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Google’s Ambitious Privacy Sandbox Project Signals Its End

Google’s Ambitious Privacy Sandbox Project Signals Its End

Google just quietly killed something you may never have used or heard of: Privacy Sandbox. You should grieve this death anyway, because the implications are grim.

This basically means six years’ worth of work toward ending third-party cookies in Chrome—which might have ultimately made cookies obsolete across all major browsers—has amounted to nothing.

Reading between the lines of Google’s bureaucratic language aimed at not alienating advertisers, Privacy Sandbox seems to have been a Hail Mary effort to shift away from the invasive cookies that track us all online, with their famously murky and seemingly coerced approach to consent.

The dream was a built-in Chrome system that would have allowed the data used for ad customization to live on your device. This system would have used AI to sort you into relevant groups of users with certain traits. Had it worked, advertisers would have still been allowed to target you with ads, but without tracking you as an individual.

Needless to say, it would have also put an end to those awful pop-ups.

But according to an announcement Friday by Anthony Chavez, the Google VP in charge of the Privacy Sandbox initiative, “low levels of adoption” have led Google to “retire” a long list of Privacy Sandbox technologies. AdWeek then managed to get confirmation that this long list of dead sub-projects also spells the end of the broader initiative. Google will be “moving away from the Privacy Sandbox branding,” according to a spokesperson quoted by Adweek.

This is especially depressing for cookie haters because after years of delays, early last year, it was starting to look like Google was making major progress. Last January Google ended cookie support for about 30 million Chrome users, and the following month it rolled out a privacy-focused preview version of the Android operating system, aimed at speeding adoption of the new ad regime. With about 65% of the browser market share at the time, mass adoption of the Privacy Sandbox system in Chrome could have signaled to advertisers that the cookie era was over.

And apparently, it never took. In April of this year, it became clear that a Google-led effort to end cookies was on the ropes when Chavez wrote that Google would maintain its “current approach to offering users third-party cookie choice in Chrome,” and that it would “not be rolling out a new standalone prompt for third-party cookies.” This latest announcement is the final nail in the coffin of Google’s cookie-free internet plan.

We reached out to Google to find out if this means Google is shifting to full-throated support of third-party cookies, or switching to another alternative plan. We’ll update if we hear back.

But with Privacy Sandbox completely gone, it’s clear that somewhere along the line, the long deferred plan fizzled. Individual tracking of users is a load-bearing structure of the free, ad-supported internet, and that’s not about to change.

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#Googles #Ambitious #Privacy #Sandbox #Project #Signals

These days, new versions of AI chatbots don’t just launch; they’re unshackled and released to the public following government scrutiny. OpenAI’s new GPT-5.6 models were – like Anthropic’s Claude Mythos and Fable – apparently too powerful to just launch; but now, after some tinkering, they’re available to you, dear customer.

In practice, it simply means that the new GPT-5.6 models are very powerful and smarter than before. In its introductory post, OpenAI shared a bunch of graphs showing just how much better GPT-5.6 is than the competition, whilst using fewer tokens and generally costing less.

OK, great. But GPT-5.6 is not just one model; it comes in three distinct flavors: Sol, Terra, and Luna. So what do different kinds of users get, what should they pay for, and which models should they (mostly) use? Let’s dive in.

Free users get (almost) nothing

Sorry; if you’re not a paying customer, you’ll have to make do with OpenAI’s previous flagship model, GPT-5.5. Any sort of access to GPT-5.6 models requires a subscription of some sort. Fortunately, GPT-5.5 is still quite capable at most tasks, but if you want the best of the best, you’ll have to cough up the dough.

There’s an exception to this: Free and Go users can access GPT-5.6 through ChatGPT Work. More on that below.

If you’re a Plus or Business user, you can only get Sol (the most powerful model) at medium and higher effort settings. There’s another, higher level of performance called Sol Pro, but that’s only available for Pro and Enterprise users.

In terms of availability per one million tokens, the prices are: $5 input and $30 output for Sol. $2.5 input and $15 output for Terra, and $1 input and $6 output for Luna.

Sol, Terra, or Luna?

Why are there three models in the first place? Well, OpenAI always had a multi-tier model; for example, previously users were able to choose a “mini” version of the main model to get results done cheaper. Now, the model has been split into three tiers.

If you’re a paying customer, you’re free to use all three. But you know how it is in the world of LLMs: If you pick the smartest one, your usage limits will get hit faster (yes, there are always usage limits, even if you throw a ton of money at OpenAI).

In the simplest sense, GPT-5.6 Sol is the smartest model, Terra is in between (with roughly GPT-5.5 level of performance), and Luna is the cheapest, fastest, but also least capable of the bunch.

The breakdown is as follows: Terra is a “balanced” model for everyday work. That’s the one you should be asking most of your questions. Don’t underestimate it, though, as OpenAI claims it performs better than Anthropic’s Fable 5 in some cases.

Luna is cost-efficient, and should be used for easy, non crucial everyday tasks; think recipes and movie recommendations. Again, OpenAI says it outperforms Anthropic’s Opus 4.8 in some cases, so it’s not a slouch, either.

Sol should be reserved for coding, deep research, planning, and cybersecurity: The most demanding tasks. Of course it comes at a (literal) cost: While OpenAI claims it spends less tokens than Anthropic’s Fable 5, Sol will still hit usage limits a lot faster than the other variants.

Fun fact: If you ask GPT-5.5 about any of this, right now, it’ll give you completely wrong answers. Hopefully OpenAI will fix this soon.

Wait, what’s this ChatGPT Work thing, then?

Oh yeah, OpenAI also launched ChatGPT Work, which is a new agent in ChatGPT that can access and take actions on your apps and files, and work in the background until a task is finished. It’s powered by Codex (OpenAI’s software engineering agent) and GPT-5.6. Think about it as your buddy that will go through your emails and files, browse the web, fetch the relevant data, and create that presentation your boss wants before the day is done.

ChatGPT Work is rolling out to Pro, Enterprise and Edu users first on web and mobile; this will be expanded to Plus and Business users “over the next few days.”

On the desktop, Work is available for everyone, including Free users.

Oh, and one more thing: The fact that ChatGPT Work has a built-in browser also means that OpenAI is sunsetting its standalone web browser, Atlas. Sorry.

How about GPT Live?

GPT Live is a new version of ChatGPT Voice and it will show up when you start talking to ChatGPT.

We’ve covered this in more depth here, but the bottom line is that GPT Live can listen and speak at the same time, allowing it to keep up a more realistic conversation.

Wrapping it all up

The new GPT-5.6 model is smart. It comes in three flavors: Luna, Terra, and Sol, with Sol being the most capable variant, Luna the most affordable one, and Terra somewhere in the middle. You can currently only get them on paid tiers, unless you’re using ChatGPT Work on desktop. And ChatGPT Voice has also gotten smarter with GPT-Live underneath, a model that can listen and speak at the same time.

#GPT5.6 #Sol #Terra #Luna">GPT-5.6 Sol, Terra, and Luna are here. See which one’s best for you.
                                                            These days, new versions of AI chatbots don’t just launch; they’re unshackled and released to the public following government scrutiny. OpenAI’s new GPT-5.6 models were – like Anthropic’s Claude Mythos and Fable – apparently too powerful to just launch; but now, after some tinkering, they’re available to you, dear customer.In practice, it simply means that the new GPT-5.6 models are very powerful and smarter than before. In its introductory post, OpenAI shared a bunch of graphs showing just how much better GPT-5.6 is than the competition, whilst using fewer tokens and generally costing less. 


OK, great. But GPT-5.6 is not just one model; it comes in three distinct flavors: Sol, Terra, and Luna. So what do different kinds of users get, what should they pay for, and which models should they (mostly) use? Let’s dive in. 
Free users get (almost) nothingSorry; if you’re not a paying customer, you’ll have to make do with OpenAI’s previous flagship model, GPT-5.5. Any sort of access to GPT-5.6 models requires a subscription of some sort. Fortunately, GPT-5.5 is still quite capable at most tasks, but if you want the best of the best, you’ll have to cough up the dough. There’s an exception to this: Free and Go users can access GPT-5.6 through ChatGPT Work. More on that below. If you’re a Plus or Business user, you can only get Sol (the most powerful model) at medium and higher effort settings. There’s another, higher level of performance called Sol Pro, but that’s only available for Pro and Enterprise users. In terms of availability per one million tokens, the prices are:  input and  output for Sol. .5 input and  output for Terra, and  input and  output for Luna. 
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Sol, Terra, or Luna?Why are there three models in the first place? Well, OpenAI always had a multi-tier model; for example, previously users were able to choose a “mini” version of the main model to get results done cheaper. Now, the model has been split into three tiers. If you’re a paying customer, you’re free to use all three. But you know how it is in the world of LLMs: If you pick the smartest one, your usage limits will get hit faster (yes, there are always usage limits, even if you throw a ton of money at OpenAI). 
        
            Mashable Light Speed
        
        
    
In the simplest sense, GPT-5.6 Sol is the smartest model, Terra is in between (with roughly GPT-5.5 level of performance), and Luna is the cheapest, fastest, but also least capable of the bunch. The breakdown is as follows: Terra is a “balanced” model for everyday work. That’s the one you should be asking most of your questions. Don’t underestimate it, though, as OpenAI claims it performs better than Anthropic’s Fable 5 in some cases. Luna is cost-efficient, and should be used for easy, non crucial everyday tasks; think recipes and movie recommendations. Again, OpenAI says it outperforms Anthropic’s Opus 4.8 in some cases, so it’s not a slouch, either.Sol should be reserved for coding, deep research, planning, and cybersecurity: The most demanding tasks. Of course it comes at a (literal) cost: While OpenAI claims it spends less tokens than Anthropic’s Fable 5, Sol will still hit usage limits a lot faster than the other variants. Fun fact: If you ask GPT-5.5 about any of this, right now, it’ll give you completely wrong answers. Hopefully OpenAI will fix this soon.Wait, what’s this ChatGPT Work thing, then?Oh yeah, OpenAI also launched ChatGPT Work, which is a new agent in ChatGPT that can access and take actions on your apps and files, and work in the background until a task is finished. It’s powered by Codex (OpenAI’s software engineering agent) and GPT-5.6. Think about it as your buddy that will go through your emails and files, browse the web, fetch the relevant data, and create that presentation your boss wants before the day is done. 



ChatGPT Work is rolling out to Pro, Enterprise and Edu users first on web and mobile; this will be expanded to Plus and Business users “over the next few days.”On the desktop, Work is available for everyone, including Free users. Oh, and one more thing: The fact that ChatGPT Work has a built-in browser also means that OpenAI is sunsetting its standalone web browser, Atlas. Sorry. How about GPT Live?GPT Live is a new version of ChatGPT Voice and it will show up when you start talking to ChatGPT. 


We’ve covered this in more depth here, but the bottom line is that GPT Live can listen and speak at the same time, allowing it to keep up a more realistic conversation.Wrapping it all upThe new GPT-5.6 model is smart. It comes in three flavors: Luna, Terra, and Sol, with Sol being the most capable variant, Luna the most affordable one, and Terra somewhere in the middle. You can currently only get them on paid tiers, unless you’re using ChatGPT Work on desktop. And ChatGPT Voice has also gotten smarter with GPT-Live underneath, a model that can listen and speak at the same time.

                    
                                            
                            
    
        Topics
                    Artificial Intelligence
                    OpenAI
            

                        
                                    #GPT5.6 #Sol #Terra #Luna

Fable – apparently too powerful to just launch; but now, after some tinkering, they’re available to you, dear customer.

In practice, it simply means that the new GPT-5.6 models are very powerful and smarter than before. In its introductory post, OpenAI shared a bunch of graphs showing just how much better GPT-5.6 is than the competition, whilst using fewer tokens and generally costing less.

OK, great. But GPT-5.6 is not just one model; it comes in three distinct flavors: Sol, Terra, and Luna. So what do different kinds of users get, what should they pay for, and which models should they (mostly) use? Let’s dive in.

Free users get (almost) nothing

Sorry; if you’re not a paying customer, you’ll have to make do with OpenAI’s previous flagship model, GPT-5.5. Any sort of access to GPT-5.6 models requires a subscription of some sort. Fortunately, GPT-5.5 is still quite capable at most tasks, but if you want the best of the best, you’ll have to cough up the dough.

There’s an exception to this: Free and Go users can access GPT-5.6 through ChatGPT Work. More on that below.

If you’re a Plus or Business user, you can only get Sol (the most powerful model) at medium and higher effort settings. There’s another, higher level of performance called Sol Pro, but that’s only available for Pro and Enterprise users.

In terms of availability per one million tokens, the prices are: $5 input and $30 output for Sol. $2.5 input and $15 output for Terra, and $1 input and $6 output for Luna.

Sol, Terra, or Luna?

Why are there three models in the first place? Well, OpenAI always had a multi-tier model; for example, previously users were able to choose a “mini” version of the main model to get results done cheaper. Now, the model has been split into three tiers.

If you’re a paying customer, you’re free to use all three. But you know how it is in the world of LLMs: If you pick the smartest one, your usage limits will get hit faster (yes, there are always usage limits, even if you throw a ton of money at OpenAI).

In the simplest sense, GPT-5.6 Sol is the smartest model, Terra is in between (with roughly GPT-5.5 level of performance), and Luna is the cheapest, fastest, but also least capable of the bunch.

The breakdown is as follows: Terra is a “balanced” model for everyday work. That’s the one you should be asking most of your questions. Don’t underestimate it, though, as OpenAI claims it performs better than Anthropic’s Fable 5 in some cases.

Luna is cost-efficient, and should be used for easy, non crucial everyday tasks; think recipes and movie recommendations. Again, OpenAI says it outperforms Anthropic’s Opus 4.8 in some cases, so it’s not a slouch, either.

Sol should be reserved for coding, deep research, planning, and cybersecurity: The most demanding tasks. Of course it comes at a (literal) cost: While OpenAI claims it spends less tokens than Anthropic’s Fable 5, Sol will still hit usage limits a lot faster than the other variants.

Fun fact: If you ask GPT-5.5 about any of this, right now, it’ll give you completely wrong answers. Hopefully OpenAI will fix this soon.

Wait, what’s this ChatGPT Work thing, then?

Oh yeah, OpenAI also launched ChatGPT Work, which is a new agent in ChatGPT that can access and take actions on your apps and files, and work in the background until a task is finished. It’s powered by Codex (OpenAI’s software engineering agent) and GPT-5.6. Think about it as your buddy that will go through your emails and files, browse the web, fetch the relevant data, and create that presentation your boss wants before the day is done.

ChatGPT Work is rolling out to Pro, Enterprise and Edu users first on web and mobile; this will be expanded to Plus and Business users “over the next few days.”

On the desktop, Work is available for everyone, including Free users.

Oh, and one more thing: The fact that ChatGPT Work has a built-in browser also means that OpenAI is sunsetting its standalone web browser, Atlas. Sorry.

How about GPT Live?

GPT Live is a new version of ChatGPT Voice and it will show up when you start talking to ChatGPT.

We’ve covered this in more depth here, but the bottom line is that GPT Live can listen and speak at the same time, allowing it to keep up a more realistic conversation.

Wrapping it all up

The new GPT-5.6 model is smart. It comes in three flavors: Luna, Terra, and Sol, with Sol being the most capable variant, Luna the most affordable one, and Terra somewhere in the middle. You can currently only get them on paid tiers, unless you’re using ChatGPT Work on desktop. And ChatGPT Voice has also gotten smarter with GPT-Live underneath, a model that can listen and speak at the same time.

#GPT5.6 #Sol #Terra #Luna">GPT-5.6 Sol, Terra, and Luna are here. See which one’s best for you.

These days, new versions of AI chatbots don’t just launch; they’re unshackled and released to the public following government scrutiny. OpenAI’s new GPT-5.6 models were – like Anthropic’s Claude Mythos and Fable – apparently too powerful to just launch; but now, after some tinkering, they’re available to you, dear customer.

In practice, it simply means that the new GPT-5.6 models are very powerful and smarter than before. In its introductory post, OpenAI shared a bunch of graphs showing just how much better GPT-5.6 is than the competition, whilst using fewer tokens and generally costing less.

OK, great. But GPT-5.6 is not just one model; it comes in three distinct flavors: Sol, Terra, and Luna. So what do different kinds of users get, what should they pay for, and which models should they (mostly) use? Let’s dive in.

Free users get (almost) nothing

Sorry; if you’re not a paying customer, you’ll have to make do with OpenAI’s previous flagship model, GPT-5.5. Any sort of access to GPT-5.6 models requires a subscription of some sort. Fortunately, GPT-5.5 is still quite capable at most tasks, but if you want the best of the best, you’ll have to cough up the dough.

There’s an exception to this: Free and Go users can access GPT-5.6 through ChatGPT Work. More on that below.

If you’re a Plus or Business user, you can only get Sol (the most powerful model) at medium and higher effort settings. There’s another, higher level of performance called Sol Pro, but that’s only available for Pro and Enterprise users.

In terms of availability per one million tokens, the prices are: $5 input and $30 output for Sol. $2.5 input and $15 output for Terra, and $1 input and $6 output for Luna.

Sol, Terra, or Luna?

Why are there three models in the first place? Well, OpenAI always had a multi-tier model; for example, previously users were able to choose a “mini” version of the main model to get results done cheaper. Now, the model has been split into three tiers.

If you’re a paying customer, you’re free to use all three. But you know how it is in the world of LLMs: If you pick the smartest one, your usage limits will get hit faster (yes, there are always usage limits, even if you throw a ton of money at OpenAI).

In the simplest sense, GPT-5.6 Sol is the smartest model, Terra is in between (with roughly GPT-5.5 level of performance), and Luna is the cheapest, fastest, but also least capable of the bunch.

The breakdown is as follows: Terra is a “balanced” model for everyday work. That’s the one you should be asking most of your questions. Don’t underestimate it, though, as OpenAI claims it performs better than Anthropic’s Fable 5 in some cases.

Luna is cost-efficient, and should be used for easy, non crucial everyday tasks; think recipes and movie recommendations. Again, OpenAI says it outperforms Anthropic’s Opus 4.8 in some cases, so it’s not a slouch, either.

Sol should be reserved for coding, deep research, planning, and cybersecurity: The most demanding tasks. Of course it comes at a (literal) cost: While OpenAI claims it spends less tokens than Anthropic’s Fable 5, Sol will still hit usage limits a lot faster than the other variants.

Fun fact: If you ask GPT-5.5 about any of this, right now, it’ll give you completely wrong answers. Hopefully OpenAI will fix this soon.

Wait, what’s this ChatGPT Work thing, then?

Oh yeah, OpenAI also launched ChatGPT Work, which is a new agent in ChatGPT that can access and take actions on your apps and files, and work in the background until a task is finished. It’s powered by Codex (OpenAI’s software engineering agent) and GPT-5.6. Think about it as your buddy that will go through your emails and files, browse the web, fetch the relevant data, and create that presentation your boss wants before the day is done.

ChatGPT Work is rolling out to Pro, Enterprise and Edu users first on web and mobile; this will be expanded to Plus and Business users “over the next few days.”

On the desktop, Work is available for everyone, including Free users.

Oh, and one more thing: The fact that ChatGPT Work has a built-in browser also means that OpenAI is sunsetting its standalone web browser, Atlas. Sorry.

How about GPT Live?

GPT Live is a new version of ChatGPT Voice and it will show up when you start talking to ChatGPT.

We’ve covered this in more depth here, but the bottom line is that GPT Live can listen and speak at the same time, allowing it to keep up a more realistic conversation.

Wrapping it all up

The new GPT-5.6 model is smart. It comes in three flavors: Luna, Terra, and Sol, with Sol being the most capable variant, Luna the most affordable one, and Terra somewhere in the middle. You can currently only get them on paid tiers, unless you’re using ChatGPT Work on desktop. And ChatGPT Voice has also gotten smarter with GPT-Live underneath, a model that can listen and speak at the same time.

#GPT5.6 #Sol #Terra #Luna
Microsoft may once again be struggling to keep up with its own climate goals, according to its 2026 sustainability report. As reported by GeekWire, the report states that Microsoft’s carbon emissions increased 25 percent in 2025, totalling 34 million metric tons “without select interventions.” Microsoft says this was “driven primarily by the expansion of our datacenter infrastructure,” as well as the company’s decision last February to stop purchasing “non-additional, unbundled renewable energy certificates.”

Several years ago, Microsoft set itself a goal to be carbon negative by 2030, meaning it will need to remove more carbon emissions than it produces. This isn’t the first time Microsoft has faced setbacks toward accomplishing that goal, as its 2024 sustainability report showed a similar rise in climate pollution. This year’s report admits that, “While AI infrastructure is driving demand for energy, water, land, and materials, sustainability solutions are not scaling fast enough to meet demand.”

#Microsofts #carbon #emissions #percent #yearAI,Environment,Microsoft,News,Science,Tech">Microsoft’s carbon emissions went up 25 percent last yearMicrosoft may once again be struggling to keep up with its own climate goals, according to its 2026 sustainability report. As reported by GeekWire, the report states that Microsoft’s carbon emissions increased 25 percent in 2025, totalling 34 million metric tons “without select interventions.” Microsoft says this was “driven primarily by the expansion of our datacenter infrastructure,” as well as the company’s decision last February to stop purchasing “non-additional, unbundled renewable energy certificates.”Several years ago, Microsoft set itself a goal to be carbon negative by 2030, meaning it will need to remove more carbon emissions than it produces. This isn’t the first time Microsoft has faced setbacks toward accomplishing that goal, as its 2024 sustainability report showed a similar rise in climate pollution. This year’s report admits that, “While AI infrastructure is driving demand for energy, water, land, and materials, sustainability solutions are not scaling fast enough to meet demand.”#Microsofts #carbon #emissions #percent #yearAI,Environment,Microsoft,News,Science,Tech

2026 sustainability report. As reported by GeekWire, the report states that Microsoft’s carbon emissions increased 25 percent in 2025, totalling 34 million metric tons “without select interventions.” Microsoft says this was “driven primarily by the expansion of our datacenter infrastructure,” as well as the company’s decision last February to stop purchasing “non-additional, unbundled renewable energy certificates.”

Several years ago, Microsoft set itself a goal to be carbon negative by 2030, meaning it will need to remove more carbon emissions than it produces. This isn’t the first time Microsoft has faced setbacks toward accomplishing that goal, as its 2024 sustainability report showed a similar rise in climate pollution. This year’s report admits that, “While AI infrastructure is driving demand for energy, water, land, and materials, sustainability solutions are not scaling fast enough to meet demand.”

#Microsofts #carbon #emissions #percent #yearAI,Environment,Microsoft,News,Science,Tech">Microsoft’s carbon emissions went up 25 percent last year

Microsoft may once again be struggling to keep up with its own climate goals, according to its 2026 sustainability report. As reported by GeekWire, the report states that Microsoft’s carbon emissions increased 25 percent in 2025, totalling 34 million metric tons “without select interventions.” Microsoft says this was “driven primarily by the expansion of our datacenter infrastructure,” as well as the company’s decision last February to stop purchasing “non-additional, unbundled renewable energy certificates.”

Several years ago, Microsoft set itself a goal to be carbon negative by 2030, meaning it will need to remove more carbon emissions than it produces. This isn’t the first time Microsoft has faced setbacks toward accomplishing that goal, as its 2024 sustainability report showed a similar rise in climate pollution. This year’s report admits that, “While AI infrastructure is driving demand for energy, water, land, and materials, sustainability solutions are not scaling fast enough to meet demand.”

#Microsofts #carbon #emissions #percent #yearAI,Environment,Microsoft,News,Science,Tech

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