsuits accusing Apple of false advertising. The personalized Siri was expected to arrive early this year, but was reportedly delayed yet again. In the call, Cook reiterated that the “more personalized Siri” would still be revealed later this year. #Apples #Incoming #CEO #Earnings #Call #DebutApple,john ternus
Tech-news

John Ternus, made his first earnings call cameo as the incoming CEO and gave a veiled glimpse into what Apple enthusiasts could expect from his tenure.

“We have an incredible roadmap ahead, and while you’re not going to get me to talk about the details of that roadmap, suffice it to say, this is the most exciting time in my 25-year career at Apple to be building products and services,” Ternus told investors.

When asked about his advice for Ternus, Cook said to “never forget” that Apple users are “the North Star for the company.”

“We’re about making the best products in the world that really enrich other people’s lives. And if you keep focusing on that and make your decisions around that, it will produce a great business, and we’ll be able to build more products and do it all over again,” Cook said on the call. “Our roadmap is incredible, and most importantly, we have the right leader ready to step into the role. As I have said, there is no one on this planet I trust more to lead Apple into the future than John Ternus.”

Ternus’s term as CEO will begin in September. Though the executives are keeping the product roadmap secret for now, a foldable iPhone is expected, and Apple wants Ternus to be the face people associate with it.

In his current role, Ternus leads the company’s hardware engineering efforts. The prospect of having a hardware specialist in charge has excited Apple fans who have been unsatisfied with what they claim is a slowdown of innovation in product releases. Cook has been blamed for this lack of revolutionary changes.

But while he may not have been as innovative as Steve Jobs, Cook oversaw the company’s transition into a trillion-dollar behemoth four times over. On Thursday’s earnings call, Ternus promised to continue Cook’s style of financial leadership.

“One of the hallmarks of Tim’s tenure has been a deep thoughtfulness, deliberateness, and discipline when it comes to the financial decision-making of the company, and I want you to know that is something Kevan and I intend to continue when I transition into the role in September,” Ternus told investors (Kevan being Apple CFO Kevan Parekh).

Apple is already promoting Ternus’ hardware engineering prowess as a benefit for the company. On the call, Cook shared that the iPhone 17 family, which was spearheaded by Ternus, is currently the most popular product lineup in Apple’s history.

Products aside, Ternus will also have a lot to answer for on the artificial intelligence side. The tech giant has been taking things slow on AI, while peers like Google and Microsoft soar past with AI innovations. The company has long promised a major leap in AI with an enhanced Siri, but had to push back the release at the very last minute in March 2025. The delay disappointed fans, reportedly caused an internal rift at the company, and even led to federal lawsuits accusing Apple of false advertising. The personalized Siri was expected to arrive early this year, but was reportedly delayed yet again.

In the call, Cook reiterated that the “more personalized Siri” would still be revealed later this year.

#Apples #Incoming #CEO #Earnings #Call #DebutApple,john ternus">Apple’s Incoming CEO Makes His Earnings Call DebutApple’s Incoming CEO Makes His Earnings Call Debut Tim Cook is finally stepping down as Apple’s CEO after 15 years at the helm. On Thursday, his recently named successor, John Ternus, made his first earnings call cameo as the incoming CEO and gave a veiled glimpse into what Apple enthusiasts could expect from his tenure. “We have an incredible roadmap ahead, and while you’re not going to get me to talk about the details of that roadmap, suffice it to say, this is the most exciting time in my 25-year career at Apple to be building products and services,” Ternus told investors. When asked about his advice for Ternus, Cook said to “never forget” that Apple users are “the North Star for the company.” “We’re about making the best products in the world that really enrich other people’s lives. And if you keep focusing on that and make your decisions around that, it will produce a great business, and we’ll be able to build more products and do it all over again,” Cook said on the call. “Our roadmap is incredible, and most importantly, we have the right leader ready to step into the role. As I have said, there is no one on this planet I trust more to lead Apple into the future than John Ternus.” Ternus’s term as CEO will begin in September. Though the executives are keeping the product roadmap secret for now, a foldable iPhone is expected, and Apple wants Ternus to be the face people associate with it. In his current role, Ternus leads the company’s hardware engineering efforts. The prospect of having a hardware specialist in charge has excited Apple fans who have been unsatisfied with what they claim is a slowdown of innovation in product releases. Cook has been blamed for this lack of revolutionary changes. But while he may not have been as innovative as Steve Jobs, Cook oversaw the company’s transition into a trillion-dollar behemoth four times over. On Thursday’s earnings call, Ternus promised to continue Cook’s style of financial leadership. “One of the hallmarks of Tim’s tenure has been a deep thoughtfulness, deliberateness, and discipline when it comes to the financial decision-making of the company, and I want you to know that is something Kevan and I intend to continue when I transition into the role in September,” Ternus told investors (Kevan being Apple CFO Kevan Parekh). Apple is already promoting Ternus’ hardware engineering prowess as a benefit for the company. On the call, Cook shared that the iPhone 17 family, which was spearheaded by Ternus, is currently the most popular product lineup in Apple’s history. Products aside, Ternus will also have a lot to answer for on the artificial intelligence side. The tech giant has been taking things slow on AI, while peers like Google and Microsoft soar past with AI innovations. The company has long promised a major leap in AI with an enhanced Siri, but had to push back the release at the very last minute in March 2025. The delay disappointed fans, reportedly caused an internal rift at the company, and even led to federal lawsuits accusing Apple of false advertising. The personalized Siri was expected to arrive early this year, but was reportedly delayed yet again. In the call, Cook reiterated that the “more personalized Siri” would still be revealed later this year. #Apples #Incoming #CEO #Earnings #Call #DebutApple,john ternus

Tim Cook is finally stepping down as Apple’s CEO after 15 years at the helm. On Thursday, his recently named successor, John Ternus, made his first earnings call cameo as the incoming CEO and gave a veiled glimpse into what Apple enthusiasts could expect from his tenure.

“We have an incredible roadmap ahead, and while you’re not going to get me to talk about the details of that roadmap, suffice it to say, this is the most exciting time in my 25-year career at Apple to be building products and services,” Ternus told investors.

When asked about his advice for Ternus, Cook said to “never forget” that Apple users are “the North Star for the company.”

“We’re about making the best products in the world that really enrich other people’s lives. And if you keep focusing on that and make your decisions around that, it will produce a great business, and we’ll be able to build more products and do it all over again,” Cook said on the call. “Our roadmap is incredible, and most importantly, we have the right leader ready to step into the role. As I have said, there is no one on this planet I trust more to lead Apple into the future than John Ternus.”

Ternus’s term as CEO will begin in September. Though the executives are keeping the product roadmap secret for now, a foldable iPhone is expected, and Apple wants Ternus to be the face people associate with it.

In his current role, Ternus leads the company’s hardware engineering efforts. The prospect of having a hardware specialist in charge has excited Apple fans who have been unsatisfied with what they claim is a slowdown of innovation in product releases. Cook has been blamed for this lack of revolutionary changes.

But while he may not have been as innovative as Steve Jobs, Cook oversaw the company’s transition into a trillion-dollar behemoth four times over. On Thursday’s earnings call, Ternus promised to continue Cook’s style of financial leadership.

“One of the hallmarks of Tim’s tenure has been a deep thoughtfulness, deliberateness, and discipline when it comes to the financial decision-making of the company, and I want you to know that is something Kevan and I intend to continue when I transition into the role in September,” Ternus told investors (Kevan being Apple CFO Kevan Parekh).

Apple is already promoting Ternus’ hardware engineering prowess as a benefit for the company. On the call, Cook shared that the iPhone 17 family, which was spearheaded by Ternus, is currently the most popular product lineup in Apple’s history.

Products aside, Ternus will also have a lot to answer for on the artificial intelligence side. The tech giant has been taking things slow on AI, while peers like Google and Microsoft soar past with AI innovations. The company has long promised a major leap in AI with an enhanced Siri, but had to push back the release at the very last minute in March 2025. The delay disappointed fans, reportedly caused an internal rift at the company, and even led to federal lawsuits accusing Apple of false advertising. The personalized Siri was expected to arrive early this year, but was reportedly delayed yet again.

In the call, Cook reiterated that the “more personalized Siri” would still be revealed later this year.

#Apples #Incoming #CEO #Earnings #Call #DebutApple,john ternus

Tim Cook is finally stepping down as Apple’s CEO after 15 years at the helm.…

your iPhone as quickly as possible? Are you charging it overnight on your nightstand? The best gear recommendation is going to change with the situation. Luckily, the WIRED Reviews team tests iPhone chargers in the field all year long. There’s not a day that goes by that at least one of us is not assessing at least one iPhone charger. I’ve gathered up our favorite picks for every scenario.

Be sure to check out our related buying guides, like the Best Power Banks, the Best 3-in-1 Chargers, and the Best Wireless Chargers.

Table of Contents

The Best iPhone Chargers

Best Wall Charger for iPhone

Photograph: Julian Chokkattu

Anker

Nano 45W With USB-C Cable

This Anker charger is slick and has folding prongs so it’s easy to travel with, but the best part is that it can charge your phone at 40 watts (average is 20 to 27 watts). That means you can get up to 50 percent battery life in only 20 minutes. Not all iPhone models support charging this fast—it’s limited to iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max—but you may as well future-proof your gear if you’re shopping for a wall charger, even if your phone can’t take full advantage of those speeds yet.

Best Power Bank for iPhone

Small rounded rectangular bright blue device beside a black rectangular device, both with strap handles.

We do recommend the Anker Laptop Power Bank as our top-pick power bank, but if you’re only trying to top off your iPhone, this is a very reliable and neat-looking power bank. It’s svelte, smaller than a deck of cards, and can deliver 20 watts to two devices at once. Nimble also makes a slightly larger version, which has a larger capacity and can charge at up to 65 watts. Aside from the cool design featuring speckled colors and a lanyard loop, Nimble also uses bioplastics, recycled materials, and minimal packaging. A USB-C charger is included in the box.

Best MagSafe Portable Charger for iPhone

Gear-Anker_MagGo_Qi2-SOURCE-Simon-Hill

Anker

MagGo Power Bank (10K) (Qi2)

This 10,000-mAh power bank can charge your device at up to 15 watts, but it’ll also charge older devices at a slower rate. It has a built-in kickstand and an LED display that lets you know how much power is left at a glance. It works in portrait or landscape modes. Be aware that it won’t be able to charge most phones fully more than once, but it’s hard to beat if you’re seeking wireless charging on the go. If you want a bigger capacity or faster charging, you don’t want MagSafe.

Best 3-in-1 Charger for iPhone

Image may contain: Wood, Plywood, Electrical Device, Microphone, Furniture, Table, Hardwood, Tabletop, Person, and Desk

Belkin

3-in-1 Qi2 Charging Stand

The Belkin 3-in-1 can charge your compatible iPhone at 15 watts, plus your AirPods and your Apple Watch at the same time. The charging pad can be tilted to your preferred angle, including in landscape orientation if you want to watch a video or put your phone in StandBy mode. The USB-C cable is permanently attached, which you may or may not like. Check our best 3-in-1 chargers buying guide for additional picks.

Best 2-in-1 Charger for iPhone

Image may contain: Electronics, and Speaker

Photograph: Louryn Strampe

Mophie

2-in-1 Wireless Charging Stand

I love a 3-in-1 charger as much as the next tech nerd, but sometimes they’re overkill. My Apple Watch battery usually lasts all day long, but I can chew through my older AirPods battery before my lunch break hits, and my iPhone battery might be depleted too, depending on whether or not I’m streaming Max Velocity off to the side. This 2-in-1 charger has been my steadfast desktop companion. Mophie makes another version that tops off your Apple Watch and iPhone instead of your headphones, which might be what you want if you’re rocking wired headphones or you’re making intense use of a walking pad throughout the day. There’s a 40-watt wall charger in the box—a rarity these days!—plus a USB-C cable that winds neatly into the base. It’s easy to adjust the angle of your iPhone as well, and I’ve found the base very sturdy. If you want to charge, but not necessarily all of the possible devices simultaneously, these might be what you seek.

Anker

Prime USB-C to USB-C Cable

This braided nylon USB-C cable has a durable exterior made from recycled plastic. The cable is rugged, with Anker promising that it can operate in temperatures ranging from negative 40 degrees to 176 degrees Fahrenheit. It’s backed by a lifetime warranty. It’s got a built-in cable management loop. It’s more than enough cable for your iPhone. Read our guide to the Best USB-C Cables for more picks.

Ugreen

USB-C to Lightning Cable

If your iPhone is still rocking the Lightning cable, this is gonna be way better than whatever shoddy cable Apple sent you. It’s durable and is Made for iPhone-certified, so you won’t have any problems getting it to work. It comes in 3-, 6-, or 10-foot lengths with a two-year warranty. Best of all, the exterior casing will stay intact, unlike what you’d probably get with Apple’s cables.

#iPhone #Charger #LateNight #Doomscrollingshopping,iphone,apple,accessories and peripherals,phones,smartphones"> The Best iPhone Charger for Late-Night DoomscrollingThe best iPhone charger depends on several factors. Are you topping off your battery on the go? Do you want to charge your iPhone as quickly as possible? Are you charging it overnight on your nightstand? The best gear recommendation is going to change with the situation. Luckily, the WIRED Reviews team tests iPhone chargers in the field all year long. There’s not a day that goes by that at least one of us is not assessing at least one iPhone charger. I’ve gathered up our favorite picks for every scenario.Be sure to check out our related buying guides, like the Best Power Banks, the Best 3-in-1 Chargers, and the Best Wireless Chargers.Table of ContentsAccordionItemContainerButtonThe Best iPhone ChargersBest Wall Charger for iPhonePhotograph: Julian ChokkattuAnkerNano 45W With USB-C CableThis Anker charger is slick and has folding prongs so it’s easy to travel with, but the best part is that it can charge your phone at 40 watts (average is 20 to 27 watts). That means you can get up to 50 percent battery life in only 20 minutes. Not all iPhone models support charging this fast—it’s limited to iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max—but you may as well future-proof your gear if you’re shopping for a wall charger, even if your phone can’t take full advantage of those speeds yet.Best Power Bank for iPhoneWe do recommend the Anker Laptop Power Bank as our top-pick power bank, but if you’re only trying to top off your iPhone, this is a very reliable and neat-looking power bank. It’s svelte, smaller than a deck of cards, and can deliver 20 watts to two devices at once. Nimble also makes a slightly larger version, which has a larger capacity and can charge at up to 65 watts. Aside from the cool design featuring speckled colors and a lanyard loop, Nimble also uses bioplastics, recycled materials, and minimal packaging. A USB-C charger is included in the box.Best MagSafe Portable Charger for iPhoneAnkerMagGo Power Bank (10K) (Qi2)This 10,000-mAh power bank can charge your device at up to 15 watts, but it’ll also charge older devices at a slower rate. It has a built-in kickstand and an LED display that lets you know how much power is left at a glance. It works in portrait or landscape modes. Be aware that it won’t be able to charge most phones fully more than once, but it’s hard to beat if you’re seeking wireless charging on the go. If you want a bigger capacity or faster charging, you don’t want MagSafe.Best 3-in-1 Charger for iPhoneBelkin3-in-1 Qi2 Charging StandThe Belkin 3-in-1 can charge your compatible iPhone at 15 watts, plus your AirPods and your Apple Watch at the same time. The charging pad can be tilted to your preferred angle, including in landscape orientation if you want to watch a video or put your phone in StandBy mode. The USB-C cable is permanently attached, which you may or may not like. Check our best 3-in-1 chargers buying guide for additional picks.Best 2-in-1 Charger for iPhonePhotograph: Louryn StrampeMophie2-in-1 Wireless Charging StandI love a 3-in-1 charger as much as the next tech nerd, but sometimes they’re overkill. My Apple Watch battery usually lasts all day long, but I can chew through my older AirPods battery before my lunch break hits, and my iPhone battery might be depleted too, depending on whether or not I’m streaming Max Velocity off to the side. This 2-in-1 charger has been my steadfast desktop companion. Mophie makes another version that tops off your Apple Watch and iPhone instead of your headphones, which might be what you want if you’re rocking wired headphones or you’re making intense use of a walking pad throughout the day. There’s a 40-watt wall charger in the box—a rarity these days!—plus a USB-C cable that winds neatly into the base. It’s easy to adjust the angle of your iPhone as well, and I’ve found the base very sturdy. If you want to charge, but not necessarily all of the possible devices simultaneously, these might be what you seek.AnkerPrime USB-C to USB-C CableThis braided nylon USB-C cable has a durable exterior made from recycled plastic. The cable is rugged, with Anker promising that it can operate in temperatures ranging from negative 40 degrees to 176 degrees Fahrenheit. It’s backed by a lifetime warranty. It’s got a built-in cable management loop. It’s more than enough cable for your iPhone. Read our guide to the Best USB-C Cables for more picks.UgreenUSB-C to Lightning CableIf your iPhone is still rocking the Lightning cable, this is gonna be way better than whatever shoddy cable Apple sent you. It’s durable and is Made for iPhone-certified, so you won’t have any problems getting it to work. It comes in 3-, 6-, or 10-foot lengths with a two-year warranty. Best of all, the exterior casing will stay intact, unlike what you’d probably get with Apple’s cables.#iPhone #Charger #LateNight #Doomscrollingshopping,iphone,apple,accessories and peripherals,phones,smartphones
Tech-news

your iPhone as quickly as possible? Are you charging it overnight on your nightstand? The best gear recommendation is going to change with the situation. Luckily, the WIRED Reviews team tests iPhone chargers in the field all year long. There’s not a day that goes by that at least one of us is not assessing at least one iPhone charger. I’ve gathered up our favorite picks for every scenario.

Be sure to check out our related buying guides, like the Best Power Banks, the Best 3-in-1 Chargers, and the Best Wireless Chargers.

Table of Contents

The Best iPhone Chargers

Best Wall Charger for iPhone

Photograph: Julian Chokkattu

Anker

Nano 45W With USB-C Cable

This Anker charger is slick and has folding prongs so it’s easy to travel with, but the best part is that it can charge your phone at 40 watts (average is 20 to 27 watts). That means you can get up to 50 percent battery life in only 20 minutes. Not all iPhone models support charging this fast—it’s limited to iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max—but you may as well future-proof your gear if you’re shopping for a wall charger, even if your phone can’t take full advantage of those speeds yet.

Best Power Bank for iPhone

Small rounded rectangular bright blue device beside a black rectangular device, both with strap handles.

We do recommend the Anker Laptop Power Bank as our top-pick power bank, but if you’re only trying to top off your iPhone, this is a very reliable and neat-looking power bank. It’s svelte, smaller than a deck of cards, and can deliver 20 watts to two devices at once. Nimble also makes a slightly larger version, which has a larger capacity and can charge at up to 65 watts. Aside from the cool design featuring speckled colors and a lanyard loop, Nimble also uses bioplastics, recycled materials, and minimal packaging. A USB-C charger is included in the box.

Best MagSafe Portable Charger for iPhone

Gear-Anker_MagGo_Qi2-SOURCE-Simon-Hill

Anker

MagGo Power Bank (10K) (Qi2)

This 10,000-mAh power bank can charge your device at up to 15 watts, but it’ll also charge older devices at a slower rate. It has a built-in kickstand and an LED display that lets you know how much power is left at a glance. It works in portrait or landscape modes. Be aware that it won’t be able to charge most phones fully more than once, but it’s hard to beat if you’re seeking wireless charging on the go. If you want a bigger capacity or faster charging, you don’t want MagSafe.

Best 3-in-1 Charger for iPhone

Image may contain: Wood, Plywood, Electrical Device, Microphone, Furniture, Table, Hardwood, Tabletop, Person, and Desk

Belkin

3-in-1 Qi2 Charging Stand

The Belkin 3-in-1 can charge your compatible iPhone at 15 watts, plus your AirPods and your Apple Watch at the same time. The charging pad can be tilted to your preferred angle, including in landscape orientation if you want to watch a video or put your phone in StandBy mode. The USB-C cable is permanently attached, which you may or may not like. Check our best 3-in-1 chargers buying guide for additional picks.

Best 2-in-1 Charger for iPhone

Image may contain: Electronics, and Speaker

Photograph: Louryn Strampe

Mophie

2-in-1 Wireless Charging Stand

I love a 3-in-1 charger as much as the next tech nerd, but sometimes they’re overkill. My Apple Watch battery usually lasts all day long, but I can chew through my older AirPods battery before my lunch break hits, and my iPhone battery might be depleted too, depending on whether or not I’m streaming Max Velocity off to the side. This 2-in-1 charger has been my steadfast desktop companion. Mophie makes another version that tops off your Apple Watch and iPhone instead of your headphones, which might be what you want if you’re rocking wired headphones or you’re making intense use of a walking pad throughout the day. There’s a 40-watt wall charger in the box—a rarity these days!—plus a USB-C cable that winds neatly into the base. It’s easy to adjust the angle of your iPhone as well, and I’ve found the base very sturdy. If you want to charge, but not necessarily all of the possible devices simultaneously, these might be what you seek.

Anker

Prime USB-C to USB-C Cable

This braided nylon USB-C cable has a durable exterior made from recycled plastic. The cable is rugged, with Anker promising that it can operate in temperatures ranging from negative 40 degrees to 176 degrees Fahrenheit. It’s backed by a lifetime warranty. It’s got a built-in cable management loop. It’s more than enough cable for your iPhone. Read our guide to the Best USB-C Cables for more picks.

Ugreen

USB-C to Lightning Cable

If your iPhone is still rocking the Lightning cable, this is gonna be way better than whatever shoddy cable Apple sent you. It’s durable and is Made for iPhone-certified, so you won’t have any problems getting it to work. It comes in 3-, 6-, or 10-foot lengths with a two-year warranty. Best of all, the exterior casing will stay intact, unlike what you’d probably get with Apple’s cables.

#iPhone #Charger #LateNight #Doomscrollingshopping,iphone,apple,accessories and peripherals,phones,smartphones">The Best iPhone Charger for Late-Night Doomscrolling

The best iPhone charger depends on several factors. Are you topping off your battery on the go? Do you want to charge your iPhone as quickly as possible? Are you charging it overnight on your nightstand? The best gear recommendation is going to change with the situation. Luckily, the WIRED Reviews team tests iPhone chargers in the field all year long. There’s not a day that goes by that at least one of us is not assessing at least one iPhone charger. I’ve gathered up our favorite picks for every scenario.

Be sure to check out our related buying guides, like the Best Power Banks, the Best 3-in-1 Chargers, and the Best Wireless Chargers.

Table of Contents

The Best iPhone Chargers

Best Wall Charger for iPhone

Photograph: Julian Chokkattu

Anker

Nano 45W With USB-C Cable

This Anker charger is slick and has folding prongs so it’s easy to travel with, but the best part is that it can charge your phone at 40 watts (average is 20 to 27 watts). That means you can get up to 50 percent battery life in only 20 minutes. Not all iPhone models support charging this fast—it’s limited to iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max—but you may as well future-proof your gear if you’re shopping for a wall charger, even if your phone can’t take full advantage of those speeds yet.

Best Power Bank for iPhone

Small rounded rectangular bright blue device beside a black rectangular device, both with strap handles.

We do recommend the Anker Laptop Power Bank as our top-pick power bank, but if you’re only trying to top off your iPhone, this is a very reliable and neat-looking power bank. It’s svelte, smaller than a deck of cards, and can deliver 20 watts to two devices at once. Nimble also makes a slightly larger version, which has a larger capacity and can charge at up to 65 watts. Aside from the cool design featuring speckled colors and a lanyard loop, Nimble also uses bioplastics, recycled materials, and minimal packaging. A USB-C charger is included in the box.

Best MagSafe Portable Charger for iPhone

Gear-Anker_MagGo_Qi2-SOURCE-Simon-Hill

Anker

MagGo Power Bank (10K) (Qi2)

This 10,000-mAh power bank can charge your device at up to 15 watts, but it’ll also charge older devices at a slower rate. It has a built-in kickstand and an LED display that lets you know how much power is left at a glance. It works in portrait or landscape modes. Be aware that it won’t be able to charge most phones fully more than once, but it’s hard to beat if you’re seeking wireless charging on the go. If you want a bigger capacity or faster charging, you don’t want MagSafe.

Best 3-in-1 Charger for iPhone

Image may contain: Wood, Plywood, Electrical Device, Microphone, Furniture, Table, Hardwood, Tabletop, Person, and Desk

Belkin

3-in-1 Qi2 Charging Stand

The Belkin 3-in-1 can charge your compatible iPhone at 15 watts, plus your AirPods and your Apple Watch at the same time. The charging pad can be tilted to your preferred angle, including in landscape orientation if you want to watch a video or put your phone in StandBy mode. The USB-C cable is permanently attached, which you may or may not like. Check our best 3-in-1 chargers buying guide for additional picks.

Best 2-in-1 Charger for iPhone

Image may contain: Electronics, and Speaker

Photograph: Louryn Strampe

Mophie

2-in-1 Wireless Charging Stand

I love a 3-in-1 charger as much as the next tech nerd, but sometimes they’re overkill. My Apple Watch battery usually lasts all day long, but I can chew through my older AirPods battery before my lunch break hits, and my iPhone battery might be depleted too, depending on whether or not I’m streaming Max Velocity off to the side. This 2-in-1 charger has been my steadfast desktop companion. Mophie makes another version that tops off your Apple Watch and iPhone instead of your headphones, which might be what you want if you’re rocking wired headphones or you’re making intense use of a walking pad throughout the day. There’s a 40-watt wall charger in the box—a rarity these days!—plus a USB-C cable that winds neatly into the base. It’s easy to adjust the angle of your iPhone as well, and I’ve found the base very sturdy. If you want to charge, but not necessarily all of the possible devices simultaneously, these might be what you seek.

Anker

Prime USB-C to USB-C Cable

This braided nylon USB-C cable has a durable exterior made from recycled plastic. The cable is rugged, with Anker promising that it can operate in temperatures ranging from negative 40 degrees to 176 degrees Fahrenheit. It’s backed by a lifetime warranty. It’s got a built-in cable management loop. It’s more than enough cable for your iPhone. Read our guide to the Best USB-C Cables for more picks.

Ugreen

USB-C to Lightning Cable

If your iPhone is still rocking the Lightning cable, this is gonna be way better than whatever shoddy cable Apple sent you. It’s durable and is Made for iPhone-certified, so you won’t have any problems getting it to work. It comes in 3-, 6-, or 10-foot lengths with a two-year warranty. Best of all, the exterior casing will stay intact, unlike what you’d probably get with Apple’s cables.

#iPhone #Charger #LateNight #Doomscrollingshopping,iphone,apple,accessories and peripherals,phones,smartphones

The best iPhone charger depends on several factors. Are you topping off your battery on…

, proved ludicrously successful. Under Ternus, Apple has the chance to take the “Neo” name and revitalize all of Apple’s low-end products, from iPads to Apple Watches to iPhones.

Outgoing CEO Tim Cook is still at the helm until Sept. 1. That means this upcoming WWDC, taking place on June 8, will be his last hurrah and his final chance to share his vision for the $4 trillion tech monolith. But Cook was not a hardware guy. Ternus is. The new CEO started his time at Apple as an engineer and worked his way up through Apple’s external displays, AirPods, and iPads and finally to an executive position where he oversaw the Mac’s landmark transition from Intel’s x86 architecture to ARM-based M-series chips.

The M5 MacBook Air is a great value and the M5 Max MacBook Pro offers some of the best performance we’ve seen from a laptop of its size. Both still cost a tidy sum that many consumers still can’t afford. If there’s any one Mac that has Ternus’ stamp of approval, it’s the $600 MacBook Neo. It came with a new name that had never been used in Apple’s lexicon. It offered a suite of subtle, though still vibrant, colors we had not had on any Mac product before it. It broke with Apple’s penchant for premium and offered a build quality you can’t get from PCs at this price point.

The ‘Neo’ is a blueprint for a more affordable Apple

Apple’s New CEO Could Bring Us Less Pro, More ‘Neo’ Apple’s new chief, John Ternus, is set to bring hardware back to the fore. The first instance of a true Ternus brainchild, the cheap and vibrant MacBook Neo, proved ludicrously successful. Under Ternus, Apple has the chance to take the “Neo” name and revitalize all of Apple’s low-end products, from iPads to Apple Watches to iPhones. Outgoing CEO Tim Cook is still at the helm until Sept. 1. That means this upcoming WWDC, taking place on June 8, will be his last hurrah and his final chance to share his vision for the trillion tech monolith. But Cook was not a hardware guy. Ternus is. The new CEO started his time at Apple as an engineer and worked his way up through Apple’s external displays, AirPods, and iPads and finally to an executive position where he oversaw the Mac’s landmark transition from Intel’s x86 architecture to ARM-based M-series chips. The M5 MacBook Air is a great value and the M5 Max MacBook Pro offers some of the best performance we’ve seen from a laptop of its size. Both still cost a tidy sum that many consumers still can’t afford. If there’s any one Mac that has Ternus’ stamp of approval, it’s the 0 MacBook Neo. It came with a new name that had never been used in Apple’s lexicon. It offered a suite of subtle, though still vibrant, colors we had not had on any Mac product before it. It broke with Apple’s penchant for premium and offered a build quality you can’t get from PCs at this price point. The ‘Neo’ is a blueprint for a more affordable Apple A pretty pink color emphasizes the MacBook Neo’s appeal. © Raymond Wong / Gizmodo Ternus, as Apple’s hardware figurehead, propped up the MacBook Neo. He, not Cook, stood up on stage during the laptop’s New York City showcase back in March and extolled the merits of solid build quality and affordability. Bloomberg’s Mark Gurman wrote that Ternus “urged the company to sell a cheaper laptop that could appeal to a younger generation.” And people loved it. The laptop continues to sell so well that shipping times for either the 0 or 0 version with extra storage space have slipped all the way into May. The next Apple products may similarly look downstream for a new customer base. Apple’s cheaper products, like the base iPad and Apple Watch SE 3, are still good for what they are. They just don’t spark the imagination. The Neo name could become the term for all of Apple’s lower-end products. Instead of an iPad that receives an iPhone chip and the leftovers of the iPad Air or iPad Pro, Apple could offer some new features that will entice lingering tablet users to upgrade. The 0 iPhone 17e addressed most of our complaints about the iPhone 16e, but it still lacks many defining iPhone features, like the Dynamic Island and multiple cameras. I could see the next generation of cheap(er) iPhones drop the “e,” add “Neo” in the name, and offer more than just the scraps of the next-generation iPhone 18. Perhaps we could use more colors than just black, white, and a subtle pink. Apple doesn’t have to abandon premium products. Its next MacBook Pro with the rumored M6 chip could add an OLED display and a touchscreen, and it will likely cost even more than today’s M5 MacBook Pros do should it see the light of day. The supposed foldable iPhone will certainly cost a pretty penny. Apple’s Mac sales slowed down for the past few years until the Neo came along. Ternus has witnessed firsthand how angling products to the cash-strapped masses is enough to turn things around. #Apples #CEO #Bring #Pro #NeoApple,iPad,iPhone,john ternus,MacBook
A pretty pink color emphasizes the MacBook Neo’s appeal. © Raymond Wong / Gizmodo

Ternus, as Apple’s hardware figurehead, propped up the MacBook Neo. He, not Cook, stood up on stage during the laptop’s New York City showcase back in March and extolled the merits of solid build quality and affordability. Bloomberg’s Mark Gurman wrote that Ternus “urged the company to sell a cheaper laptop that could appeal to a younger generation.” And people loved it. The laptop continues to sell so well that shipping times for either the $600 or $700 version with extra storage space have slipped all the way into May.

The next Apple products may similarly look downstream for a new customer base. Apple’s cheaper products, like the base iPad and Apple Watch SE 3, are still good for what they are. They just don’t spark the imagination. The Neo name could become the term for all of Apple’s lower-end products. Instead of an iPad that receives an iPhone chip and the leftovers of the iPad Air or iPad Pro, Apple could offer some new features that will entice lingering tablet users to upgrade.

The $600 iPhone 17e addressed most of our complaints about the iPhone 16e, but it still lacks many defining iPhone features, like the Dynamic Island and multiple cameras. I could see the next generation of cheap(er) iPhones drop the “e,” add “Neo” in the name, and offer more than just the scraps of the next-generation iPhone 18. Perhaps we could use more colors than just black, white, and a subtle pink.

Apple doesn’t have to abandon premium products. Its next MacBook Pro with the rumored M6 chip could add an OLED display and a touchscreen, and it will likely cost even more than today’s M5 MacBook Pros do should it see the light of day. The supposed foldable iPhone will certainly cost a pretty penny. Apple’s Mac sales slowed down for the past few years until the Neo came along. Ternus has witnessed firsthand how angling products to the cash-strapped masses is enough to turn things around.

#Apples #CEO #Bring #Pro #NeoApple,iPad,iPhone,john ternus,MacBook"> Apple’s New CEO Could Bring Us Less Pro, More ‘Neo’ Apple’s new chief, John Ternus, is set to bring hardware back to the fore. The first instance of a true Ternus brainchild, the cheap and vibrant MacBook Neo, proved ludicrously successful. Under Ternus, Apple has the chance to take the “Neo” name and revitalize all of Apple’s low-end products, from iPads to Apple Watches to iPhones. Outgoing CEO Tim Cook is still at the helm until Sept. 1. That means this upcoming WWDC, taking place on June 8, will be his last hurrah and his final chance to share his vision for the trillion tech monolith. But Cook was not a hardware guy. Ternus is. The new CEO started his time at Apple as an engineer and worked his way up through Apple’s external displays, AirPods, and iPads and finally to an executive position where he oversaw the Mac’s landmark transition from Intel’s x86 architecture to ARM-based M-series chips. The M5 MacBook Air is a great value and the M5 Max MacBook Pro offers some of the best performance we’ve seen from a laptop of its size. Both still cost a tidy sum that many consumers still can’t afford. If there’s any one Mac that has Ternus’ stamp of approval, it’s the 0 MacBook Neo. It came with a new name that had never been used in Apple’s lexicon. It offered a suite of subtle, though still vibrant, colors we had not had on any Mac product before it. It broke with Apple’s penchant for premium and offered a build quality you can’t get from PCs at this price point. The ‘Neo’ is a blueprint for a more affordable Apple A pretty pink color emphasizes the MacBook Neo’s appeal. © Raymond Wong / Gizmodo Ternus, as Apple’s hardware figurehead, propped up the MacBook Neo. He, not Cook, stood up on stage during the laptop’s New York City showcase back in March and extolled the merits of solid build quality and affordability. Bloomberg’s Mark Gurman wrote that Ternus “urged the company to sell a cheaper laptop that could appeal to a younger generation.” And people loved it. The laptop continues to sell so well that shipping times for either the 0 or 0 version with extra storage space have slipped all the way into May. The next Apple products may similarly look downstream for a new customer base. Apple’s cheaper products, like the base iPad and Apple Watch SE 3, are still good for what they are. They just don’t spark the imagination. The Neo name could become the term for all of Apple’s lower-end products. Instead of an iPad that receives an iPhone chip and the leftovers of the iPad Air or iPad Pro, Apple could offer some new features that will entice lingering tablet users to upgrade. The 0 iPhone 17e addressed most of our complaints about the iPhone 16e, but it still lacks many defining iPhone features, like the Dynamic Island and multiple cameras. I could see the next generation of cheap(er) iPhones drop the “e,” add “Neo” in the name, and offer more than just the scraps of the next-generation iPhone 18. Perhaps we could use more colors than just black, white, and a subtle pink. Apple doesn’t have to abandon premium products. Its next MacBook Pro with the rumored M6 chip could add an OLED display and a touchscreen, and it will likely cost even more than today’s M5 MacBook Pros do should it see the light of day. The supposed foldable iPhone will certainly cost a pretty penny. Apple’s Mac sales slowed down for the past few years until the Neo came along. Ternus has witnessed firsthand how angling products to the cash-strapped masses is enough to turn things around. #Apples #CEO #Bring #Pro #NeoApple,iPad,iPhone,john ternus,MacBook
Tech-news

, proved ludicrously successful. Under Ternus, Apple has the chance to take the “Neo” name and revitalize all of Apple’s low-end products, from iPads to Apple Watches to iPhones.

Outgoing CEO Tim Cook is still at the helm until Sept. 1. That means this upcoming WWDC, taking place on June 8, will be his last hurrah and his final chance to share his vision for the $4 trillion tech monolith. But Cook was not a hardware guy. Ternus is. The new CEO started his time at Apple as an engineer and worked his way up through Apple’s external displays, AirPods, and iPads and finally to an executive position where he oversaw the Mac’s landmark transition from Intel’s x86 architecture to ARM-based M-series chips.

The M5 MacBook Air is a great value and the M5 Max MacBook Pro offers some of the best performance we’ve seen from a laptop of its size. Both still cost a tidy sum that many consumers still can’t afford. If there’s any one Mac that has Ternus’ stamp of approval, it’s the $600 MacBook Neo. It came with a new name that had never been used in Apple’s lexicon. It offered a suite of subtle, though still vibrant, colors we had not had on any Mac product before it. It broke with Apple’s penchant for premium and offered a build quality you can’t get from PCs at this price point.

The ‘Neo’ is a blueprint for a more affordable Apple

Apple’s New CEO Could Bring Us Less Pro, More ‘Neo’ Apple’s new chief, John Ternus, is set to bring hardware back to the fore. The first instance of a true Ternus brainchild, the cheap and vibrant MacBook Neo, proved ludicrously successful. Under Ternus, Apple has the chance to take the “Neo” name and revitalize all of Apple’s low-end products, from iPads to Apple Watches to iPhones. Outgoing CEO Tim Cook is still at the helm until Sept. 1. That means this upcoming WWDC, taking place on June 8, will be his last hurrah and his final chance to share his vision for the trillion tech monolith. But Cook was not a hardware guy. Ternus is. The new CEO started his time at Apple as an engineer and worked his way up through Apple’s external displays, AirPods, and iPads and finally to an executive position where he oversaw the Mac’s landmark transition from Intel’s x86 architecture to ARM-based M-series chips. The M5 MacBook Air is a great value and the M5 Max MacBook Pro offers some of the best performance we’ve seen from a laptop of its size. Both still cost a tidy sum that many consumers still can’t afford. If there’s any one Mac that has Ternus’ stamp of approval, it’s the 0 MacBook Neo. It came with a new name that had never been used in Apple’s lexicon. It offered a suite of subtle, though still vibrant, colors we had not had on any Mac product before it. It broke with Apple’s penchant for premium and offered a build quality you can’t get from PCs at this price point. The ‘Neo’ is a blueprint for a more affordable Apple A pretty pink color emphasizes the MacBook Neo’s appeal. © Raymond Wong / Gizmodo Ternus, as Apple’s hardware figurehead, propped up the MacBook Neo. He, not Cook, stood up on stage during the laptop’s New York City showcase back in March and extolled the merits of solid build quality and affordability. Bloomberg’s Mark Gurman wrote that Ternus “urged the company to sell a cheaper laptop that could appeal to a younger generation.” And people loved it. The laptop continues to sell so well that shipping times for either the 0 or 0 version with extra storage space have slipped all the way into May. The next Apple products may similarly look downstream for a new customer base. Apple’s cheaper products, like the base iPad and Apple Watch SE 3, are still good for what they are. They just don’t spark the imagination. The Neo name could become the term for all of Apple’s lower-end products. Instead of an iPad that receives an iPhone chip and the leftovers of the iPad Air or iPad Pro, Apple could offer some new features that will entice lingering tablet users to upgrade. The 0 iPhone 17e addressed most of our complaints about the iPhone 16e, but it still lacks many defining iPhone features, like the Dynamic Island and multiple cameras. I could see the next generation of cheap(er) iPhones drop the “e,” add “Neo” in the name, and offer more than just the scraps of the next-generation iPhone 18. Perhaps we could use more colors than just black, white, and a subtle pink. Apple doesn’t have to abandon premium products. Its next MacBook Pro with the rumored M6 chip could add an OLED display and a touchscreen, and it will likely cost even more than today’s M5 MacBook Pros do should it see the light of day. The supposed foldable iPhone will certainly cost a pretty penny. Apple’s Mac sales slowed down for the past few years until the Neo came along. Ternus has witnessed firsthand how angling products to the cash-strapped masses is enough to turn things around. #Apples #CEO #Bring #Pro #NeoApple,iPad,iPhone,john ternus,MacBook
A pretty pink color emphasizes the MacBook Neo’s appeal. © Raymond Wong / Gizmodo

Ternus, as Apple’s hardware figurehead, propped up the MacBook Neo. He, not Cook, stood up on stage during the laptop’s New York City showcase back in March and extolled the merits of solid build quality and affordability. Bloomberg’s Mark Gurman wrote that Ternus “urged the company to sell a cheaper laptop that could appeal to a younger generation.” And people loved it. The laptop continues to sell so well that shipping times for either the $600 or $700 version with extra storage space have slipped all the way into May.

The next Apple products may similarly look downstream for a new customer base. Apple’s cheaper products, like the base iPad and Apple Watch SE 3, are still good for what they are. They just don’t spark the imagination. The Neo name could become the term for all of Apple’s lower-end products. Instead of an iPad that receives an iPhone chip and the leftovers of the iPad Air or iPad Pro, Apple could offer some new features that will entice lingering tablet users to upgrade.

The $600 iPhone 17e addressed most of our complaints about the iPhone 16e, but it still lacks many defining iPhone features, like the Dynamic Island and multiple cameras. I could see the next generation of cheap(er) iPhones drop the “e,” add “Neo” in the name, and offer more than just the scraps of the next-generation iPhone 18. Perhaps we could use more colors than just black, white, and a subtle pink.

Apple doesn’t have to abandon premium products. Its next MacBook Pro with the rumored M6 chip could add an OLED display and a touchscreen, and it will likely cost even more than today’s M5 MacBook Pros do should it see the light of day. The supposed foldable iPhone will certainly cost a pretty penny. Apple’s Mac sales slowed down for the past few years until the Neo came along. Ternus has witnessed firsthand how angling products to the cash-strapped masses is enough to turn things around.

#Apples #CEO #Bring #Pro #NeoApple,iPad,iPhone,john ternus,MacBook">Apple’s New CEO Could Bring Us Less Pro, More ‘Neo’

Apple’s new chief, John Ternus, is set to bring hardware back to the fore. The first instance of a true Ternus brainchild, the cheap and vibrant MacBook Neo, proved ludicrously successful. Under Ternus, Apple has the chance to take the “Neo” name and revitalize all of Apple’s low-end products, from iPads to Apple Watches to iPhones.

Outgoing CEO Tim Cook is still at the helm until Sept. 1. That means this upcoming WWDC, taking place on June 8, will be his last hurrah and his final chance to share his vision for the $4 trillion tech monolith. But Cook was not a hardware guy. Ternus is. The new CEO started his time at Apple as an engineer and worked his way up through Apple’s external displays, AirPods, and iPads and finally to an executive position where he oversaw the Mac’s landmark transition from Intel’s x86 architecture to ARM-based M-series chips.

The M5 MacBook Air is a great value and the M5 Max MacBook Pro offers some of the best performance we’ve seen from a laptop of its size. Both still cost a tidy sum that many consumers still can’t afford. If there’s any one Mac that has Ternus’ stamp of approval, it’s the $600 MacBook Neo. It came with a new name that had never been used in Apple’s lexicon. It offered a suite of subtle, though still vibrant, colors we had not had on any Mac product before it. It broke with Apple’s penchant for premium and offered a build quality you can’t get from PCs at this price point.

The ‘Neo’ is a blueprint for a more affordable Apple

Apple’s New CEO Could Bring Us Less Pro, More ‘Neo’ Apple’s new chief, John Ternus, is set to bring hardware back to the fore. The first instance of a true Ternus brainchild, the cheap and vibrant MacBook Neo, proved ludicrously successful. Under Ternus, Apple has the chance to take the “Neo” name and revitalize all of Apple’s low-end products, from iPads to Apple Watches to iPhones. Outgoing CEO Tim Cook is still at the helm until Sept. 1. That means this upcoming WWDC, taking place on June 8, will be his last hurrah and his final chance to share his vision for the trillion tech monolith. But Cook was not a hardware guy. Ternus is. The new CEO started his time at Apple as an engineer and worked his way up through Apple’s external displays, AirPods, and iPads and finally to an executive position where he oversaw the Mac’s landmark transition from Intel’s x86 architecture to ARM-based M-series chips. The M5 MacBook Air is a great value and the M5 Max MacBook Pro offers some of the best performance we’ve seen from a laptop of its size. Both still cost a tidy sum that many consumers still can’t afford. If there’s any one Mac that has Ternus’ stamp of approval, it’s the 0 MacBook Neo. It came with a new name that had never been used in Apple’s lexicon. It offered a suite of subtle, though still vibrant, colors we had not had on any Mac product before it. It broke with Apple’s penchant for premium and offered a build quality you can’t get from PCs at this price point. The ‘Neo’ is a blueprint for a more affordable Apple A pretty pink color emphasizes the MacBook Neo’s appeal. © Raymond Wong / Gizmodo Ternus, as Apple’s hardware figurehead, propped up the MacBook Neo. He, not Cook, stood up on stage during the laptop’s New York City showcase back in March and extolled the merits of solid build quality and affordability. Bloomberg’s Mark Gurman wrote that Ternus “urged the company to sell a cheaper laptop that could appeal to a younger generation.” And people loved it. The laptop continues to sell so well that shipping times for either the 0 or 0 version with extra storage space have slipped all the way into May. The next Apple products may similarly look downstream for a new customer base. Apple’s cheaper products, like the base iPad and Apple Watch SE 3, are still good for what they are. They just don’t spark the imagination. The Neo name could become the term for all of Apple’s lower-end products. Instead of an iPad that receives an iPhone chip and the leftovers of the iPad Air or iPad Pro, Apple could offer some new features that will entice lingering tablet users to upgrade. The 0 iPhone 17e addressed most of our complaints about the iPhone 16e, but it still lacks many defining iPhone features, like the Dynamic Island and multiple cameras. I could see the next generation of cheap(er) iPhones drop the “e,” add “Neo” in the name, and offer more than just the scraps of the next-generation iPhone 18. Perhaps we could use more colors than just black, white, and a subtle pink. Apple doesn’t have to abandon premium products. Its next MacBook Pro with the rumored M6 chip could add an OLED display and a touchscreen, and it will likely cost even more than today’s M5 MacBook Pros do should it see the light of day. The supposed foldable iPhone will certainly cost a pretty penny. Apple’s Mac sales slowed down for the past few years until the Neo came along. Ternus has witnessed firsthand how angling products to the cash-strapped masses is enough to turn things around. #Apples #CEO #Bring #Pro #NeoApple,iPad,iPhone,john ternus,MacBook
A pretty pink color emphasizes the MacBook Neo’s appeal. © Raymond Wong / Gizmodo

Ternus, as Apple’s hardware figurehead, propped up the MacBook Neo. He, not Cook, stood up on stage during the laptop’s New York City showcase back in March and extolled the merits of solid build quality and affordability. Bloomberg’s Mark Gurman wrote that Ternus “urged the company to sell a cheaper laptop that could appeal to a younger generation.” And people loved it. The laptop continues to sell so well that shipping times for either the $600 or $700 version with extra storage space have slipped all the way into May.

The next Apple products may similarly look downstream for a new customer base. Apple’s cheaper products, like the base iPad and Apple Watch SE 3, are still good for what they are. They just don’t spark the imagination. The Neo name could become the term for all of Apple’s lower-end products. Instead of an iPad that receives an iPhone chip and the leftovers of the iPad Air or iPad Pro, Apple could offer some new features that will entice lingering tablet users to upgrade.

The $600 iPhone 17e addressed most of our complaints about the iPhone 16e, but it still lacks many defining iPhone features, like the Dynamic Island and multiple cameras. I could see the next generation of cheap(er) iPhones drop the “e,” add “Neo” in the name, and offer more than just the scraps of the next-generation iPhone 18. Perhaps we could use more colors than just black, white, and a subtle pink.

Apple doesn’t have to abandon premium products. Its next MacBook Pro with the rumored M6 chip could add an OLED display and a touchscreen, and it will likely cost even more than today’s M5 MacBook Pros do should it see the light of day. The supposed foldable iPhone will certainly cost a pretty penny. Apple’s Mac sales slowed down for the past few years until the Neo came along. Ternus has witnessed firsthand how angling products to the cash-strapped masses is enough to turn things around.

#Apples #CEO #Bring #Pro #NeoApple,iPad,iPhone,john ternus,MacBook

Apple’s new chief, John Ternus, is set to bring hardware back to the fore. The…

hand off the Apple CEO role to John Ternus, the company’s senior vice president of hardware engineering. Starting on September 1, Ternus will lead one of the world’s most valuable companies, but if you’re not a dedicated Apple enthusiast, you’ve probably never heard of this man, who has largely remained out of the spotlight until now.

How long has John Ternus worked at Apple?

Ternus has worked at Apple for nearly half of his life — now 51 years old, he has been with the company for 25 years.

He joined Apple’s product design team in 2001 as only his second job out of college (his first was at a small maker of virtual-reality devices called Virtual Research Systems). By 2013, Ternus was a VP of hardware engineering and was promoted to the SVP role in 2021.

Ternus — who is 15 years younger than Cook — was among the youngest of top Apple executives who had been rumored as a possible successor, implying that Apple could be looking for someone to lead the company for a long time. After all, Apple has only had two CEOs in this millennium, so it seems that leadership continuity is important to the company.

Ternus reports to Cook, who he considers a mentor, and leads all of hardware engineering at Apple. That’s a pretty big deal for a company that’s known for ubiquitous hardware like the iPhone and the MacBook.

In his 2024 commencement speech at his alma mater, the University of Pennsylvania’s engineering school, Ternus reflected on the lessons he learned at Apple, which perhaps can tell us a bit about his character — or at least a sanitized version of it.

“Always assume you’re as smart as anyone else in the room, but never assume that you know as much as they do,” Ternus said in the speech. “With this mindset, you’ll find the confidence you need to push forward, but more importantly, the humility to ask questions.”

Techcrunch event

San Francisco, CA | October 13-15, 2026

In a tech ecosystem populated with abrasive egos, it’s refreshing to hear Ternus utter the word “humility.” Better yet, he doesn’t appear to have an X account.

Who is John Ternus, the incoming Apple CEO? | TechCrunch After 15 years, Tim Cook will hand off the Apple CEO role to John Ternus, the company’s senior vice president of hardware engineering. Starting on September 1, Ternus will lead one of the world’s most valuable companies, but if you’re not a dedicated Apple enthusiast, you’ve probably never heard of this man, who has largely remained out of the spotlight until now. How long has John Ternus worked at Apple? Ternus has worked at Apple for nearly half of his life — now 51 years old, he has been with the company for 25 years. He joined Apple’s product design team in 2001 as only his second job out of college (his first was at a small maker of virtual-reality devices called Virtual Research Systems). By 2013, Ternus was a VP of hardware engineering and was promoted to the SVP role in 2021. Ternus — who is 15 years younger than Cook — was among the youngest of top Apple executives who had been rumored as a possible successor, implying that Apple could be looking for someone to lead the company for a long time. After all, Apple has only had two CEOs in this millennium, so it seems that leadership continuity is important to the company. Ternus reports to Cook, who he considers a mentor, and leads all of hardware engineering at Apple. That’s a pretty big deal for a company that’s known for ubiquitous hardware like the iPhone and the MacBook. In his 2024 commencement speech at his alma mater, the University of Pennsylvania’s engineering school, Ternus reflected on the lessons he learned at Apple, which perhaps can tell us a bit about his character — or at least a sanitized version of it. “Always assume you’re as smart as anyone else in the room, but never assume that you know as much as they do,” Ternus said in the speech. “With this mindset, you’ll find the confidence you need to push forward, but more importantly, the humility to ask questions.” Techcrunch event San Francisco, CA | October 13-15, 2026 In a tech ecosystem populated with abrasive egos, it’s refreshing to hear Ternus utter the word “humility.” Better yet, he doesn’t appear to have an X account. Image Credits:Apple What projects did John Ternus lead at Apple? Ternus’ earliest project at Apple involved scrutinizing parts for the Apple Cinema Display, an early desktop monitor. “At some point in my first year, I found myself at a supplier facility. I was far away from home. Well past midnight, I was using a magnifying glass to count the number of grooves on the head of a screw … and I was arguing with the supplier because these parts had 35 grooves. They were supposed to have 25,” Ternus recalled in his commencement speech. “I distinctly remember stepping back for a minute and thinking, ‘What the hell am I doing? Is this normal?’” As Ternus climbed the corporate ladder, his responsibilities grew. He may no longer spend as much time analyzing screws, but he still seems to take pride in getting the little details right. In a recent interview, when Ternus was asked about his favorite memory of Steve Jobs, he mentioned the former Apple co-founder’s attention to craftsmanship. “[Jobs] was moving a piece of furniture, a chest of drawers, and pulled it away from the wall and looked at the back and was just reflecting on, you know, that the carpenter who made it had made it beautiful,” Ternus said. “It finished the back as beautifully as the rest of it, even though nobody was going to see it, right? And I think about that all the time because I think that perfectly exemplifies what we do here.” From there, he went on to lead the hardware development behind products across the Apple ecosystem, overseeing launches like AirPods, Apple Watch, and the Vision Pro. He also had a hand in major technical upgrades at Apple, like Apple’s transition from Intel chips to its own proprietary Apple silicon. Most recently, Ternus was involved in the production of the MacBook Neo, Apple’s new, more affordable laptop model that lowers costs through some clever trade-offs in hardware design, like using an iPhone chip to power the device. “We never want to ship junk. We want to ship great products that have that Apple experience, that Apple quality. To do that with the Neo required building something completely new from the ground up … leveraging both the technologies we’d been developing like Apple silicon, but also the kind of expertise that we’ve developed over many, many years of building Macs, and building phones, and building iPads, and all of these things,” Ternus told Tom’s Guide. As CEO, Ternus will have to steer Apple through its challenge to catch up in the AI race and figure out what to do with the underlying tech behind the Vision Pro. What else do we know about John Ternus? Ternus was on the swim team at Penn. For his senior project, he built a feeding arm that people with quadriplegia could control with head movements. According to public records of political donations, Ternus donated ,900 to Senator Chuck Schumer (D-NY) in 2021. Otherwise, Ternus has maintained a relatively low profile. #John #Ternus #incoming #Apple #CEO #TechCrunchApple,ceo,John Ternus,Tim Cook
Image Credits:Apple

What projects did John Ternus lead at Apple?

Ternus’ earliest project at Apple involved scrutinizing parts for the Apple Cinema Display, an early desktop monitor.

“At some point in my first year, I found myself at a supplier facility. I was far away from home. Well past midnight, I was using a magnifying glass to count the number of grooves on the head of a screw … and I was arguing with the supplier because these parts had 35 grooves. They were supposed to have 25,” Ternus recalled in his commencement speech. “I distinctly remember stepping back for a minute and thinking, ‘What the hell am I doing? Is this normal?’”

As Ternus climbed the corporate ladder, his responsibilities grew. He may no longer spend as much time analyzing screws, but he still seems to take pride in getting the little details right. In a recent interview, when Ternus was asked about his favorite memory of Steve Jobs, he mentioned the former Apple co-founder’s attention to craftsmanship.

“[Jobs] was moving a piece of furniture, a chest of drawers, and pulled it away from the wall and looked at the back and was just reflecting on, you know, that the carpenter who made it had made it beautiful,” Ternus said. “It finished the back as beautifully as the rest of it, even though nobody was going to see it, right? And I think about that all the time because I think that perfectly exemplifies what we do here.”

From there, he went on to lead the hardware development behind products across the Apple ecosystem, overseeing launches like AirPods, Apple Watch, and the Vision Pro. He also had a hand in major technical upgrades at Apple, like Apple’s transition from Intel chips to its own proprietary Apple silicon.

Most recently, Ternus was involved in the production of the MacBook Neo, Apple’s new, more affordable laptop model that lowers costs through some clever trade-offs in hardware design, like using an iPhone chip to power the device.

“We never want to ship junk. We want to ship great products that have that Apple experience, that Apple quality. To do that with the Neo required building something completely new from the ground up … leveraging both the technologies we’d been developing like Apple silicon, but also the kind of expertise that we’ve developed over many, many years of building Macs, and building phones, and building iPads, and all of these things,” Ternus told Tom’s Guide.

As CEO, Ternus will have to steer Apple through its challenge to catch up in the AI race and figure out what to do with the underlying tech behind the Vision Pro.

What else do we know about John Ternus?

Ternus was on the swim team at Penn. For his senior project, he built a feeding arm that people with quadriplegia could control with head movements.

According to public records of political donations, Ternus donated $2,900 to Senator Chuck Schumer (D-NY) in 2021.

Otherwise, Ternus has maintained a relatively low profile.

#John #Ternus #incoming #Apple #CEO #TechCrunchApple,ceo,John Ternus,Tim Cook"> Who is John Ternus, the incoming Apple CEO? | TechCrunch After 15 years, Tim Cook will hand off the Apple CEO role to John Ternus, the company’s senior vice president of hardware engineering. Starting on September 1, Ternus will lead one of the world’s most valuable companies, but if you’re not a dedicated Apple enthusiast, you’ve probably never heard of this man, who has largely remained out of the spotlight until now. How long has John Ternus worked at Apple? Ternus has worked at Apple for nearly half of his life — now 51 years old, he has been with the company for 25 years. He joined Apple’s product design team in 2001 as only his second job out of college (his first was at a small maker of virtual-reality devices called Virtual Research Systems). By 2013, Ternus was a VP of hardware engineering and was promoted to the SVP role in 2021. Ternus — who is 15 years younger than Cook — was among the youngest of top Apple executives who had been rumored as a possible successor, implying that Apple could be looking for someone to lead the company for a long time. After all, Apple has only had two CEOs in this millennium, so it seems that leadership continuity is important to the company. Ternus reports to Cook, who he considers a mentor, and leads all of hardware engineering at Apple. That’s a pretty big deal for a company that’s known for ubiquitous hardware like the iPhone and the MacBook. In his 2024 commencement speech at his alma mater, the University of Pennsylvania’s engineering school, Ternus reflected on the lessons he learned at Apple, which perhaps can tell us a bit about his character — or at least a sanitized version of it. “Always assume you’re as smart as anyone else in the room, but never assume that you know as much as they do,” Ternus said in the speech. “With this mindset, you’ll find the confidence you need to push forward, but more importantly, the humility to ask questions.” Techcrunch event San Francisco, CA | October 13-15, 2026 In a tech ecosystem populated with abrasive egos, it’s refreshing to hear Ternus utter the word “humility.” Better yet, he doesn’t appear to have an X account. Image Credits:Apple What projects did John Ternus lead at Apple? Ternus’ earliest project at Apple involved scrutinizing parts for the Apple Cinema Display, an early desktop monitor. “At some point in my first year, I found myself at a supplier facility. I was far away from home. Well past midnight, I was using a magnifying glass to count the number of grooves on the head of a screw … and I was arguing with the supplier because these parts had 35 grooves. They were supposed to have 25,” Ternus recalled in his commencement speech. “I distinctly remember stepping back for a minute and thinking, ‘What the hell am I doing? Is this normal?’” As Ternus climbed the corporate ladder, his responsibilities grew. He may no longer spend as much time analyzing screws, but he still seems to take pride in getting the little details right. In a recent interview, when Ternus was asked about his favorite memory of Steve Jobs, he mentioned the former Apple co-founder’s attention to craftsmanship. “[Jobs] was moving a piece of furniture, a chest of drawers, and pulled it away from the wall and looked at the back and was just reflecting on, you know, that the carpenter who made it had made it beautiful,” Ternus said. “It finished the back as beautifully as the rest of it, even though nobody was going to see it, right? And I think about that all the time because I think that perfectly exemplifies what we do here.” From there, he went on to lead the hardware development behind products across the Apple ecosystem, overseeing launches like AirPods, Apple Watch, and the Vision Pro. He also had a hand in major technical upgrades at Apple, like Apple’s transition from Intel chips to its own proprietary Apple silicon. Most recently, Ternus was involved in the production of the MacBook Neo, Apple’s new, more affordable laptop model that lowers costs through some clever trade-offs in hardware design, like using an iPhone chip to power the device. “We never want to ship junk. We want to ship great products that have that Apple experience, that Apple quality. To do that with the Neo required building something completely new from the ground up … leveraging both the technologies we’d been developing like Apple silicon, but also the kind of expertise that we’ve developed over many, many years of building Macs, and building phones, and building iPads, and all of these things,” Ternus told Tom’s Guide. As CEO, Ternus will have to steer Apple through its challenge to catch up in the AI race and figure out what to do with the underlying tech behind the Vision Pro. What else do we know about John Ternus? Ternus was on the swim team at Penn. For his senior project, he built a feeding arm that people with quadriplegia could control with head movements. According to public records of political donations, Ternus donated ,900 to Senator Chuck Schumer (D-NY) in 2021. Otherwise, Ternus has maintained a relatively low profile. #John #Ternus #incoming #Apple #CEO #TechCrunchApple,ceo,John Ternus,Tim Cook
Tech-news

hand off the Apple CEO role to John Ternus, the company’s senior vice president of hardware engineering. Starting on September 1, Ternus will lead one of the world’s most valuable companies, but if you’re not a dedicated Apple enthusiast, you’ve probably never heard of this man, who has largely remained out of the spotlight until now.

How long has John Ternus worked at Apple?

Ternus has worked at Apple for nearly half of his life — now 51 years old, he has been with the company for 25 years.

He joined Apple’s product design team in 2001 as only his second job out of college (his first was at a small maker of virtual-reality devices called Virtual Research Systems). By 2013, Ternus was a VP of hardware engineering and was promoted to the SVP role in 2021.

Ternus — who is 15 years younger than Cook — was among the youngest of top Apple executives who had been rumored as a possible successor, implying that Apple could be looking for someone to lead the company for a long time. After all, Apple has only had two CEOs in this millennium, so it seems that leadership continuity is important to the company.

Ternus reports to Cook, who he considers a mentor, and leads all of hardware engineering at Apple. That’s a pretty big deal for a company that’s known for ubiquitous hardware like the iPhone and the MacBook.

In his 2024 commencement speech at his alma mater, the University of Pennsylvania’s engineering school, Ternus reflected on the lessons he learned at Apple, which perhaps can tell us a bit about his character — or at least a sanitized version of it.

“Always assume you’re as smart as anyone else in the room, but never assume that you know as much as they do,” Ternus said in the speech. “With this mindset, you’ll find the confidence you need to push forward, but more importantly, the humility to ask questions.”

Techcrunch event

San Francisco, CA | October 13-15, 2026

In a tech ecosystem populated with abrasive egos, it’s refreshing to hear Ternus utter the word “humility.” Better yet, he doesn’t appear to have an X account.

Who is John Ternus, the incoming Apple CEO? | TechCrunch After 15 years, Tim Cook will hand off the Apple CEO role to John Ternus, the company’s senior vice president of hardware engineering. Starting on September 1, Ternus will lead one of the world’s most valuable companies, but if you’re not a dedicated Apple enthusiast, you’ve probably never heard of this man, who has largely remained out of the spotlight until now. How long has John Ternus worked at Apple? Ternus has worked at Apple for nearly half of his life — now 51 years old, he has been with the company for 25 years. He joined Apple’s product design team in 2001 as only his second job out of college (his first was at a small maker of virtual-reality devices called Virtual Research Systems). By 2013, Ternus was a VP of hardware engineering and was promoted to the SVP role in 2021. Ternus — who is 15 years younger than Cook — was among the youngest of top Apple executives who had been rumored as a possible successor, implying that Apple could be looking for someone to lead the company for a long time. After all, Apple has only had two CEOs in this millennium, so it seems that leadership continuity is important to the company. Ternus reports to Cook, who he considers a mentor, and leads all of hardware engineering at Apple. That’s a pretty big deal for a company that’s known for ubiquitous hardware like the iPhone and the MacBook. In his 2024 commencement speech at his alma mater, the University of Pennsylvania’s engineering school, Ternus reflected on the lessons he learned at Apple, which perhaps can tell us a bit about his character — or at least a sanitized version of it. “Always assume you’re as smart as anyone else in the room, but never assume that you know as much as they do,” Ternus said in the speech. “With this mindset, you’ll find the confidence you need to push forward, but more importantly, the humility to ask questions.” Techcrunch event San Francisco, CA | October 13-15, 2026 In a tech ecosystem populated with abrasive egos, it’s refreshing to hear Ternus utter the word “humility.” Better yet, he doesn’t appear to have an X account. Image Credits:Apple What projects did John Ternus lead at Apple? Ternus’ earliest project at Apple involved scrutinizing parts for the Apple Cinema Display, an early desktop monitor. “At some point in my first year, I found myself at a supplier facility. I was far away from home. Well past midnight, I was using a magnifying glass to count the number of grooves on the head of a screw … and I was arguing with the supplier because these parts had 35 grooves. They were supposed to have 25,” Ternus recalled in his commencement speech. “I distinctly remember stepping back for a minute and thinking, ‘What the hell am I doing? Is this normal?’” As Ternus climbed the corporate ladder, his responsibilities grew. He may no longer spend as much time analyzing screws, but he still seems to take pride in getting the little details right. In a recent interview, when Ternus was asked about his favorite memory of Steve Jobs, he mentioned the former Apple co-founder’s attention to craftsmanship. “[Jobs] was moving a piece of furniture, a chest of drawers, and pulled it away from the wall and looked at the back and was just reflecting on, you know, that the carpenter who made it had made it beautiful,” Ternus said. “It finished the back as beautifully as the rest of it, even though nobody was going to see it, right? And I think about that all the time because I think that perfectly exemplifies what we do here.” From there, he went on to lead the hardware development behind products across the Apple ecosystem, overseeing launches like AirPods, Apple Watch, and the Vision Pro. He also had a hand in major technical upgrades at Apple, like Apple’s transition from Intel chips to its own proprietary Apple silicon. Most recently, Ternus was involved in the production of the MacBook Neo, Apple’s new, more affordable laptop model that lowers costs through some clever trade-offs in hardware design, like using an iPhone chip to power the device. “We never want to ship junk. We want to ship great products that have that Apple experience, that Apple quality. To do that with the Neo required building something completely new from the ground up … leveraging both the technologies we’d been developing like Apple silicon, but also the kind of expertise that we’ve developed over many, many years of building Macs, and building phones, and building iPads, and all of these things,” Ternus told Tom’s Guide. As CEO, Ternus will have to steer Apple through its challenge to catch up in the AI race and figure out what to do with the underlying tech behind the Vision Pro. What else do we know about John Ternus? Ternus was on the swim team at Penn. For his senior project, he built a feeding arm that people with quadriplegia could control with head movements. According to public records of political donations, Ternus donated ,900 to Senator Chuck Schumer (D-NY) in 2021. Otherwise, Ternus has maintained a relatively low profile. #John #Ternus #incoming #Apple #CEO #TechCrunchApple,ceo,John Ternus,Tim Cook
Image Credits:Apple

What projects did John Ternus lead at Apple?

Ternus’ earliest project at Apple involved scrutinizing parts for the Apple Cinema Display, an early desktop monitor.

“At some point in my first year, I found myself at a supplier facility. I was far away from home. Well past midnight, I was using a magnifying glass to count the number of grooves on the head of a screw … and I was arguing with the supplier because these parts had 35 grooves. They were supposed to have 25,” Ternus recalled in his commencement speech. “I distinctly remember stepping back for a minute and thinking, ‘What the hell am I doing? Is this normal?’”

As Ternus climbed the corporate ladder, his responsibilities grew. He may no longer spend as much time analyzing screws, but he still seems to take pride in getting the little details right. In a recent interview, when Ternus was asked about his favorite memory of Steve Jobs, he mentioned the former Apple co-founder’s attention to craftsmanship.

“[Jobs] was moving a piece of furniture, a chest of drawers, and pulled it away from the wall and looked at the back and was just reflecting on, you know, that the carpenter who made it had made it beautiful,” Ternus said. “It finished the back as beautifully as the rest of it, even though nobody was going to see it, right? And I think about that all the time because I think that perfectly exemplifies what we do here.”

From there, he went on to lead the hardware development behind products across the Apple ecosystem, overseeing launches like AirPods, Apple Watch, and the Vision Pro. He also had a hand in major technical upgrades at Apple, like Apple’s transition from Intel chips to its own proprietary Apple silicon.

Most recently, Ternus was involved in the production of the MacBook Neo, Apple’s new, more affordable laptop model that lowers costs through some clever trade-offs in hardware design, like using an iPhone chip to power the device.

“We never want to ship junk. We want to ship great products that have that Apple experience, that Apple quality. To do that with the Neo required building something completely new from the ground up … leveraging both the technologies we’d been developing like Apple silicon, but also the kind of expertise that we’ve developed over many, many years of building Macs, and building phones, and building iPads, and all of these things,” Ternus told Tom’s Guide.

As CEO, Ternus will have to steer Apple through its challenge to catch up in the AI race and figure out what to do with the underlying tech behind the Vision Pro.

What else do we know about John Ternus?

Ternus was on the swim team at Penn. For his senior project, he built a feeding arm that people with quadriplegia could control with head movements.

According to public records of political donations, Ternus donated $2,900 to Senator Chuck Schumer (D-NY) in 2021.

Otherwise, Ternus has maintained a relatively low profile.

#John #Ternus #incoming #Apple #CEO #TechCrunchApple,ceo,John Ternus,Tim Cook">Who is John Ternus, the incoming Apple CEO? | TechCrunch

After 15 years, Tim Cook will hand off the Apple CEO role to John Ternus, the company’s senior vice president of hardware engineering. Starting on September 1, Ternus will lead one of the world’s most valuable companies, but if you’re not a dedicated Apple enthusiast, you’ve probably never heard of this man, who has largely remained out of the spotlight until now.

How long has John Ternus worked at Apple?

Ternus has worked at Apple for nearly half of his life — now 51 years old, he has been with the company for 25 years.

He joined Apple’s product design team in 2001 as only his second job out of college (his first was at a small maker of virtual-reality devices called Virtual Research Systems). By 2013, Ternus was a VP of hardware engineering and was promoted to the SVP role in 2021.

Ternus — who is 15 years younger than Cook — was among the youngest of top Apple executives who had been rumored as a possible successor, implying that Apple could be looking for someone to lead the company for a long time. After all, Apple has only had two CEOs in this millennium, so it seems that leadership continuity is important to the company.

Ternus reports to Cook, who he considers a mentor, and leads all of hardware engineering at Apple. That’s a pretty big deal for a company that’s known for ubiquitous hardware like the iPhone and the MacBook.

In his 2024 commencement speech at his alma mater, the University of Pennsylvania’s engineering school, Ternus reflected on the lessons he learned at Apple, which perhaps can tell us a bit about his character — or at least a sanitized version of it.

“Always assume you’re as smart as anyone else in the room, but never assume that you know as much as they do,” Ternus said in the speech. “With this mindset, you’ll find the confidence you need to push forward, but more importantly, the humility to ask questions.”

Techcrunch event

San Francisco, CA | October 13-15, 2026

In a tech ecosystem populated with abrasive egos, it’s refreshing to hear Ternus utter the word “humility.” Better yet, he doesn’t appear to have an X account.

Who is John Ternus, the incoming Apple CEO? | TechCrunch After 15 years, Tim Cook will hand off the Apple CEO role to John Ternus, the company’s senior vice president of hardware engineering. Starting on September 1, Ternus will lead one of the world’s most valuable companies, but if you’re not a dedicated Apple enthusiast, you’ve probably never heard of this man, who has largely remained out of the spotlight until now. How long has John Ternus worked at Apple? Ternus has worked at Apple for nearly half of his life — now 51 years old, he has been with the company for 25 years. He joined Apple’s product design team in 2001 as only his second job out of college (his first was at a small maker of virtual-reality devices called Virtual Research Systems). By 2013, Ternus was a VP of hardware engineering and was promoted to the SVP role in 2021. Ternus — who is 15 years younger than Cook — was among the youngest of top Apple executives who had been rumored as a possible successor, implying that Apple could be looking for someone to lead the company for a long time. After all, Apple has only had two CEOs in this millennium, so it seems that leadership continuity is important to the company. Ternus reports to Cook, who he considers a mentor, and leads all of hardware engineering at Apple. That’s a pretty big deal for a company that’s known for ubiquitous hardware like the iPhone and the MacBook. In his 2024 commencement speech at his alma mater, the University of Pennsylvania’s engineering school, Ternus reflected on the lessons he learned at Apple, which perhaps can tell us a bit about his character — or at least a sanitized version of it. “Always assume you’re as smart as anyone else in the room, but never assume that you know as much as they do,” Ternus said in the speech. “With this mindset, you’ll find the confidence you need to push forward, but more importantly, the humility to ask questions.” Techcrunch event San Francisco, CA | October 13-15, 2026 In a tech ecosystem populated with abrasive egos, it’s refreshing to hear Ternus utter the word “humility.” Better yet, he doesn’t appear to have an X account. Image Credits:Apple What projects did John Ternus lead at Apple? Ternus’ earliest project at Apple involved scrutinizing parts for the Apple Cinema Display, an early desktop monitor. “At some point in my first year, I found myself at a supplier facility. I was far away from home. Well past midnight, I was using a magnifying glass to count the number of grooves on the head of a screw … and I was arguing with the supplier because these parts had 35 grooves. They were supposed to have 25,” Ternus recalled in his commencement speech. “I distinctly remember stepping back for a minute and thinking, ‘What the hell am I doing? Is this normal?’” As Ternus climbed the corporate ladder, his responsibilities grew. He may no longer spend as much time analyzing screws, but he still seems to take pride in getting the little details right. In a recent interview, when Ternus was asked about his favorite memory of Steve Jobs, he mentioned the former Apple co-founder’s attention to craftsmanship. “[Jobs] was moving a piece of furniture, a chest of drawers, and pulled it away from the wall and looked at the back and was just reflecting on, you know, that the carpenter who made it had made it beautiful,” Ternus said. “It finished the back as beautifully as the rest of it, even though nobody was going to see it, right? And I think about that all the time because I think that perfectly exemplifies what we do here.” From there, he went on to lead the hardware development behind products across the Apple ecosystem, overseeing launches like AirPods, Apple Watch, and the Vision Pro. He also had a hand in major technical upgrades at Apple, like Apple’s transition from Intel chips to its own proprietary Apple silicon. Most recently, Ternus was involved in the production of the MacBook Neo, Apple’s new, more affordable laptop model that lowers costs through some clever trade-offs in hardware design, like using an iPhone chip to power the device. “We never want to ship junk. We want to ship great products that have that Apple experience, that Apple quality. To do that with the Neo required building something completely new from the ground up … leveraging both the technologies we’d been developing like Apple silicon, but also the kind of expertise that we’ve developed over many, many years of building Macs, and building phones, and building iPads, and all of these things,” Ternus told Tom’s Guide. As CEO, Ternus will have to steer Apple through its challenge to catch up in the AI race and figure out what to do with the underlying tech behind the Vision Pro. What else do we know about John Ternus? Ternus was on the swim team at Penn. For his senior project, he built a feeding arm that people with quadriplegia could control with head movements. According to public records of political donations, Ternus donated ,900 to Senator Chuck Schumer (D-NY) in 2021. Otherwise, Ternus has maintained a relatively low profile. #John #Ternus #incoming #Apple #CEO #TechCrunchApple,ceo,John Ternus,Tim Cook
Image Credits:Apple

What projects did John Ternus lead at Apple?

Ternus’ earliest project at Apple involved scrutinizing parts for the Apple Cinema Display, an early desktop monitor.

“At some point in my first year, I found myself at a supplier facility. I was far away from home. Well past midnight, I was using a magnifying glass to count the number of grooves on the head of a screw … and I was arguing with the supplier because these parts had 35 grooves. They were supposed to have 25,” Ternus recalled in his commencement speech. “I distinctly remember stepping back for a minute and thinking, ‘What the hell am I doing? Is this normal?’”

As Ternus climbed the corporate ladder, his responsibilities grew. He may no longer spend as much time analyzing screws, but he still seems to take pride in getting the little details right. In a recent interview, when Ternus was asked about his favorite memory of Steve Jobs, he mentioned the former Apple co-founder’s attention to craftsmanship.

“[Jobs] was moving a piece of furniture, a chest of drawers, and pulled it away from the wall and looked at the back and was just reflecting on, you know, that the carpenter who made it had made it beautiful,” Ternus said. “It finished the back as beautifully as the rest of it, even though nobody was going to see it, right? And I think about that all the time because I think that perfectly exemplifies what we do here.”

From there, he went on to lead the hardware development behind products across the Apple ecosystem, overseeing launches like AirPods, Apple Watch, and the Vision Pro. He also had a hand in major technical upgrades at Apple, like Apple’s transition from Intel chips to its own proprietary Apple silicon.

Most recently, Ternus was involved in the production of the MacBook Neo, Apple’s new, more affordable laptop model that lowers costs through some clever trade-offs in hardware design, like using an iPhone chip to power the device.

“We never want to ship junk. We want to ship great products that have that Apple experience, that Apple quality. To do that with the Neo required building something completely new from the ground up … leveraging both the technologies we’d been developing like Apple silicon, but also the kind of expertise that we’ve developed over many, many years of building Macs, and building phones, and building iPads, and all of these things,” Ternus told Tom’s Guide.

As CEO, Ternus will have to steer Apple through its challenge to catch up in the AI race and figure out what to do with the underlying tech behind the Vision Pro.

What else do we know about John Ternus?

Ternus was on the swim team at Penn. For his senior project, he built a feeding arm that people with quadriplegia could control with head movements.

According to public records of political donations, Ternus donated $2,900 to Senator Chuck Schumer (D-NY) in 2021.

Otherwise, Ternus has maintained a relatively low profile.

#John #Ternus #incoming #Apple #CEO #TechCrunchApple,ceo,John Ternus,Tim Cook

After 15 years, Tim Cook will hand off the Apple CEO role to John Ternus,…

returning to Earth in a historic 10-day journey? Easy-peasy for NASA’s Artemis 2 astronauts. Now the really hard part that everybody on Earth can relate to begins: sorting out their phone’s camera roll.

Mission specialist Christina Koch and Commander Reid Wiseman had already stunned the public with their epic Earth photos taken from the Orion spacecraft’s main hatch. While they shared a gallery of shots taken with a Nikon DSLR and GoPro action camera, it was their “selfies,” shot with the iPhone 17 Pro Max’s front-facing camera, that captured everyone’s imagination.

How do you top that? On Sunday, Wiseman shared a video of a view that no human has ever shared before. No big deal, it’s just a “cell phone video of Earthset,” showing our humble Blue Planet setting behind the Moon.

See iPhone 17 Pro Max at Apple.com

 

“I could barely see the Moon through the docking hatch window but the iPhone was the perfect size to catch the view…this is uncropped, uncut with 8x zoom which is quite comparable to the view of the human eye,” Wiseman said in a post on X. “Enjoy.”

The footage immediately started going viral as jaws dropped to the floor, and likes, reposts, and comments poured in from around the world.

The video is breaking the internet for good reason—it’s as authentic as it gets. The footage isn’t edited and there’s no music. There’s zero polish to it. Just an astronaut zooming in on the Moon through Orion’s window, blurry autofocusing and all, as the iPhone 17 Pro Max’s 8x optical-quality telephoto locks onto the celestial bodies. 

Wiseman’s honest reaction only added to the moment. “Would you look at that, man? Wowww. Dude… No wayy. Fin,” he said before the view of Earth disappeared behind the lunar surface.

Dude, we would have reacted in the same exact way.

See iPhone 17 Pro Max at Apple.com

#JawDropping #iPhone #Video #Earth #Setting #Moon #Rightfully #Breaking #InternetApple,Artemis 2,iPhone,moon,NASA,Space"> Jaw-Dropping iPhone Video of Earth Setting Behind the Moon Is Rightfully Breaking the Internet Successfully flying around the Moon and returning to Earth in a historic 10-day journey? Easy-peasy for NASA’s Artemis 2 astronauts. Now the really hard part that everybody on Earth can relate to begins: sorting out their phone’s camera roll. Mission specialist Christina Koch and Commander Reid Wiseman had already stunned the public with their epic Earth photos taken from the Orion spacecraft’s main hatch. While they shared a gallery of shots taken with a Nikon DSLR and GoPro action camera, it was their “selfies,” shot with the iPhone 17 Pro Max’s front-facing camera, that captured everyone’s imagination. How do you top that? On Sunday, Wiseman shared a video of a view that no human has ever shared before. No big deal, it’s just a “cell phone video of Earthset,” showing our humble Blue Planet setting behind the Moon. See iPhone 17 Pro Max at Apple.com Only one chance in this lifetime… Like watching sunset at the beach from the most foreign seat in the cosmos, I couldn’t resist a cell phone video of Earthset. You can hear the shutter on the Nikon as @Astro_Christina is hammering away on 3-shot brackets and capturing those… pic.twitter.com/8aWnaFJ69c — Reid Wiseman (@astro_reid) April 19, 2026   “I could barely see the Moon through the docking hatch window but the iPhone was the perfect size to catch the view…this is uncropped, uncut with 8x zoom which is quite comparable to the view of the human eye,” Wiseman said in a post on X. “Enjoy.” The footage immediately started going viral as jaws dropped to the floor, and likes, reposts, and comments poured in from around the world. The video is breaking the internet for good reason—it’s as authentic as it gets. The footage isn’t edited and there’s no music. There’s zero polish to it. Just an astronaut zooming in on the Moon through Orion’s window, blurry autofocusing and all, as the iPhone 17 Pro Max’s 8x optical-quality telephoto locks onto the celestial bodies.  Wiseman’s honest reaction only added to the moment. “Would you look at that, man? Wowww. Dude… No wayy. Fin,” he said before the view of Earth disappeared behind the lunar surface. Dude, we would have reacted in the same exact way. See iPhone 17 Pro Max at Apple.com #JawDropping #iPhone #Video #Earth #Setting #Moon #Rightfully #Breaking #InternetApple,Artemis 2,iPhone,moon,NASA,Space
Tech-news

returning to Earth in a historic 10-day journey? Easy-peasy for NASA’s Artemis 2 astronauts. Now the really hard part that everybody on Earth can relate to begins: sorting out their phone’s camera roll.

Mission specialist Christina Koch and Commander Reid Wiseman had already stunned the public with their epic Earth photos taken from the Orion spacecraft’s main hatch. While they shared a gallery of shots taken with a Nikon DSLR and GoPro action camera, it was their “selfies,” shot with the iPhone 17 Pro Max’s front-facing camera, that captured everyone’s imagination.

How do you top that? On Sunday, Wiseman shared a video of a view that no human has ever shared before. No big deal, it’s just a “cell phone video of Earthset,” showing our humble Blue Planet setting behind the Moon.

See iPhone 17 Pro Max at Apple.com

 

“I could barely see the Moon through the docking hatch window but the iPhone was the perfect size to catch the view…this is uncropped, uncut with 8x zoom which is quite comparable to the view of the human eye,” Wiseman said in a post on X. “Enjoy.”

The footage immediately started going viral as jaws dropped to the floor, and likes, reposts, and comments poured in from around the world.

The video is breaking the internet for good reason—it’s as authentic as it gets. The footage isn’t edited and there’s no music. There’s zero polish to it. Just an astronaut zooming in on the Moon through Orion’s window, blurry autofocusing and all, as the iPhone 17 Pro Max’s 8x optical-quality telephoto locks onto the celestial bodies. 

Wiseman’s honest reaction only added to the moment. “Would you look at that, man? Wowww. Dude… No wayy. Fin,” he said before the view of Earth disappeared behind the lunar surface.

Dude, we would have reacted in the same exact way.

See iPhone 17 Pro Max at Apple.com

#JawDropping #iPhone #Video #Earth #Setting #Moon #Rightfully #Breaking #InternetApple,Artemis 2,iPhone,moon,NASA,Space">Jaw-Dropping iPhone Video of Earth Setting Behind the Moon Is Rightfully Breaking the InternetJaw-Dropping iPhone Video of Earth Setting Behind the Moon Is Rightfully Breaking the Internet Successfully flying around the Moon and returning to Earth in a historic 10-day journey? Easy-peasy for NASA’s Artemis 2 astronauts. Now the really hard part that everybody on Earth can relate to begins: sorting out their phone’s camera roll. Mission specialist Christina Koch and Commander Reid Wiseman had already stunned the public with their epic Earth photos taken from the Orion spacecraft’s main hatch. While they shared a gallery of shots taken with a Nikon DSLR and GoPro action camera, it was their “selfies,” shot with the iPhone 17 Pro Max’s front-facing camera, that captured everyone’s imagination. How do you top that? On Sunday, Wiseman shared a video of a view that no human has ever shared before. No big deal, it’s just a “cell phone video of Earthset,” showing our humble Blue Planet setting behind the Moon. See iPhone 17 Pro Max at Apple.com Only one chance in this lifetime… Like watching sunset at the beach from the most foreign seat in the cosmos, I couldn’t resist a cell phone video of Earthset. You can hear the shutter on the Nikon as @Astro_Christina is hammering away on 3-shot brackets and capturing those… pic.twitter.com/8aWnaFJ69c — Reid Wiseman (@astro_reid) April 19, 2026   “I could barely see the Moon through the docking hatch window but the iPhone was the perfect size to catch the view…this is uncropped, uncut with 8x zoom which is quite comparable to the view of the human eye,” Wiseman said in a post on X. “Enjoy.” The footage immediately started going viral as jaws dropped to the floor, and likes, reposts, and comments poured in from around the world. The video is breaking the internet for good reason—it’s as authentic as it gets. The footage isn’t edited and there’s no music. There’s zero polish to it. Just an astronaut zooming in on the Moon through Orion’s window, blurry autofocusing and all, as the iPhone 17 Pro Max’s 8x optical-quality telephoto locks onto the celestial bodies.  Wiseman’s honest reaction only added to the moment. “Would you look at that, man? Wowww. Dude… No wayy. Fin,” he said before the view of Earth disappeared behind the lunar surface. Dude, we would have reacted in the same exact way. See iPhone 17 Pro Max at Apple.com #JawDropping #iPhone #Video #Earth #Setting #Moon #Rightfully #Breaking #InternetApple,Artemis 2,iPhone,moon,NASA,Space

Successfully flying around the Moon and returning to Earth in a historic 10-day journey? Easy-peasy for NASA’s Artemis 2 astronauts. Now the really hard part that everybody on Earth can relate to begins: sorting out their phone’s camera roll.

Mission specialist Christina Koch and Commander Reid Wiseman had already stunned the public with their epic Earth photos taken from the Orion spacecraft’s main hatch. While they shared a gallery of shots taken with a Nikon DSLR and GoPro action camera, it was their “selfies,” shot with the iPhone 17 Pro Max’s front-facing camera, that captured everyone’s imagination.

How do you top that? On Sunday, Wiseman shared a video of a view that no human has ever shared before. No big deal, it’s just a “cell phone video of Earthset,” showing our humble Blue Planet setting behind the Moon.

See iPhone 17 Pro Max at Apple.com

 

“I could barely see the Moon through the docking hatch window but the iPhone was the perfect size to catch the view…this is uncropped, uncut with 8x zoom which is quite comparable to the view of the human eye,” Wiseman said in a post on X. “Enjoy.”

The footage immediately started going viral as jaws dropped to the floor, and likes, reposts, and comments poured in from around the world.

The video is breaking the internet for good reason—it’s as authentic as it gets. The footage isn’t edited and there’s no music. There’s zero polish to it. Just an astronaut zooming in on the Moon through Orion’s window, blurry autofocusing and all, as the iPhone 17 Pro Max’s 8x optical-quality telephoto locks onto the celestial bodies. 

Wiseman’s honest reaction only added to the moment. “Would you look at that, man? Wowww. Dude… No wayy. Fin,” he said before the view of Earth disappeared behind the lunar surface.

Dude, we would have reacted in the same exact way.

See iPhone 17 Pro Max at Apple.com

#JawDropping #iPhone #Video #Earth #Setting #Moon #Rightfully #Breaking #InternetApple,Artemis 2,iPhone,moon,NASA,Space

Successfully flying around the Moon and returning to Earth in a historic 10-day journey? Easy-peasy…