Euphoria’s highly anticipated third season lands on HBO on April 12, four years and countless discourse cycles after its previous chapter aired in 2022. The show’s action- and sex-packed promotional trailers suggest that, in the time since we last checked in with the wayward students of East Highland High, they’ve graduated and gone on to become, presumably, drug traffickers, sex workers, and construction scions. But at the Los Angeles premiere of its third (and rumored final) season last night, it felt like we were witnessing a parallel graduation for the actors who first appeared on the show as Hollywood ingénues way back in 2019.
Zendaya, who has won two Emmys for her portrayal of the show’s anti-heroine protagonist Rue, is one of Hollywood’s brightest under-30 megastars; she’s currently making headlines for her buzzy plotline in The Drama, in which acts opposite Robert Pattinson. (She will soon begin promotion for her role in The Odyssey, which also features Pattinson.) Sydney Sweeney, who also earned an Emmy nomination for her turn on Euphoria as Cassie, is also an inescapable presence these days—on a recent flight to London, I counted five Sweeney movies in the provided in-flight entertainment selection (and, admittedly, watched one: The Housemaid). Hunter Schafer starred in a blockbuster Hunger Games prequel and became an official Prada ambassador. And Jacob Elordi recently earned his first Oscar nomination for his titular role in Guillermo del Toro’s Frankenstein; he, too, is flashy brand ambassador for Bottega Veneta. All four have appeared on the cover of GQ.
Unsurprisingly, Elordi—who portrays Euphoria’s antagonist, Nate Jacobs, a ragey, sexually tortured football player—wore Bottega Veneta for the occasion. The six-five Australian actor’s look comprised a single-breasted black suit and a matching button-down shirt, a slick black leather tie, and woven lace-up shoes, and a pair of Jacques Marie Mage shades. His look felt reminiscent of Jack Nicholson’s Hollywood ease, exuding the sort of red-carpet familiarity that comes with becoming a bonafide A-lister.
And in contemporary A-lister fashion, even Elordi’s Euphoria character Nate wears Bottega. In a recently released trailer, Nate—who appears to have taken over his father’s construction business in the five years since the events of the previous season—is wearing a trompe l’oeil leather button-up shirt from the brand. In other promotional images from this season, Nate can be seen wearing a Bottega polo shirt and corduroy trousers, among other pieces, also from the brand.
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