The countdown has begun for the return of one of Netflix’s most beloved fantasy epics. The Witcher rides back onto screens for its fourth and penultimate season on October 30, just in time for Halloween. The biggest talking point, of course, is the controversial recasting of Geralt of Rivia, with Liam Hemsworth taking over from Henry Cavill. While the creators have reassured fans that much else will stay the same, fans aren’t particularly confident, as Hemsworth’s interpretation of Geralt is already drawing criticism following the trailer’s release. However, it seems Netflix is intent on avoiding further backlash, as Season 4 will break the streamer’s annoying trend that leaves fans on the edge.

Starting in 2022, Netflix began experimenting with a split-release strategy for its biggest shows. Despite subscriber complaints, the approach quickly became the streamer’s go-to formula, applied to major titles like Bridgerton, Wednesday, and Cobra Kai. Not even The Witcher was spared. While its first two seasons dropped all episodes at once, Netflix changed course with Season 3, releasing the first batch on June 29, 2023, and the remaining three episodes a month later.

Netflix has long defended its split-release model, claiming it encourages extended online discussion among fans. However, many viewers see it as little more than a tactic to boost subscriber retention by keeping accounts active longer than necessary. Instead of building anticipation, fans argue the strategy often makes stories feel stretched and certain plotlines less impactful. The approach also seems to be losing its edge, as seen in the dip in Wednesday Season 2’s viewership. It seems the streamer has taken note, as The Witcher Season 4 marks a return to the classic all-at-once release format that fans have been asking for.

Could Netflix Finally Kill the Two-Part Release Strategy After The Witcher Season 4?

For now, Netflix’s return to the binge model appears to be the exception rather than a permanent shift. The upcoming Stranger Things Season 5, for instance, is set to roll out in three separate parts. However, readopting the all-at-once release for The Witcher Season 4 could be an experiment, a way for the streamer to gauge how the format impacts viewer engagement. While one series alone may not be enough to trigger a full-scale change, data from a franchise as massive as The Witcher could prove influential. Another major Netflix title following suit is the live-action One Piece, whose highly anticipated second season will drop all episodes on March 10, 2026, just like its debut.

Here’s to hoping The Witcher and One Piece can be the heroes that finally slay Netflix’s most frustrating trend, and give fans back the binge they’ve been missing. All episodes of The Witcher Season 4 will be available to stream on October 30, 2025. Stay tuned for updates.