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Do your digital due diligence this EOFY

Do your digital due diligence this EOFY

Tech-news

The End Of the Financial Year (EOFY) is almost upon us. For many, it conjures images of sorting through receipts, fumbling through tax terminology, and the sweet relief of a tax return. But while you’re busy wrangling your finances, have you considered another crucial aspect of your fiscal year? Your digital well-being.

Just as you meticulously track your expenses and investments, now is the perfect time to also take stock of your online security. Whether you’ve got a family at home or you’re running a small business, our devices are the gateways of communication, commerce, and connection. And as so, it needs robust protection. This EOFY presents a perfect time to conduct a thorough assessment of your digital security.

So read up on our tips, and have a think about whether or not you’re currently doing your digital due diligence!

Essential digital security for families

Modern households with multiple connected devices are big potential targets for cyber threats. Diverse online activities such as social media, education, gaming,entertainment, and financial transactions necessitate a comprehensive approach to digital safety.

  • Secure Your Devices: Each connected device in your home network can be a gateway for cyberattacks. Ensure all devices, including laptops, tablets, smartphones, and gaming consoles, have updated operating systems and security software installed. Regularly review the security settings on each device.

  • Parental Controls: The internet offers numerous benefits for children but also exposes them to risks. Utilise parental control features available on your operating systems, routers, or third-party software to filter inappropriate content, manage screen time, and monitor online activity. Most importantly, educate kids about safe online practices.

  • Backup Important Data: Irreplaceable digital assets like family photos and important documents should be backed up regularly to a separate, secure location. Consider using a combination of local external drives and cloud-based backup services to protect against data loss from hardware failure or cyberattacks.

Essential digital security for small businesses

A secure digital environment is crucial for business continuity and the protection of sensitive data for small businesses. You need to get ahead of things, proactive security measures are vital.

  • Strong Authentication: Protect access to your business systems and data by using strong, unique passwords for all accounts. Enable multi-factor authentication (MFA) wherever possible, adding an extra layer of security beyond just a password.

  • Secure Your Network Infrastructure: Ensure your business Wi-Fi network is secured with a strong password and the latest encryption protocols (e.g., WPA3). Consider segmenting your network to isolate sensitive data and limit the impact of a potential breach. Regularly update your router’s firmware.

  • Educate Employees on Cybersecurity: Human error is a significant factor in many security incidents. Conduct regular training for employees on topics such as identifying phishing emails, creating strong passwords, handling sensitive data, and recognising social engineering attempts.

  • Develop an Incident Response Plan: Prepare for the possibility of a security incident by creating a plan outlining the steps to take in case of a breach. This plan should include procedures for identifying, containing, eradicating, and recovering from an attack.

General tips for digital due diligence this EOFY

Regardless of whether you are a family or a small business, consider these general tips as part of your EOFY digital check-up:

  • Review Software and App Permissions: Take some time to review the permissions granted to the software and apps installed on your devices. Revoke access that seems unnecessary or suspicious.

  • Update Everything: Ensure all operating systems, software applications, and firmware on your devices are up to date. Updates often include critical security patches that address known vulnerabilities.

  • Be Vigilant Against Phishing: Exercise caution when opening emails, clicking on links, or downloading attachments from unknown or suspicious sources. Phishing attacks are a common method used by cybercriminals to steal sensitive information.

  • Consider a Security Solution: Evaluate the benefits of a comprehensive internet security solution that provides features such as antivirus protection, firewall, anti-phishing, and potentially a VPN for enhanced privacy. For most everyday uses, can recommend Bitdefender Total Security.

Our pick: Bitdefender

Bitdefender offers a range of security products tailored to different budgets and needs:

  • Bitdefender Total Security: A comprehensive solution providing cross-platform protection for multiple devices. Includes limited VPN traffic (200 MB/day/device) for basic privacy enhancement.

  • Bitdefender Premium Security: Builds upon Total Security with the inclusion of unlimited VPN traffic and Scamio Copilot, an integrated tool designed to identify and mitigate scam attempts.

  • Bitdefender Ultimate Security: The most comprehensive offering, encompassing all features of Premium Security, along with Digital Identity Protection, Dark Web Monitoring, and Real-Time Breach Notifications for proactive management of personal information security.

Digital safety is a year-round job

So, as you’re finishing up your tax stuff this EOFY, don’t forget to do your digital due diligence. Make sure your family and your business are protected by a reliable security solution, and take advantage of both EOFY deals, and timing around your refund. Bitdefender offers the comprehensive protection you need to navigate the online world with confidence. It’s an investment that certainly pays off in peace of mind and keeping your important digital stuff safe. Put it on your EOFY to-do list this year, and your future self will thank you for it.

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#digital #due #diligence #EOFY

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The US Department of Commerce, which oversees the Census Bureau, is circulating a proposed rule that would cease the collection of demographic data on racial minorities and LGBTQ+ people and prevent undocumented immigrants from being counted in the 2030 census, according to documents viewed by WIRED.

The decision could have far-reaching implications for federal funding, particularly in states where there are substantial numbers of racial and ethnic minorities, as well as on immigrant communities across the country.

The proposed rule, which is being circulated across government agencies for review, says the census will eliminate questions about race and sexual orientation “to protect from any distortions created from the inclusion of personal questions.” The memo also states that “illegal aliens (among others) should not be included in the apportionment count, they are not true inhabitants, members of the body politics [sic], or persons with ‘usual residence’ in the United States.”

This would likely require the reintroduction of a census question about a respondent’s citizenship. During Donald Trump’s first presidential term, Republicans attempted to add a citizenship question to the census for the first time since 1950. The effort was struck down by the Supreme Court, 5-4, with Chief Justice John Roberts siding with the Court’s then-larger liberal bloc on the grounds that the justification for adding the question was “contrived.” The decision did not, though, find that citizenship questions are inherently unconstitutional.

The Department of Commerce did not reply to requests for comment.

“This is about the Voting Rights Act,” says Danah Boyd, a professor at Cornell University who studies the census, referencing the landmark voter protection legislation that the Supreme Court dismantled earlier this year. Eliminating the collection of these data, she says, would make it difficult to make basic assessments, like whether a congressional district is predominantly made of minorities.

“If we don’t know certain things, we can’t challenge them politically,” says Boyd. “If we don’t know that certain peoples live in a particular geography, we can’t say, ‘Oh my gosh, here’s some massive inequality.’”

Republicans and the Trump administration have long taken aim at the census. More recently, members of the Trump administration have attacked a little-known statistical method called “differential privacy,” which is used to prevent census data from being used to reidentify individual respondents, claiming that it makes the results inaccurate. In August 2025, Republican representative August Pfluger made another attempt to reintroduce a citizenship question on the census, sponsoring a bill called the COUNT Act, and in October, Republican senator Jim Banks of Indiana published a letter to Commerce secretary Howard Lutnick, writing, “There is a credible argument that the framers of the Constitution designed the Census to cover lawful inhabitants and not those who are present illegally.”

Census questions are set between two and three years in advance of the actual survey, based on priorities set by the administration. The data from the census inform everything from the apportionment of congressional seats to federal funding that is allocated based on the size of a population.

An employee at the Department of Health and Human Services, who asked to remain anonymous because they are not authorized to speak to the press, tells WIRED that “many HHS programs use Census data to appropriate funding. Removing undocumented individuals from the census will cause localities with high numbers of those populations to lose critical federal funding.”

The employee says that removal of racial categories could specifically impact Native populations, which sometimes receive specialized funding. “Some programs use the ‘American Indian or Alaska Native’ category from the Census to make determinations of grants set aside for Tribal entities,” they say.

#Census #Proposal #Stop #Counting #Undocumented #Immigrantsand #Ignore #Race #Sexual #Orientationus census,immigration,undocumented immigrants,race,lgbtq+">Census Proposal Would Stop Counting Undocumented Immigrants—and Ignore Race and Sexual OrientationThe US Department of Commerce, which oversees the Census Bureau, is circulating a proposed rule that would cease the collection of demographic data on racial minorities and LGBTQ+ people and prevent undocumented immigrants from being counted in the 2030 census, according to documents viewed by WIRED.The decision could have far-reaching implications for federal funding, particularly in states where there are substantial numbers of racial and ethnic minorities, as well as on immigrant communities across the country.The proposed rule, which is being circulated across government agencies for review, says the census will eliminate questions about race and sexual orientation “to protect from any distortions created from the inclusion of personal questions.” The memo also states that “illegal aliens (among others) should not be included in the apportionment count, they are not true inhabitants, members of the body politics [sic], or persons with ‘usual residence’ in the United States.”This would likely require the reintroduction of a census question about a respondent’s citizenship. During Donald Trump’s first presidential term, Republicans attempted to add a citizenship question to the census for the first time since 1950. The effort was struck down by the Supreme Court, 5-4, with Chief Justice John Roberts siding with the Court’s then-larger liberal bloc on the grounds that the justification for adding the question was “contrived.” The decision did not, though, find that citizenship questions are inherently unconstitutional.The Department of Commerce did not reply to requests for comment.“This is about the Voting Rights Act,” says Danah Boyd, a professor at Cornell University who studies the census, referencing the landmark voter protection legislation that the Supreme Court dismantled earlier this year. Eliminating the collection of these data, she says, would make it difficult to make basic assessments, like whether a congressional district is predominantly made of minorities.“If we don’t know certain things, we can’t challenge them politically,” says Boyd. “If we don’t know that certain peoples live in a particular geography, we can’t say, ‘Oh my gosh, here’s some massive inequality.’”Republicans and the Trump administration have long taken aim at the census. More recently, members of the Trump administration have attacked a little-known statistical method called “differential privacy,” which is used to prevent census data from being used to reidentify individual respondents, claiming that it makes the results inaccurate. In August 2025, Republican representative August Pfluger made another attempt to reintroduce a citizenship question on the census, sponsoring a bill called the COUNT Act, and in October, Republican senator Jim Banks of Indiana published a letter to Commerce secretary Howard Lutnick, writing, “There is a credible argument that the framers of the Constitution designed the Census to cover lawful inhabitants and not those who are present illegally.”Census questions are set between two and three years in advance of the actual survey, based on priorities set by the administration. The data from the census inform everything from the apportionment of congressional seats to federal funding that is allocated based on the size of a population.An employee at the Department of Health and Human Services, who asked to remain anonymous because they are not authorized to speak to the press, tells WIRED that “many HHS programs use Census data to appropriate funding. Removing undocumented individuals from the census will cause localities with high numbers of those populations to lose critical federal funding.”The employee says that removal of racial categories could specifically impact Native populations, which sometimes receive specialized funding. “Some programs use the ‘American Indian or Alaska Native’ category from the Census to make determinations of grants set aside for Tribal entities,” they say.#Census #Proposal #Stop #Counting #Undocumented #Immigrantsand #Ignore #Race #Sexual #Orientationus census,immigration,undocumented immigrants,race,lgbtq+

Census Bureau, is circulating a proposed rule that would cease the collection of demographic data on racial minorities and LGBTQ+ people and prevent undocumented immigrants from being counted in the 2030 census, according to documents viewed by WIRED.

The decision could have far-reaching implications for federal funding, particularly in states where there are substantial numbers of racial and ethnic minorities, as well as on immigrant communities across the country.

The proposed rule, which is being circulated across government agencies for review, says the census will eliminate questions about race and sexual orientation “to protect from any distortions created from the inclusion of personal questions.” The memo also states that “illegal aliens (among others) should not be included in the apportionment count, they are not true inhabitants, members of the body politics [sic], or persons with ‘usual residence’ in the United States.”

This would likely require the reintroduction of a census question about a respondent’s citizenship. During Donald Trump’s first presidential term, Republicans attempted to add a citizenship question to the census for the first time since 1950. The effort was struck down by the Supreme Court, 5-4, with Chief Justice John Roberts siding with the Court’s then-larger liberal bloc on the grounds that the justification for adding the question was “contrived.” The decision did not, though, find that citizenship questions are inherently unconstitutional.

The Department of Commerce did not reply to requests for comment.

“This is about the Voting Rights Act,” says Danah Boyd, a professor at Cornell University who studies the census, referencing the landmark voter protection legislation that the Supreme Court dismantled earlier this year. Eliminating the collection of these data, she says, would make it difficult to make basic assessments, like whether a congressional district is predominantly made of minorities.

“If we don’t know certain things, we can’t challenge them politically,” says Boyd. “If we don’t know that certain peoples live in a particular geography, we can’t say, ‘Oh my gosh, here’s some massive inequality.’”

Republicans and the Trump administration have long taken aim at the census. More recently, members of the Trump administration have attacked a little-known statistical method called “differential privacy,” which is used to prevent census data from being used to reidentify individual respondents, claiming that it makes the results inaccurate. In August 2025, Republican representative August Pfluger made another attempt to reintroduce a citizenship question on the census, sponsoring a bill called the COUNT Act, and in October, Republican senator Jim Banks of Indiana published a letter to Commerce secretary Howard Lutnick, writing, “There is a credible argument that the framers of the Constitution designed the Census to cover lawful inhabitants and not those who are present illegally.”

Census questions are set between two and three years in advance of the actual survey, based on priorities set by the administration. The data from the census inform everything from the apportionment of congressional seats to federal funding that is allocated based on the size of a population.

An employee at the Department of Health and Human Services, who asked to remain anonymous because they are not authorized to speak to the press, tells WIRED that “many HHS programs use Census data to appropriate funding. Removing undocumented individuals from the census will cause localities with high numbers of those populations to lose critical federal funding.”

The employee says that removal of racial categories could specifically impact Native populations, which sometimes receive specialized funding. “Some programs use the ‘American Indian or Alaska Native’ category from the Census to make determinations of grants set aside for Tribal entities,” they say.

#Census #Proposal #Stop #Counting #Undocumented #Immigrantsand #Ignore #Race #Sexual #Orientationus census,immigration,undocumented immigrants,race,lgbtq+">Census Proposal Would Stop Counting Undocumented Immigrants—and Ignore Race and Sexual Orientation

The US Department of Commerce, which oversees the Census Bureau, is circulating a proposed rule that would cease the collection of demographic data on racial minorities and LGBTQ+ people and prevent undocumented immigrants from being counted in the 2030 census, according to documents viewed by WIRED.

The decision could have far-reaching implications for federal funding, particularly in states where there are substantial numbers of racial and ethnic minorities, as well as on immigrant communities across the country.

The proposed rule, which is being circulated across government agencies for review, says the census will eliminate questions about race and sexual orientation “to protect from any distortions created from the inclusion of personal questions.” The memo also states that “illegal aliens (among others) should not be included in the apportionment count, they are not true inhabitants, members of the body politics [sic], or persons with ‘usual residence’ in the United States.”

This would likely require the reintroduction of a census question about a respondent’s citizenship. During Donald Trump’s first presidential term, Republicans attempted to add a citizenship question to the census for the first time since 1950. The effort was struck down by the Supreme Court, 5-4, with Chief Justice John Roberts siding with the Court’s then-larger liberal bloc on the grounds that the justification for adding the question was “contrived.” The decision did not, though, find that citizenship questions are inherently unconstitutional.

The Department of Commerce did not reply to requests for comment.

“This is about the Voting Rights Act,” says Danah Boyd, a professor at Cornell University who studies the census, referencing the landmark voter protection legislation that the Supreme Court dismantled earlier this year. Eliminating the collection of these data, she says, would make it difficult to make basic assessments, like whether a congressional district is predominantly made of minorities.

“If we don’t know certain things, we can’t challenge them politically,” says Boyd. “If we don’t know that certain peoples live in a particular geography, we can’t say, ‘Oh my gosh, here’s some massive inequality.’”

Republicans and the Trump administration have long taken aim at the census. More recently, members of the Trump administration have attacked a little-known statistical method called “differential privacy,” which is used to prevent census data from being used to reidentify individual respondents, claiming that it makes the results inaccurate. In August 2025, Republican representative August Pfluger made another attempt to reintroduce a citizenship question on the census, sponsoring a bill called the COUNT Act, and in October, Republican senator Jim Banks of Indiana published a letter to Commerce secretary Howard Lutnick, writing, “There is a credible argument that the framers of the Constitution designed the Census to cover lawful inhabitants and not those who are present illegally.”

Census questions are set between two and three years in advance of the actual survey, based on priorities set by the administration. The data from the census inform everything from the apportionment of congressional seats to federal funding that is allocated based on the size of a population.

An employee at the Department of Health and Human Services, who asked to remain anonymous because they are not authorized to speak to the press, tells WIRED that “many HHS programs use Census data to appropriate funding. Removing undocumented individuals from the census will cause localities with high numbers of those populations to lose critical federal funding.”

The employee says that removal of racial categories could specifically impact Native populations, which sometimes receive specialized funding. “Some programs use the ‘American Indian or Alaska Native’ category from the Census to make determinations of grants set aside for Tribal entities,” they say.

#Census #Proposal #Stop #Counting #Undocumented #Immigrantsand #Ignore #Race #Sexual #Orientationus census,immigration,undocumented immigrants,race,lgbtq+

X is overhauling how it pays creators, phasing out its long-running Revenue Sharing program in favor of a new system called the Original Content Rewards Program.

The platform’s Creators account announced the change in a post, saying the program is meant to “reward creators who bring original ideas, expertise, reporting, creativity, and commentary to X.”

According to the announcement, X stopped accepting new Revenue Sharing enrollments immediately and will wind the program down entirely after Sept. 7. Creators currently enrolled will receive three final payouts — two on the standard schedule in mid- and late August, and a final payment around Sept. 11 covering earnings through the cutoff date. Starting Sept. 8, existing Revenue Sharing members can apply for the new program if they meet its eligibility requirements, the company said.

SEE ALSO: With the launch of X Money, Elon Musk gets one step closer to his ‘everything app’

Per X’s announcement, the new program ties earnings to “qualified impressions” a creator’s original content receives, rather than the advertising-revenue split that defined the old system. Qualified impressions must come from unique, verified Premium subscribers viewing at least half of a post on the Home Timeline; impressions that are duplicated, paid, promoted, or fraudulent don’t count.

To qualify, X says creators must be at least 18, live in an eligible country, hold a Personal or Business account in good standing, subscribe to a paid X tier, and have at least 500 verified followers, along with 500,000 Home Timeline impressions from verified users over the prior 90 days. Those requirements must be maintained continuously to keep receiving payouts, according to the announcement.

X’s guidelines lean heavily on defining what counts as “original.” Per the company’s post, content that is copied, reuploaded without authorship, generated through automated means, or reposted with only minor edits — such as captions, watermarks, or basic text overlays — won’t qualify. Users can earn from reposting others’ material only if they add substantive commentary, analysis, or creative editing. So, simply describing what’s already happening in a post doesn’t meet the bar.

As noted in Engadget’s report on the news, X adjusted its Revenue Sharing formula in March to weight engagement more heavily toward a creator’s home region. That shift, they wrote, likely followed revelations that a number of popular accounts posting pro-Trump content and US-focused commentary were not actually based in the United States.

Whether the new Original Content Rewards Program carries over a similar regional weighting is not yet clear.

#retires #revenue #sharing #Original #Content #Rewards #program">X retires revenue sharing for new ‘Original Content Rewards’ program X is overhauling how it pays creators, phasing out its long-running Revenue Sharing program in favor of a new system called the Original Content Rewards Program. The platform’s Creators account announced the change in a post, saying the program is meant to “reward creators who bring original ideas, expertise, reporting, creativity, and commentary to X.”According to the announcement, X stopped accepting new Revenue Sharing enrollments immediately and will wind the program down entirely after Sept. 7. Creators currently enrolled will receive three final payouts — two on the standard schedule in mid- and late August, and a final payment around Sept. 11 covering earnings through the cutoff date. Starting Sept. 8, existing Revenue Sharing members can apply for the new program if they meet its eligibility requirements, the company said. SEE ALSO: With the launch of X Money, Elon Musk gets one step closer to his ‘everything app’ Per X’s announcement, the new program ties earnings to “qualified impressions” a creator’s original content receives, rather than the advertising-revenue split that defined the old system. Qualified impressions must come from unique, verified Premium subscribers viewing at least half of a post on the Home Timeline; impressions that are duplicated, paid, promoted, or fraudulent don’t count. Mashable Light Speed To qualify, X says creators must be at least 18, live in an eligible country, hold a Personal or Business account in good standing, subscribe to a paid X tier, and have at least 500 verified followers, along with 500,000 Home Timeline impressions from verified users over the prior 90 days. Those requirements must be maintained continuously to keep receiving payouts, according to the announcement.X’s guidelines lean heavily on defining what counts as “original.” Per the company’s post, content that is copied, reuploaded without authorship, generated through automated means, or reposted with only minor edits — such as captions, watermarks, or basic text overlays — won’t qualify. Users can earn from reposting others’ material only if they add substantive commentary, analysis, or creative editing. So, simply describing what’s already happening in a post doesn’t meet the bar. As noted in Engadget’s report on the news, X adjusted its Revenue Sharing formula in March to weight engagement more heavily toward a creator’s home region. That shift, they wrote, likely followed revelations that a number of popular accounts posting pro-Trump content and US-focused commentary were not actually based in the United States. Whether the new Original Content Rewards Program carries over a similar regional weighting is not yet clear. #retires #revenue #sharing #Original #Content #Rewards #program

announced the change in a post, saying the program is meant to “reward creators who bring original ideas, expertise, reporting, creativity, and commentary to X.”

According to the announcement, X stopped accepting new Revenue Sharing enrollments immediately and will wind the program down entirely after Sept. 7. Creators currently enrolled will receive three final payouts — two on the standard schedule in mid- and late August, and a final payment around Sept. 11 covering earnings through the cutoff date. Starting Sept. 8, existing Revenue Sharing members can apply for the new program if they meet its eligibility requirements, the company said.

SEE ALSO: With the launch of X Money, Elon Musk gets one step closer to his ‘everything app’

Per X’s announcement, the new program ties earnings to “qualified impressions” a creator’s original content receives, rather than the advertising-revenue split that defined the old system. Qualified impressions must come from unique, verified Premium subscribers viewing at least half of a post on the Home Timeline; impressions that are duplicated, paid, promoted, or fraudulent don’t count.

To qualify, X says creators must be at least 18, live in an eligible country, hold a Personal or Business account in good standing, subscribe to a paid X tier, and have at least 500 verified followers, along with 500,000 Home Timeline impressions from verified users over the prior 90 days. Those requirements must be maintained continuously to keep receiving payouts, according to the announcement.

X’s guidelines lean heavily on defining what counts as “original.” Per the company’s post, content that is copied, reuploaded without authorship, generated through automated means, or reposted with only minor edits — such as captions, watermarks, or basic text overlays — won’t qualify. Users can earn from reposting others’ material only if they add substantive commentary, analysis, or creative editing. So, simply describing what’s already happening in a post doesn’t meet the bar.

As noted in Engadget’s report on the news, X adjusted its Revenue Sharing formula in March to weight engagement more heavily toward a creator’s home region. That shift, they wrote, likely followed revelations that a number of popular accounts posting pro-Trump content and US-focused commentary were not actually based in the United States.

Whether the new Original Content Rewards Program carries over a similar regional weighting is not yet clear.

#retires #revenue #sharing #Original #Content #Rewards #program">X retires revenue sharing for new ‘Original Content Rewards’ program

X is overhauling how it pays creators, phasing out its long-running Revenue Sharing program in favor of a new system called the Original Content Rewards Program.

The platform’s Creators account announced the change in a post, saying the program is meant to “reward creators who bring original ideas, expertise, reporting, creativity, and commentary to X.”

According to the announcement, X stopped accepting new Revenue Sharing enrollments immediately and will wind the program down entirely after Sept. 7. Creators currently enrolled will receive three final payouts — two on the standard schedule in mid- and late August, and a final payment around Sept. 11 covering earnings through the cutoff date. Starting Sept. 8, existing Revenue Sharing members can apply for the new program if they meet its eligibility requirements, the company said.

SEE ALSO: With the launch of X Money, Elon Musk gets one step closer to his ‘everything app’

Per X’s announcement, the new program ties earnings to “qualified impressions” a creator’s original content receives, rather than the advertising-revenue split that defined the old system. Qualified impressions must come from unique, verified Premium subscribers viewing at least half of a post on the Home Timeline; impressions that are duplicated, paid, promoted, or fraudulent don’t count.

To qualify, X says creators must be at least 18, live in an eligible country, hold a Personal or Business account in good standing, subscribe to a paid X tier, and have at least 500 verified followers, along with 500,000 Home Timeline impressions from verified users over the prior 90 days. Those requirements must be maintained continuously to keep receiving payouts, according to the announcement.

X’s guidelines lean heavily on defining what counts as “original.” Per the company’s post, content that is copied, reuploaded without authorship, generated through automated means, or reposted with only minor edits — such as captions, watermarks, or basic text overlays — won’t qualify. Users can earn from reposting others’ material only if they add substantive commentary, analysis, or creative editing. So, simply describing what’s already happening in a post doesn’t meet the bar.

As noted in Engadget’s report on the news, X adjusted its Revenue Sharing formula in March to weight engagement more heavily toward a creator’s home region. That shift, they wrote, likely followed revelations that a number of popular accounts posting pro-Trump content and US-focused commentary were not actually based in the United States.

Whether the new Original Content Rewards Program carries over a similar regional weighting is not yet clear.

#retires #revenue #sharing #Original #Content #Rewards #program
Buc-ee’s became something of a viral sensation during the World Cup, but it has a troubling history of suing small gas stations and convenience stores. On a recent episode of Last Week Tonight, John Oliver literally begged the company to sue him for selling merch featuring his squirrel mascot, Mr. Nutterbutter, with branding that reads “Buc-Off.” But Buc-ee’s has so far declined to take the bait, instead targeting yet another small business that lacks the deep pockets and legal team of HBO.

According to WDTN, an NBC affiliate in Miami Valley, Ohio, Buc-ee’s opened its first locations in the state earlier this year. And now it’s targeting established local businesses through trademark suits. Beaver’s Mini Mart in Beavercreek has been a staple of the city for “decades.” But Buc-ee’s is claiming that this long-running store’s beaver logo could confuse customers. WDTN says:

In the suit, filed days ago, Buc-ee’s alleges that the Mini Mart’s cartoon beaver mascot is too similar to their own, with its “wide eyes and a smile” that also “uses red as a predominant color,” and could cause confusion.

Oliver and Mr. Nutterbutter have already fended off one lawsuit, with Bob Murray, a mining executive, having unsuccessfully sued for defamation following a 2017 episode about the coal industry.

#Bucees #dodges #John #Oliver #sue #small #businessBusiness,Culture,Entertainment,Internet Culture,Law,News,Policy,TV Shows">Buc-ee’s dodges John Oliver to sue another small businessBuc-ee’s became something of a viral sensation during the World Cup, but it has a troubling history of suing small gas stations and convenience stores. On a recent episode of Last Week Tonight, John Oliver literally begged the company to sue him for selling merch featuring his squirrel mascot, Mr. Nutterbutter, with branding that reads “Buc-Off.” But Buc-ee’s has so far declined to take the bait, instead targeting yet another small business that lacks the deep pockets and legal team of HBO.According to WDTN, an NBC affiliate in Miami Valley, Ohio, Buc-ee’s opened its first locations in the state earlier this year. And now it’s targeting established local businesses through trademark suits. Beaver’s Mini Mart in Beavercreek has been a staple of the city for “decades.” But Buc-ee’s is claiming that this long-running store’s beaver logo could confuse customers. WDTN says:In the suit, filed days ago, Buc-ee’s alleges that the Mini Mart’s cartoon beaver mascot is too similar to their own, with its “wide eyes and a smile” that also “uses red as a predominant color,” and could cause confusion.Oliver and Mr. Nutterbutter have already fended off one lawsuit, with Bob Murray, a mining executive, having unsuccessfully sued for defamation following a 2017 episode about the coal industry.#Bucees #dodges #John #Oliver #sue #small #businessBusiness,Culture,Entertainment,Internet Culture,Law,News,Policy,TV Shows

viral sensation during the World Cup, but it has a troubling history of suing small gas stations and convenience stores. On a recent episode of Last Week Tonight, John Oliver literally begged the company to sue him for selling merch featuring his squirrel mascot, Mr. Nutterbutter, with branding that reads “Buc-Off.” But Buc-ee’s has so far declined to take the bait, instead targeting yet another small business that lacks the deep pockets and legal team of HBO.

According to WDTN, an NBC affiliate in Miami Valley, Ohio, Buc-ee’s opened its first locations in the state earlier this year. And now it’s targeting established local businesses through trademark suits. Beaver’s Mini Mart in Beavercreek has been a staple of the city for “decades.” But Buc-ee’s is claiming that this long-running store’s beaver logo could confuse customers. WDTN says:

In the suit, filed days ago, Buc-ee’s alleges that the Mini Mart’s cartoon beaver mascot is too similar to their own, with its “wide eyes and a smile” that also “uses red as a predominant color,” and could cause confusion.

Oliver and Mr. Nutterbutter have already fended off one lawsuit, with Bob Murray, a mining executive, having unsuccessfully sued for defamation following a 2017 episode about the coal industry.

#Bucees #dodges #John #Oliver #sue #small #businessBusiness,Culture,Entertainment,Internet Culture,Law,News,Policy,TV Shows">Buc-ee’s dodges John Oliver to sue another small business

Buc-ee’s became something of a viral sensation during the World Cup, but it has a troubling history of suing small gas stations and convenience stores. On a recent episode of Last Week Tonight, John Oliver literally begged the company to sue him for selling merch featuring his squirrel mascot, Mr. Nutterbutter, with branding that reads “Buc-Off.” But Buc-ee’s has so far declined to take the bait, instead targeting yet another small business that lacks the deep pockets and legal team of HBO.

According to WDTN, an NBC affiliate in Miami Valley, Ohio, Buc-ee’s opened its first locations in the state earlier this year. And now it’s targeting established local businesses through trademark suits. Beaver’s Mini Mart in Beavercreek has been a staple of the city for “decades.” But Buc-ee’s is claiming that this long-running store’s beaver logo could confuse customers. WDTN says:

In the suit, filed days ago, Buc-ee’s alleges that the Mini Mart’s cartoon beaver mascot is too similar to their own, with its “wide eyes and a smile” that also “uses red as a predominant color,” and could cause confusion.

Oliver and Mr. Nutterbutter have already fended off one lawsuit, with Bob Murray, a mining executive, having unsuccessfully sued for defamation following a 2017 episode about the coal industry.

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