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Asus ZenBook S14 Review: The OLED Ultrabook That Gets Almost Everything Right
	
If you’ve dabbled with premium laptops before, there’s about a 100% chance you’ve seen Asus’s ZenBooks around. These laptops from the Taiwanese maker have served professionals in need of respectable power without carrying a brick-like gaming laptop. I’ve personally tested many of these devices, and every single one of my reviews has ended with something like “Oh, this laptop is great and worth the recommendation.” That’s because Asus knows its target audience and caters to their needs almost perfectly. And if you’re in the market for an ultra-premium laptop, Asus has just announced something for you: the ZenBook S14 UX5406.



I’ve been using a basic MacBook Air M1 for the past five years. It’s served me well, and, despite my years of testing laptops, I’ve only once felt the urge that it would be amazing if that review unit were mine. The laptop I’m talking about is the ExpertBook Ultra. Shifting focus a bit towards the product in hand, it’s been three weeks since I switched to the S14, and truth be told, it doesn’t put a foot wrong. Maybe it’s the gorgeous design, the stunning display, the rapid performance, or just a mix of all three, but the ZenBook S14 makes me want one. But is it worth it for your workflow? This review will answer that for you.



        Asus ZenBook S14 ReviewHisan KidwaiSummaryThe Asus ZenBook S14 doesn’t put a foot wrong. The ceraluminum design is unique in a way that screams premium while still being sophisticated. The display can best be described as near-perfect, with insane levels of color and brightness. Beyond that, no amount of work can tax the Core Ultra 9 processor, and the battery life comfortably lasts a full working day. Not to mention the speakers, which have a really good soundstage. 
        
        


Design & Hardware







Design is a very subjective matter, but if there’s one thing we all can expect from Asus, it’s that these guys know how to create beautiful machines. Sure, you must know the cold, aluminum touch by now, which is used by most premium laptops, including my beloved MacBook. Well, Asus has formulated something they call Ceraluminum. It’s essentially aluminum with a ceramic coating on top.



It’s hard to describe it in words, but I’m going to try anyway. The Asus ZenBook S14’s top feels like that high-end matte marble flooring you might see in stores. It feels very premium to the touch, with a unique patterned finish I’ve never seen before. Every time I took it to a coffee shop, I noticed people looking at just what I was using. I’m also a fan of the subtle ZenBook branding that’s very sophisticated. While you don’t have to worry about fingerprints messing up the finish, oily fingers will leave hard-to-remove marks, so please wipe off the Doritos dust before using the laptop. You do get a couple of color options, including a grey and white.



Open up the laptop, and the ceraluminum finish makes way for a polished aluminum keyboard deck, and I’m a fan. The S14 carries the same sophistication here. Above the deck sits what looks like a speaker grille, though it’s actually part of the cooling system, whose shape reminded me of the cheesegrater Mac Pro (reference only for ages 15 and up).







While the color options might be a bit boring, it’s important to remember that the ZenBook S14 is for the type of person who’s giving a presentation at noon, closing another client at lunchtime, and maybe flying to another country for an urgent meeting, in other words, a busy professional. So, another important thing for any such person is portability. The ceraluminum inclusion made me think the ZenBook S14 might weigh a lot, but Asus has managed to limit the weight to just 1.2 kg, which is really good for a laptop with crazy internals. This meant I could carry the S14 to different coffee shops without hurting my back.



I also wasn’t worried about damaging the S14 in my backpack because it’s a durable machine. Of course, I didn’t toss the laptop intentionally. However, I did check for chassis flex. On the keyboard deck, there wasn’t any, and even the top stayed in shape after I applied some serious force.



As far as ports are concerned, Asus has almost everyone covered. On the S14, you get two Thunderbolt 4 ports (for charging and display), a full-size HDMI 2.1 port, USB 3.2 Gen 2 Type-A, and a headphone-microphone combo jack. The only minor gripe I have is the fact that both USB-C charging ports are on the left side, which can force you to do some cable gymnastics. 



Keyboard & Trackpad







A good keyboard is the bare minimum for a professional laptop, let alone a ZenBook. As a surprise to absolutely no one, the ZenBook S14’s keyboard is just great. The layout is standard, meaning I didn’t spend a week trying to get used to a special key. The actuation energy is slightly higher than that of my MacBook, which provides a more tactile experience. The feedback is solid overall yet not very loud, which is ideal when working in an office. The keyboard is also backlit, with different brightness levels to choose from. Since I got the gray variant, the key lettering contrasts well with the lighting. 



When I was reviewing the Asus ExpertBook Ultra, I just fell in love with that haptic trackpad, wishing every laptop incorporated the same. Well, I’m also the first to admit that not everyone loves a haptic trackpad. There are people who’d take the physical click over fake ones. And if you’re one of those (I’m not judging), then the S14’s trackpad is made for you. Never have I ever felt mechanical clicks more sophisticated than here. The clicks are precise, and the feedback is just awesome.



Display & Camera







Unlike smartphones, where almost all displays are the same, Asus has held a high place in my display rankings. After all, these guys were one of the first to bring OLED tech to laptops. And the ZenBook S14 is no different. It features, dare I say, a perfectly spec’d 14-inch 3K (2880 x 1800) Lumina OLED panel with a 120Hz refresh rate. At a response time of just 0.2ms, everything feels quick and snappy. As expected, the video-watching experience of the S14 is simply lovely. 



Colors pop off the screen with a punchy vibrancy while still keeping natural skin tones. The details are crisp enough to help you make out the fine facial features. Even the HDR performance is stellar, with the panel reaching a peak brightness of 1,100 nits. I had no problems working with the laptop outdoors, though, by outdoors, I mean inside a cool cafe, since only a lunatic can sit outside in the 45-degree Indian summer heat. Just be careful of the reflections, though, as the glossy panel does catch a lot of light.







All that being said, Asus hasn’t just designed the S14’s display for movie watchers. For creators, the S14’s panel covers 100% of the DCI-P3 color space. It’s VESA CERTIFIED Display HDR True Black 1000 certified, and the colors are PANTONE validated. The 16:10 aspect ratio gives you more vertical space than a typical laptop display, meaning you can fit a few extra spreadsheet columns without having to scroll. Still, the best part of the S14’s display is that the trackpad isn’t the only way to interact with it. It’s also a touchscreen. Honestly, touchscreens on laptops make a lot of sense for people on the go and for employees like me. The best compliment I can give is that after the review period, I accidentally touched my MacBook’s display, thinking it would do something.



The 1080p webcam is fairly standard. While it won’t break any image-quality benchmarks, the videos it took during conferencing were decent, with good-enough sharpness and okayish colors. It also supports Windows Hello, so signing in to your laptop is quick and easy. 



Performance







A professional laptop needs to pack a punch in terms of performance. It should not only keep up with your needs but also have ample juice in the bank to ramp things up if needed. The Asus ZenBook S14 ships with the newest Panther Lake Intel Core Ultra 9 386H processor. It includes 16 cores: 4 performance, 8 efficiency, and 4 ultra-efficiency. The processor is coupled with an Intel iGPU, up to 32GB of LPDDR5X RAM, and a 1TB PCIe 4.0 SSD, whose read and write speeds we measured at 6972.59 MB/s and 3367.89 MB/s, respectively. 



As you might have guessed, the everyday performance of the Asus ZenBook S14 is nothing to complain about. Apps launch instantly, without a loading delay. The RAM is enough to keep over 25 Chrome tabs while also running Spotify in the background. My daily workload, which is mainly on Chrome, was no match for the Core Ultra 9’s mammoth capabilities. So to properly fire up the processor, I first installed Da Vinci Resolve and tried editing a reel. Truth be told, I’m not the best editor, nor do I know how to add effects, but with color grading and multiple 4K streams, the laptop handled everything well without slowing down. For all my programmer friends, don’t worry. I installed VSCode and ran a few Python programs for fun. The result was lightning-quick runtimes. 







Since this is a review, and my workflow can only paint a certain picture, I also ran a series of benchmarks to put the Asus ZenBook S14 against its peers. Starting with CineBench R24, the laptop scored 960 in the multi-core test and 125 in the single-core test. For some much-needed context, that’s almost double the CineBench score of last year’s ThinkPad X Carbon. In PCMark 10, the Core Ultra 9 managed to reach 9321 points. 



Coming to graphics performance, there’s something I need to mention: don’t expect to play AAA games on the ZenBook S14’s integrated graphics. If you are, I think you’d be better off with a Zephyrus G14. Still, if you’re interested in a fun pastime, then yes, the ZenBook S14 has enough power, given that it scored 4,342 points in 3DMark’s Time Spy test. To test those capabilities, I first fired up F1 25, where on medium-high settings on 1080p resolution, I got somewhere in the neighborhood of 40-50 FPS. The same frames followed in games like GTA V, but at medium settings. In eSports titles like Valorant and Rocket League, the laptop easily delivered over 100 FPS on high settings. 



Battery Life & Speakers







Since the ZenBook is for people on the go, battery life has always been really good. Fortunately, I can say the same thing about the S14. With Panther Lake’s efficiency gains and the 77Wh lithium polymer cell, I could easily go through a full workday with some charge to spare. In real numbers, that’s about 11 hours of Chrome, watching YouTube, editing some photos, and spreadsheets. Charging is handled with a fast 65W Type-C adapter, which can take the battery from 0%-50% in about 40 minutes. 



For as long as I can remember, speakers have been an afterthought on Windows laptops. The only laptop that I remember having amazing speakers is the Asus ExpertBook Ultra. It has set the bar pretty high, and while the ZenBook S14 doesn’t quite match that level of quality, it’s still really good. They are positioned underneath the keyboard and sound louder than my MacBook. The treble is on point, and the mids, which are where most of the dialogue lives, sound clear. Even at higher volumes, the highs don’t screech the ears, which is great news for movie watchers. 



Verdict







At a starting price of ₹179,990 or ₹249,990 for the unit I tested, the Asus ZenBook S14 trundles in the very premium Windows laptop market, which has historically been dominated by the likes of Dell XPS and ThinkPads. Honestly, the S14 doesn’t put a foot wrong. The ceraluminum design is unique in a way that screams premium while still being sophisticated. The display can best be described as near-perfect, with insane levels of color and brightness. Beyond that, no amount of work can tax the Core Ultra 9 processor, and the battery life comfortably lasts a full working day. Not to mention the speakers, which have a really good soundstage. 





#Asus #ZenBook #S14 #Review #OLED #UltrabookAsus

Asus ZenBook S14 Review: The OLED Ultrabook That Gets Almost Everything Right

If you’ve dabbled with premium laptops before, there’s about a 100% chance you’ve seen Asus’s ZenBooks around. These laptops from the Taiwanese maker have served professionals in need of respectable power without carrying a brick-like gaming laptop. I’ve personally tested many of these devices, and every single one of my reviews has ended with something like “Oh, this laptop is great and worth the recommendation.” That’s because Asus knows its target audience and caters to their needs almost perfectly. And if you’re in the market for an ultra-premium laptop, Asus has just announced something for you: the ZenBook S14 UX5406.

I’ve been using a basic MacBook Air M1 for the past five years. It’s served me well, and, despite my years of testing laptops, I’ve only once felt the urge that it would be amazing if that review unit were mine. The laptop I’m talking about is the ExpertBook Ultra. Shifting focus a bit towards the product in hand, it’s been three weeks since I switched to the S14, and truth be told, it doesn’t put a foot wrong. Maybe it’s the gorgeous design, the stunning display, the rapid performance, or just a mix of all three, but the ZenBook S14 makes me want one. But is it worth it for your workflow? This review will answer that for you.

Asus ZenBook S14 Review

Hisan Kidwai

Summary

The Asus ZenBook S14 doesn’t put a foot wrong. The ceraluminum design is unique in a way that screams premium while still being sophisticated. The display can best be described as near-perfect, with insane levels of color and brightness. Beyond that, no amount of work can tax the Core Ultra 9 processor, and the battery life comfortably lasts a full working day. Not to mention the speakers, which have a really good soundstage.

Design & Hardware

Asus ZenBook S14 Review: The OLED Ultrabook That Gets Almost Everything Right
	
If you’ve dabbled with premium laptops before, there’s about a 100% chance you’ve seen Asus’s ZenBooks around. These laptops from the Taiwanese maker have served professionals in need of respectable power without carrying a brick-like gaming laptop. I’ve personally tested many of these devices, and every single one of my reviews has ended with something like “Oh, this laptop is great and worth the recommendation.” That’s because Asus knows its target audience and caters to their needs almost perfectly. And if you’re in the market for an ultra-premium laptop, Asus has just announced something for you: the ZenBook S14 UX5406.



I’ve been using a basic MacBook Air M1 for the past five years. It’s served me well, and, despite my years of testing laptops, I’ve only once felt the urge that it would be amazing if that review unit were mine. The laptop I’m talking about is the ExpertBook Ultra. Shifting focus a bit towards the product in hand, it’s been three weeks since I switched to the S14, and truth be told, it doesn’t put a foot wrong. Maybe it’s the gorgeous design, the stunning display, the rapid performance, or just a mix of all three, but the ZenBook S14 makes me want one. But is it worth it for your workflow? This review will answer that for you.



        Asus ZenBook S14 ReviewHisan KidwaiSummaryThe Asus ZenBook S14 doesn’t put a foot wrong. The ceraluminum design is unique in a way that screams premium while still being sophisticated. The display can best be described as near-perfect, with insane levels of color and brightness. Beyond that, no amount of work can tax the Core Ultra 9 processor, and the battery life comfortably lasts a full working day. Not to mention the speakers, which have a really good soundstage. 
        
        


Design & Hardware







Design is a very subjective matter, but if there’s one thing we all can expect from Asus, it’s that these guys know how to create beautiful machines. Sure, you must know the cold, aluminum touch by now, which is used by most premium laptops, including my beloved MacBook. Well, Asus has formulated something they call Ceraluminum. It’s essentially aluminum with a ceramic coating on top.



It’s hard to describe it in words, but I’m going to try anyway. The Asus ZenBook S14’s top feels like that high-end matte marble flooring you might see in stores. It feels very premium to the touch, with a unique patterned finish I’ve never seen before. Every time I took it to a coffee shop, I noticed people looking at just what I was using. I’m also a fan of the subtle ZenBook branding that’s very sophisticated. While you don’t have to worry about fingerprints messing up the finish, oily fingers will leave hard-to-remove marks, so please wipe off the Doritos dust before using the laptop. You do get a couple of color options, including a grey and white.



Open up the laptop, and the ceraluminum finish makes way for a polished aluminum keyboard deck, and I’m a fan. The S14 carries the same sophistication here. Above the deck sits what looks like a speaker grille, though it’s actually part of the cooling system, whose shape reminded me of the cheesegrater Mac Pro (reference only for ages 15 and up).







While the color options might be a bit boring, it’s important to remember that the ZenBook S14 is for the type of person who’s giving a presentation at noon, closing another client at lunchtime, and maybe flying to another country for an urgent meeting, in other words, a busy professional. So, another important thing for any such person is portability. The ceraluminum inclusion made me think the ZenBook S14 might weigh a lot, but Asus has managed to limit the weight to just 1.2 kg, which is really good for a laptop with crazy internals. This meant I could carry the S14 to different coffee shops without hurting my back.



I also wasn’t worried about damaging the S14 in my backpack because it’s a durable machine. Of course, I didn’t toss the laptop intentionally. However, I did check for chassis flex. On the keyboard deck, there wasn’t any, and even the top stayed in shape after I applied some serious force.



As far as ports are concerned, Asus has almost everyone covered. On the S14, you get two Thunderbolt 4 ports (for charging and display), a full-size HDMI 2.1 port, USB 3.2 Gen 2 Type-A, and a headphone-microphone combo jack. The only minor gripe I have is the fact that both USB-C charging ports are on the left side, which can force you to do some cable gymnastics. 



Keyboard & Trackpad







A good keyboard is the bare minimum for a professional laptop, let alone a ZenBook. As a surprise to absolutely no one, the ZenBook S14’s keyboard is just great. The layout is standard, meaning I didn’t spend a week trying to get used to a special key. The actuation energy is slightly higher than that of my MacBook, which provides a more tactile experience. The feedback is solid overall yet not very loud, which is ideal when working in an office. The keyboard is also backlit, with different brightness levels to choose from. Since I got the gray variant, the key lettering contrasts well with the lighting. 



When I was reviewing the Asus ExpertBook Ultra, I just fell in love with that haptic trackpad, wishing every laptop incorporated the same. Well, I’m also the first to admit that not everyone loves a haptic trackpad. There are people who’d take the physical click over fake ones. And if you’re one of those (I’m not judging), then the S14’s trackpad is made for you. Never have I ever felt mechanical clicks more sophisticated than here. The clicks are precise, and the feedback is just awesome.



Display & Camera







Unlike smartphones, where almost all displays are the same, Asus has held a high place in my display rankings. After all, these guys were one of the first to bring OLED tech to laptops. And the ZenBook S14 is no different. It features, dare I say, a perfectly spec’d 14-inch 3K (2880 x 1800) Lumina OLED panel with a 120Hz refresh rate. At a response time of just 0.2ms, everything feels quick and snappy. As expected, the video-watching experience of the S14 is simply lovely. 



Colors pop off the screen with a punchy vibrancy while still keeping natural skin tones. The details are crisp enough to help you make out the fine facial features. Even the HDR performance is stellar, with the panel reaching a peak brightness of 1,100 nits. I had no problems working with the laptop outdoors, though, by outdoors, I mean inside a cool cafe, since only a lunatic can sit outside in the 45-degree Indian summer heat. Just be careful of the reflections, though, as the glossy panel does catch a lot of light.







All that being said, Asus hasn’t just designed the S14’s display for movie watchers. For creators, the S14’s panel covers 100% of the DCI-P3 color space. It’s VESA CERTIFIED Display HDR True Black 1000 certified, and the colors are PANTONE validated. The 16:10 aspect ratio gives you more vertical space than a typical laptop display, meaning you can fit a few extra spreadsheet columns without having to scroll. Still, the best part of the S14’s display is that the trackpad isn’t the only way to interact with it. It’s also a touchscreen. Honestly, touchscreens on laptops make a lot of sense for people on the go and for employees like me. The best compliment I can give is that after the review period, I accidentally touched my MacBook’s display, thinking it would do something.



The 1080p webcam is fairly standard. While it won’t break any image-quality benchmarks, the videos it took during conferencing were decent, with good-enough sharpness and okayish colors. It also supports Windows Hello, so signing in to your laptop is quick and easy. 



Performance







A professional laptop needs to pack a punch in terms of performance. It should not only keep up with your needs but also have ample juice in the bank to ramp things up if needed. The Asus ZenBook S14 ships with the newest Panther Lake Intel Core Ultra 9 386H processor. It includes 16 cores: 4 performance, 8 efficiency, and 4 ultra-efficiency. The processor is coupled with an Intel iGPU, up to 32GB of LPDDR5X RAM, and a 1TB PCIe 4.0 SSD, whose read and write speeds we measured at 6972.59 MB/s and 3367.89 MB/s, respectively. 



As you might have guessed, the everyday performance of the Asus ZenBook S14 is nothing to complain about. Apps launch instantly, without a loading delay. The RAM is enough to keep over 25 Chrome tabs while also running Spotify in the background. My daily workload, which is mainly on Chrome, was no match for the Core Ultra 9’s mammoth capabilities. So to properly fire up the processor, I first installed Da Vinci Resolve and tried editing a reel. Truth be told, I’m not the best editor, nor do I know how to add effects, but with color grading and multiple 4K streams, the laptop handled everything well without slowing down. For all my programmer friends, don’t worry. I installed VSCode and ran a few Python programs for fun. The result was lightning-quick runtimes. 







Since this is a review, and my workflow can only paint a certain picture, I also ran a series of benchmarks to put the Asus ZenBook S14 against its peers. Starting with CineBench R24, the laptop scored 960 in the multi-core test and 125 in the single-core test. For some much-needed context, that’s almost double the CineBench score of last year’s ThinkPad X Carbon. In PCMark 10, the Core Ultra 9 managed to reach 9321 points. 



Coming to graphics performance, there’s something I need to mention: don’t expect to play AAA games on the ZenBook S14’s integrated graphics. If you are, I think you’d be better off with a Zephyrus G14. Still, if you’re interested in a fun pastime, then yes, the ZenBook S14 has enough power, given that it scored 4,342 points in 3DMark’s Time Spy test. To test those capabilities, I first fired up F1 25, where on medium-high settings on 1080p resolution, I got somewhere in the neighborhood of 40-50 FPS. The same frames followed in games like GTA V, but at medium settings. In eSports titles like Valorant and Rocket League, the laptop easily delivered over 100 FPS on high settings. 



Battery Life & Speakers







Since the ZenBook is for people on the go, battery life has always been really good. Fortunately, I can say the same thing about the S14. With Panther Lake’s efficiency gains and the 77Wh lithium polymer cell, I could easily go through a full workday with some charge to spare. In real numbers, that’s about 11 hours of Chrome, watching YouTube, editing some photos, and spreadsheets. Charging is handled with a fast 65W Type-C adapter, which can take the battery from 0%-50% in about 40 minutes. 



For as long as I can remember, speakers have been an afterthought on Windows laptops. The only laptop that I remember having amazing speakers is the Asus ExpertBook Ultra. It has set the bar pretty high, and while the ZenBook S14 doesn’t quite match that level of quality, it’s still really good. They are positioned underneath the keyboard and sound louder than my MacBook. The treble is on point, and the mids, which are where most of the dialogue lives, sound clear. Even at higher volumes, the highs don’t screech the ears, which is great news for movie watchers. 



Verdict







At a starting price of ₹179,990 or ₹249,990 for the unit I tested, the Asus ZenBook S14 trundles in the very premium Windows laptop market, which has historically been dominated by the likes of Dell XPS and ThinkPads. Honestly, the S14 doesn’t put a foot wrong. The ceraluminum design is unique in a way that screams premium while still being sophisticated. The display can best be described as near-perfect, with insane levels of color and brightness. Beyond that, no amount of work can tax the Core Ultra 9 processor, and the battery life comfortably lasts a full working day. Not to mention the speakers, which have a really good soundstage. 





#Asus #ZenBook #S14 #Review #OLED #UltrabookAsus

Design is a very subjective matter, but if there’s one thing we all can expect from Asus, it’s that these guys know how to create beautiful machines. Sure, you must know the cold, aluminum touch by now, which is used by most premium laptops, including my beloved MacBook. Well, Asus has formulated something they call Ceraluminum. It’s essentially aluminum with a ceramic coating on top.

It’s hard to describe it in words, but I’m going to try anyway. The Asus ZenBook S14’s top feels like that high-end matte marble flooring you might see in stores. It feels very premium to the touch, with a unique patterned finish I’ve never seen before. Every time I took it to a coffee shop, I noticed people looking at just what I was using. I’m also a fan of the subtle ZenBook branding that’s very sophisticated. While you don’t have to worry about fingerprints messing up the finish, oily fingers will leave hard-to-remove marks, so please wipe off the Doritos dust before using the laptop. You do get a couple of color options, including a grey and white.

Open up the laptop, and the ceraluminum finish makes way for a polished aluminum keyboard deck, and I’m a fan. The S14 carries the same sophistication here. Above the deck sits what looks like a speaker grille, though it’s actually part of the cooling system, whose shape reminded me of the cheesegrater Mac Pro (reference only for ages 15 and up).

A person holding the laptop with one hand

While the color options might be a bit boring, it’s important to remember that the ZenBook S14 is for the type of person who’s giving a presentation at noon, closing another client at lunchtime, and maybe flying to another country for an urgent meeting, in other words, a busy professional. So, another important thing for any such person is portability. The ceraluminum inclusion made me think the ZenBook S14 might weigh a lot, but Asus has managed to limit the weight to just 1.2 kg, which is really good for a laptop with crazy internals. This meant I could carry the S14 to different coffee shops without hurting my back.

I also wasn’t worried about damaging the S14 in my backpack because it’s a durable machine. Of course, I didn’t toss the laptop intentionally. However, I did check for chassis flex. On the keyboard deck, there wasn’t any, and even the top stayed in shape after I applied some serious force.

As far as ports are concerned, Asus has almost everyone covered. On the S14, you get two Thunderbolt 4 ports (for charging and display), a full-size HDMI 2.1 port, USB 3.2 Gen 2 Type-A, and a headphone-microphone combo jack. The only minor gripe I have is the fact that both USB-C charging ports are on the left side, which can force you to do some cable gymnastics.

Keyboard & Trackpad

Closeup of the keyboard and trackpad

A good keyboard is the bare minimum for a professional laptop, let alone a ZenBook. As a surprise to absolutely no one, the ZenBook S14’s keyboard is just great. The layout is standard, meaning I didn’t spend a week trying to get used to a special key. The actuation energy is slightly higher than that of my MacBook, which provides a more tactile experience. The feedback is solid overall yet not very loud, which is ideal when working in an office. The keyboard is also backlit, with different brightness levels to choose from. Since I got the gray variant, the key lettering contrasts well with the lighting.

When I was reviewing the Asus ExpertBook Ultra, I just fell in love with that haptic trackpad, wishing every laptop incorporated the same. Well, I’m also the first to admit that not everyone loves a haptic trackpad. There are people who’d take the physical click over fake ones. And if you’re one of those (I’m not judging), then the S14’s trackpad is made for you. Never have I ever felt mechanical clicks more sophisticated than here. The clicks are precise, and the feedback is just awesome.

Display & Camera

Odyssey movie trailer running on the display

Unlike smartphones, where almost all displays are the same, Asus has held a high place in my display rankings. After all, these guys were one of the first to bring OLED tech to laptops. And the ZenBook S14 is no different. It features, dare I say, a perfectly spec’d 14-inch 3K (2880 x 1800) Lumina OLED panel with a 120Hz refresh rate. At a response time of just 0.2ms, everything feels quick and snappy. As expected, the video-watching experience of the S14 is simply lovely.

Colors pop off the screen with a punchy vibrancy while still keeping natural skin tones. The details are crisp enough to help you make out the fine facial features. Even the HDR performance is stellar, with the panel reaching a peak brightness of 1,100 nits. I had no problems working with the laptop outdoors, though, by outdoors, I mean inside a cool cafe, since only a lunatic can sit outside in the 45-degree Indian summer heat. Just be careful of the reflections, though, as the glossy panel does catch a lot of light.

A person using the touch display on the ZenBook s14

All that being said, Asus hasn’t just designed the S14’s display for movie watchers. For creators, the S14’s panel covers 100% of the DCI-P3 color space. It’s VESA CERTIFIED Display HDR True Black 1000 certified, and the colors are PANTONE validated. The 16:10 aspect ratio gives you more vertical space than a typical laptop display, meaning you can fit a few extra spreadsheet columns without having to scroll. Still, the best part of the S14’s display is that the trackpad isn’t the only way to interact with it. It’s also a touchscreen. Honestly, touchscreens on laptops make a lot of sense for people on the go and for employees like me. The best compliment I can give is that after the review period, I accidentally touched my MacBook’s display, thinking it would do something.

The 1080p webcam is fairly standard. While it won’t break any image-quality benchmarks, the videos it took during conferencing were decent, with good-enough sharpness and okayish colors. It also supports Windows Hello, so signing in to your laptop is quick and easy.

Performance

Laptop kept on a table

A professional laptop needs to pack a punch in terms of performance. It should not only keep up with your needs but also have ample juice in the bank to ramp things up if needed. The Asus ZenBook S14 ships with the newest Panther Lake Intel Core Ultra 9 386H processor. It includes 16 cores: 4 performance, 8 efficiency, and 4 ultra-efficiency. The processor is coupled with an Intel iGPU, up to 32GB of LPDDR5X RAM, and a 1TB PCIe 4.0 SSD, whose read and write speeds we measured at 6972.59 MB/s and 3367.89 MB/s, respectively.

As you might have guessed, the everyday performance of the Asus ZenBook S14 is nothing to complain about. Apps launch instantly, without a loading delay. The RAM is enough to keep over 25 Chrome tabs while also running Spotify in the background. My daily workload, which is mainly on Chrome, was no match for the Core Ultra 9’s mammoth capabilities. So to properly fire up the processor, I first installed Da Vinci Resolve and tried editing a reel. Truth be told, I’m not the best editor, nor do I know how to add effects, but with color grading and multiple 4K streams, the laptop handled everything well without slowing down. For all my programmer friends, don’t worry. I installed VSCode and ran a few Python programs for fun. The result was lightning-quick runtimes.

ZenBook S14 running F1 25

Since this is a review, and my workflow can only paint a certain picture, I also ran a series of benchmarks to put the Asus ZenBook S14 against its peers. Starting with CineBench R24, the laptop scored 960 in the multi-core test and 125 in the single-core test. For some much-needed context, that’s almost double the CineBench score of last year’s ThinkPad X Carbon. In PCMark 10, the Core Ultra 9 managed to reach 9321 points.

Coming to graphics performance, there’s something I need to mention: don’t expect to play AAA games on the ZenBook S14’s integrated graphics. If you are, I think you’d be better off with a Zephyrus G14. Still, if you’re interested in a fun pastime, then yes, the ZenBook S14 has enough power, given that it scored 4,342 points in 3DMark’s Time Spy test. To test those capabilities, I first fired up F1 25, where on medium-high settings on 1080p resolution, I got somewhere in the neighborhood of 40-50 FPS. The same frames followed in games like GTA V, but at medium settings. In eSports titles like Valorant and Rocket League, the laptop easily delivered over 100 FPS on high settings.

Battery Life & Speakers

Battery life stats

Since the ZenBook is for people on the go, battery life has always been really good. Fortunately, I can say the same thing about the S14. With Panther Lake’s efficiency gains and the 77Wh lithium polymer cell, I could easily go through a full workday with some charge to spare. In real numbers, that’s about 11 hours of Chrome, watching YouTube, editing some photos, and spreadsheets. Charging is handled with a fast 65W Type-C adapter, which can take the battery from 0%-50% in about 40 minutes.

For as long as I can remember, speakers have been an afterthought on Windows laptops. The only laptop that I remember having amazing speakers is the Asus ExpertBook Ultra. It has set the bar pretty high, and while the ZenBook S14 doesn’t quite match that level of quality, it’s still really good. They are positioned underneath the keyboard and sound louder than my MacBook. The treble is on point, and the mids, which are where most of the dialogue lives, sound clear. Even at higher volumes, the highs don’t screech the ears, which is great news for movie watchers.

Verdict

A person holding the laptop

At a starting price of ₹179,990 or ₹249,990 for the unit I tested, the Asus ZenBook S14 trundles in the very premium Windows laptop market, which has historically been dominated by the likes of Dell XPS and ThinkPads. Honestly, the S14 doesn’t put a foot wrong. The ceraluminum design is unique in a way that screams premium while still being sophisticated. The display can best be described as near-perfect, with insane levels of color and brightness. Beyond that, no amount of work can tax the Core Ultra 9 processor, and the battery life comfortably lasts a full working day. Not to mention the speakers, which have a really good soundstage.

#Asus #ZenBook #S14 #Review #OLED #UltrabookAsus

If you’ve dabbled with premium laptops before, there’s about a 100% chance you’ve seen Asus’s ZenBooks around. These laptops from the Taiwanese maker have served professionals in need of respectable power without carrying a brick-like gaming laptop. I’ve personally tested many of these devices, and every single one of my reviews has ended with something like “Oh, this laptop is great and worth the recommendation.” That’s because Asus knows its target audience and caters to their needs almost perfectly. And if you’re in the market for an ultra-premium laptop, Asus has just announced something for you: the ZenBook S14 UX5406.

I’ve been using a basic MacBook Air M1 for the past five years. It’s served me well, and, despite my years of testing laptops, I’ve only once felt the urge that it would be amazing if that review unit were mine. The laptop I’m talking about is the ExpertBook Ultra. Shifting focus a bit towards the product in hand, it’s been three weeks since I switched to the S14, and truth be told, it doesn’t put a foot wrong. Maybe it’s the gorgeous design, the stunning display, the rapid performance, or just a mix of all three, but the ZenBook S14 makes me want one. But is it worth it for your workflow? This review will answer that for you.

Asus ZenBook S14 Review

Hisan Kidwai

Summary

The Asus ZenBook S14 doesn’t put a foot wrong. The ceraluminum design is unique in a way that screams premium while still being sophisticated. The display can best be described as near-perfect, with insane levels of color and brightness. Beyond that, no amount of work can tax the Core Ultra 9 processor, and the battery life comfortably lasts a full working day. Not to mention the speakers, which have a really good soundstage.

Design & Hardware

Design is a very subjective matter, but if there’s one thing we all can expect from Asus, it’s that these guys know how to create beautiful machines. Sure, you must know the cold, aluminum touch by now, which is used by most premium laptops, including my beloved MacBook. Well, Asus has formulated something they call Ceraluminum. It’s essentially aluminum with a ceramic coating on top.

It’s hard to describe it in words, but I’m going to try anyway. The Asus ZenBook S14’s top feels like that high-end matte marble flooring you might see in stores. It feels very premium to the touch, with a unique patterned finish I’ve never seen before. Every time I took it to a coffee shop, I noticed people looking at just what I was using. I’m also a fan of the subtle ZenBook branding that’s very sophisticated. While you don’t have to worry about fingerprints messing up the finish, oily fingers will leave hard-to-remove marks, so please wipe off the Doritos dust before using the laptop. You do get a couple of color options, including a grey and white.

Open up the laptop, and the ceraluminum finish makes way for a polished aluminum keyboard deck, and I’m a fan. The S14 carries the same sophistication here. Above the deck sits what looks like a speaker grille, though it’s actually part of the cooling system, whose shape reminded me of the cheesegrater Mac Pro (reference only for ages 15 and up).

A person holding the laptop with one hand

While the color options might be a bit boring, it’s important to remember that the ZenBook S14 is for the type of person who’s giving a presentation at noon, closing another client at lunchtime, and maybe flying to another country for an urgent meeting, in other words, a busy professional. So, another important thing for any such person is portability. The ceraluminum inclusion made me think the ZenBook S14 might weigh a lot, but Asus has managed to limit the weight to just 1.2 kg, which is really good for a laptop with crazy internals. This meant I could carry the S14 to different coffee shops without hurting my back.

I also wasn’t worried about damaging the S14 in my backpack because it’s a durable machine. Of course, I didn’t toss the laptop intentionally. However, I did check for chassis flex. On the keyboard deck, there wasn’t any, and even the top stayed in shape after I applied some serious force.

As far as ports are concerned, Asus has almost everyone covered. On the S14, you get two Thunderbolt 4 ports (for charging and display), a full-size HDMI 2.1 port, USB 3.2 Gen 2 Type-A, and a headphone-microphone combo jack. The only minor gripe I have is the fact that both USB-C charging ports are on the left side, which can force you to do some cable gymnastics.

Keyboard & Trackpad

Closeup of the keyboard and trackpad

A good keyboard is the bare minimum for a professional laptop, let alone a ZenBook. As a surprise to absolutely no one, the ZenBook S14’s keyboard is just great. The layout is standard, meaning I didn’t spend a week trying to get used to a special key. The actuation energy is slightly higher than that of my MacBook, which provides a more tactile experience. The feedback is solid overall yet not very loud, which is ideal when working in an office. The keyboard is also backlit, with different brightness levels to choose from. Since I got the gray variant, the key lettering contrasts well with the lighting.

When I was reviewing the Asus ExpertBook Ultra, I just fell in love with that haptic trackpad, wishing every laptop incorporated the same. Well, I’m also the first to admit that not everyone loves a haptic trackpad. There are people who’d take the physical click over fake ones. And if you’re one of those (I’m not judging), then the S14’s trackpad is made for you. Never have I ever felt mechanical clicks more sophisticated than here. The clicks are precise, and the feedback is just awesome.

Display & Camera

Odyssey movie trailer running on the display

Unlike smartphones, where almost all displays are the same, Asus has held a high place in my display rankings. After all, these guys were one of the first to bring OLED tech to laptops. And the ZenBook S14 is no different. It features, dare I say, a perfectly spec’d 14-inch 3K (2880 x 1800) Lumina OLED panel with a 120Hz refresh rate. At a response time of just 0.2ms, everything feels quick and snappy. As expected, the video-watching experience of the S14 is simply lovely.

Colors pop off the screen with a punchy vibrancy while still keeping natural skin tones. The details are crisp enough to help you make out the fine facial features. Even the HDR performance is stellar, with the panel reaching a peak brightness of 1,100 nits. I had no problems working with the laptop outdoors, though, by outdoors, I mean inside a cool cafe, since only a lunatic can sit outside in the 45-degree Indian summer heat. Just be careful of the reflections, though, as the glossy panel does catch a lot of light.

A person using the touch display on the ZenBook s14

All that being said, Asus hasn’t just designed the S14’s display for movie watchers. For creators, the S14’s panel covers 100% of the DCI-P3 color space. It’s VESA CERTIFIED Display HDR True Black 1000 certified, and the colors are PANTONE validated. The 16:10 aspect ratio gives you more vertical space than a typical laptop display, meaning you can fit a few extra spreadsheet columns without having to scroll. Still, the best part of the S14’s display is that the trackpad isn’t the only way to interact with it. It’s also a touchscreen. Honestly, touchscreens on laptops make a lot of sense for people on the go and for employees like me. The best compliment I can give is that after the review period, I accidentally touched my MacBook’s display, thinking it would do something.

The 1080p webcam is fairly standard. While it won’t break any image-quality benchmarks, the videos it took during conferencing were decent, with good-enough sharpness and okayish colors. It also supports Windows Hello, so signing in to your laptop is quick and easy.

Performance

Laptop kept on a table

A professional laptop needs to pack a punch in terms of performance. It should not only keep up with your needs but also have ample juice in the bank to ramp things up if needed. The Asus ZenBook S14 ships with the newest Panther Lake Intel Core Ultra 9 386H processor. It includes 16 cores: 4 performance, 8 efficiency, and 4 ultra-efficiency. The processor is coupled with an Intel iGPU, up to 32GB of LPDDR5X RAM, and a 1TB PCIe 4.0 SSD, whose read and write speeds we measured at 6972.59 MB/s and 3367.89 MB/s, respectively.

As you might have guessed, the everyday performance of the Asus ZenBook S14 is nothing to complain about. Apps launch instantly, without a loading delay. The RAM is enough to keep over 25 Chrome tabs while also running Spotify in the background. My daily workload, which is mainly on Chrome, was no match for the Core Ultra 9’s mammoth capabilities. So to properly fire up the processor, I first installed Da Vinci Resolve and tried editing a reel. Truth be told, I’m not the best editor, nor do I know how to add effects, but with color grading and multiple 4K streams, the laptop handled everything well without slowing down. For all my programmer friends, don’t worry. I installed VSCode and ran a few Python programs for fun. The result was lightning-quick runtimes.

ZenBook S14 running F1 25

Since this is a review, and my workflow can only paint a certain picture, I also ran a series of benchmarks to put the Asus ZenBook S14 against its peers. Starting with CineBench R24, the laptop scored 960 in the multi-core test and 125 in the single-core test. For some much-needed context, that’s almost double the CineBench score of last year’s ThinkPad X Carbon. In PCMark 10, the Core Ultra 9 managed to reach 9321 points.

Coming to graphics performance, there’s something I need to mention: don’t expect to play AAA games on the ZenBook S14’s integrated graphics. If you are, I think you’d be better off with a Zephyrus G14. Still, if you’re interested in a fun pastime, then yes, the ZenBook S14 has enough power, given that it scored 4,342 points in 3DMark’s Time Spy test. To test those capabilities, I first fired up F1 25, where on medium-high settings on 1080p resolution, I got somewhere in the neighborhood of 40-50 FPS. The same frames followed in games like GTA V, but at medium settings. In eSports titles like Valorant and Rocket League, the laptop easily delivered over 100 FPS on high settings.

Battery Life & Speakers

Battery life stats

Since the ZenBook is for people on the go, battery life has always been really good. Fortunately, I can say the same thing about the S14. With Panther Lake’s efficiency gains and the 77Wh lithium polymer cell, I could easily go through a full workday with some charge to spare. In real numbers, that’s about 11 hours of Chrome, watching YouTube, editing some photos, and spreadsheets. Charging is handled with a fast 65W Type-C adapter, which can take the battery from 0%-50% in about 40 minutes.

For as long as I can remember, speakers have been an afterthought on Windows laptops. The only laptop that I remember having amazing speakers is the Asus ExpertBook Ultra. It has set the bar pretty high, and while the ZenBook S14 doesn’t quite match that level of quality, it’s still really good. They are positioned underneath the keyboard and sound louder than my MacBook. The treble is on point, and the mids, which are where most of the dialogue lives, sound clear. Even at higher volumes, the highs don’t screech the ears, which is great news for movie watchers.

Verdict

A person holding the laptop

At a starting price of ₹179,990 or ₹249,990 for the unit I tested, the Asus ZenBook S14 trundles in the very premium Windows laptop market, which has historically been dominated by the likes of Dell XPS and ThinkPads. Honestly, the S14 doesn’t put a foot wrong. The ceraluminum design is unique in a way that screams premium while still being sophisticated. The display can best be described as near-perfect, with insane levels of color and brightness. Beyond that, no amount of work can tax the Core Ultra 9 processor, and the battery life comfortably lasts a full working day. Not to mention the speakers, which have a really good soundstage.

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#Asus #ZenBook #S14 #Review #OLED #Ultrabook

What every U.K. AI startup wants to know these days is, how can I get office space in King’s Cross?  

The area is so hot that a VC firm allegedly recently won a deal by promising a founder office space in the neighborhood. “We stop at nothing to win deals [for] and to support” founders, “including helping them source office space when needed,” the firm told me when asked about the rumor, declining to confirm or deny any details. 

The neighborhood’s popularity began back in 2016 when DeepMind — then newly acquired by Google — moved in. Soon after, a flood of AI startups followed, wanting to be around the Google DeepMind magic. Today, they hope to take advantage of the cluster of AI talent there. 

This has transformed King’s Cross into one of the world’s top AI hubs, rivaled only by San Francisco and Beijing. Around London, it’s known by the sobriquet “Knowledge Quarter,” as it’s home to names like OpenAI, Meta, Isomorphic Labs, Cusp AI, Wayne, Recursive, and, a little farther down the road, Synthesia and Anthropic. The European Technology Network (ETN) just moved into a glossy new office nearby, while University College London sits around the corner.  

Mixed in with the new developments are trendy food spots like Hoppers and BAO. Hop a train from King’s Cross, and founders can be in Cambridge in 45 minutes to source talent or can be in Paris in two hours to strike a deal.  

Who would have guessed that a little more than 20 years ago, this was one of the seediest areas in London?  

“In the ’80s, crack and heroin made the area a major narcotics market,” Hussein Kanji, an investor at Hoxton Ventures, said, recalling syringes in tree trunks and gangs patrolling the streets. “In 1982, the local church was occupied by the English Collective of Prostitutes for 12 straight days.” Then, in the early 2000s, a real estate developer had a dream and, well, “now it is the AI hotbed of the United Kingdom,” Kanji said. “What a change.” 
 
Around 18 months ago, his portfolio company BioCorteX moved from the neighborhood Holborn to the Jellicoe building in King’s Cross, hoping to be near the action. “Lots going on in London right now,” Nik Sharma, co-founder of BioCorteX, told me. “Lots of hyperscalers moving in.” That includes, reportedly, Jeff Bezos’ AI company Prometheus, which is also said to be in talks to move into the Jellicoe.  

There are around 3,600 AI startups in London, which, together, have raised around $12.1 billion out of the $14.8 billion raised in the city since late July, according to Dealroom. Since the start of June, AI-related startups have leased more than 1 million square feet of office space in London, according to the real estate firm Knight Frank. With that, prime rents in King’s Cross have risen 18% over the past three years, Chris Dunn, a commercial insight associate at the firm, told me. 
 
That percentage represents only the largest leases encompassing at least 10,000 square feet, like the ones OpenAI and Prometheus are signing. The shorter deals go for even more, he said, and now the vacancy rate for conventional office space is just 0.9%. “Demand has outstripped supply,” he continued.  

Today, one of the big topics of the area is sovereignty. It was a wake-up call for many when Anthropic shut off access to Mythos and Fable this summer, leaving some in the ecosystem to conclude: “We’d better look after ourselves,” Saul Klein, co-founder of the VC firm Phoenix Court, told me.  

Phoenix Court is located in the King’s Cross area and has three portfolio companies in the vicinity, including Olix (which just announced a $3.3 billion valuation), Early Health and CoMind. Robin Klein, co-founder of the firm, said the shutdown of Fable and Mythos access was a “small but sharp reminder that Europe can’t simply rent its AI capabilities and capacity; it needs to build and hold some of its own.” King’s Cross, he said, is where much of this building is actually happening.  

“The bigger question,” he continued, “is whether the U.K. builds the infrastructure, compute, energy, capital, to make this self-reliance durable, rather than just hosting outposts of U.S. labs.” 

This former notorious red-light district is now one of the world’s top AI hubs | TechCrunch
What every U.K. AI startup wants to know these days is, how can I get office space in King’s Cross?  

The area is so hot that a VC firm allegedly recently won a deal by promising a founder office space in the neighborhood. “We stop at nothing to win deals [for] and to support” founders, “including helping them source office space when needed,” the firm told me when asked about the rumor, declining to confirm or deny any details. 







The neighborhood’s popularity began back in 2016 when DeepMind — then newly acquired by Google — moved in. Soon after, a flood of AI startups followed, wanting to be around the Google DeepMind magic. Today, they hope to take advantage of the cluster of AI talent there. 

This has transformed King’s Cross into one of the world’s top AI hubs, rivaled only by San Francisco and Beijing. Around London, it’s known by the sobriquet “Knowledge Quarter,” as it’s home to names like OpenAI, Meta, Isomorphic Labs, Cusp AI, Wayne, Recursive, and, a little farther down the road, Synthesia and Anthropic. The European Technology Network (ETN) just moved into a glossy new office nearby, while University College London sits around the corner.  

Mixed in with the new developments are trendy food spots like Hoppers and BAO. Hop a train from King’s Cross, and founders can be in Cambridge in 45 minutes to source talent or can be in Paris in two hours to strike a deal.  

Who would have guessed that a little more than 20 years ago, this was one of the seediest areas in London?  

“In the ’80s, crack and heroin made the area a major narcotics market,” Hussein Kanji, an investor at Hoxton Ventures, said, recalling syringes in tree trunks and gangs patrolling the streets. “In 1982, the local church was occupied by the English Collective of Prostitutes for 12 straight days.” Then, in the early 2000s, a real estate developer had a dream and, well, “now it is the AI hotbed of the United Kingdom,” Kanji said. “What a change.”  Around 18 months ago, his portfolio company BioCorteX moved from the neighborhood Holborn to the Jellicoe building in King’s Cross, hoping to be near the action. “Lots going on in London right now,” Nik Sharma, co-founder of BioCorteX, told me. “Lots of hyperscalers moving in.” That includes, reportedly, Jeff Bezos’ AI company Prometheus, which is also said to be in talks to move into the Jellicoe.  


There are around 3,600 AI startups in London, which, together, have raised around .1 billion out of the .8 billion raised in the city since late July, according to Dealroom. Since the start of June, AI-related startups have leased more than 1 million square feet of office space in London, according to the real estate firm Knight Frank. With that, prime rents in King’s Cross have risen 18% over the past three years, Chris Dunn, a commercial insight associate at the firm, told me.  That percentage represents only the largest leases encompassing at least 10,000 square feet, like the ones OpenAI and Prometheus are signing. The shorter deals go for even more, he said, and now the vacancy rate for conventional office space is just 0.9%. “Demand has outstripped supply,” he continued.  

Today, one of the big topics of the area is sovereignty. It was a wake-up call for many when Anthropic shut off access to Mythos and Fable this summer, leaving some in the ecosystem to conclude: “We’d better look after ourselves,” Saul Klein, co-founder of the VC firm Phoenix Court, told me.  

Phoenix Court is located in the King’s Cross area and has three portfolio companies in the vicinity, including Olix (which just announced a .3 billion valuation), Early Health and CoMind. Robin Klein, co-founder of the firm, said the shutdown of Fable and Mythos access was a “small but sharp reminder that Europe can’t simply rent its AI capabilities and capacity; it needs to build and hold some of its own.” King’s Cross, he said, is where much of this building is actually happening.  







“The bigger question,” he continued, “is whether the U.K. builds the infrastructure, compute, energy, capital, to make this self-reliance durable, rather than just hosting outposts of U.S. labs.” 

Image Credits:Phoenix Court

Top founders want to stay 

Simon Kohl, founder of Latent Labs, has offices in King’s Cross and San Francisco. The London office, at the moment, is growing faster, and he’s more bullish than ever on the ecosystem, he said. “The mood right now feels less like London trying to catch up and more like London becoming one of the default places to start a serious AI company,” he said.  Look around and you are likely to see Wayve testing its autonomous cars. Founded in 2017 by co-founder Alex Kendall, the unicorn is one of London’s biggest success stories.  

“Ten years ago, building a frontier AI company from London felt like an unusual choice,” Kendall told me. “Now it feels like an obvious one.” Wayve moved into King’s Cross in 2018 looking for a space that could double as a garage — “a rare combination in Central London,” Kendall said. He has watched the ecosystem mature around him — and it’s now evident that a startup can stay in London, raise serious capital, hire world-class AI talent, and remain globally competitive, he said.  Down the street from Anthropic’s new 158,000-square-foot office is the AI agent builder Sierra and the AI video platform Synthesia. 

Laura Gonzalez Florez, Synthesia’s chief of staff and head of people, says the company moved into its glossy new office building a year ago to accommodate its growing team. They were drawn to the area for the same reason as everyone else: “It’s very close to the airport … very close to where a lot of investors are,” she said. 

Image Credits:Synthesia

Around two-thirds of Synthesia’s engineers are remote, Gonzalez Florez said, letting the company tap into an affordable, international, and diverse talent pool and helping it scale faster. “From London, we can hire and work, without any problem, people from anywhere, from Slovenia to Portugal,” she said.  

Unsurprisingly, London’s AI boom is also causing a talent war.U.K. AI job postings have skyrocketed in the past few years, per data from PwC. When Anthropic announced it moved into town earlier this year, it listed, for example, a salary range of £260,000 to £630,000 for a machine learning research engineer when the average salary in London for the same role is around £102,000. Some founders in the U.K., like those in Silicon Valley, are being forced to raise more and bigger rounds to keep up. 

“The real test is whether more globally significant AI companies are founded, funded, and scaled from the U.K., while continuing to attract the world’s best talent to build them here,” Zain Ali, founder of the King’s Cross-based AI legal firm Centuro, told me. “If that continues to happen, King’s Cross won’t just be an AI hub. It’ll become one of the U.K.’s most important strategic assets.”
When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.#Thisformernotorious #redlight #districtis #nowone #worlds #top #hubs #TechCrunchUK
Image Credits:Phoenix Court

Top founders want to stay

Simon Kohl, founder of Latent Labs, has offices in King’s Cross and San Francisco. The London office, at the moment, is growing faster, and he’s more bullish than ever on the ecosystem, he said. “The mood right now feels less like London trying to catch up and more like London becoming one of the default places to start a serious AI company,” he said. 
 
Look around and you are likely to see Wayve testing its autonomous cars. Founded in 2017 by co-founder Alex Kendall, the unicorn is one of London’s biggest success stories.  

“Ten years ago, building a frontier AI company from London felt like an unusual choice,” Kendall told me. “Now it feels like an obvious one.” Wayve moved into King’s Cross in 2018 looking for a space that could double as a garage — “a rare combination in Central London,” Kendall said. He has watched the ecosystem mature around him — and it’s now evident that a startup can stay in London, raise serious capital, hire world-class AI talent, and remain globally competitive, he said. 
 
Down the street from Anthropic’s new 158,000-square-foot office is the AI agent builder Sierra and the AI video platform Synthesia. 

Laura Gonzalez Florez, Synthesia’s chief of staff and head of people, says the company moved into its glossy new office building a year ago to accommodate its growing team. They were drawn to the area for the same reason as everyone else: “It’s very close to the airport … very close to where a lot of investors are,” she said. 

Image Credits:Synthesia

Around two-thirds of Synthesia’s engineers are remote, Gonzalez Florez said, letting the company tap into an affordable, international, and diverse talent pool and helping it scale faster. “From London, we can hire and work, without any problem, people from anywhere, from Slovenia to Portugal,” she said.  

Unsurprisingly, London’s AI boom is also causing a talent war.

U.K. AI job postings have skyrocketed in the past few years, per data from PwC. When Anthropic announced it moved into town earlier this year, it listed, for example, a salary range of £260,000 to £630,000 for a machine learning research engineer when the average salary in London for the same role is around £102,000. Some founders in the U.K., like those in Silicon Valley, are being forced to raise more and bigger rounds to keep up. 

“The real test is whether more globally significant AI companies are founded, funded, and scaled from the U.K., while continuing to attract the world’s best talent to build them here,” Zain Ali, founder of the King’s Cross-based AI legal firm Centuro, told me. “If that continues to happen, King’s Cross won’t just be an AI hub. It’ll become one of the U.K.’s most important strategic assets.”

When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.

#Thisformernotorious #redlight #districtis #nowone #worlds #top #hubs #TechCrunchUK">This former notorious red-light district is now one of the world’s top AI hubs | TechCrunch
What every U.K. AI startup wants to know these days is, how can I get office space in King’s Cross?  

The area is so hot that a VC firm allegedly recently won a deal by promising a founder office space in the neighborhood. “We stop at nothing to win deals [for] and to support” founders, “including helping them source office space when needed,” the firm told me when asked about the rumor, declining to confirm or deny any details. 







The neighborhood’s popularity began back in 2016 when DeepMind — then newly acquired by Google — moved in. Soon after, a flood of AI startups followed, wanting to be around the Google DeepMind magic. Today, they hope to take advantage of the cluster of AI talent there. 

This has transformed King’s Cross into one of the world’s top AI hubs, rivaled only by San Francisco and Beijing. Around London, it’s known by the sobriquet “Knowledge Quarter,” as it’s home to names like OpenAI, Meta, Isomorphic Labs, Cusp AI, Wayne, Recursive, and, a little farther down the road, Synthesia and Anthropic. The European Technology Network (ETN) just moved into a glossy new office nearby, while University College London sits around the corner.  

Mixed in with the new developments are trendy food spots like Hoppers and BAO. Hop a train from King’s Cross, and founders can be in Cambridge in 45 minutes to source talent or can be in Paris in two hours to strike a deal.  

Who would have guessed that a little more than 20 years ago, this was one of the seediest areas in London?  

“In the ’80s, crack and heroin made the area a major narcotics market,” Hussein Kanji, an investor at Hoxton Ventures, said, recalling syringes in tree trunks and gangs patrolling the streets. “In 1982, the local church was occupied by the English Collective of Prostitutes for 12 straight days.” Then, in the early 2000s, a real estate developer had a dream and, well, “now it is the AI hotbed of the United Kingdom,” Kanji said. “What a change.”  Around 18 months ago, his portfolio company BioCorteX moved from the neighborhood Holborn to the Jellicoe building in King’s Cross, hoping to be near the action. “Lots going on in London right now,” Nik Sharma, co-founder of BioCorteX, told me. “Lots of hyperscalers moving in.” That includes, reportedly, Jeff Bezos’ AI company Prometheus, which is also said to be in talks to move into the Jellicoe.  


There are around 3,600 AI startups in London, which, together, have raised around .1 billion out of the .8 billion raised in the city since late July, according to Dealroom. Since the start of June, AI-related startups have leased more than 1 million square feet of office space in London, according to the real estate firm Knight Frank. With that, prime rents in King’s Cross have risen 18% over the past three years, Chris Dunn, a commercial insight associate at the firm, told me.  That percentage represents only the largest leases encompassing at least 10,000 square feet, like the ones OpenAI and Prometheus are signing. The shorter deals go for even more, he said, and now the vacancy rate for conventional office space is just 0.9%. “Demand has outstripped supply,” he continued.  

Today, one of the big topics of the area is sovereignty. It was a wake-up call for many when Anthropic shut off access to Mythos and Fable this summer, leaving some in the ecosystem to conclude: “We’d better look after ourselves,” Saul Klein, co-founder of the VC firm Phoenix Court, told me.  

Phoenix Court is located in the King’s Cross area and has three portfolio companies in the vicinity, including Olix (which just announced a .3 billion valuation), Early Health and CoMind. Robin Klein, co-founder of the firm, said the shutdown of Fable and Mythos access was a “small but sharp reminder that Europe can’t simply rent its AI capabilities and capacity; it needs to build and hold some of its own.” King’s Cross, he said, is where much of this building is actually happening.  







“The bigger question,” he continued, “is whether the U.K. builds the infrastructure, compute, energy, capital, to make this self-reliance durable, rather than just hosting outposts of U.S. labs.” 

Image Credits:Phoenix Court

Top founders want to stay 

Simon Kohl, founder of Latent Labs, has offices in King’s Cross and San Francisco. The London office, at the moment, is growing faster, and he’s more bullish than ever on the ecosystem, he said. “The mood right now feels less like London trying to catch up and more like London becoming one of the default places to start a serious AI company,” he said.  Look around and you are likely to see Wayve testing its autonomous cars. Founded in 2017 by co-founder Alex Kendall, the unicorn is one of London’s biggest success stories.  

“Ten years ago, building a frontier AI company from London felt like an unusual choice,” Kendall told me. “Now it feels like an obvious one.” Wayve moved into King’s Cross in 2018 looking for a space that could double as a garage — “a rare combination in Central London,” Kendall said. He has watched the ecosystem mature around him — and it’s now evident that a startup can stay in London, raise serious capital, hire world-class AI talent, and remain globally competitive, he said.  Down the street from Anthropic’s new 158,000-square-foot office is the AI agent builder Sierra and the AI video platform Synthesia. 

Laura Gonzalez Florez, Synthesia’s chief of staff and head of people, says the company moved into its glossy new office building a year ago to accommodate its growing team. They were drawn to the area for the same reason as everyone else: “It’s very close to the airport … very close to where a lot of investors are,” she said. 

Image Credits:Synthesia

Around two-thirds of Synthesia’s engineers are remote, Gonzalez Florez said, letting the company tap into an affordable, international, and diverse talent pool and helping it scale faster. “From London, we can hire and work, without any problem, people from anywhere, from Slovenia to Portugal,” she said.  

Unsurprisingly, London’s AI boom is also causing a talent war.U.K. AI job postings have skyrocketed in the past few years, per data from PwC. When Anthropic announced it moved into town earlier this year, it listed, for example, a salary range of £260,000 to £630,000 for a machine learning research engineer when the average salary in London for the same role is around £102,000. Some founders in the U.K., like those in Silicon Valley, are being forced to raise more and bigger rounds to keep up. 

“The real test is whether more globally significant AI companies are founded, funded, and scaled from the U.K., while continuing to attract the world’s best talent to build them here,” Zain Ali, founder of the King’s Cross-based AI legal firm Centuro, told me. “If that continues to happen, King’s Cross won’t just be an AI hub. It’ll become one of the U.K.’s most important strategic assets.”
When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.#Thisformernotorious #redlight #districtis #nowone #worlds #top #hubs #TechCrunchUK

European Technology Network (ETN) just moved into a glossy new office nearby, while University College London sits around the corner.  

Mixed in with the new developments are trendy food spots like Hoppers and BAO. Hop a train from King’s Cross, and founders can be in Cambridge in 45 minutes to source talent or can be in Paris in two hours to strike a deal.  

Who would have guessed that a little more than 20 years ago, this was one of the seediest areas in London?  

“In the ’80s, crack and heroin made the area a major narcotics market,” Hussein Kanji, an investor at Hoxton Ventures, said, recalling syringes in tree trunks and gangs patrolling the streets. “In 1982, the local church was occupied by the English Collective of Prostitutes for 12 straight days.” Then, in the early 2000s, a real estate developer had a dream and, well, “now it is the AI hotbed of the United Kingdom,” Kanji said. “What a change.” 
 
Around 18 months ago, his portfolio company BioCorteX moved from the neighborhood Holborn to the Jellicoe building in King’s Cross, hoping to be near the action. “Lots going on in London right now,” Nik Sharma, co-founder of BioCorteX, told me. “Lots of hyperscalers moving in.” That includes, reportedly, Jeff Bezos’ AI company Prometheus, which is also said to be in talks to move into the Jellicoe.  

There are around 3,600 AI startups in London, which, together, have raised around $12.1 billion out of the $14.8 billion raised in the city since late July, according to Dealroom. Since the start of June, AI-related startups have leased more than 1 million square feet of office space in London, according to the real estate firm Knight Frank. With that, prime rents in King’s Cross have risen 18% over the past three years, Chris Dunn, a commercial insight associate at the firm, told me. 
 
That percentage represents only the largest leases encompassing at least 10,000 square feet, like the ones OpenAI and Prometheus are signing. The shorter deals go for even more, he said, and now the vacancy rate for conventional office space is just 0.9%. “Demand has outstripped supply,” he continued.  

Today, one of the big topics of the area is sovereignty. It was a wake-up call for many when Anthropic shut off access to Mythos and Fable this summer, leaving some in the ecosystem to conclude: “We’d better look after ourselves,” Saul Klein, co-founder of the VC firm Phoenix Court, told me.  

Phoenix Court is located in the King’s Cross area and has three portfolio companies in the vicinity, including Olix (which just announced a $3.3 billion valuation), Early Health and CoMind. Robin Klein, co-founder of the firm, said the shutdown of Fable and Mythos access was a “small but sharp reminder that Europe can’t simply rent its AI capabilities and capacity; it needs to build and hold some of its own.” King’s Cross, he said, is where much of this building is actually happening.  

“The bigger question,” he continued, “is whether the U.K. builds the infrastructure, compute, energy, capital, to make this self-reliance durable, rather than just hosting outposts of U.S. labs.” 

This former notorious red-light district is now one of the world’s top AI hubs | TechCrunch
What every U.K. AI startup wants to know these days is, how can I get office space in King’s Cross?  

The area is so hot that a VC firm allegedly recently won a deal by promising a founder office space in the neighborhood. “We stop at nothing to win deals [for] and to support” founders, “including helping them source office space when needed,” the firm told me when asked about the rumor, declining to confirm or deny any details. 







The neighborhood’s popularity began back in 2016 when DeepMind — then newly acquired by Google — moved in. Soon after, a flood of AI startups followed, wanting to be around the Google DeepMind magic. Today, they hope to take advantage of the cluster of AI talent there. 

This has transformed King’s Cross into one of the world’s top AI hubs, rivaled only by San Francisco and Beijing. Around London, it’s known by the sobriquet “Knowledge Quarter,” as it’s home to names like OpenAI, Meta, Isomorphic Labs, Cusp AI, Wayne, Recursive, and, a little farther down the road, Synthesia and Anthropic. The European Technology Network (ETN) just moved into a glossy new office nearby, while University College London sits around the corner.  

Mixed in with the new developments are trendy food spots like Hoppers and BAO. Hop a train from King’s Cross, and founders can be in Cambridge in 45 minutes to source talent or can be in Paris in two hours to strike a deal.  

Who would have guessed that a little more than 20 years ago, this was one of the seediest areas in London?  

“In the ’80s, crack and heroin made the area a major narcotics market,” Hussein Kanji, an investor at Hoxton Ventures, said, recalling syringes in tree trunks and gangs patrolling the streets. “In 1982, the local church was occupied by the English Collective of Prostitutes for 12 straight days.” Then, in the early 2000s, a real estate developer had a dream and, well, “now it is the AI hotbed of the United Kingdom,” Kanji said. “What a change.”  Around 18 months ago, his portfolio company BioCorteX moved from the neighborhood Holborn to the Jellicoe building in King’s Cross, hoping to be near the action. “Lots going on in London right now,” Nik Sharma, co-founder of BioCorteX, told me. “Lots of hyperscalers moving in.” That includes, reportedly, Jeff Bezos’ AI company Prometheus, which is also said to be in talks to move into the Jellicoe.  


There are around 3,600 AI startups in London, which, together, have raised around .1 billion out of the .8 billion raised in the city since late July, according to Dealroom. Since the start of June, AI-related startups have leased more than 1 million square feet of office space in London, according to the real estate firm Knight Frank. With that, prime rents in King’s Cross have risen 18% over the past three years, Chris Dunn, a commercial insight associate at the firm, told me.  That percentage represents only the largest leases encompassing at least 10,000 square feet, like the ones OpenAI and Prometheus are signing. The shorter deals go for even more, he said, and now the vacancy rate for conventional office space is just 0.9%. “Demand has outstripped supply,” he continued.  

Today, one of the big topics of the area is sovereignty. It was a wake-up call for many when Anthropic shut off access to Mythos and Fable this summer, leaving some in the ecosystem to conclude: “We’d better look after ourselves,” Saul Klein, co-founder of the VC firm Phoenix Court, told me.  

Phoenix Court is located in the King’s Cross area and has three portfolio companies in the vicinity, including Olix (which just announced a .3 billion valuation), Early Health and CoMind. Robin Klein, co-founder of the firm, said the shutdown of Fable and Mythos access was a “small but sharp reminder that Europe can’t simply rent its AI capabilities and capacity; it needs to build and hold some of its own.” King’s Cross, he said, is where much of this building is actually happening.  







“The bigger question,” he continued, “is whether the U.K. builds the infrastructure, compute, energy, capital, to make this self-reliance durable, rather than just hosting outposts of U.S. labs.” 

Image Credits:Phoenix Court

Top founders want to stay 

Simon Kohl, founder of Latent Labs, has offices in King’s Cross and San Francisco. The London office, at the moment, is growing faster, and he’s more bullish than ever on the ecosystem, he said. “The mood right now feels less like London trying to catch up and more like London becoming one of the default places to start a serious AI company,” he said.  Look around and you are likely to see Wayve testing its autonomous cars. Founded in 2017 by co-founder Alex Kendall, the unicorn is one of London’s biggest success stories.  

“Ten years ago, building a frontier AI company from London felt like an unusual choice,” Kendall told me. “Now it feels like an obvious one.” Wayve moved into King’s Cross in 2018 looking for a space that could double as a garage — “a rare combination in Central London,” Kendall said. He has watched the ecosystem mature around him — and it’s now evident that a startup can stay in London, raise serious capital, hire world-class AI talent, and remain globally competitive, he said.  Down the street from Anthropic’s new 158,000-square-foot office is the AI agent builder Sierra and the AI video platform Synthesia. 

Laura Gonzalez Florez, Synthesia’s chief of staff and head of people, says the company moved into its glossy new office building a year ago to accommodate its growing team. They were drawn to the area for the same reason as everyone else: “It’s very close to the airport … very close to where a lot of investors are,” she said. 

Image Credits:Synthesia

Around two-thirds of Synthesia’s engineers are remote, Gonzalez Florez said, letting the company tap into an affordable, international, and diverse talent pool and helping it scale faster. “From London, we can hire and work, without any problem, people from anywhere, from Slovenia to Portugal,” she said.  

Unsurprisingly, London’s AI boom is also causing a talent war.U.K. AI job postings have skyrocketed in the past few years, per data from PwC. When Anthropic announced it moved into town earlier this year, it listed, for example, a salary range of £260,000 to £630,000 for a machine learning research engineer when the average salary in London for the same role is around £102,000. Some founders in the U.K., like those in Silicon Valley, are being forced to raise more and bigger rounds to keep up. 

“The real test is whether more globally significant AI companies are founded, funded, and scaled from the U.K., while continuing to attract the world’s best talent to build them here,” Zain Ali, founder of the King’s Cross-based AI legal firm Centuro, told me. “If that continues to happen, King’s Cross won’t just be an AI hub. It’ll become one of the U.K.’s most important strategic assets.”
When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.#Thisformernotorious #redlight #districtis #nowone #worlds #top #hubs #TechCrunchUK
Image Credits:Phoenix Court

Top founders want to stay

Simon Kohl, founder of Latent Labs, has offices in King’s Cross and San Francisco. The London office, at the moment, is growing faster, and he’s more bullish than ever on the ecosystem, he said. “The mood right now feels less like London trying to catch up and more like London becoming one of the default places to start a serious AI company,” he said. 
 
Look around and you are likely to see Wayve testing its autonomous cars. Founded in 2017 by co-founder Alex Kendall, the unicorn is one of London’s biggest success stories.  

“Ten years ago, building a frontier AI company from London felt like an unusual choice,” Kendall told me. “Now it feels like an obvious one.” Wayve moved into King’s Cross in 2018 looking for a space that could double as a garage — “a rare combination in Central London,” Kendall said. He has watched the ecosystem mature around him — and it’s now evident that a startup can stay in London, raise serious capital, hire world-class AI talent, and remain globally competitive, he said. 
 
Down the street from Anthropic’s new 158,000-square-foot office is the AI agent builder Sierra and the AI video platform Synthesia. 

Laura Gonzalez Florez, Synthesia’s chief of staff and head of people, says the company moved into its glossy new office building a year ago to accommodate its growing team. They were drawn to the area for the same reason as everyone else: “It’s very close to the airport … very close to where a lot of investors are,” she said. 

Image Credits:Synthesia

Around two-thirds of Synthesia’s engineers are remote, Gonzalez Florez said, letting the company tap into an affordable, international, and diverse talent pool and helping it scale faster. “From London, we can hire and work, without any problem, people from anywhere, from Slovenia to Portugal,” she said.  

Unsurprisingly, London’s AI boom is also causing a talent war.

U.K. AI job postings have skyrocketed in the past few years, per data from PwC. When Anthropic announced it moved into town earlier this year, it listed, for example, a salary range of £260,000 to £630,000 for a machine learning research engineer when the average salary in London for the same role is around £102,000. Some founders in the U.K., like those in Silicon Valley, are being forced to raise more and bigger rounds to keep up. 

“The real test is whether more globally significant AI companies are founded, funded, and scaled from the U.K., while continuing to attract the world’s best talent to build them here,” Zain Ali, founder of the King’s Cross-based AI legal firm Centuro, told me. “If that continues to happen, King’s Cross won’t just be an AI hub. It’ll become one of the U.K.’s most important strategic assets.”

When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.

#Thisformernotorious #redlight #districtis #nowone #worlds #top #hubs #TechCrunchUK">This former notorious red-light district is now one of the world’s top AI hubs | TechCrunch

What every U.K. AI startup wants to know these days is, how can I get office space in King’s Cross?  

The area is so hot that a VC firm allegedly recently won a deal by promising a founder office space in the neighborhood. “We stop at nothing to win deals [for] and to support” founders, “including helping them source office space when needed,” the firm told me when asked about the rumor, declining to confirm or deny any details. 

The neighborhood’s popularity began back in 2016 when DeepMind — then newly acquired by Google — moved in. Soon after, a flood of AI startups followed, wanting to be around the Google DeepMind magic. Today, they hope to take advantage of the cluster of AI talent there. 

This has transformed King’s Cross into one of the world’s top AI hubs, rivaled only by San Francisco and Beijing. Around London, it’s known by the sobriquet “Knowledge Quarter,” as it’s home to names like OpenAI, Meta, Isomorphic Labs, Cusp AI, Wayne, Recursive, and, a little farther down the road, Synthesia and Anthropic. The European Technology Network (ETN) just moved into a glossy new office nearby, while University College London sits around the corner.  

Mixed in with the new developments are trendy food spots like Hoppers and BAO. Hop a train from King’s Cross, and founders can be in Cambridge in 45 minutes to source talent or can be in Paris in two hours to strike a deal.  

Who would have guessed that a little more than 20 years ago, this was one of the seediest areas in London?  

“In the ’80s, crack and heroin made the area a major narcotics market,” Hussein Kanji, an investor at Hoxton Ventures, said, recalling syringes in tree trunks and gangs patrolling the streets. “In 1982, the local church was occupied by the English Collective of Prostitutes for 12 straight days.” Then, in the early 2000s, a real estate developer had a dream and, well, “now it is the AI hotbed of the United Kingdom,” Kanji said. “What a change.” 
 
Around 18 months ago, his portfolio company BioCorteX moved from the neighborhood Holborn to the Jellicoe building in King’s Cross, hoping to be near the action. “Lots going on in London right now,” Nik Sharma, co-founder of BioCorteX, told me. “Lots of hyperscalers moving in.” That includes, reportedly, Jeff Bezos’ AI company Prometheus, which is also said to be in talks to move into the Jellicoe.  

There are around 3,600 AI startups in London, which, together, have raised around $12.1 billion out of the $14.8 billion raised in the city since late July, according to Dealroom. Since the start of June, AI-related startups have leased more than 1 million square feet of office space in London, according to the real estate firm Knight Frank. With that, prime rents in King’s Cross have risen 18% over the past three years, Chris Dunn, a commercial insight associate at the firm, told me. 
 
That percentage represents only the largest leases encompassing at least 10,000 square feet, like the ones OpenAI and Prometheus are signing. The shorter deals go for even more, he said, and now the vacancy rate for conventional office space is just 0.9%. “Demand has outstripped supply,” he continued.  

Today, one of the big topics of the area is sovereignty. It was a wake-up call for many when Anthropic shut off access to Mythos and Fable this summer, leaving some in the ecosystem to conclude: “We’d better look after ourselves,” Saul Klein, co-founder of the VC firm Phoenix Court, told me.  

Phoenix Court is located in the King’s Cross area and has three portfolio companies in the vicinity, including Olix (which just announced a $3.3 billion valuation), Early Health and CoMind. Robin Klein, co-founder of the firm, said the shutdown of Fable and Mythos access was a “small but sharp reminder that Europe can’t simply rent its AI capabilities and capacity; it needs to build and hold some of its own.” King’s Cross, he said, is where much of this building is actually happening.  

“The bigger question,” he continued, “is whether the U.K. builds the infrastructure, compute, energy, capital, to make this self-reliance durable, rather than just hosting outposts of U.S. labs.” 

This former notorious red-light district is now one of the world’s top AI hubs | TechCrunch
What every U.K. AI startup wants to know these days is, how can I get office space in King’s Cross?  

The area is so hot that a VC firm allegedly recently won a deal by promising a founder office space in the neighborhood. “We stop at nothing to win deals [for] and to support” founders, “including helping them source office space when needed,” the firm told me when asked about the rumor, declining to confirm or deny any details. 







The neighborhood’s popularity began back in 2016 when DeepMind — then newly acquired by Google — moved in. Soon after, a flood of AI startups followed, wanting to be around the Google DeepMind magic. Today, they hope to take advantage of the cluster of AI talent there. 

This has transformed King’s Cross into one of the world’s top AI hubs, rivaled only by San Francisco and Beijing. Around London, it’s known by the sobriquet “Knowledge Quarter,” as it’s home to names like OpenAI, Meta, Isomorphic Labs, Cusp AI, Wayne, Recursive, and, a little farther down the road, Synthesia and Anthropic. The European Technology Network (ETN) just moved into a glossy new office nearby, while University College London sits around the corner.  

Mixed in with the new developments are trendy food spots like Hoppers and BAO. Hop a train from King’s Cross, and founders can be in Cambridge in 45 minutes to source talent or can be in Paris in two hours to strike a deal.  

Who would have guessed that a little more than 20 years ago, this was one of the seediest areas in London?  

“In the ’80s, crack and heroin made the area a major narcotics market,” Hussein Kanji, an investor at Hoxton Ventures, said, recalling syringes in tree trunks and gangs patrolling the streets. “In 1982, the local church was occupied by the English Collective of Prostitutes for 12 straight days.” Then, in the early 2000s, a real estate developer had a dream and, well, “now it is the AI hotbed of the United Kingdom,” Kanji said. “What a change.”  Around 18 months ago, his portfolio company BioCorteX moved from the neighborhood Holborn to the Jellicoe building in King’s Cross, hoping to be near the action. “Lots going on in London right now,” Nik Sharma, co-founder of BioCorteX, told me. “Lots of hyperscalers moving in.” That includes, reportedly, Jeff Bezos’ AI company Prometheus, which is also said to be in talks to move into the Jellicoe.  


There are around 3,600 AI startups in London, which, together, have raised around .1 billion out of the .8 billion raised in the city since late July, according to Dealroom. Since the start of June, AI-related startups have leased more than 1 million square feet of office space in London, according to the real estate firm Knight Frank. With that, prime rents in King’s Cross have risen 18% over the past three years, Chris Dunn, a commercial insight associate at the firm, told me.  That percentage represents only the largest leases encompassing at least 10,000 square feet, like the ones OpenAI and Prometheus are signing. The shorter deals go for even more, he said, and now the vacancy rate for conventional office space is just 0.9%. “Demand has outstripped supply,” he continued.  

Today, one of the big topics of the area is sovereignty. It was a wake-up call for many when Anthropic shut off access to Mythos and Fable this summer, leaving some in the ecosystem to conclude: “We’d better look after ourselves,” Saul Klein, co-founder of the VC firm Phoenix Court, told me.  

Phoenix Court is located in the King’s Cross area and has three portfolio companies in the vicinity, including Olix (which just announced a .3 billion valuation), Early Health and CoMind. Robin Klein, co-founder of the firm, said the shutdown of Fable and Mythos access was a “small but sharp reminder that Europe can’t simply rent its AI capabilities and capacity; it needs to build and hold some of its own.” King’s Cross, he said, is where much of this building is actually happening.  







“The bigger question,” he continued, “is whether the U.K. builds the infrastructure, compute, energy, capital, to make this self-reliance durable, rather than just hosting outposts of U.S. labs.” 

Image Credits:Phoenix Court

Top founders want to stay 

Simon Kohl, founder of Latent Labs, has offices in King’s Cross and San Francisco. The London office, at the moment, is growing faster, and he’s more bullish than ever on the ecosystem, he said. “The mood right now feels less like London trying to catch up and more like London becoming one of the default places to start a serious AI company,” he said.  Look around and you are likely to see Wayve testing its autonomous cars. Founded in 2017 by co-founder Alex Kendall, the unicorn is one of London’s biggest success stories.  

“Ten years ago, building a frontier AI company from London felt like an unusual choice,” Kendall told me. “Now it feels like an obvious one.” Wayve moved into King’s Cross in 2018 looking for a space that could double as a garage — “a rare combination in Central London,” Kendall said. He has watched the ecosystem mature around him — and it’s now evident that a startup can stay in London, raise serious capital, hire world-class AI talent, and remain globally competitive, he said.  Down the street from Anthropic’s new 158,000-square-foot office is the AI agent builder Sierra and the AI video platform Synthesia. 

Laura Gonzalez Florez, Synthesia’s chief of staff and head of people, says the company moved into its glossy new office building a year ago to accommodate its growing team. They were drawn to the area for the same reason as everyone else: “It’s very close to the airport … very close to where a lot of investors are,” she said. 

Image Credits:Synthesia

Around two-thirds of Synthesia’s engineers are remote, Gonzalez Florez said, letting the company tap into an affordable, international, and diverse talent pool and helping it scale faster. “From London, we can hire and work, without any problem, people from anywhere, from Slovenia to Portugal,” she said.  

Unsurprisingly, London’s AI boom is also causing a talent war.U.K. AI job postings have skyrocketed in the past few years, per data from PwC. When Anthropic announced it moved into town earlier this year, it listed, for example, a salary range of £260,000 to £630,000 for a machine learning research engineer when the average salary in London for the same role is around £102,000. Some founders in the U.K., like those in Silicon Valley, are being forced to raise more and bigger rounds to keep up. 

“The real test is whether more globally significant AI companies are founded, funded, and scaled from the U.K., while continuing to attract the world’s best talent to build them here,” Zain Ali, founder of the King’s Cross-based AI legal firm Centuro, told me. “If that continues to happen, King’s Cross won’t just be an AI hub. It’ll become one of the U.K.’s most important strategic assets.”
When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.#Thisformernotorious #redlight #districtis #nowone #worlds #top #hubs #TechCrunchUK
Image Credits:Phoenix Court

Top founders want to stay

Simon Kohl, founder of Latent Labs, has offices in King’s Cross and San Francisco. The London office, at the moment, is growing faster, and he’s more bullish than ever on the ecosystem, he said. “The mood right now feels less like London trying to catch up and more like London becoming one of the default places to start a serious AI company,” he said. 
 
Look around and you are likely to see Wayve testing its autonomous cars. Founded in 2017 by co-founder Alex Kendall, the unicorn is one of London’s biggest success stories.  

“Ten years ago, building a frontier AI company from London felt like an unusual choice,” Kendall told me. “Now it feels like an obvious one.” Wayve moved into King’s Cross in 2018 looking for a space that could double as a garage — “a rare combination in Central London,” Kendall said. He has watched the ecosystem mature around him — and it’s now evident that a startup can stay in London, raise serious capital, hire world-class AI talent, and remain globally competitive, he said. 
 
Down the street from Anthropic’s new 158,000-square-foot office is the AI agent builder Sierra and the AI video platform Synthesia. 

Laura Gonzalez Florez, Synthesia’s chief of staff and head of people, says the company moved into its glossy new office building a year ago to accommodate its growing team. They were drawn to the area for the same reason as everyone else: “It’s very close to the airport … very close to where a lot of investors are,” she said. 

Image Credits:Synthesia

Around two-thirds of Synthesia’s engineers are remote, Gonzalez Florez said, letting the company tap into an affordable, international, and diverse talent pool and helping it scale faster. “From London, we can hire and work, without any problem, people from anywhere, from Slovenia to Portugal,” she said.  

Unsurprisingly, London’s AI boom is also causing a talent war.

U.K. AI job postings have skyrocketed in the past few years, per data from PwC. When Anthropic announced it moved into town earlier this year, it listed, for example, a salary range of £260,000 to £630,000 for a machine learning research engineer when the average salary in London for the same role is around £102,000. Some founders in the U.K., like those in Silicon Valley, are being forced to raise more and bigger rounds to keep up. 

“The real test is whether more globally significant AI companies are founded, funded, and scaled from the U.K., while continuing to attract the world’s best talent to build them here,” Zain Ali, founder of the King’s Cross-based AI legal firm Centuro, told me. “If that continues to happen, King’s Cross won’t just be an AI hub. It’ll become one of the U.K.’s most important strategic assets.”

When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.

#Thisformernotorious #redlight #districtis #nowone #worlds #top #hubs #TechCrunchUK
Why Remote Server Access Is a Common Attack Vector

Every cloud server exposes at least one remote access point – usually SSH on port 22 – and that port is scanned constantly by bots looking for weak credentials. Password-based login is the most common way a system can be attacked by brute force, and it is quite common with a standard setup that the system is left in a state where an admin/user of that system – “root user” – can log in directly by guessing the user ID and the password combination. Add in shared team credentials, forgotten firewall rules from old projects, and staging servers left publicly reachable, and it’s clear why misconfigured remote access – not zero-day exploits – is behind most cloud server compromises. The fix is simple, though you’ll need to do some setup yourself instead of trusting the default setting.

How to lock down SSH access in the right way

The best way to secure remote access is through a series of small improvements rather than one major overhaul. The following is a real working method:

  1. Switch to SSH key authentication, then turn off password login completely in the same location: sshd_config. Keys are far harder to brute-force than passwords.
  2. Disable root login over SSH and require a non-root user with sudo privileges instead; this is a security advantage that even without any change, one key compromising would limit the impact.
  3. Change the default SSH port away from 22 to cut down on automated scanning noise (not a security measure on its own, but it reduces log clutter).
  4. Restrict access by IP using your firewall or security group, allowing SSH only from known office or VPN IP ranges rather than the entire internet.
  5. Add a VPN as a connection layer for anyone accessing servers from outside a trusted network – a VPN like Planet VPN’s free VPN service can encrypt the connection between a remote worker’s laptop and the server before SSH traffic ever leaves their device, which matters especially on public wi-fi or shared networks.

Every step you take closes the doors that the attacker may open slightly, and when you combine everything, you would have a door to a series of locked gates.

Why Do I Need a Bastion Host?

When it comes to teams working with many servers, deploying a bastion host (jump box) may be a clean and effective way to solve the long-term problem. With this method, you only expose SSH to the bastion, and the other servers accept it only when it’s from the bastion’s internal IP. This centralizes logging and makes auditing access far simpler.

Using a virtual private network (VPN) and a bastion host together is perfectly fine – and many solutions use both: a safe way to access the private network via a VPN, followed by use of a bastion host to restrict which servers can be accessed. Some teams may decide to forgo the bastion because they don’t have the manpower to manage one, and so use a combination of a VPN and a set of firewall rules that still quite a bit lowers the exposure, but without the extra effort.

Mistakes Leading to Leaving Cloud Servers Open

The Mistakes That Cause Leaving Cloud Servers Open: Even the safest development teams may have slip-ups from time to time. One of the most frequent is leaving staged, or test servers with relaxed firewall rules equivalent to those of the production environment – hackers don’t concern themselves with which environment they first land on. Another frequent error is reusing the same SSH key on several servers and clients, causing one hacked laptop to compromise all servers that key has access to.

Another common human error is not removing or changing access when someone leaves the team, so stale credentials remain valid and accessible. At last, putting trust in the strategy of “security through obscurity” – meaning one thinks that setting up the unusual port or hiding the hostname from the public is actually sufficient security – creates a wrong impression of security. This is mostly true; in reality, modern-day attackers scan all ports anyway, and there is no way to hide from them.

System Administrators Guide to Secure Remote Access 

Prohibit SSH password logins totally and depend exclusively on key-based authentication

  • Surely no one wants to type in the password every time; because of this, use only key-based authentication 
  • Deter the user from logging in as root by default and instead use the sudo command to do root tasks
  • A firewall or security group rule can provide great help with IP address-based restrictions on SSH logins 
  • For access that comes from untrusted sources or external networks, use a secure tunnel like a vpn or bastion host
  • Periodically change SSH keys and inspect access lists
  • Maintain records of login attempts and detect brute-force attacks as quickly as possible

Frequently Asked Questions

What is the principal means by which cloud servers suffer break-ins through remote access?

By far the biggest reason why this can happen is unauthorized password-based SSH logins that have been cracked by brute force. The scenario is most likely to develop where the administrator allows root login via password and leaves the default port open.

Sufficient security measures for the server via SSH keys: Do you think it is safe to rely only on key authentication? 

It is true that SSH keys drastically decrease the danger of a successful brute-force attack. However, if there is only key authentication on the server, there are still risks – the server administrator can always enable root login or disable the IP-based login restrictions. So it is recommended to always have these three in the server configuration: disabled root login, restricted access to known IPs, and rotating the keys regularly as the main components of meaningful protection. 

Is it really necessary to set up a separate VPN network while I am able to connect via SSH keys? 

A VPN gives extra security by first encrypting your computer traffic before it reaches your network, where the SSH connection will be used. This is mostly important when working on untrusted networks – like public wi-fi – where there is a threat of a potential hacker in your local network looking at your data.

Bastion host vs VPN as methods of accessing the server? 

The bastion host works by funneling SSH sessions from many users through a single, carefully monitored server point while the rest of the network (and mostly the servers) remains protected from the internet. At the same time, a vpn will fully encrypt the communication between the user and the corporate network or servers. The combination is very common among larger security teams as a part of the defense-in-depth principle. 

How often should SSH keys be rotated? 

The ideal period to change your SSH keys depends on the security practices of your organization, but generally a good practice is to change SSH keys between 90 and 180 days, or in the case that the user who had access with the key leaves or is no longer able to be contacted, such as when a team member leaves.

Why is only changing the port number for SSH enough to secure that port?

Changing the port reduces automated scanning noise in your logs but isn’t a real security control on its own — port scanners check all ports, so it should never replace key-based auth and firewall rules.

#Secure #Remote #Access #Cloud #ServerCloud,remote access">How to Secure Remote Access to Your Cloud Server in 2026
	
Protection against unauthorized remote logins to your cloud server is a matter of SSH key-based authentication, a strict security policy on the firewall, two-factor authentication, and a secure communication channel – no individual component will give adequate protection by itself. The major risk point in breaches is not the server but the open door to remote login. To patch that vulnerability, you need a series of countermeasures, not a magical setting.





Why Remote Server Access Is a Common Attack Vector



Every cloud server exposes at least one remote access point – usually SSH on port 22 – and that port is scanned constantly by bots looking for weak credentials. Password-based login is the most common way a system can be attacked by brute force, and it is quite common with a standard setup that the system is left in a state where an admin/user of that system – “root user” – can log in directly by guessing the user ID and the password combination. Add in shared team credentials, forgotten firewall rules from old projects, and staging servers left publicly reachable, and it’s clear why misconfigured remote access – not zero-day exploits – is behind most cloud server compromises. The fix is simple, though you’ll need to do some setup yourself instead of trusting the default setting.



How to lock down SSH access in the right way



The best way to secure remote access is through a series of small improvements rather than one major overhaul. The following is a real working method:




Switch to SSH key authentication, then turn off password login completely in the same location: sshd_config. Keys are far harder to brute-force than passwords.



Disable root login over SSH and require a non-root user with sudo privileges instead; this is a security advantage that even without any change, one key compromising would limit the impact.



Change the default SSH port away from 22 to cut down on automated scanning noise (not a security measure on its own, but it reduces log clutter).



Restrict access by IP using your firewall or security group, allowing SSH only from known office or VPN IP ranges rather than the entire internet.



Add a VPN as a connection layer for anyone accessing servers from outside a trusted network – a VPN like Planet VPN’s free VPN service can encrypt the connection between a remote worker’s laptop and the server before SSH traffic ever leaves their device, which matters especially on public wi-fi or shared networks.




Every step you take closes the doors that the attacker may open slightly, and when you combine everything, you would have a door to a series of locked gates.



Why Do I Need a Bastion Host?



When it comes to teams working with many servers, deploying a bastion host (jump box) may be a clean and effective way to solve the long-term problem. With this method, you only expose SSH to the bastion, and the other servers accept it only when it’s from the bastion’s internal IP. This centralizes logging and makes auditing access far simpler.



Using a virtual private network (VPN) and a bastion host together is perfectly fine – and many solutions use both: a safe way to access the private network via a VPN, followed by use of a bastion host to restrict which servers can be accessed. Some teams may decide to forgo the bastion because they don’t have the manpower to manage one, and so use a combination of a VPN and a set of firewall rules that still quite a bit lowers the exposure, but without the extra effort.



Mistakes Leading to Leaving Cloud Servers Open



The Mistakes That Cause Leaving Cloud Servers Open: Even the safest development teams may have slip-ups from time to time. One of the most frequent is leaving staged, or test servers with relaxed firewall rules equivalent to those of the production environment – hackers don’t concern themselves with which environment they first land on. Another frequent error is reusing the same SSH key on several servers and clients, causing one hacked laptop to compromise all servers that key has access to.



Another common human error is not removing or changing access when someone leaves the team, so stale credentials remain valid and accessible. At last, putting trust in the strategy of “security through obscurity” – meaning one thinks that setting up the unusual port or hiding the hostname from the public is actually sufficient security – creates a wrong impression of security. This is mostly true; in reality, modern-day attackers scan all ports anyway, and there is no way to hide from them.



System Administrators Guide to Secure Remote Access 



Prohibit SSH password logins totally and depend exclusively on key-based authentication




Surely no one wants to type in the password every time; because of this, use only key-based authentication 



Deter the user from logging in as root by default and instead use the sudo command to do root tasks



A firewall or security group rule can provide great help with IP address-based restrictions on SSH logins 



For access that comes from untrusted sources or external networks, use a secure tunnel like a vpn or bastion host



Periodically change SSH keys and inspect access lists



Maintain records of login attempts and detect brute-force attacks as quickly as possible




Frequently Asked Questions



What is the principal means by which cloud servers suffer break-ins through remote access? By far the biggest reason why this can happen is unauthorized password-based SSH logins that have been cracked by brute force. The scenario is most likely to develop where the administrator allows root login via password and leaves the default port open.  Sufficient security measures for the server via SSH keys: Do you think it is safe to rely only on key authentication?  It is true that SSH keys drastically decrease the danger of a successful brute-force attack. However, if there is only key authentication on the server, there are still risks – the server administrator can always enable root login or disable the IP-based login restrictions. So it is recommended to always have these three in the server configuration: disabled root login, restricted access to known IPs, and rotating the keys regularly as the main components of meaningful protection.   Is it really necessary to set up a separate VPN network while I am able to connect via SSH keys?  A VPN gives extra security by first encrypting your computer traffic before it reaches your network, where the SSH connection will be used. This is mostly important when working on untrusted networks – like public wi-fi – where there is a threat of a potential hacker in your local network looking at your data.  Bastion host vs VPN as methods of accessing the server?  The bastion host works by funneling SSH sessions from many users through a single, carefully monitored server point while the rest of the network (and mostly the servers) remains protected from the internet. At the same time, a vpn will fully encrypt the communication between the user and the corporate network or servers. The combination is very common among larger security teams as a part of the defense-in-depth principle.   How often should SSH keys be rotated?  The ideal period to change your SSH keys depends on the security practices of your organization, but generally a good practice is to change SSH keys between 90 and 180 days, or in the case that the user who had access with the key leaves or is no longer able to be contacted, such as when a team member leaves.  Why is only changing the port number for SSH enough to secure that port? Changing the port reduces automated scanning noise in your logs but isn’t a real security control on its own — port scanners check all ports, so it should never replace key-based auth and firewall rules.  





#Secure #Remote #Access #Cloud #ServerCloud,remote access

  1. free VPN service can encrypt the connection between a remote worker’s laptop and the server before SSH traffic ever leaves their device, which matters especially on public wi-fi or shared networks.

Every step you take closes the doors that the attacker may open slightly, and when you combine everything, you would have a door to a series of locked gates.

Why Do I Need a Bastion Host?

When it comes to teams working with many servers, deploying a bastion host (jump box) may be a clean and effective way to solve the long-term problem. With this method, you only expose SSH to the bastion, and the other servers accept it only when it’s from the bastion’s internal IP. This centralizes logging and makes auditing access far simpler.

Using a virtual private network (VPN) and a bastion host together is perfectly fine – and many solutions use both: a safe way to access the private network via a VPN, followed by use of a bastion host to restrict which servers can be accessed. Some teams may decide to forgo the bastion because they don’t have the manpower to manage one, and so use a combination of a VPN and a set of firewall rules that still quite a bit lowers the exposure, but without the extra effort.

Mistakes Leading to Leaving Cloud Servers Open

The Mistakes That Cause Leaving Cloud Servers Open: Even the safest development teams may have slip-ups from time to time. One of the most frequent is leaving staged, or test servers with relaxed firewall rules equivalent to those of the production environment – hackers don’t concern themselves with which environment they first land on. Another frequent error is reusing the same SSH key on several servers and clients, causing one hacked laptop to compromise all servers that key has access to.

Another common human error is not removing or changing access when someone leaves the team, so stale credentials remain valid and accessible. At last, putting trust in the strategy of “security through obscurity” – meaning one thinks that setting up the unusual port or hiding the hostname from the public is actually sufficient security – creates a wrong impression of security. This is mostly true; in reality, modern-day attackers scan all ports anyway, and there is no way to hide from them.

System Administrators Guide to Secure Remote Access 

Prohibit SSH password logins totally and depend exclusively on key-based authentication

  • Surely no one wants to type in the password every time; because of this, use only key-based authentication 
  • Deter the user from logging in as root by default and instead use the sudo command to do root tasks
  • A firewall or security group rule can provide great help with IP address-based restrictions on SSH logins 
  • For access that comes from untrusted sources or external networks, use a secure tunnel like a vpn or bastion host
  • Periodically change SSH keys and inspect access lists
  • Maintain records of login attempts and detect brute-force attacks as quickly as possible

Frequently Asked Questions

What is the principal means by which cloud servers suffer break-ins through remote access?

By far the biggest reason why this can happen is unauthorized password-based SSH logins that have been cracked by brute force. The scenario is most likely to develop where the administrator allows root login via password and leaves the default port open.

Sufficient security measures for the server via SSH keys: Do you think it is safe to rely only on key authentication? 

It is true that SSH keys drastically decrease the danger of a successful brute-force attack. However, if there is only key authentication on the server, there are still risks – the server administrator can always enable root login or disable the IP-based login restrictions. So it is recommended to always have these three in the server configuration: disabled root login, restricted access to known IPs, and rotating the keys regularly as the main components of meaningful protection. 

Is it really necessary to set up a separate VPN network while I am able to connect via SSH keys? 

A VPN gives extra security by first encrypting your computer traffic before it reaches your network, where the SSH connection will be used. This is mostly important when working on untrusted networks – like public wi-fi – where there is a threat of a potential hacker in your local network looking at your data.

Bastion host vs VPN as methods of accessing the server? 

The bastion host works by funneling SSH sessions from many users through a single, carefully monitored server point while the rest of the network (and mostly the servers) remains protected from the internet. At the same time, a vpn will fully encrypt the communication between the user and the corporate network or servers. The combination is very common among larger security teams as a part of the defense-in-depth principle. 

How often should SSH keys be rotated? 

The ideal period to change your SSH keys depends on the security practices of your organization, but generally a good practice is to change SSH keys between 90 and 180 days, or in the case that the user who had access with the key leaves or is no longer able to be contacted, such as when a team member leaves.

Why is only changing the port number for SSH enough to secure that port?

Changing the port reduces automated scanning noise in your logs but isn’t a real security control on its own — port scanners check all ports, so it should never replace key-based auth and firewall rules.

#Secure #Remote #Access #Cloud #ServerCloud,remote access">How to Secure Remote Access to Your Cloud Server in 2026

Protection against unauthorized remote logins to your cloud server is a matter of SSH key-based authentication, a strict security policy on the firewall, two-factor authentication, and a secure communication channel – no individual component will give adequate protection by itself. The major risk point in breaches is not the server but the open door to remote login. To patch that vulnerability, you need a series of countermeasures, not a magical setting.

Why Remote Server Access Is a Common Attack Vector

Every cloud server exposes at least one remote access point – usually SSH on port 22 – and that port is scanned constantly by bots looking for weak credentials. Password-based login is the most common way a system can be attacked by brute force, and it is quite common with a standard setup that the system is left in a state where an admin/user of that system – “root user” – can log in directly by guessing the user ID and the password combination. Add in shared team credentials, forgotten firewall rules from old projects, and staging servers left publicly reachable, and it’s clear why misconfigured remote access – not zero-day exploits – is behind most cloud server compromises. The fix is simple, though you’ll need to do some setup yourself instead of trusting the default setting.

How to lock down SSH access in the right way

The best way to secure remote access is through a series of small improvements rather than one major overhaul. The following is a real working method:

  1. Switch to SSH key authentication, then turn off password login completely in the same location: sshd_config. Keys are far harder to brute-force than passwords.
  2. Disable root login over SSH and require a non-root user with sudo privileges instead; this is a security advantage that even without any change, one key compromising would limit the impact.
  3. Change the default SSH port away from 22 to cut down on automated scanning noise (not a security measure on its own, but it reduces log clutter).
  4. Restrict access by IP using your firewall or security group, allowing SSH only from known office or VPN IP ranges rather than the entire internet.
  5. Add a VPN as a connection layer for anyone accessing servers from outside a trusted network – a VPN like Planet VPN’s free VPN service can encrypt the connection between a remote worker’s laptop and the server before SSH traffic ever leaves their device, which matters especially on public wi-fi or shared networks.

Every step you take closes the doors that the attacker may open slightly, and when you combine everything, you would have a door to a series of locked gates.

Why Do I Need a Bastion Host?

When it comes to teams working with many servers, deploying a bastion host (jump box) may be a clean and effective way to solve the long-term problem. With this method, you only expose SSH to the bastion, and the other servers accept it only when it’s from the bastion’s internal IP. This centralizes logging and makes auditing access far simpler.

Using a virtual private network (VPN) and a bastion host together is perfectly fine – and many solutions use both: a safe way to access the private network via a VPN, followed by use of a bastion host to restrict which servers can be accessed. Some teams may decide to forgo the bastion because they don’t have the manpower to manage one, and so use a combination of a VPN and a set of firewall rules that still quite a bit lowers the exposure, but without the extra effort.

Mistakes Leading to Leaving Cloud Servers Open

The Mistakes That Cause Leaving Cloud Servers Open: Even the safest development teams may have slip-ups from time to time. One of the most frequent is leaving staged, or test servers with relaxed firewall rules equivalent to those of the production environment – hackers don’t concern themselves with which environment they first land on. Another frequent error is reusing the same SSH key on several servers and clients, causing one hacked laptop to compromise all servers that key has access to.

Another common human error is not removing or changing access when someone leaves the team, so stale credentials remain valid and accessible. At last, putting trust in the strategy of “security through obscurity” – meaning one thinks that setting up the unusual port or hiding the hostname from the public is actually sufficient security – creates a wrong impression of security. This is mostly true; in reality, modern-day attackers scan all ports anyway, and there is no way to hide from them.

System Administrators Guide to Secure Remote Access 

Prohibit SSH password logins totally and depend exclusively on key-based authentication

  • Surely no one wants to type in the password every time; because of this, use only key-based authentication 
  • Deter the user from logging in as root by default and instead use the sudo command to do root tasks
  • A firewall or security group rule can provide great help with IP address-based restrictions on SSH logins 
  • For access that comes from untrusted sources or external networks, use a secure tunnel like a vpn or bastion host
  • Periodically change SSH keys and inspect access lists
  • Maintain records of login attempts and detect brute-force attacks as quickly as possible

Frequently Asked Questions

What is the principal means by which cloud servers suffer break-ins through remote access?

By far the biggest reason why this can happen is unauthorized password-based SSH logins that have been cracked by brute force. The scenario is most likely to develop where the administrator allows root login via password and leaves the default port open.

Sufficient security measures for the server via SSH keys: Do you think it is safe to rely only on key authentication? 

It is true that SSH keys drastically decrease the danger of a successful brute-force attack. However, if there is only key authentication on the server, there are still risks – the server administrator can always enable root login or disable the IP-based login restrictions. So it is recommended to always have these three in the server configuration: disabled root login, restricted access to known IPs, and rotating the keys regularly as the main components of meaningful protection. 

Is it really necessary to set up a separate VPN network while I am able to connect via SSH keys? 

A VPN gives extra security by first encrypting your computer traffic before it reaches your network, where the SSH connection will be used. This is mostly important when working on untrusted networks – like public wi-fi – where there is a threat of a potential hacker in your local network looking at your data.

Bastion host vs VPN as methods of accessing the server? 

The bastion host works by funneling SSH sessions from many users through a single, carefully monitored server point while the rest of the network (and mostly the servers) remains protected from the internet. At the same time, a vpn will fully encrypt the communication between the user and the corporate network or servers. The combination is very common among larger security teams as a part of the defense-in-depth principle. 

How often should SSH keys be rotated? 

The ideal period to change your SSH keys depends on the security practices of your organization, but generally a good practice is to change SSH keys between 90 and 180 days, or in the case that the user who had access with the key leaves or is no longer able to be contacted, such as when a team member leaves.

Why is only changing the port number for SSH enough to secure that port?

Changing the port reduces automated scanning noise in your logs but isn’t a real security control on its own — port scanners check all ports, so it should never replace key-based auth and firewall rules.

#Secure #Remote #Access #Cloud #ServerCloud,remote access

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