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Amazon October Prime Day: 173+ early deals to shop now

Amazon October Prime Day: 173+ early deals to shop now

Table of Contents

Amazon Prime Day is no longer one glorious day of deals just for Prime members. The flagship Prime Day now spans four days in July, and Amazon has added another annual event in October, too. This year, Prime Big Deal Days returns tomorrow, spanning October 7 and 8. Amazon says its October Prime Day event will deliver millions of deals across categories, giving customers a head start on holiday shopping.

Before the sale begins tomorrow, it’s worth mapping out what gifts you need to buy or which household goods need restocking. But if you’re eager to get an even earlier jump on the holiday shopping, we have some good news. Early deals are already starting to creep in. There are some real gems already available to buy before the chaos of Prime Day takes hold.

Note: Deals marked with a 🔥 denote an all-time low price.

October Prime Day deals to come

Now that Prime Big Deal Days arrive in just a week’s time, Amazon is tantalizing customers with a preview of the deals to come. While these deals aren’t live yet, here’s what we know is to come.

  • Up to 45% off Bose headphones and speakers

  • Up to 40% off on select LG and Hisense TVs and monitors

  • Up to 50% off on select Amazon devices, including Kindle e-readers and Echo devices

  • Up to 65% off chargers and power banks from Anker

  • Up to 50% off vacuums from Shark and Eufy

  • One free grocery item on a Same-Day order at eligible locations

  • Prime members can use Grubhub+ to get $10 off orders of $20 or more

  • Prime members receive triple points on Kindle store purchases during Prime Big Deal Days

Best Apple deal

Why we picked this

“The second-generation AirPods Pro offer top-tier sound quality, excellent noise cancellation, and a battery life of about seven hours per charge. They’re our current favorite earbuds for Apple users, though that may soon change once we finish testing the newer AirPods Pro 3, which have a different design and five swappable ear tips (up from three), even better active noise cancellation, Live Translation, and extra health features. They’re a pretty significant upgrade on paper, but if price is your biggest concern, the AirPods Pro 2 are $79 cheaper for the time being.” — Haley Henschel, Senior Shopping Reporter

Read Mashable’s full review of the Apple AirPods Pro 2 (USB-C).

More AirPods deals

MacBook deals

  • Apple MacBook Air, 15-inch (M4, 16GB RAM, 256GB SSD) — $999 $1,199 (save $200)

  • Apple MacBook Pro, 14-inch (M4, 16GB RAM, 512GB SSD) — $1,399 $1,599 (save $200)

  • Apple MacBook Pro, 16-inch (M4 Pro, 24GB RAM, 512GB SSD) — $2,249 $2,499 (save $250)

  • Apple MacBook Pro, 14-inch (M4 Max, 36GB RAM, 1TB SSD) — $2,869 $3,199 (save $330)

  • Apple MacBook Pro, 16-inch (M4 Max, 36GB RAM, 1TB SSD) — $3,099 $3,499 (save $400)

Apple Watch deals

iPad deals

  • Apple iPad, 11-inch (A16, WiFi, 128GB) — $299 $349 (save $50)

  • Apple iPad mini (A17 Pro, WiFi, 128GB) — $399 $499 (save $100)

  • Apple iPad, 11-inch (A16, WiFi + cellular, 128GB) — $449 $499 (save $50)

  • Apple iPad Air, 11-inch (M3, WiFi, 128GB) — $449 $599 (save $150)

  • Apple iPad Air, 11-inch (M3, WiFi + cellular, 128GB) — $599 $749 (save $150)

  • Apple iPad Air, 13-inch (M3, WiFi, 128GB) — $649 $799 (save $150)

  • Apple iPad Air, 13-inch (M3, WiFi + cellular, 128GB) — $799 $949 (save $150)

  • Apple iPad Pro, 11-inch (M4, WiFi, 256GB) — $896.03 $999 (save $102.97)

  • Apple iPad Pro, 11-inch (M4, WiFi + cellular, 256GB) — $1,099 $1,199 (save $100)

  • Apple iPad Pro, 13-inch (M4, WiFi, 256GB) — $1,099 $1,299 (save $200)

  • Apple iPad Pro, 13-inch (M4, WiFi + cellular, 256GB) — $1,299 $1,499 (save $200)

More Apple deals

Best headphone and earbud deal

Why we picked this

“In the lead up to Amazon’s October Prime Day, we’re looking across categories for the best early savings. One of our favorite categories — headphones and earbuds — is looking a little sparse when it comes to deals, but that’s not to say that there are no good early deals. We’ve found a few great ones.

Ahead of Prime Day, find the Beats Studio Buds for 47% off. That saves you $70 off its typical $149.95 MSRP. The Beats Studio Buds deliver well-balanced sound and active noise cancellation in a small package. Plus, like AirPods, they have easy connectivity to iOS systems, but unlike AirPods, they’re also well-suited for Android users.” — Samantha Mangino, Shopping Reporter

More headphone and earbud deals

Early Prime Day Bluetooth speaker deals

Best laptop deal

Why we like it

“The 13.8-inch Surface Laptop 7 with a Snapdragon X Elite chip is our favorite Windows laptop for most people. It’s beautiful, it’s about as fast as an M4 MacBook Air, and it lasts for nearly 23 hours on a single charge — that’s two longer than the M4 Pro-powered MacBook Pro, the longest-lasting MacBook we’ve tried. (Before you buy it, just double-check that its powerful ARM-based CPU is compatible with your go-to apps.) The black variant with 16GB of memory and 512GB of storage is marked down to $972 ahead of Prime Big Deal Days, which is a 31% discount on its $1,399.99 MSRP. It very briefly fell to $918.47 in late September, but this current offer beats its Prime Day deal in July.” — Haley Henschel, Senior Shopping Reporter

Read Mashable’s full review of the 13.8-inch Microsoft Surface Laptop 7.

More Windows laptop deals

  • Asus Vivobook 16 (AMD Ryzen AI 5 340, 16GB RAM, 512GB SSD) — $679.99 $799.99 (save $120)

  • Microsoft Surface Laptop, 13-inch (Snapdragon X Plus, 16GB RAM, 256GB SSD) — $729.99 $899.99 (save $170)

  • Microsoft Surface Laptop 7, 13.8-inch (Snapdragon X Plus, 16GB RAM, 512GB SSD) — $949.99 $1,199.99 (save $250)

  • Microsoft Surface Laptop 7, 15-inch (Snapdragon X Elite, 32GB RAM, 1TB SSD) — $1,549.99 $2,099.99 (save $550)

2-in-1 laptop deals

Gaming laptop deals

Best TV deal

Why we picked this

“The most affordable 65-inch QLED TV we’re seeing so far is the same one that was the cheapest 65-inch during Prime Day over the summer — but it’s even cheaper now. Snag Insignia’s QF Series QLED for $299.99 versus $329.99 in July.

If you’ve never had a QLED TV before, this XL Insignia model is a great low-stakes opportunity to upgrade. Customers in the reviews seem to be more than satisfied with its picture quality and color vibrancy for the price. As a budget QLED, you can’t expect this model to stunt in HDR like a premium Samsung QLED would. But compared to your old LED TV, you’ll quickly see the difference those quantum dots are making — they’ll especially pop when watching football in the daytime.” — Leah Stodart, Senior Shopping Reporter

More TV deals

42-inch to 50-inch TV deals

55-inch TV deals

65-inch and 70-inch TV deals

  • Hisense 65-inch E6 Cinema Series QLED 4K TV — $399.99 $549.99 (save $250) 🔥

  • LG 65-inch C5 OLED 4K TV — $1,496.99 $2,696.99 (save $1,200) 🔥

  • Samsung 65-inch The Frame 4K QLED TV (2024 model) — $1,197.96 $1,997.99 (save $800.03)

  • Samsung 65-inch S95D OLED TV (2024 model) — $1,297.99 $1,697.99 (save $400) 🔥

  • Sony 65-inch A95K QD-OLED 4K TV — $2,399 $3,499.99 (save $1,100.99)

  • Sony 65-inch Bravia 8 II QD OLED 4K TV — $2,998 $3,499.99 (save $501.99) 🔥

  • Insignia 70-inch F50 Series 4K Fire TV — $329 $499 (save $170) 🔥

75-inch and 77-inch TV deals

85-inch and up TV deals

  • Hisense 85-inch QD7 QLED 4K TV — $879.99 $1,299.99 (save $420)

  • TCL 85-inch QM6K QLED 4K TV — $999.99 $1,499.99 (save $500)

  • Hisense 85-inch U7 QLED 4K TV (2025 model) — $1,499.99 $2,499.99 (save $1,000)

  • Hisense 85-inch Canvas QLED 4K TV — $2,047.99 $2,499.99 (save $452)

  • Hisense 85-inch U8 Mini LED QLED 4K TV (2025 model) — $2,247.99 $3,498 (save $1,250.01)

  • Sony 85-inch Bravia 9 Mini LED QLED 4K TV — $4,498 $4,799.99 (save $301.99)

  • Hisense 100-inch E6 Cinema Series QLED 4K TV — $1,999.99 $2,699.99 (save $700) 🔥

Best Kindle deal

Why we picked this

“The best Kindle deal isn’t actually on one of Amazon’s e-readers. Instead, Amazon is offering three months of Kindle Unlimited totally free. Think of it like a streaming service, except for e-books. Joining Kindle Unlimited gives you access to the Kindle Unlimited library, from which you can borrow. But unlike the library, there’s no due date on these borrowed books; the only restriction is that you can borrow up to 20 books at a time.

Leading up to and during Prime Big Deal Days, you can join Kindle Unlimited for three months — totally free. The promotion is available to everyone, even if you’ve already used up your free trial. This is a $35.97 value that you can score without spending a penny. Plus, you don’t actually need a Kindle to enjoy Kindle Unlimited. You can read from the Kindle library on your smartphone, tablet, or web browser.” — Samantha Mangino, Shopping Reporter

More Kindle deals

Best Amazon device deal

Why we picked this

“There’s no way around it: A shit ton of people are going to buy AirPods this October Prime Day. But for those who aren’t married to Apple’s earbuds (or how often they seem to break), just know that the latest version of Amazon’s Echo Buds with ANC are just $34.99 after a 71% discount. That beats their Prime Day price from July by $10, and you could get five pairs of Echo Buds for less than the $199.99 sale price of the AirPods Pro 2.

Amazon’s noise cancellation doesn’t level with the effectiveness of those AirPods or other top noise-cancelling earbuds, but casual music or podcast listeners may not care at this price point.” — Leah Stodart, Senior Shopping Reporter

More Amazon device deals

Fire tablet deals

Echo deals

Fire TV deals

Fire TV deals from non-Amazon brands

Blink home security deals

Other Amazon device deals

Best robot vacuum deal

Why we picked this

“When it comes to robot vacuums, I always turn to Mashable’s in-house robot vacuum expert, Leah Stodart. When I asked her about these deals, she pointed out that iRobot marked down the Roomba Plus 405 to $399.99, making it one of the most affordable combo robot vacuums and mops. That saves you $265.01 off its list price of $665 for 40% off.

Mashable Deals

The Roomba Plus 405 includes both vacuum and mopping abilities, featuring strong suction to really scrub at dirt and grime. It features four cleaning levels that you can adjust from the iRobot app. Plus, its dock not only empties the vacuum, but even cleans the mopping pads for a truly hands-free experience.

While we’re not sure what other combo vacuum and mop deals are coming during Prime Big Deal Days, we can safely say that the Roomba Plus 405 is one of the best deals you can get ahead of the event.” — Samantha Mangino, Shopping Reporter

More robot vacuum deals

More robot vacuum and mop deals

Best smartwatch deals

Why we picked this

“The Garmin vívoactive 5 was recently replaced as the newest model by the vívoactive 6, but the 5 still holds a special place in our hearts. This is what we’d call a perfect all-rounder fitness tracker, perfect for tracking long runs and cycles while also still having a great range of lifestyle features like sleep tracking, stress levels, and body battery. It’s also a vast improvement over the vívoactive 4, and even has a bright AMOLED display, making it appear even more high-tech.” — Lois Mackenzie, Mashable contributor

More smartwatch deals

Best boring but essential deal

“Prime Day sales are the perfect time to restock your home or apartment with essentials like paper towels, cleaning products, batteries, and health necessities. An always-reliable Prime Day deal is Crest Whitestrips, and once again, they’re on a great discount before we head into October’s sale. The 22-treatment set has 44 strips in total, and it’s on sale for $29.99, which works out to a sweet 35% discount compared to the usual price of $45.99. Plus, this deal qualifies for Proctor and Gamble’s buy two, get $5 off coupon deal, so if you snag two boxes of Whitestrips, you’ll be saving even more.” — Lauren Allain, Mashable contributor

More essential deals

Best Lego deal

Why we like it

“For those looking to get a head start on holiday shopping, Lego’s advent calendars are a very fun pick-up. It’s even better when they can be found on sale. Right now, the 2025 Lego Minecraft Advent Calendar is down to its best price at Amazon, dropping from $44.99 to $38. If you’re looking to grab one for the kids to enjoy over the holidays, now is a great time to jump on it.” — Hannah Hoolihan, Mashable contributor

More Lego deals

Best portable power station deal

Why we like it

“A portable power station is one of the most useful items you can buy for your home this year. They’ve seen major advancements in both battery technology and user-friendliness recently and the Anker Solix C1000 portable power station is a standout model. It’s an idea combination of power (1,056Wh), plenty of ports, and it’s on sale ahead of Prime Day for $429, which is the lowest price Amazon has ever offered.

When the power gets knocked out by a storm this fall or winter, you’ll be able to use the C1000 to keep phones and laptops charged up. You can also use it to power up the coffee maker in the morning or plug in the WiFi router so you won’t have to suck down data.

Come summer, the Anker Solix C1000 can come along on camping trips and if you snag a solar panel, you’ll be in line for unlimited power.” — Lauren Allain, Mashable contributor

More portable power station deals

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MacBook Neo, proved ludicrously successful. Under Ternus, Apple has the chance to take the “Neo” name and revitalize all of Apple’s low-end products, from iPads to Apple Watches to iPhones.

Outgoing CEO Tim Cook is still at the helm until Sept. 1. That means this upcoming WWDC, taking place on June 8, will be his last hurrah and his final chance to share his vision for the $4 trillion tech monolith. But Cook was not a hardware guy. Ternus is. The new CEO started his time at Apple as an engineer and worked his way up through Apple’s external displays, AirPods, and iPads and finally to an executive position where he oversaw the Mac’s landmark transition from Intel’s x86 architecture to ARM-based M-series chips.

The M5 MacBook Air is a great value and the M5 Max MacBook Pro offers some of the best performance we’ve seen from a laptop of its size. Both still cost a tidy sum that many consumers still can’t afford. If there’s any one Mac that has Ternus’ stamp of approval, it’s the $600 MacBook Neo. It came with a new name that had never been used in Apple’s lexicon. It offered a suite of subtle, though still vibrant, colors we had not had on any Mac product before it. It broke with Apple’s penchant for premium and offered a build quality you can’t get from PCs at this price point.

The ‘Neo’ is a blueprint for a more affordable Apple

Apple’s New CEO Could Bring Us Less Pro, More ‘Neo’
                Apple’s new chief, John Ternus, is set to bring hardware back to the fore. The first instance of a true Ternus brainchild, the cheap and vibrant MacBook Neo, proved ludicrously successful. Under Ternus, Apple has the chance to take the “Neo” name and revitalize all of Apple’s low-end products, from iPads to Apple Watches to iPhones.

 Outgoing CEO Tim Cook is still at the helm until Sept. 1. That means this upcoming WWDC, taking place on June 8, will be his last hurrah and his final chance to share his vision for the  trillion tech monolith. But Cook was not a hardware guy. Ternus is. The new CEO started his time at Apple as an engineer and worked his way up through Apple’s external displays, AirPods, and iPads and finally to an executive position where he oversaw the Mac’s landmark transition from Intel’s x86 architecture to ARM-based M-series chips. The M5 MacBook Air is a great value and the M5 Max MacBook Pro offers some of the best performance we’ve seen from a laptop of its size. Both still cost a tidy sum that many consumers still can’t afford. If there’s any one Mac that has Ternus’ stamp of approval, it’s the 0 MacBook Neo. It came with a new name that had never been used in Apple’s lexicon. It offered a suite of subtle, though still vibrant, colors we had not had on any Mac product before it. It broke with Apple’s penchant for premium and offered a build quality you can’t get from PCs at this price point. The ‘Neo’ is a blueprint for a more affordable Apple A pretty pink color emphasizes the MacBook Neo’s appeal. © Raymond Wong / Gizmodo Ternus, as Apple’s hardware figurehead, propped up the MacBook Neo. He, not Cook, stood up on stage during the laptop’s New York City showcase back in March and extolled the merits of solid build quality and affordability. Bloomberg’s Mark Gurman wrote that Ternus “urged the company to sell a cheaper laptop that could appeal to a younger generation.” And people loved it. The laptop continues to sell so well that shipping times for either the 0 or 0 version with extra storage space have slipped all the way into May.

 The next Apple products may similarly look downstream for a new customer base. Apple’s cheaper products, like the base iPad and Apple Watch SE 3, are still good for what they are. They just don’t spark the imagination. The Neo name could become the term for all of Apple’s lower-end products. Instead of an iPad that receives an iPhone chip and the leftovers of the iPad Air or iPad Pro, Apple could offer some new features that will entice lingering tablet users to upgrade.

 The 0 iPhone 17e addressed most of our complaints about the iPhone 16e, but it still lacks many defining iPhone features, like the Dynamic Island and multiple cameras. I could see the next generation of cheap(er) iPhones drop the “e,” add “Neo” in the name, and offer more than just the scraps of the next-generation iPhone 18. Perhaps we could use more colors than just black, white, and a subtle pink. Apple doesn’t have to abandon premium products. Its next MacBook Pro with the rumored M6 chip could add an OLED display and a touchscreen, and it will likely cost even more than today’s M5 MacBook Pros do should it see the light of day. The supposed foldable iPhone will certainly cost a pretty penny. Apple’s Mac sales slowed down for the past few years until the Neo came along. Ternus has witnessed firsthand how angling products to the cash-strapped masses is enough to turn things around.      #Apples #CEO #Bring #Pro #NeoApple,iPad,iPhone,john ternus,MacBook
A pretty pink color emphasizes the MacBook Neo’s appeal. © Raymond Wong / Gizmodo

Ternus, as Apple’s hardware figurehead, propped up the MacBook Neo. He, not Cook, stood up on stage during the laptop’s New York City showcase back in March and extolled the merits of solid build quality and affordability. Bloomberg’s Mark Gurman wrote that Ternus “urged the company to sell a cheaper laptop that could appeal to a younger generation.” And people loved it. The laptop continues to sell so well that shipping times for either the $600 or $700 version with extra storage space have slipped all the way into May.

The next Apple products may similarly look downstream for a new customer base. Apple’s cheaper products, like the base iPad and Apple Watch SE 3, are still good for what they are. They just don’t spark the imagination. The Neo name could become the term for all of Apple’s lower-end products. Instead of an iPad that receives an iPhone chip and the leftovers of the iPad Air or iPad Pro, Apple could offer some new features that will entice lingering tablet users to upgrade.

The $600 iPhone 17e addressed most of our complaints about the iPhone 16e, but it still lacks many defining iPhone features, like the Dynamic Island and multiple cameras. I could see the next generation of cheap(er) iPhones drop the “e,” add “Neo” in the name, and offer more than just the scraps of the next-generation iPhone 18. Perhaps we could use more colors than just black, white, and a subtle pink.

Apple doesn’t have to abandon premium products. Its next MacBook Pro with the rumored M6 chip could add an OLED display and a touchscreen, and it will likely cost even more than today’s M5 MacBook Pros do should it see the light of day. The supposed foldable iPhone will certainly cost a pretty penny. Apple’s Mac sales slowed down for the past few years until the Neo came along. Ternus has witnessed firsthand how angling products to the cash-strapped masses is enough to turn things around.

#Apples #CEO #Bring #Pro #NeoApple,iPad,iPhone,john ternus,MacBook">Apple’s New CEO Could Bring Us Less Pro, More ‘Neo’
                Apple’s new chief, John Ternus, is set to bring hardware back to the fore. The first instance of a true Ternus brainchild, the cheap and vibrant MacBook Neo, proved ludicrously successful. Under Ternus, Apple has the chance to take the “Neo” name and revitalize all of Apple’s low-end products, from iPads to Apple Watches to iPhones.

 Outgoing CEO Tim Cook is still at the helm until Sept. 1. That means this upcoming WWDC, taking place on June 8, will be his last hurrah and his final chance to share his vision for the  trillion tech monolith. But Cook was not a hardware guy. Ternus is. The new CEO started his time at Apple as an engineer and worked his way up through Apple’s external displays, AirPods, and iPads and finally to an executive position where he oversaw the Mac’s landmark transition from Intel’s x86 architecture to ARM-based M-series chips. The M5 MacBook Air is a great value and the M5 Max MacBook Pro offers some of the best performance we’ve seen from a laptop of its size. Both still cost a tidy sum that many consumers still can’t afford. If there’s any one Mac that has Ternus’ stamp of approval, it’s the 0 MacBook Neo. It came with a new name that had never been used in Apple’s lexicon. It offered a suite of subtle, though still vibrant, colors we had not had on any Mac product before it. It broke with Apple’s penchant for premium and offered a build quality you can’t get from PCs at this price point. The ‘Neo’ is a blueprint for a more affordable Apple A pretty pink color emphasizes the MacBook Neo’s appeal. © Raymond Wong / Gizmodo Ternus, as Apple’s hardware figurehead, propped up the MacBook Neo. He, not Cook, stood up on stage during the laptop’s New York City showcase back in March and extolled the merits of solid build quality and affordability. Bloomberg’s Mark Gurman wrote that Ternus “urged the company to sell a cheaper laptop that could appeal to a younger generation.” And people loved it. The laptop continues to sell so well that shipping times for either the 0 or 0 version with extra storage space have slipped all the way into May.

 The next Apple products may similarly look downstream for a new customer base. Apple’s cheaper products, like the base iPad and Apple Watch SE 3, are still good for what they are. They just don’t spark the imagination. The Neo name could become the term for all of Apple’s lower-end products. Instead of an iPad that receives an iPhone chip and the leftovers of the iPad Air or iPad Pro, Apple could offer some new features that will entice lingering tablet users to upgrade.

 The 0 iPhone 17e addressed most of our complaints about the iPhone 16e, but it still lacks many defining iPhone features, like the Dynamic Island and multiple cameras. I could see the next generation of cheap(er) iPhones drop the “e,” add “Neo” in the name, and offer more than just the scraps of the next-generation iPhone 18. Perhaps we could use more colors than just black, white, and a subtle pink. Apple doesn’t have to abandon premium products. Its next MacBook Pro with the rumored M6 chip could add an OLED display and a touchscreen, and it will likely cost even more than today’s M5 MacBook Pros do should it see the light of day. The supposed foldable iPhone will certainly cost a pretty penny. Apple’s Mac sales slowed down for the past few years until the Neo came along. Ternus has witnessed firsthand how angling products to the cash-strapped masses is enough to turn things around.      #Apples #CEO #Bring #Pro #NeoApple,iPad,iPhone,john ternus,MacBook

, proved ludicrously successful. Under Ternus, Apple has the chance to take the “Neo” name and revitalize all of Apple’s low-end products, from iPads to Apple Watches to iPhones.

Outgoing CEO Tim Cook is still at the helm until Sept. 1. That means this upcoming WWDC, taking place on June 8, will be his last hurrah and his final chance to share his vision for the $4 trillion tech monolith. But Cook was not a hardware guy. Ternus is. The new CEO started his time at Apple as an engineer and worked his way up through Apple’s external displays, AirPods, and iPads and finally to an executive position where he oversaw the Mac’s landmark transition from Intel’s x86 architecture to ARM-based M-series chips.

The M5 MacBook Air is a great value and the M5 Max MacBook Pro offers some of the best performance we’ve seen from a laptop of its size. Both still cost a tidy sum that many consumers still can’t afford. If there’s any one Mac that has Ternus’ stamp of approval, it’s the $600 MacBook Neo. It came with a new name that had never been used in Apple’s lexicon. It offered a suite of subtle, though still vibrant, colors we had not had on any Mac product before it. It broke with Apple’s penchant for premium and offered a build quality you can’t get from PCs at this price point.

The ‘Neo’ is a blueprint for a more affordable Apple

Apple’s New CEO Could Bring Us Less Pro, More ‘Neo’
                Apple’s new chief, John Ternus, is set to bring hardware back to the fore. The first instance of a true Ternus brainchild, the cheap and vibrant MacBook Neo, proved ludicrously successful. Under Ternus, Apple has the chance to take the “Neo” name and revitalize all of Apple’s low-end products, from iPads to Apple Watches to iPhones.

 Outgoing CEO Tim Cook is still at the helm until Sept. 1. That means this upcoming WWDC, taking place on June 8, will be his last hurrah and his final chance to share his vision for the  trillion tech monolith. But Cook was not a hardware guy. Ternus is. The new CEO started his time at Apple as an engineer and worked his way up through Apple’s external displays, AirPods, and iPads and finally to an executive position where he oversaw the Mac’s landmark transition from Intel’s x86 architecture to ARM-based M-series chips. The M5 MacBook Air is a great value and the M5 Max MacBook Pro offers some of the best performance we’ve seen from a laptop of its size. Both still cost a tidy sum that many consumers still can’t afford. If there’s any one Mac that has Ternus’ stamp of approval, it’s the 0 MacBook Neo. It came with a new name that had never been used in Apple’s lexicon. It offered a suite of subtle, though still vibrant, colors we had not had on any Mac product before it. It broke with Apple’s penchant for premium and offered a build quality you can’t get from PCs at this price point. The ‘Neo’ is a blueprint for a more affordable Apple A pretty pink color emphasizes the MacBook Neo’s appeal. © Raymond Wong / Gizmodo Ternus, as Apple’s hardware figurehead, propped up the MacBook Neo. He, not Cook, stood up on stage during the laptop’s New York City showcase back in March and extolled the merits of solid build quality and affordability. Bloomberg’s Mark Gurman wrote that Ternus “urged the company to sell a cheaper laptop that could appeal to a younger generation.” And people loved it. The laptop continues to sell so well that shipping times for either the 0 or 0 version with extra storage space have slipped all the way into May.

 The next Apple products may similarly look downstream for a new customer base. Apple’s cheaper products, like the base iPad and Apple Watch SE 3, are still good for what they are. They just don’t spark the imagination. The Neo name could become the term for all of Apple’s lower-end products. Instead of an iPad that receives an iPhone chip and the leftovers of the iPad Air or iPad Pro, Apple could offer some new features that will entice lingering tablet users to upgrade.

 The 0 iPhone 17e addressed most of our complaints about the iPhone 16e, but it still lacks many defining iPhone features, like the Dynamic Island and multiple cameras. I could see the next generation of cheap(er) iPhones drop the “e,” add “Neo” in the name, and offer more than just the scraps of the next-generation iPhone 18. Perhaps we could use more colors than just black, white, and a subtle pink. Apple doesn’t have to abandon premium products. Its next MacBook Pro with the rumored M6 chip could add an OLED display and a touchscreen, and it will likely cost even more than today’s M5 MacBook Pros do should it see the light of day. The supposed foldable iPhone will certainly cost a pretty penny. Apple’s Mac sales slowed down for the past few years until the Neo came along. Ternus has witnessed firsthand how angling products to the cash-strapped masses is enough to turn things around.      #Apples #CEO #Bring #Pro #NeoApple,iPad,iPhone,john ternus,MacBook
A pretty pink color emphasizes the MacBook Neo’s appeal. © Raymond Wong / Gizmodo

Ternus, as Apple’s hardware figurehead, propped up the MacBook Neo. He, not Cook, stood up on stage during the laptop’s New York City showcase back in March and extolled the merits of solid build quality and affordability. Bloomberg’s Mark Gurman wrote that Ternus “urged the company to sell a cheaper laptop that could appeal to a younger generation.” And people loved it. The laptop continues to sell so well that shipping times for either the $600 or $700 version with extra storage space have slipped all the way into May.

The next Apple products may similarly look downstream for a new customer base. Apple’s cheaper products, like the base iPad and Apple Watch SE 3, are still good for what they are. They just don’t spark the imagination. The Neo name could become the term for all of Apple’s lower-end products. Instead of an iPad that receives an iPhone chip and the leftovers of the iPad Air or iPad Pro, Apple could offer some new features that will entice lingering tablet users to upgrade.

The $600 iPhone 17e addressed most of our complaints about the iPhone 16e, but it still lacks many defining iPhone features, like the Dynamic Island and multiple cameras. I could see the next generation of cheap(er) iPhones drop the “e,” add “Neo” in the name, and offer more than just the scraps of the next-generation iPhone 18. Perhaps we could use more colors than just black, white, and a subtle pink.

Apple doesn’t have to abandon premium products. Its next MacBook Pro with the rumored M6 chip could add an OLED display and a touchscreen, and it will likely cost even more than today’s M5 MacBook Pros do should it see the light of day. The supposed foldable iPhone will certainly cost a pretty penny. Apple’s Mac sales slowed down for the past few years until the Neo came along. Ternus has witnessed firsthand how angling products to the cash-strapped masses is enough to turn things around.

#Apples #CEO #Bring #Pro #NeoApple,iPad,iPhone,john ternus,MacBook">Apple’s New CEO Could Bring Us Less Pro, More ‘Neo’

Apple’s new chief, John Ternus, is set to bring hardware back to the fore. The first instance of a true Ternus brainchild, the cheap and vibrant MacBook Neo, proved ludicrously successful. Under Ternus, Apple has the chance to take the “Neo” name and revitalize all of Apple’s low-end products, from iPads to Apple Watches to iPhones.

Outgoing CEO Tim Cook is still at the helm until Sept. 1. That means this upcoming WWDC, taking place on June 8, will be his last hurrah and his final chance to share his vision for the $4 trillion tech monolith. But Cook was not a hardware guy. Ternus is. The new CEO started his time at Apple as an engineer and worked his way up through Apple’s external displays, AirPods, and iPads and finally to an executive position where he oversaw the Mac’s landmark transition from Intel’s x86 architecture to ARM-based M-series chips.

The M5 MacBook Air is a great value and the M5 Max MacBook Pro offers some of the best performance we’ve seen from a laptop of its size. Both still cost a tidy sum that many consumers still can’t afford. If there’s any one Mac that has Ternus’ stamp of approval, it’s the $600 MacBook Neo. It came with a new name that had never been used in Apple’s lexicon. It offered a suite of subtle, though still vibrant, colors we had not had on any Mac product before it. It broke with Apple’s penchant for premium and offered a build quality you can’t get from PCs at this price point.

The ‘Neo’ is a blueprint for a more affordable Apple

Apple’s New CEO Could Bring Us Less Pro, More ‘Neo’
                Apple’s new chief, John Ternus, is set to bring hardware back to the fore. The first instance of a true Ternus brainchild, the cheap and vibrant MacBook Neo, proved ludicrously successful. Under Ternus, Apple has the chance to take the “Neo” name and revitalize all of Apple’s low-end products, from iPads to Apple Watches to iPhones.

 Outgoing CEO Tim Cook is still at the helm until Sept. 1. That means this upcoming WWDC, taking place on June 8, will be his last hurrah and his final chance to share his vision for the  trillion tech monolith. But Cook was not a hardware guy. Ternus is. The new CEO started his time at Apple as an engineer and worked his way up through Apple’s external displays, AirPods, and iPads and finally to an executive position where he oversaw the Mac’s landmark transition from Intel’s x86 architecture to ARM-based M-series chips. The M5 MacBook Air is a great value and the M5 Max MacBook Pro offers some of the best performance we’ve seen from a laptop of its size. Both still cost a tidy sum that many consumers still can’t afford. If there’s any one Mac that has Ternus’ stamp of approval, it’s the 0 MacBook Neo. It came with a new name that had never been used in Apple’s lexicon. It offered a suite of subtle, though still vibrant, colors we had not had on any Mac product before it. It broke with Apple’s penchant for premium and offered a build quality you can’t get from PCs at this price point. The ‘Neo’ is a blueprint for a more affordable Apple A pretty pink color emphasizes the MacBook Neo’s appeal. © Raymond Wong / Gizmodo Ternus, as Apple’s hardware figurehead, propped up the MacBook Neo. He, not Cook, stood up on stage during the laptop’s New York City showcase back in March and extolled the merits of solid build quality and affordability. Bloomberg’s Mark Gurman wrote that Ternus “urged the company to sell a cheaper laptop that could appeal to a younger generation.” And people loved it. The laptop continues to sell so well that shipping times for either the 0 or 0 version with extra storage space have slipped all the way into May.

 The next Apple products may similarly look downstream for a new customer base. Apple’s cheaper products, like the base iPad and Apple Watch SE 3, are still good for what they are. They just don’t spark the imagination. The Neo name could become the term for all of Apple’s lower-end products. Instead of an iPad that receives an iPhone chip and the leftovers of the iPad Air or iPad Pro, Apple could offer some new features that will entice lingering tablet users to upgrade.

 The 0 iPhone 17e addressed most of our complaints about the iPhone 16e, but it still lacks many defining iPhone features, like the Dynamic Island and multiple cameras. I could see the next generation of cheap(er) iPhones drop the “e,” add “Neo” in the name, and offer more than just the scraps of the next-generation iPhone 18. Perhaps we could use more colors than just black, white, and a subtle pink. Apple doesn’t have to abandon premium products. Its next MacBook Pro with the rumored M6 chip could add an OLED display and a touchscreen, and it will likely cost even more than today’s M5 MacBook Pros do should it see the light of day. The supposed foldable iPhone will certainly cost a pretty penny. Apple’s Mac sales slowed down for the past few years until the Neo came along. Ternus has witnessed firsthand how angling products to the cash-strapped masses is enough to turn things around.      #Apples #CEO #Bring #Pro #NeoApple,iPad,iPhone,john ternus,MacBook
A pretty pink color emphasizes the MacBook Neo’s appeal. © Raymond Wong / Gizmodo

Ternus, as Apple’s hardware figurehead, propped up the MacBook Neo. He, not Cook, stood up on stage during the laptop’s New York City showcase back in March and extolled the merits of solid build quality and affordability. Bloomberg’s Mark Gurman wrote that Ternus “urged the company to sell a cheaper laptop that could appeal to a younger generation.” And people loved it. The laptop continues to sell so well that shipping times for either the $600 or $700 version with extra storage space have slipped all the way into May.

The next Apple products may similarly look downstream for a new customer base. Apple’s cheaper products, like the base iPad and Apple Watch SE 3, are still good for what they are. They just don’t spark the imagination. The Neo name could become the term for all of Apple’s lower-end products. Instead of an iPad that receives an iPhone chip and the leftovers of the iPad Air or iPad Pro, Apple could offer some new features that will entice lingering tablet users to upgrade.

The $600 iPhone 17e addressed most of our complaints about the iPhone 16e, but it still lacks many defining iPhone features, like the Dynamic Island and multiple cameras. I could see the next generation of cheap(er) iPhones drop the “e,” add “Neo” in the name, and offer more than just the scraps of the next-generation iPhone 18. Perhaps we could use more colors than just black, white, and a subtle pink.

Apple doesn’t have to abandon premium products. Its next MacBook Pro with the rumored M6 chip could add an OLED display and a touchscreen, and it will likely cost even more than today’s M5 MacBook Pros do should it see the light of day. The supposed foldable iPhone will certainly cost a pretty penny. Apple’s Mac sales slowed down for the past few years until the Neo came along. Ternus has witnessed firsthand how angling products to the cash-strapped masses is enough to turn things around.

#Apples #CEO #Bring #Pro #NeoApple,iPad,iPhone,john ternus,MacBook

Now, there’s another class of high-end gaming laptop that focuses more on performance than being thin or portable. The Lenovo Legion 7i Gen 10 is one of my favorites in this class, featuring a beautiful white chassis and glossy OLED display. Unlike some OLED displays, the Legion 7i’s screen can be cranked up to over 1,000 nits of brightness. The result is some really splendid HDR performance that brings games to life. HDR is a powerful way of improving the visuals of your games without a performance cost. The Legion 7i Gen 10 is one of the very best in this regard.

It’s still fairly thin at 0.7 inches thick too, while a lot of the ports are found on the back. It’s the definition of a “clean” gaming laptop. It’s no slouch when it comes to performance either, offering either the RTX 5070 Ti or RTX 5080 for graphics.

Cheap Gaming Laptops That Are Worth It

No gaming laptops worth buying are actually cheap. High-refresh rate displays and discrete graphics will always make them more expensive than standard laptops. But as you get closer to $1,000, there is one laptop I always come back to: the Lenovo LOQ 15. Pronounced “Lock,” this Lenovo subbrand is known for cutting the fluff and focusing on giving gamers the performance they need at an affordable price. No laptop does that better than the LOQ 15. Many laptop manufacturers sell their RTX 5060 configurations for hundreds of dollars more. In reality, if you’re shopping around $1,000, there’s no reason to not buy the LOQ 15. Just do it.

If you do want to save some extra cash, there is another option that is cheaper than the LOQ 15 with a few compromises in key areas. The Acer Nitro V 16 is that laptop, which comes with an RTX 5050. This was as affordable as $600 at one point last year—before prices on laptops have risen due to the ongoing memory shortage—but it remains the only laptop cheaper than the Lenovo LOQ 15 that’s actually worth it. It’s fairly powerful for the RTX 5050, and while the screen is pretty shoddy, it’s not a bad-looking laptop. The one big caveat is that the 135-watt power supply it comes with doesn’t deliver quite enough power to keep it charged in Performance mode. Read more about this issue in my review, as it’s important to know about if you’re planning to buy it.

There are other cheap gaming laptops out there I’ve tested, such as the MSI Cyborg A15, but either the Acer Nitro V 16 or Lenovo LOQ 15 are better, cheaper options. You will also find lots of gaming laptops under $1,000 that use older graphics cards, such as the RTX 4050 or 3050. In general, I’d recommend staying away from these. They’re only one or two generations back, but remember: Nvidia only releases new laptop graphics cards every couple of years. So, an RTX 4050 laptop may be well over two years old already, and an RTX 3050 is over five years old. Not only do you get worse graphics performance, these laptops are much more likely to need to be replaced sooner.

Experimental Stuff

One of the exciting things about the world of gaming laptops right now is the experimentation. While clamshell gaming laptops with a conventional Nvidia GPU are the most standard way to go, there’s a few different ways to take your PC games on the go that stretch the boundaries. You might consider a gaming handheld, for example, like the Steam Deck or Xbox Ally X. These handhelds have their fans, and while you can’t also do your homework on these devices, they’re great on couches, trains, and planes.

Image may contain: Computer, Electronics, Laptop, Pc, Desk, Furniture, Table, Tablet Computer, and Surface Computer
#Ive #Tested #Gaming #Laptops #Decade #Buylaptops,computers,shopping,buying guides,gaming,windows pcs">I’ve Tested Gaming Laptops for Over a Decade. This Is What I Think You Should BuyLenovoLegion 7i Gen 10 (16 Inch, Intel)Now, there’s another class of high-end gaming laptop that focuses more on performance than being thin or portable. The Lenovo Legion 7i Gen 10 is one of my favorites in this class, featuring a beautiful white chassis and glossy OLED display. Unlike some OLED displays, the Legion 7i’s screen can be cranked up to over 1,000 nits of brightness. The result is some really splendid HDR performance that brings games to life. HDR is a powerful way of improving the visuals of your games without a performance cost. The Legion 7i Gen 10 is one of the very best in this regard.It’s still fairly thin at 0.7 inches thick too, while a lot of the ports are found on the back. It’s the definition of a “clean” gaming laptop. It’s no slouch when it comes to performance either, offering either the RTX 5070 Ti or RTX 5080 for graphics.Cheap Gaming Laptops That Are Worth ItNo gaming laptops worth buying are actually cheap. High-refresh rate displays and discrete graphics will always make them more expensive than standard laptops. But as you get closer to ,000, there is one laptop I always come back to: the Lenovo LOQ 15. Pronounced “Lock,” this Lenovo subbrand is known for cutting the fluff and focusing on giving gamers the performance they need at an affordable price. No laptop does that better than the LOQ 15. Many laptop manufacturers sell their RTX 5060 configurations for hundreds of dollars more. In reality, if you’re shopping around ,000, there’s no reason to not buy the LOQ 15. Just do it.If you do want to save some extra cash, there is another option that is cheaper than the LOQ 15 with a few compromises in key areas. The Acer Nitro V 16 is that laptop, which comes with an RTX 5050. This was as affordable as 0 at one point last year—before prices on laptops have risen due to the ongoing memory shortage—but it remains the only laptop cheaper than the Lenovo LOQ 15 that’s actually worth it. It’s fairly powerful for the RTX 5050, and while the screen is pretty shoddy, it’s not a bad-looking laptop. The one big caveat is that the 135-watt power supply it comes with doesn’t deliver quite enough power to keep it charged in Performance mode. Read more about this issue in my review, as it’s important to know about if you’re planning to buy it.There are other cheap gaming laptops out there I’ve tested, such as the MSI Cyborg A15, but either the Acer Nitro V 16 or Lenovo LOQ 15 are better, cheaper options. You will also find lots of gaming laptops under ,000 that use older graphics cards, such as the RTX 4050 or 3050. In general, I’d recommend staying away from these. They’re only one or two generations back, but remember: Nvidia only releases new laptop graphics cards every couple of years. So, an RTX 4050 laptop may be well over two years old already, and an RTX 3050 is over five years old. Not only do you get worse graphics performance, these laptops are much more likely to need to be replaced sooner.Experimental StuffOne of the exciting things about the world of gaming laptops right now is the experimentation. While clamshell gaming laptops with a conventional Nvidia GPU are the most standard way to go, there’s a few different ways to take your PC games on the go that stretch the boundaries. You might consider a gaming handheld, for example, like the Steam Deck or Xbox Ally X. These handhelds have their fans, and while you can’t also do your homework on these devices, they’re great on couches, trains, and planes.#Ive #Tested #Gaming #Laptops #Decade #Buylaptops,computers,shopping,buying guides,gaming,windows pcs

Lenovo Legion 7i Gen 10 is one of my favorites in this class, featuring a beautiful white chassis and glossy OLED display. Unlike some OLED displays, the Legion 7i’s screen can be cranked up to over 1,000 nits of brightness. The result is some really splendid HDR performance that brings games to life. HDR is a powerful way of improving the visuals of your games without a performance cost. The Legion 7i Gen 10 is one of the very best in this regard.

It’s still fairly thin at 0.7 inches thick too, while a lot of the ports are found on the back. It’s the definition of a “clean” gaming laptop. It’s no slouch when it comes to performance either, offering either the RTX 5070 Ti or RTX 5080 for graphics.

Cheap Gaming Laptops That Are Worth It

No gaming laptops worth buying are actually cheap. High-refresh rate displays and discrete graphics will always make them more expensive than standard laptops. But as you get closer to $1,000, there is one laptop I always come back to: the Lenovo LOQ 15. Pronounced “Lock,” this Lenovo subbrand is known for cutting the fluff and focusing on giving gamers the performance they need at an affordable price. No laptop does that better than the LOQ 15. Many laptop manufacturers sell their RTX 5060 configurations for hundreds of dollars more. In reality, if you’re shopping around $1,000, there’s no reason to not buy the LOQ 15. Just do it.

If you do want to save some extra cash, there is another option that is cheaper than the LOQ 15 with a few compromises in key areas. The Acer Nitro V 16 is that laptop, which comes with an RTX 5050. This was as affordable as $600 at one point last year—before prices on laptops have risen due to the ongoing memory shortage—but it remains the only laptop cheaper than the Lenovo LOQ 15 that’s actually worth it. It’s fairly powerful for the RTX 5050, and while the screen is pretty shoddy, it’s not a bad-looking laptop. The one big caveat is that the 135-watt power supply it comes with doesn’t deliver quite enough power to keep it charged in Performance mode. Read more about this issue in my review, as it’s important to know about if you’re planning to buy it.

There are other cheap gaming laptops out there I’ve tested, such as the MSI Cyborg A15, but either the Acer Nitro V 16 or Lenovo LOQ 15 are better, cheaper options. You will also find lots of gaming laptops under $1,000 that use older graphics cards, such as the RTX 4050 or 3050. In general, I’d recommend staying away from these. They’re only one or two generations back, but remember: Nvidia only releases new laptop graphics cards every couple of years. So, an RTX 4050 laptop may be well over two years old already, and an RTX 3050 is over five years old. Not only do you get worse graphics performance, these laptops are much more likely to need to be replaced sooner.

Experimental Stuff

One of the exciting things about the world of gaming laptops right now is the experimentation. While clamshell gaming laptops with a conventional Nvidia GPU are the most standard way to go, there’s a few different ways to take your PC games on the go that stretch the boundaries. You might consider a gaming handheld, for example, like the Steam Deck or Xbox Ally X. These handhelds have their fans, and while you can’t also do your homework on these devices, they’re great on couches, trains, and planes.

Image may contain: Computer, Electronics, Laptop, Pc, Desk, Furniture, Table, Tablet Computer, and Surface Computer
#Ive #Tested #Gaming #Laptops #Decade #Buylaptops,computers,shopping,buying guides,gaming,windows pcs">I’ve Tested Gaming Laptops for Over a Decade. This Is What I Think You Should Buy

Lenovo

Legion 7i Gen 10 (16 Inch, Intel)

Now, there’s another class of high-end gaming laptop that focuses more on performance than being thin or portable. The Lenovo Legion 7i Gen 10 is one of my favorites in this class, featuring a beautiful white chassis and glossy OLED display. Unlike some OLED displays, the Legion 7i’s screen can be cranked up to over 1,000 nits of brightness. The result is some really splendid HDR performance that brings games to life. HDR is a powerful way of improving the visuals of your games without a performance cost. The Legion 7i Gen 10 is one of the very best in this regard.

It’s still fairly thin at 0.7 inches thick too, while a lot of the ports are found on the back. It’s the definition of a “clean” gaming laptop. It’s no slouch when it comes to performance either, offering either the RTX 5070 Ti or RTX 5080 for graphics.

Cheap Gaming Laptops That Are Worth It

No gaming laptops worth buying are actually cheap. High-refresh rate displays and discrete graphics will always make them more expensive than standard laptops. But as you get closer to $1,000, there is one laptop I always come back to: the Lenovo LOQ 15. Pronounced “Lock,” this Lenovo subbrand is known for cutting the fluff and focusing on giving gamers the performance they need at an affordable price. No laptop does that better than the LOQ 15. Many laptop manufacturers sell their RTX 5060 configurations for hundreds of dollars more. In reality, if you’re shopping around $1,000, there’s no reason to not buy the LOQ 15. Just do it.

If you do want to save some extra cash, there is another option that is cheaper than the LOQ 15 with a few compromises in key areas. The Acer Nitro V 16 is that laptop, which comes with an RTX 5050. This was as affordable as $600 at one point last year—before prices on laptops have risen due to the ongoing memory shortage—but it remains the only laptop cheaper than the Lenovo LOQ 15 that’s actually worth it. It’s fairly powerful for the RTX 5050, and while the screen is pretty shoddy, it’s not a bad-looking laptop. The one big caveat is that the 135-watt power supply it comes with doesn’t deliver quite enough power to keep it charged in Performance mode. Read more about this issue in my review, as it’s important to know about if you’re planning to buy it.

There are other cheap gaming laptops out there I’ve tested, such as the MSI Cyborg A15, but either the Acer Nitro V 16 or Lenovo LOQ 15 are better, cheaper options. You will also find lots of gaming laptops under $1,000 that use older graphics cards, such as the RTX 4050 or 3050. In general, I’d recommend staying away from these. They’re only one or two generations back, but remember: Nvidia only releases new laptop graphics cards every couple of years. So, an RTX 4050 laptop may be well over two years old already, and an RTX 3050 is over five years old. Not only do you get worse graphics performance, these laptops are much more likely to need to be replaced sooner.

Experimental Stuff

One of the exciting things about the world of gaming laptops right now is the experimentation. While clamshell gaming laptops with a conventional Nvidia GPU are the most standard way to go, there’s a few different ways to take your PC games on the go that stretch the boundaries. You might consider a gaming handheld, for example, like the Steam Deck or Xbox Ally X. These handhelds have their fans, and while you can’t also do your homework on these devices, they’re great on couches, trains, and planes.

Image may contain: Computer, Electronics, Laptop, Pc, Desk, Furniture, Table, Tablet Computer, and Surface Computer
#Ive #Tested #Gaming #Laptops #Decade #Buylaptops,computers,shopping,buying guides,gaming,windows pcs

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