Cabbage Patch Kids. Beanie Babies. Tickle-Me Elmo. Highly sought-after toys usually follow the same pattern. They become popular, hugely valuable, difficult to find, and then slowly, that all fades. Now, it seems, Labubu is joining that list.
The popular monster character that was hanging off of everyone’s bag in 2025 was one of the hottest IPs in recent years. However, its owner, Pop Mart, has not been able to maintain interest in the property or duplicate its success with other products, and has seen its stock price drop about 60% since August 2025, resulting in about a $33 billion loss.
That does not bode well for the future of Labubu. In fact, they may be going La-bye-bye.
The news comes from Bloomberg, which explains that the popularity of Labubu raised the price of Pop Mart stock by about 300% last year. But, since that height, it’s tumbled, which is where the $33 billion comes from. “Efforts to diversify its intellectual property have yet to emerge as meaningful growth drivers,” the article says. “The Labubu-led Monsters series accounted for about 40% of total revenue last year, up from 23% in 2024. Meanwhile, other high-profile figures including Crybaby and Molly posted weaker-than-expected sales.”
Basically, if you were part of the craze and got some enjoyment out of it, that’s great. But that in the box Labubu you are saving probably isn’t going to be worth much in the end. It was fun while it lasted, but things are coming to an end.
The real question now, though, is whether Pop Mart even stays afloat. The Bloomberg article is pretty pessimistic about the future of the company’s stock, which isn’t good for the company itself. And then, will Sony move forward with the Labubu movie it was so excited to get rolling? It even got Paddington helmer Paul King on board. Why even make the effort if people aren’t going to be talking about Labubu in a few months, let alone several years?
Were you on the Labubu boat? Did you get off or are you going down with the ship? Let us know below.
Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who.
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![Palantir Debuts Chic Chore Coat So the World Knows You’re One of the Baddies
This week, Palantir announced the upcoming release of a new chore coat branded with the company’s logo. The company has been releasing gear since 2024, and this new coat is a great way to tell everyone what you stand for. Specifically, it communicates to everyone in your immediate vicinity that you support ICE and aren’t a big fan of civil liberties. Palantir’s head of strategic engagement Eliano A. Younes tweeted the chore coat this week, which he says will be released on April 30. the lightweight Palantir chore coat [04.30.2026 • 0930 AM EST] pic.twitter.com/9K5fmu3bSs — Eliano A Younes (@eliano) April 21, 2026 X users responded to Younes with the kind of comments that anyone might expect about Palantir, a company aligned with President Donald Trump and the most dystopian elements of our modern surveillance society.
“could it be operated remotely ? detonated? listening ? what’s the features list,” one user joked, while another asked if it had “built in surveillance trackers?” But Younes seemed genuinely offended by the most obvious jokes any reasonable person might be expected to make of Palantir, a defense contractor that prides itself in helping surveil and kill people around the world. He responded with “here for the shitposting but I need to see better from you. this is unoriginal and not funny,” and “not even remotely funny. try harder.”
Even Palantir employees seem to be waking up to what the company stands for, according to a recent report from Wired. When the U.S. launched a missile attack against an elementary school in Iran on Feb. 28 that killed about 175 people, mostly children, the employees reportedly started to question whether Palantir’s Maven technology had been used. Employees are also worried about the company’s lucrative contracts with ICE, an organization that has been terrorizing American streets in particularly heinous ways.
But Palantir seems intent on pushing out gear that allows like-minded people to wrap themselves in a horrifying, anti-American brand. “We want millions of people wearing Palantir merch around the world,” recently Younes told GQ. Younes says he wants Palantir to be a lifestyle brand, telling GQ, “There are people out there wearing Palantir merchandise to signal their alignment with our mission, and that’s exactly what a lifestyle brand is.” That lifestyle, of course, isn’t something that decent people would be proud of. Palantir recently promoted a Reader’s Digest-style version of the book The Technological Republic, co-authored by CEO Alex Karp, in a tweet. The book advocates for reinstatement of the draft, says the “postwar neutering” of Germany and Japan following the atrocities of World War II was an overcorrection, and criticizes the concept of pluralism.
It’s not just the chore coat. The company also sell sweatshirts, t-shirts, and hats, among other items. One t-shirt Palantir sold in 2025 featured an image of Karp along with the word “Dominate.” That item is no longer available for purchase. Younes also suggested to GQ that its CEO was important for Palantir as a fashion brand: “A lot of the store’s designs are downstream of Dr. Karp and our chief technology officer Shyam Sankar’s personal style.” Younes wouldn’t say how many units the company is selling, but did claim, “store sales have increased 64% year-over-year and everything we’ve made has sold out, sometimes in minutes.”
GQ asked about Palantir’s ICE contracts and the other “controversial” things it’s engaged in with the U.S. military, but Younes insisted the company is “not political,” whatever that’s supposed to mean. As the Wall Street Journal recently pointed out, Palantir is leaning hard into selling the “tech-boss-as-hero ethos,” that’s frankly pretty common in Silicon Valley these days. But even some fans of the company think the merchandising effort is embarrassing.
“Unpopular opinion: all these merch posts are so ‘fan boy’ and extra cringe,” one user wrote in the Palantir subreddit about Karp’s Dominate shirt. “Like the stock or don’t, believe in the company or don’t,…. But the incessant merch posts are weak sauce.” Others are fully bought in, with one user writing, “Definitely a collectors item for me, could be worth something one day.” Younes told GQ that Palantir is working on a tennis collection and something for the America 250 celebrations this summer. So if you’re a fan of techno-fascism, keep your eyes peeled. Whatever merch they’ve got planned for the rest of the year could be sold out in no time. #Palantir #Debuts #Chic #Chore #Coat #World #Youre #BaddiesPalantir](https://i1.wp.com/gizmodo.com/app/uploads/2026/04/palatnir-chore-coats-1280x853.jpg?ssl=1 "Palantir Debuts Chic Chore Coat So the World Knows You’re One of the Baddies
This week, Palantir announced the upcoming release of a new chore coat branded with the company’s logo. The company has been releasing gear since 2024, and this new coat is a great way to tell everyone what you stand for. Specifically, it communicates to everyone in your immediate vicinity that you support ICE and aren’t a big fan of civil liberties. Palantir’s head of strategic engagement Eliano A. Younes tweeted the chore coat this week, which he says will be released on April 30. the lightweight Palantir chore coat [04.30.2026 • 0930 AM EST] pic.twitter.com/9K5fmu3bSs — Eliano A Younes (@eliano) April 21, 2026 X users responded to Younes with the kind of comments that anyone might expect about Palantir, a company aligned with President Donald Trump and the most dystopian elements of our modern surveillance society.
“could it be operated remotely ? detonated? listening ? what’s the features list,” one user joked, while another asked if it had “built in surveillance trackers?” But Younes seemed genuinely offended by the most obvious jokes any reasonable person might be expected to make of Palantir, a defense contractor that prides itself in helping surveil and kill people around the world. He responded with “here for the shitposting but I need to see better from you. this is unoriginal and not funny,” and “not even remotely funny. try harder.”
Even Palantir employees seem to be waking up to what the company stands for, according to a recent report from Wired. When the U.S. launched a missile attack against an elementary school in Iran on Feb. 28 that killed about 175 people, mostly children, the employees reportedly started to question whether Palantir’s Maven technology had been used. Employees are also worried about the company’s lucrative contracts with ICE, an organization that has been terrorizing American streets in particularly heinous ways.
But Palantir seems intent on pushing out gear that allows like-minded people to wrap themselves in a horrifying, anti-American brand. “We want millions of people wearing Palantir merch around the world,” recently Younes told GQ. Younes says he wants Palantir to be a lifestyle brand, telling GQ, “There are people out there wearing Palantir merchandise to signal their alignment with our mission, and that’s exactly what a lifestyle brand is.” That lifestyle, of course, isn’t something that decent people would be proud of. Palantir recently promoted a Reader’s Digest-style version of the book The Technological Republic, co-authored by CEO Alex Karp, in a tweet. The book advocates for reinstatement of the draft, says the “postwar neutering” of Germany and Japan following the atrocities of World War II was an overcorrection, and criticizes the concept of pluralism.
It’s not just the chore coat. The company also sell sweatshirts, t-shirts, and hats, among other items. One t-shirt Palantir sold in 2025 featured an image of Karp along with the word “Dominate.” That item is no longer available for purchase. Younes also suggested to GQ that its CEO was important for Palantir as a fashion brand: “A lot of the store’s designs are downstream of Dr. Karp and our chief technology officer Shyam Sankar’s personal style.” Younes wouldn’t say how many units the company is selling, but did claim, “store sales have increased 64% year-over-year and everything we’ve made has sold out, sometimes in minutes.”
GQ asked about Palantir’s ICE contracts and the other “controversial” things it’s engaged in with the U.S. military, but Younes insisted the company is “not political,” whatever that’s supposed to mean. As the Wall Street Journal recently pointed out, Palantir is leaning hard into selling the “tech-boss-as-hero ethos,” that’s frankly pretty common in Silicon Valley these days. But even some fans of the company think the merchandising effort is embarrassing.
“Unpopular opinion: all these merch posts are so ‘fan boy’ and extra cringe,” one user wrote in the Palantir subreddit about Karp’s Dominate shirt. “Like the stock or don’t, believe in the company or don’t,…. But the incessant merch posts are weak sauce.” Others are fully bought in, with one user writing, “Definitely a collectors item for me, could be worth something one day.” Younes told GQ that Palantir is working on a tennis collection and something for the America 250 celebrations this summer. So if you’re a fan of techno-fascism, keep your eyes peeled. Whatever merch they’ve got planned for the rest of the year could be sold out in no time. #Palantir #Debuts #Chic #Chore #Coat #World #Youre #BaddiesPalantir")
![Palantir Debuts Chic Chore Coat So the World Knows You’re One of the Baddies
This week, Palantir announced the upcoming release of a new chore coat branded with the company’s logo. The company has been releasing gear since 2024, and this new coat is a great way to tell everyone what you stand for. Specifically, it communicates to everyone in your immediate vicinity that you support ICE and aren’t a big fan of civil liberties. Palantir’s head of strategic engagement Eliano A. Younes tweeted the chore coat this week, which he says will be released on April 30. the lightweight Palantir chore coat [04.30.2026 • 0930 AM EST] pic.twitter.com/9K5fmu3bSs — Eliano A Younes (@eliano) April 21, 2026 X users responded to Younes with the kind of comments that anyone might expect about Palantir, a company aligned with President Donald Trump and the most dystopian elements of our modern surveillance society.
“could it be operated remotely ? detonated? listening ? what’s the features list,” one user joked, while another asked if it had “built in surveillance trackers?” But Younes seemed genuinely offended by the most obvious jokes any reasonable person might be expected to make of Palantir, a defense contractor that prides itself in helping surveil and kill people around the world. He responded with “here for the shitposting but I need to see better from you. this is unoriginal and not funny,” and “not even remotely funny. try harder.”
Even Palantir employees seem to be waking up to what the company stands for, according to a recent report from Wired. When the U.S. launched a missile attack against an elementary school in Iran on Feb. 28 that killed about 175 people, mostly children, the employees reportedly started to question whether Palantir’s Maven technology had been used. Employees are also worried about the company’s lucrative contracts with ICE, an organization that has been terrorizing American streets in particularly heinous ways.
But Palantir seems intent on pushing out gear that allows like-minded people to wrap themselves in a horrifying, anti-American brand. “We want millions of people wearing Palantir merch around the world,” recently Younes told GQ. Younes says he wants Palantir to be a lifestyle brand, telling GQ, “There are people out there wearing Palantir merchandise to signal their alignment with our mission, and that’s exactly what a lifestyle brand is.” That lifestyle, of course, isn’t something that decent people would be proud of. Palantir recently promoted a Reader’s Digest-style version of the book The Technological Republic, co-authored by CEO Alex Karp, in a tweet. The book advocates for reinstatement of the draft, says the “postwar neutering” of Germany and Japan following the atrocities of World War II was an overcorrection, and criticizes the concept of pluralism.
It’s not just the chore coat. The company also sell sweatshirts, t-shirts, and hats, among other items. One t-shirt Palantir sold in 2025 featured an image of Karp along with the word “Dominate.” That item is no longer available for purchase. Younes also suggested to GQ that its CEO was important for Palantir as a fashion brand: “A lot of the store’s designs are downstream of Dr. Karp and our chief technology officer Shyam Sankar’s personal style.” Younes wouldn’t say how many units the company is selling, but did claim, “store sales have increased 64% year-over-year and everything we’ve made has sold out, sometimes in minutes.”
GQ asked about Palantir’s ICE contracts and the other “controversial” things it’s engaged in with the U.S. military, but Younes insisted the company is “not political,” whatever that’s supposed to mean. As the Wall Street Journal recently pointed out, Palantir is leaning hard into selling the “tech-boss-as-hero ethos,” that’s frankly pretty common in Silicon Valley these days. But even some fans of the company think the merchandising effort is embarrassing.
“Unpopular opinion: all these merch posts are so ‘fan boy’ and extra cringe,” one user wrote in the Palantir subreddit about Karp’s Dominate shirt. “Like the stock or don’t, believe in the company or don’t,…. But the incessant merch posts are weak sauce.” Others are fully bought in, with one user writing, “Definitely a collectors item for me, could be worth something one day.” Younes told GQ that Palantir is working on a tennis collection and something for the America 250 celebrations this summer. So if you’re a fan of techno-fascism, keep your eyes peeled. Whatever merch they’ve got planned for the rest of the year could be sold out in no time. #Palantir #Debuts #Chic #Chore #Coat #World #Youre #BaddiesPalantir](https://gizmodo.com/app/uploads/2026/04/palatnir-chore-coats-1280x853.jpg "Palantir Debuts Chic Chore Coat So the World Knows You’re One of the Baddies
This week, Palantir announced the upcoming release of a new chore coat branded with the company’s logo. The company has been releasing gear since 2024, and this new coat is a great way to tell everyone what you stand for. Specifically, it communicates to everyone in your immediate vicinity that you support ICE and aren’t a big fan of civil liberties. Palantir’s head of strategic engagement Eliano A. Younes tweeted the chore coat this week, which he says will be released on April 30. the lightweight Palantir chore coat [04.30.2026 • 0930 AM EST] pic.twitter.com/9K5fmu3bSs — Eliano A Younes (@eliano) April 21, 2026 X users responded to Younes with the kind of comments that anyone might expect about Palantir, a company aligned with President Donald Trump and the most dystopian elements of our modern surveillance society.
“could it be operated remotely ? detonated? listening ? what’s the features list,” one user joked, while another asked if it had “built in surveillance trackers?” But Younes seemed genuinely offended by the most obvious jokes any reasonable person might be expected to make of Palantir, a defense contractor that prides itself in helping surveil and kill people around the world. He responded with “here for the shitposting but I need to see better from you. this is unoriginal and not funny,” and “not even remotely funny. try harder.”
Even Palantir employees seem to be waking up to what the company stands for, according to a recent report from Wired. When the U.S. launched a missile attack against an elementary school in Iran on Feb. 28 that killed about 175 people, mostly children, the employees reportedly started to question whether Palantir’s Maven technology had been used. Employees are also worried about the company’s lucrative contracts with ICE, an organization that has been terrorizing American streets in particularly heinous ways.
But Palantir seems intent on pushing out gear that allows like-minded people to wrap themselves in a horrifying, anti-American brand. “We want millions of people wearing Palantir merch around the world,” recently Younes told GQ. Younes says he wants Palantir to be a lifestyle brand, telling GQ, “There are people out there wearing Palantir merchandise to signal their alignment with our mission, and that’s exactly what a lifestyle brand is.” That lifestyle, of course, isn’t something that decent people would be proud of. Palantir recently promoted a Reader’s Digest-style version of the book The Technological Republic, co-authored by CEO Alex Karp, in a tweet. The book advocates for reinstatement of the draft, says the “postwar neutering” of Germany and Japan following the atrocities of World War II was an overcorrection, and criticizes the concept of pluralism.
It’s not just the chore coat. The company also sell sweatshirts, t-shirts, and hats, among other items. One t-shirt Palantir sold in 2025 featured an image of Karp along with the word “Dominate.” That item is no longer available for purchase. Younes also suggested to GQ that its CEO was important for Palantir as a fashion brand: “A lot of the store’s designs are downstream of Dr. Karp and our chief technology officer Shyam Sankar’s personal style.” Younes wouldn’t say how many units the company is selling, but did claim, “store sales have increased 64% year-over-year and everything we’ve made has sold out, sometimes in minutes.”
GQ asked about Palantir’s ICE contracts and the other “controversial” things it’s engaged in with the U.S. military, but Younes insisted the company is “not political,” whatever that’s supposed to mean. As the Wall Street Journal recently pointed out, Palantir is leaning hard into selling the “tech-boss-as-hero ethos,” that’s frankly pretty common in Silicon Valley these days. But even some fans of the company think the merchandising effort is embarrassing.
“Unpopular opinion: all these merch posts are so ‘fan boy’ and extra cringe,” one user wrote in the Palantir subreddit about Karp’s Dominate shirt. “Like the stock or don’t, believe in the company or don’t,…. But the incessant merch posts are weak sauce.” Others are fully bought in, with one user writing, “Definitely a collectors item for me, could be worth something one day.” Younes told GQ that Palantir is working on a tennis collection and something for the America 250 celebrations this summer. So if you’re a fan of techno-fascism, keep your eyes peeled. Whatever merch they’ve got planned for the rest of the year could be sold out in no time. #Palantir #Debuts #Chic #Chore #Coat #World #Youre #BaddiesPalantir")
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