Apple has scheduled its first product-focused event of 2026 for March 4, titled “Apple Experience.” The company has not shared any launch details yet, but speculation suggests updates to the Mac and iPad lineups, along with a potential debut of the iPhone 17e. The colourful logo in the invite is also being linked to a rumoured budget-friendly MacBook.
This time, Apple is not organising a large keynote-style launch. Instead, the company is hosting smaller, in-person media gatherings in New York, London, and Shanghai. Selected journalists and creators have been invited to attend these sessions. So far, Apple has not mentioned anything about a public livestream. This suggests announcements could be shared through press releases, with early impressions coming directly from those attending the sessions.
What Does “Apple Experience” Mean?
An Apple Experience is usually smaller than a big Apple keynote event. Instead of a long stage presentation, the company invites media and creators to try out new products in person. Announcements are often shared through press releases rather than a livestream. Apple has followed this format before in cities like Mumbai and London, so this time too, we may see updates shared online rather than on YouTube.
Colourful Invite Hints at a Low-Cost MacBook
The Apple Experience invite has caught attention because of its unusual design. It features a white background with a 3D Apple logo in yellow, green, and blue shades. These colours are significant because reports earlier suggested Apple was testing similar bright finishes for a rumoured lower-cost MacBook. The match between the invite artwork and those prototype colours has strengthened speculation.
The expected MacBook may feature an A-series chip to reduce costs and offer a lower starting price than the MacBook Air. With the Air currently priced at Rs 99,990 in India, a more affordable option could appeal strongly to students and budget-conscious buyers.
iPhone 17e Could Also Debut

Apart from Macs and iPads, Apple may also introduce the iPhone 17e at the Apple Experience. The device was earlier expected to launch separately this week, but recent reports suggest Apple may introduce it alongside new Macs instead. Expected upgrades include:
- MagSafe support
- A19 chip
- C1X modem for faster 5G connectivity
- N1 chip for Wi-Fi 7
Furthermore, reports indicate that Apple may bring performance upgrades to its Mac lineup with new M5-based machines. A MacBook Air with the standard M5 chip could debut, while the MacBook Pro may receive more powerful M5 Pro and M5 Max versions.
iPad Upgrades and Other Product Rumours
Apple could use this event to strengthen its iPad lineup. The iPad Air (8th generation) may get the M4 chip, improving speed and efficiency for work and entertainment. The entry-level iPad is likely to adopt the A18 chip, which would keep it competitive in the budget tablet segment. These upgrades suggest Apple wants to enhance performance without pushing prices too high.
In addition to the iPad updates, rumours point to other hardware launches. A refreshed Studio Display, a new Apple TV, and an upgraded HomePod mini are said to be in development. Some reports also mention a possible Apple home hub, though it remains uncertain if these devices will debut at this smaller gathering.
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![‘Ninja Scroll’ Is Slashing Back to Theaters in October
The 1993 samurai anime film Ninja Scroll is coming back with a limited theatrical run this fall. Per IGN, Iconic Events and AMC are teaming for a re-release on October 4, 5, and 7. (At time of writing, it’s exclusively locked to North America.) The remastered version will play its original 35mm negatives in 4K using a process that “repairs any damage and [performs] color correction to create an archival-quality digital master of the film.” Directed and written by Yoshiaki Kawajiri and created by Animate Film, Ninja Scroll tells the story of mercenary swordsman Kibagamei Jubei. Set in feudal Japan, Jubei is tasked with killing the Eight Devils of Kimon, supernatural ninjas aiming to take over the Tokugawa shogunate. Praised for its animation and action, the film was highly regarded when it came out and is considered a great contributor (alongside Akira and Ghost in the Shell) to adult anime’s popularity in the West. (That’s at least true for the Wachowskis, who cited the film as a big influence on The Matrix, and later brought on Kawajiri to direct and write two segments of The Animatrix.) [embed]https://www.youtube.com/watch?v=jrfUIekIpEA[/embed] In the years since Ninja Scroll’s release, it’s become a bit of a franchise unto itself: it had a standalone sequel series in 2003 and a 12-issue miniseries in 2006 by J. Torres and Michael Chang Ting Yu.
Animation studio Madhouse announced a sequel in 2008 helmed by Kawajiri that stalled out, and that same year saw Warner Bros. announce a live-action movie that also didn’t go anywhere. (Oh, noooooo, that’s sooooooo sad.) Tickets for the Ninja Scroll re-release will go on sale in the coming weeks. Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who. #Ninja #Scroll #Slashing #Theaters #OctoberNinja Scroll,Yoshiaki Kawajiri ‘Ninja Scroll’ Is Slashing Back to Theaters in October
The 1993 samurai anime film Ninja Scroll is coming back with a limited theatrical run this fall. Per IGN, Iconic Events and AMC are teaming for a re-release on October 4, 5, and 7. (At time of writing, it’s exclusively locked to North America.) The remastered version will play its original 35mm negatives in 4K using a process that “repairs any damage and [performs] color correction to create an archival-quality digital master of the film.” Directed and written by Yoshiaki Kawajiri and created by Animate Film, Ninja Scroll tells the story of mercenary swordsman Kibagamei Jubei. Set in feudal Japan, Jubei is tasked with killing the Eight Devils of Kimon, supernatural ninjas aiming to take over the Tokugawa shogunate. Praised for its animation and action, the film was highly regarded when it came out and is considered a great contributor (alongside Akira and Ghost in the Shell) to adult anime’s popularity in the West. (That’s at least true for the Wachowskis, who cited the film as a big influence on The Matrix, and later brought on Kawajiri to direct and write two segments of The Animatrix.) [embed]https://www.youtube.com/watch?v=jrfUIekIpEA[/embed] In the years since Ninja Scroll’s release, it’s become a bit of a franchise unto itself: it had a standalone sequel series in 2003 and a 12-issue miniseries in 2006 by J. Torres and Michael Chang Ting Yu.
Animation studio Madhouse announced a sequel in 2008 helmed by Kawajiri that stalled out, and that same year saw Warner Bros. announce a live-action movie that also didn’t go anywhere. (Oh, noooooo, that’s sooooooo sad.) Tickets for the Ninja Scroll re-release will go on sale in the coming weeks. Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who. #Ninja #Scroll #Slashing #Theaters #OctoberNinja Scroll,Yoshiaki Kawajiri](https://gizmodo.com/app/uploads/2026/06/ninja-scroll-hed-1280x853.jpg)
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