Toronto has reversed its plan to charge fans to attend its World Cup fan festival, with the city council approving a revised model that includes a free general admission option after some councillors objected that the proposed $10 fee broke an earlier promise.

City staff had proposed a plan last week to introduce $10 general admission tickets for the event. The festival, which is set to include live match broadcasts, food and entertainment, was originally promoted by the city last year as a “free and inclusive space” for fans to enjoy games during the June 11 to July 19 World Cup.

However, after objections from some councillors, who raised concerns about affordability for residents, Toronto mayor Olivia Chow asked staff this week to revisit the ticketing proposal.

City staff issued a report on Wednesday proposing that, of the 20,000 general admission tickets available each day, 15,600 will be free and 500 will be reserved for community groups at no cost. There will also be 3,900 premium tickets available daily, priced between $100 and $ 300.

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In the original report last week, staff said the ticketing plan was required as a crowd-control measure and to help cover costs related to an “enhanced fan experience”.

“Fan Fest should be free for general admission,” Chow told reporters this week before council voted 18-3 to approve the revised plan. “We can offer VIP packages for those who want them, but the gates should be open for everyone.”

Toronto, one of 16 cities across Canada, the United States and Mexico hosting matches for the 48-team World Cup, will stage six games.

Published on Apr 24, 2026