Some brands never really leave the culture—they wait for the right moment to come roaring back. That seems to be the idea behind Universal’s long-brewing “Miami Vice” revival, which now has a title and its two leads locked in. The new film is officially called “Miami Vice ’85,” with Michael B. Jordan and Austin Butler now confirmed to lead Joseph Kosinski’s feature reboot.

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The pairing makes sense on paper. Butler has already been reported as the actor lined up for James “Sonny” Crockett, while Jordan is set to play Ricardo “Rico” Tubbs. The roles were first made iconic by Don Johnson and Philip Michael Thomas on the original NBC series, created by Anthony Yerkovich and shaped indelibly by executive producer Michael Mann, who later took his own swing at the material with the 2006 big-screen version starring Colin Farrell and Jamie Foxx.

Kosinski, coming off the runaway success of “Top Gun: Maverick” and the Brad Pitt racing movie “F1,” has been circling this project for a while, and “Miami Vice ’85” looks like another swing at upscale studio spectacle with a slick, high-testosterone frame. The script is credited to Dan Gilroy (“Nightcrawler,” “Andor”), working from an earlier draft by Eric Warren Singer, with Dylan Clark and Kosinski producing. The film is currently dated for August 6, 2027.

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That title tells you a lot. Rather than treating “Miami Vice” like a generic piece of IP, “Miami Vice ’85” suggests a movie leaning directly into period texture and the original show’s foundational cool. Whether that means pure nostalgia or a sharper reinvention is still the real question. But with Jordan, Butler, and Kosinski in the driver’s seat, Universal is clearly aiming for something bigger than a routine reboot.