Ford announced a series of changes to its gas- and electric-powered vehicle business aimed at dramatically increasing hybrid vehicle production in the face of slowing EV sales. The automaker also introducing some new products as part of this plan, including an extended-range EV version of its F-series truck and battery storage systems to meet growing demand from AI data center construction.
The news comes after Ford has weathered years of compounding losses from its struggling EV business. The 122-year-old company once had aspirations to surpass Tesla in battery-electric vehicle sales, but higher material costs and waning demand have since turned that goal into a financial albatross. Over the past two years, the company’s EV division, Ford Model e, has lost over $12 billion, with EV sales down over 60 percent in November alone. Now, Ford says it’s ready to pivot once again.
Hybrids are now going to be the major focus going forward, Ford said. The automaker expects gas-electric hybrids, extended-range electric vehicles (EREVs), and smaller, more affordable battery-electric vehicles to make up 50 percent of its global volume by 2030, versus just 17 percent today. Ford says it expects its hybrid and EV business to be profitable by 2029.
Hybrids are now going to be the major focus going forward
“These are big decisions that we believe will pay off for years to come for our customers, our employees, American jobs, and manufacturing,” said Andrew Frick, president of Ford Model e and Ford Blue.
The shift won’t come cheap. Ford says it expects to record a $19.5 billion charge in 2025, with the majority in the fourth quarter. The company also expects to be hit with $5.5 billion in “cash effects” with the majority paid in 2026 and the leftover in 2027.
Nor will it come without major changes to Ford’s workforce. Ford recently agreed to dissolve its partnership with South Korean battery maker SK On, which will result in the automaker taking full ownership of the BlueOval SK battery factory in Kentucky. That factory will be repurposed to build energy storage systems, as first reported by Bloomberg. At least 1,600 employees are expected to lose their jobs as a result, though Frick said that more jobs, as much as 2,100, are expected to be added over the years.
“This is positive for jobs and positive for how much we’re going to utilize those plants,” Frick added.
In terms of products, Ford expects to replace its first-generation F-150 Lightning with an extended-range version that can travel up to 700 miles on a single charge. The EREV truck will be produced at Ford’s Rouge Electric Vehicle Center in Dearborn, Michigan, with timing and starting price announced at a later date.
EREVs have a small internal combustion engine to recharge the EV battery for more range. They function as EVs, with the electric motors driving the wheels, and batteries that can be plugged into EV chargers. The gas generator is intended to relieve any range anxiety — or with truck owners, towing capacity — that some customers may have about buying a full EV.
“This is positive for jobs and positive for how much we’re going to utilize those plants.”
The F-150 Lightning was once thought to be a crucial driver for wider EV adoption in America. After all, a battery-electric version of Ford’s bestselling truck was sure to be a big winner. But the high price, heavy battery, and range and towing concerns from longtime truck owners kept the Lightning from breaking through as it was expected.
“It’s been a great truck for many people, and it has remained the bestselling electric pickup,” Frick said, “but we also learned a lot from our first generation of EVs, and we know that for many truck owners, towing heavy loads over long distances is nonnegotiable. That is why our next generation F-150 Lightning will be an extended range EV.”
The elimination of the $7,500 federal EV tax credit at the hands of Donald Trump and the Republicans played a role as well. But electric trucks have always been a tough sell, with their big, expensive batteries pushing prices up higher than most consumers are willing to spend. And now Ford is heavily invested in a brand-new EV platform for more affordable models, making the F-150 Lightning an awkward fit for the company’s future lineup.
Energy storage is another way in which Ford plans to repurpose its previous EV investment. Since it won’t be building as many EVs in the near future, the company plans to use its prismatic lithium iron phosphate (LFP) batteries for energy storage systems to power data centers, among other uses. Lisa Drake, vice president of technology platform programs and EV systems, said energy storage “just made a lot of sense as a natural adjacency for us.” Ford could expand that business to include battery storage products for residential uses, but Drake said that commercial customers would be first and foremost.
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![FCC Chairman Wants to Repeal a Key Rule That Would Fundamentally Change Broadcast News
Federal Communications Commission Chairman Brendan Carr wants to repeal a rule that has prevented a select handful of broadcasters from taking full control of the media landscape. Back in 2004, Congress instructed the FCC to enact a national ownership cap that would bar any one broadcast station owner from reaching more than 39% of American households. For more than 20 years, the rule has kept mega mergers in the TV broadcasting industry from gobbling up the entire media ecosystem. Now, Carr is proposing to repeal that national ownership cap rule, which, if successful, would mean broadcast TV giants will pretty much have a green light for mergers, even if it meant that one company would gain access to most of the media landscape. Carr expressed his intentions in an op-ed published by the far-right organization Breitbart. In the op-ed, he claimed that the cap was once helpful in protecting local news stations, but now it was becoming an obstacle as they compete with national news, large streamers, and social media giants.
Instead of a blanket rule, Carr wants to create a new “case-by-case approach.” “Previously, the cap operated as a blanket prohibition on any and all deals that would combine stations in excess of the 39 percent limit—regardless of whether it was a good deal or a bad one for the country,” Carr wrote in the op-ed. “Our new proposal would allow the FCC to approve deals that exceed the 39 percent cap, but only if doing so would promote the public interest.”
Major broadcasters have been lobbying for a change to the rule for quite some time now. One such mega TV broadcasting company that lobbied for the rule change is Nexstar. Earlier this year, the FCC granted Nexstar a waiver for the 39% national ownership cap rule and approved its acquisition of rival Tegna. The merger is still currently facing court challenges over antitrust claims, but if it is finalized, then Nexstar is estimated to expand its reach to at least 60% of American households. Sinclair, another Trump-allied major broadcaster that was behind a particularly infamous PR debacle during Trump’s first administration, is also eyeing a merger and commended the proposed rule change as “common sense.” Both companies also famously refused to air Jimmy Kimmel’s show on their channels late last year after the late-night host’s comments about Charlie Kirk drew ire from the Trump administration.
[embed]https://www.youtube.com/watch?v=_fHfgU8oMSo[/embed] The FCC will vote on eliminating the rule on August 6th. There are three commissioners, two Republicans and one Democrat. The lone Democratic FCC Commissioner, Anna Gomez, took to X to voice her staunch opposition. “The FCC just announced it will move forward with its unlawful effort to hand control of the public airwaves to billionaire buddies of this administration,” Gomez wrote. “This will destroy local newsrooms, silence community reporting, and drive-up costs for American families.” Even if the action passes the FCC vote, it’s likely to receive pushback from both sides of the aisle in Congress. “Trump’s FCC Chair is trying to illegally rewrite the rules to make it easier for billionaires to line their own pockets while jacking up costs and controlling what Americans watch,” Sen. Elizabeth Warren said in a statement. “After rubber-stamping the Nexstar-Tegna megamerger, this looks like the Trump administration’s latest attempt to roll out the red carpet for more antitrust disasters.”
Critics believe that because the rule was created following Congress’s action, it is up to Congress to determine if it should be retired. But Carr insists that the FCC has the authority to modify or repeal the rule. #FCC #Chairman #Repeal #Key #Rule #Fundamentally #Change #Broadcast #NewsBrendan carr,broadcast television,FCC](https://i1.wp.com/gizmodo.com/app/uploads/2026/07/GettyImages-2262359639-1280x888.jpg?ssl=1 "FCC Chairman Wants to Repeal a Key Rule That Would Fundamentally Change Broadcast News
Federal Communications Commission Chairman Brendan Carr wants to repeal a rule that has prevented a select handful of broadcasters from taking full control of the media landscape. Back in 2004, Congress instructed the FCC to enact a national ownership cap that would bar any one broadcast station owner from reaching more than 39% of American households. For more than 20 years, the rule has kept mega mergers in the TV broadcasting industry from gobbling up the entire media ecosystem. Now, Carr is proposing to repeal that national ownership cap rule, which, if successful, would mean broadcast TV giants will pretty much have a green light for mergers, even if it meant that one company would gain access to most of the media landscape. Carr expressed his intentions in an op-ed published by the far-right organization Breitbart. In the op-ed, he claimed that the cap was once helpful in protecting local news stations, but now it was becoming an obstacle as they compete with national news, large streamers, and social media giants.
Instead of a blanket rule, Carr wants to create a new “case-by-case approach.” “Previously, the cap operated as a blanket prohibition on any and all deals that would combine stations in excess of the 39 percent limit—regardless of whether it was a good deal or a bad one for the country,” Carr wrote in the op-ed. “Our new proposal would allow the FCC to approve deals that exceed the 39 percent cap, but only if doing so would promote the public interest.”
Major broadcasters have been lobbying for a change to the rule for quite some time now. One such mega TV broadcasting company that lobbied for the rule change is Nexstar. Earlier this year, the FCC granted Nexstar a waiver for the 39% national ownership cap rule and approved its acquisition of rival Tegna. The merger is still currently facing court challenges over antitrust claims, but if it is finalized, then Nexstar is estimated to expand its reach to at least 60% of American households. Sinclair, another Trump-allied major broadcaster that was behind a particularly infamous PR debacle during Trump’s first administration, is also eyeing a merger and commended the proposed rule change as “common sense.” Both companies also famously refused to air Jimmy Kimmel’s show on their channels late last year after the late-night host’s comments about Charlie Kirk drew ire from the Trump administration.
[embed]https://www.youtube.com/watch?v=_fHfgU8oMSo[/embed] The FCC will vote on eliminating the rule on August 6th. There are three commissioners, two Republicans and one Democrat. The lone Democratic FCC Commissioner, Anna Gomez, took to X to voice her staunch opposition. “The FCC just announced it will move forward with its unlawful effort to hand control of the public airwaves to billionaire buddies of this administration,” Gomez wrote. “This will destroy local newsrooms, silence community reporting, and drive-up costs for American families.” Even if the action passes the FCC vote, it’s likely to receive pushback from both sides of the aisle in Congress. “Trump’s FCC Chair is trying to illegally rewrite the rules to make it easier for billionaires to line their own pockets while jacking up costs and controlling what Americans watch,” Sen. Elizabeth Warren said in a statement. “After rubber-stamping the Nexstar-Tegna megamerger, this looks like the Trump administration’s latest attempt to roll out the red carpet for more antitrust disasters.”
Critics believe that because the rule was created following Congress’s action, it is up to Congress to determine if it should be retired. But Carr insists that the FCC has the authority to modify or repeal the rule. #FCC #Chairman #Repeal #Key #Rule #Fundamentally #Change #Broadcast #NewsBrendan carr,broadcast television,FCC")
![FCC Chairman Wants to Repeal a Key Rule That Would Fundamentally Change Broadcast News
Federal Communications Commission Chairman Brendan Carr wants to repeal a rule that has prevented a select handful of broadcasters from taking full control of the media landscape. Back in 2004, Congress instructed the FCC to enact a national ownership cap that would bar any one broadcast station owner from reaching more than 39% of American households. For more than 20 years, the rule has kept mega mergers in the TV broadcasting industry from gobbling up the entire media ecosystem. Now, Carr is proposing to repeal that national ownership cap rule, which, if successful, would mean broadcast TV giants will pretty much have a green light for mergers, even if it meant that one company would gain access to most of the media landscape. Carr expressed his intentions in an op-ed published by the far-right organization Breitbart. In the op-ed, he claimed that the cap was once helpful in protecting local news stations, but now it was becoming an obstacle as they compete with national news, large streamers, and social media giants.
Instead of a blanket rule, Carr wants to create a new “case-by-case approach.” “Previously, the cap operated as a blanket prohibition on any and all deals that would combine stations in excess of the 39 percent limit—regardless of whether it was a good deal or a bad one for the country,” Carr wrote in the op-ed. “Our new proposal would allow the FCC to approve deals that exceed the 39 percent cap, but only if doing so would promote the public interest.”
Major broadcasters have been lobbying for a change to the rule for quite some time now. One such mega TV broadcasting company that lobbied for the rule change is Nexstar. Earlier this year, the FCC granted Nexstar a waiver for the 39% national ownership cap rule and approved its acquisition of rival Tegna. The merger is still currently facing court challenges over antitrust claims, but if it is finalized, then Nexstar is estimated to expand its reach to at least 60% of American households. Sinclair, another Trump-allied major broadcaster that was behind a particularly infamous PR debacle during Trump’s first administration, is also eyeing a merger and commended the proposed rule change as “common sense.” Both companies also famously refused to air Jimmy Kimmel’s show on their channels late last year after the late-night host’s comments about Charlie Kirk drew ire from the Trump administration.
[embed]https://www.youtube.com/watch?v=_fHfgU8oMSo[/embed] The FCC will vote on eliminating the rule on August 6th. There are three commissioners, two Republicans and one Democrat. The lone Democratic FCC Commissioner, Anna Gomez, took to X to voice her staunch opposition. “The FCC just announced it will move forward with its unlawful effort to hand control of the public airwaves to billionaire buddies of this administration,” Gomez wrote. “This will destroy local newsrooms, silence community reporting, and drive-up costs for American families.” Even if the action passes the FCC vote, it’s likely to receive pushback from both sides of the aisle in Congress. “Trump’s FCC Chair is trying to illegally rewrite the rules to make it easier for billionaires to line their own pockets while jacking up costs and controlling what Americans watch,” Sen. Elizabeth Warren said in a statement. “After rubber-stamping the Nexstar-Tegna megamerger, this looks like the Trump administration’s latest attempt to roll out the red carpet for more antitrust disasters.”
Critics believe that because the rule was created following Congress’s action, it is up to Congress to determine if it should be retired. But Carr insists that the FCC has the authority to modify or repeal the rule. #FCC #Chairman #Repeal #Key #Rule #Fundamentally #Change #Broadcast #NewsBrendan carr,broadcast television,FCC](https://gizmodo.com/app/uploads/2026/07/GettyImages-2262359639-1280x888.jpg "FCC Chairman Wants to Repeal a Key Rule That Would Fundamentally Change Broadcast News
Federal Communications Commission Chairman Brendan Carr wants to repeal a rule that has prevented a select handful of broadcasters from taking full control of the media landscape. Back in 2004, Congress instructed the FCC to enact a national ownership cap that would bar any one broadcast station owner from reaching more than 39% of American households. For more than 20 years, the rule has kept mega mergers in the TV broadcasting industry from gobbling up the entire media ecosystem. Now, Carr is proposing to repeal that national ownership cap rule, which, if successful, would mean broadcast TV giants will pretty much have a green light for mergers, even if it meant that one company would gain access to most of the media landscape. Carr expressed his intentions in an op-ed published by the far-right organization Breitbart. In the op-ed, he claimed that the cap was once helpful in protecting local news stations, but now it was becoming an obstacle as they compete with national news, large streamers, and social media giants.
Instead of a blanket rule, Carr wants to create a new “case-by-case approach.” “Previously, the cap operated as a blanket prohibition on any and all deals that would combine stations in excess of the 39 percent limit—regardless of whether it was a good deal or a bad one for the country,” Carr wrote in the op-ed. “Our new proposal would allow the FCC to approve deals that exceed the 39 percent cap, but only if doing so would promote the public interest.”
Major broadcasters have been lobbying for a change to the rule for quite some time now. One such mega TV broadcasting company that lobbied for the rule change is Nexstar. Earlier this year, the FCC granted Nexstar a waiver for the 39% national ownership cap rule and approved its acquisition of rival Tegna. The merger is still currently facing court challenges over antitrust claims, but if it is finalized, then Nexstar is estimated to expand its reach to at least 60% of American households. Sinclair, another Trump-allied major broadcaster that was behind a particularly infamous PR debacle during Trump’s first administration, is also eyeing a merger and commended the proposed rule change as “common sense.” Both companies also famously refused to air Jimmy Kimmel’s show on their channels late last year after the late-night host’s comments about Charlie Kirk drew ire from the Trump administration.
[embed]https://www.youtube.com/watch?v=_fHfgU8oMSo[/embed] The FCC will vote on eliminating the rule on August 6th. There are three commissioners, two Republicans and one Democrat. The lone Democratic FCC Commissioner, Anna Gomez, took to X to voice her staunch opposition. “The FCC just announced it will move forward with its unlawful effort to hand control of the public airwaves to billionaire buddies of this administration,” Gomez wrote. “This will destroy local newsrooms, silence community reporting, and drive-up costs for American families.” Even if the action passes the FCC vote, it’s likely to receive pushback from both sides of the aisle in Congress. “Trump’s FCC Chair is trying to illegally rewrite the rules to make it easier for billionaires to line their own pockets while jacking up costs and controlling what Americans watch,” Sen. Elizabeth Warren said in a statement. “After rubber-stamping the Nexstar-Tegna megamerger, this looks like the Trump administration’s latest attempt to roll out the red carpet for more antitrust disasters.”
Critics believe that because the rule was created following Congress’s action, it is up to Congress to determine if it should be retired. But Carr insists that the FCC has the authority to modify or repeal the rule. #FCC #Chairman #Repeal #Key #Rule #Fundamentally #Change #Broadcast #NewsBrendan carr,broadcast television,FCC")
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