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How the Internet Broke Everyone’s Bullshit DetectorsLego-style propaganda videos alleging war crimes are flooding online feeds, echoing the White House’s own turn toward cryptic teaser clips and meme-native visuals. This is not just content drift. It is a new front in the information war, one where speed, ambiguity, and algorithmic reach matter as much as accuracy.One Iran-linked outlet, Explosive News, can reportedly turn around a two-minute synthetic Lego segment in about 24 hours. The speed is the point. Synthetic media does not need to hold up forever; it only needs to travel before verification catches up.Last month, the White House added to that confusion when it posted two vague “launching soon” videos, then removed them after online investigators and open source researchers began dissecting them.The reveal turned out to be anticlimactic: a promotional push for the official White House app. But the episode demonstrated how thoroughly official communication has absorbed the aesthetics of leaks, virality, and platform-native intrigue. Even when official accounts adopt the aesthetics of a leak, questioning whether a record is real or synthetic is the only defensive move left.Real vs. Synthetic: The New FrictionA zero digital footprint used to signal authenticity. Now, it can signal the opposite. The absence of a trail no longer means something is original—it may mean it was never captured by a lens at all. The signal has inverted. Truth lags; engagement leads.Automated traffic now commands an estimated 51 percent of internet activity, scaling eight times faster than human traffic according to the 2026 State of AI Traffic & Cyberthreat Benchmark Report. These systems don’t just distribute content, they prioritize low-quality virality, ensuring the synthetic record travels while verification is still catching up.Open source investigators are still holding the line, but they are fighting a volume war. The rise of hyperactive “super sharers,” often backed by paid verification, adds a layer of false authority that traditional open source intelligence (OSINT) now has to navigate.“We’re perpetually catching up to someone pressing repost without a second thought,” says Maryam Ishani, an OSINT journalist covering the conflict. “The algorithm prioritizes that reflex, and our information is always going to be one step behind.”At the same time, the surge of war-monitoring accounts is beginning to interfere with reporting itself. Manisha Ganguly, visual forensics lead at The Guardian and an OSINT specialist investigating war crimes, points to the false certainty created by the flood of aggregated content on Telegram and X.“Open source verification starts to create false certainty when it stops being a method of inquiry—through confirmation bias, or when OSINT is used to cosmetically validate official accounts or knowingly misapplied to align with ideological narratives rather than interrogate them,” Ganguly says.While this plays out, the verification toolkit itself is becoming harder to access. On April 4, Planet Labs—one of the most relied-upon commercial satellite providers for conflict journalism—announced it would indefinitely withhold imagery of Iran and the broader Middle East conflict zone, retroactive to March 9, following a request from the US government.The response from US defense secretary Pete Hegseth to concerns about the delay was unambiguous: “Open source is not the place to determine what did or did not happen.”That shift matters. When access to primary visual evidence is restricted, the ability to independently verify events narrows. And in that narrowing gap, something else expands: Generative AI doesn’t just fill the silence—it competes to define what’s seen in the first place.Generative AI Is Getting Harder to SpotGenerative AI platforms have been learning from their mistakes. Henk van Ess, an investigative trainer and verification specialist, says many of the classic tells—incorrect finger counts, garbled protest signs, distorted text—have largely been fixed in the latest generation of models. Tools like Imagen 3, Midjourney, and Dall·E have improved in prompt understanding, photorealism, and text-in-image rendering.But the harder problem is what van Ess calls the hybrid.#Internet #Broke #Everyones #Bullshit #Detectorspropaganda,artificial intelligence,open source,satellite images,iran,war,politics

How the Internet Broke Everyone’s Bullshit Detectors

Lego-style propaganda videos alleging war crimes are flooding online feeds, echoing the White House’s own turn toward cryptic teaser clips and meme-native visuals. This is not just content drift. It is a new front in the information war, one where speed, ambiguity, and algorithmic reach matter as much as accuracy.

One Iran-linked outlet, Explosive News, can reportedly turn around a two-minute synthetic Lego segment in about 24 hours. The speed is the point. Synthetic media does not need to hold up forever; it only needs to travel before verification catches up.

Last month, the White House added to that confusion when it posted two vague “launching soon” videos, then removed them after online investigators and open source researchers began dissecting them.

The reveal turned out to be anticlimactic: a promotional push for the official White House app. But the episode demonstrated how thoroughly official communication has absorbed the aesthetics of leaks, virality, and platform-native intrigue. Even when official accounts adopt the aesthetics of a leak, questioning whether a record is real or synthetic is the only defensive move left.

Real vs. Synthetic: The New Friction

A zero digital footprint used to signal authenticity. Now, it can signal the opposite. The absence of a trail no longer means something is original—it may mean it was never captured by a lens at all. The signal has inverted. Truth lags; engagement leads.

Automated traffic now commands an estimated 51 percent of internet activity, scaling eight times faster than human traffic according to the 2026 State of AI Traffic & Cyberthreat Benchmark Report. These systems don’t just distribute content, they prioritize low-quality virality, ensuring the synthetic record travels while verification is still catching up.

Open source investigators are still holding the line, but they are fighting a volume war. The rise of hyperactive “super sharers,” often backed by paid verification, adds a layer of false authority that traditional open source intelligence (OSINT) now has to navigate.

“We’re perpetually catching up to someone pressing repost without a second thought,” says Maryam Ishani, an OSINT journalist covering the conflict. “The algorithm prioritizes that reflex, and our information is always going to be one step behind.”

At the same time, the surge of war-monitoring accounts is beginning to interfere with reporting itself. Manisha Ganguly, visual forensics lead at The Guardian and an OSINT specialist investigating war crimes, points to the false certainty created by the flood of aggregated content on Telegram and X.

“Open source verification starts to create false certainty when it stops being a method of inquiry—through confirmation bias, or when OSINT is used to cosmetically validate official accounts or knowingly misapplied to align with ideological narratives rather than interrogate them,” Ganguly says.

While this plays out, the verification toolkit itself is becoming harder to access. On April 4, Planet Labs—one of the most relied-upon commercial satellite providers for conflict journalism—announced it would indefinitely withhold imagery of Iran and the broader Middle East conflict zone, retroactive to March 9, following a request from the US government.

The response from US defense secretary Pete Hegseth to concerns about the delay was unambiguous: “Open source is not the place to determine what did or did not happen.”

That shift matters. When access to primary visual evidence is restricted, the ability to independently verify events narrows. And in that narrowing gap, something else expands: Generative AI doesn’t just fill the silence—it competes to define what’s seen in the first place.

Generative AI Is Getting Harder to Spot

Generative AI platforms have been learning from their mistakes. Henk van Ess, an investigative trainer and verification specialist, says many of the classic tells—incorrect finger counts, garbled protest signs, distorted text—have largely been fixed in the latest generation of models. Tools like Imagen 3, Midjourney, and Dall·E have improved in prompt understanding, photorealism, and text-in-image rendering.

But the harder problem is what van Ess calls the hybrid.

#Internet #Broke #Everyones #Bullshit #Detectorspropaganda,artificial intelligence,open source,satellite images,iran,war,politics

Lego-style propaganda videos alleging war crimes are flooding online feeds, echoing the White House’s own turn toward cryptic teaser clips and meme-native visuals. This is not just content drift. It is a new front in the information war, one where speed, ambiguity, and algorithmic reach matter as much as accuracy.

One Iran-linked outlet, Explosive News, can reportedly turn around a two-minute synthetic Lego segment in about 24 hours. The speed is the point. Synthetic media does not need to hold up forever; it only needs to travel before verification catches up.

Last month, the White House added to that confusion when it posted two vague “launching soon” videos, then removed them after online investigators and open source researchers began dissecting them.

The reveal turned out to be anticlimactic: a promotional push for the official White House app. But the episode demonstrated how thoroughly official communication has absorbed the aesthetics of leaks, virality, and platform-native intrigue. Even when official accounts adopt the aesthetics of a leak, questioning whether a record is real or synthetic is the only defensive move left.

Real vs. Synthetic: The New Friction

A zero digital footprint used to signal authenticity. Now, it can signal the opposite. The absence of a trail no longer means something is original—it may mean it was never captured by a lens at all. The signal has inverted. Truth lags; engagement leads.

Automated traffic now commands an estimated 51 percent of internet activity, scaling eight times faster than human traffic according to the 2026 State of AI Traffic & Cyberthreat Benchmark Report. These systems don’t just distribute content, they prioritize low-quality virality, ensuring the synthetic record travels while verification is still catching up.

Open source investigators are still holding the line, but they are fighting a volume war. The rise of hyperactive “super sharers,” often backed by paid verification, adds a layer of false authority that traditional open source intelligence (OSINT) now has to navigate.

“We’re perpetually catching up to someone pressing repost without a second thought,” says Maryam Ishani, an OSINT journalist covering the conflict. “The algorithm prioritizes that reflex, and our information is always going to be one step behind.”

At the same time, the surge of war-monitoring accounts is beginning to interfere with reporting itself. Manisha Ganguly, visual forensics lead at The Guardian and an OSINT specialist investigating war crimes, points to the false certainty created by the flood of aggregated content on Telegram and X.

“Open source verification starts to create false certainty when it stops being a method of inquiry—through confirmation bias, or when OSINT is used to cosmetically validate official accounts or knowingly misapplied to align with ideological narratives rather than interrogate them,” Ganguly says.

While this plays out, the verification toolkit itself is becoming harder to access. On April 4, Planet Labs—one of the most relied-upon commercial satellite providers for conflict journalism—announced it would indefinitely withhold imagery of Iran and the broader Middle East conflict zone, retroactive to March 9, following a request from the US government.

The response from US defense secretary Pete Hegseth to concerns about the delay was unambiguous: “Open source is not the place to determine what did or did not happen.”

That shift matters. When access to primary visual evidence is restricted, the ability to independently verify events narrows. And in that narrowing gap, something else expands: Generative AI doesn’t just fill the silence—it competes to define what’s seen in the first place.

Generative AI Is Getting Harder to Spot

Generative AI platforms have been learning from their mistakes. Henk van Ess, an investigative trainer and verification specialist, says many of the classic tells—incorrect finger counts, garbled protest signs, distorted text—have largely been fixed in the latest generation of models. Tools like Imagen 3, Midjourney, and Dall·E have improved in prompt understanding, photorealism, and text-in-image rendering.

But the harder problem is what van Ess calls the hybrid.

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#Internet #Broke #Everyones #Bullshit #Detectors

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Who is Praful Hinge? The Vidarbha making his IPL debut for SRH vs PBKS <div id="content-body-70850583" itemprop="articleBody"><p>Praful Hinge made his IPL debut for Sunrisers Hyderabad against Punjab Kings at the MYSI Cricket Stadium in New Chandigarh on Saturday.</p><p>Hinge, a right-arm fast bowler, represents Vidarbha in State cricket. SRH got hold of his services at his base price of Rs. 30 lakh.</p><p>The 24-year-old made his senior debut across formats in the 2024-25 season.</p><p><b>His story | <a href="https://sportstar.thehindu.com/cricket/praful-hinge-vidarbha-pacer-on-ipl-2026-auction-srh-selection-ranji-vijaya-hazare-trophy/article70552028.ece" target="_blank" rel="nofollow">Hope, hunger and hard work — Vidarbha pacer Hinge looks to continue rise after realising IPL dream</a></b></p><p>In the 10 First Class matches, Hinge has picked 27 wickets at an average of 26.66; in List A, he has taken five wickets in six games. He has only played on T20 game and claimed one wicket.</p><p>Hinge has also been training with the MRF Pace Foundation in Chennai since 2022 and went to Brisbane for a 15-day camp in 2024.</p><p class="publish-time" id="end-of-article">Published on Apr 11, 2026</p></div> #Praful #Hinge #Vidarbha #making #IPL #debut #SRH #PBKS

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हर महीने 4 लाख रुपये पाने के लालच में चले गए 36 लाख रुपये, निवेश के नाम पर इंदौर में ठगी

Apple last updated the base MacBook Pro in October with an M5 chip bump. The company is working on an M6 processor, and Bloomberg says that Apple “finished work months ago” a different base MacBook Pro upgrade that keeps the laptop’s present design and is scheduled to launch this year. Apple will quickly move to the M7 line in 2027, including new Pro and Max chips, Bloomberg previously reported.

As for the iPad Pros, Bloomberg says that they’ll retain 11-inch and 13-inch screens. Apple last updated the iPad Pro line last October with the M5 chip.

#Apples #entrylevel #MacBook #Pro #redesignApple,Gadgets,iPad,Laptops,News,Tech">Apple’s entry-level MacBook Pro could be up for a redesignApple is working on a “revamped” version of its entry-level MacBook Pro that it could launch as soon as the first half of 2027, Bloomberg reports. The company is also testing four new iPad Pros that are set to launch in the spring with a focus on “internal improvements.”The updated MacBook Pro, which will keep the 14-inch screen size, will have a design that’s “in line” with what Apple is planning for the touch screen MacBooks it also has in the works, Bloomberg says. Those new touch screen laptops are set to be released between “the end of this year and early next year,” and Bloomberg has previously reported that they will get a Dynamic Island-like pill at the top of the screen.Apple last updated the base MacBook Pro in October with an M5 chip bump. The company is working on an M6 processor, and Bloomberg says that Apple “finished work months ago” a different base MacBook Pro upgrade that keeps the laptop’s present design and is scheduled to launch this year. Apple will quickly move to the M7 line in 2027, including new Pro and Max chips, Bloomberg previously reported.As for the iPad Pros, Bloomberg says that they’ll retain 11-inch and 13-inch screens. Apple last updated the iPad Pro line last October with the M5 chip.#Apples #entrylevel #MacBook #Pro #redesignApple,Gadgets,iPad,Laptops,News,Tech

Apple last updated the base MacBook Pro in October with an M5 chip bump. The company is working on an M6 processor, and Bloomberg says that Apple “finished work months ago” a different base MacBook Pro upgrade that keeps the laptop’s present design and is scheduled to launch this year. Apple will quickly move to the M7 line in 2027, including new Pro and Max chips, Bloomberg previously reported.

As for the iPad Pros, Bloomberg says that they’ll retain 11-inch and 13-inch screens. Apple last updated the iPad Pro line last October with the M5 chip.

#Apples #entrylevel #MacBook #Pro #redesignApple,Gadgets,iPad,Laptops,News,Tech">Apple’s entry-level MacBook Pro could be up for a redesign

Apple is working on a “revamped” version of its entry-level MacBook Pro that it could launch as soon as the first half of 2027, Bloomberg reports. The company is also testing four new iPad Pros that are set to launch in the spring with a focus on “internal improvements.”

The updated MacBook Pro, which will keep the 14-inch screen size, will have a design that’s “in line” with what Apple is planning for the touch screen MacBooks it also has in the works, Bloomberg says. Those new touch screen laptops are set to be released between “the end of this year and early next year,” and Bloomberg has previously reported that they will get a Dynamic Island-like pill at the top of the screen.

Apple last updated the base MacBook Pro in October with an M5 chip bump. The company is working on an M6 processor, and Bloomberg says that Apple “finished work months ago” a different base MacBook Pro upgrade that keeps the laptop’s present design and is scheduled to launch this year. Apple will quickly move to the M7 line in 2027, including new Pro and Max chips, Bloomberg previously reported.

As for the iPad Pros, Bloomberg says that they’ll retain 11-inch and 13-inch screens. Apple last updated the iPad Pro line last October with the M5 chip.

#Apples #entrylevel #MacBook #Pro #redesignApple,Gadgets,iPad,Laptops,News,Tech
Indian serial entrepreneur Bhavin Turakhia is making a $30 million personal bet that there is still room for another enterprise AI company. His new venture, Neo, is built on a simple premise: workplace software designed before the AI era cannot simply be upgraded with chatbots — it has to be redesigned from the ground up.

Turakhia, 46, is no stranger to ambitious enterprise technology bets. Over the past two decades, he has co-founded companies including Directi, Radix, Titan, and banking software firm Zeta, largely backing them with his own cash before bringing in outside investors. He’s doing the same with Neo.

Turakhia told TechCrunch he is bootstrapping this much money because he believes AI marks a technology shift significant enough to justify rebuilding workplace software from scratch.

“If you want to build an iPhone, you can’t take the parts of a Nokia and somehow convert it into an iPhone,” he said.

Launched internally in April this year, Neo is an enterprise work platform that combines project management, documents, file storage, and AI into a single product. The goal, Turakhia said, is to make AI an active participant in day-to-day work rather than just another assistant employees turn to separately.

Turakhia argued most incumbents face a structural disadvantage when adding AI to products designed before generative AI. Neo, he said, was designed from the ground up for AI and is model-agnostic, allowing enterprises to switch between AI models rather than being tied to a single provider.

He’s not alone in thinking this way. Investor Chamath Palihapitiya initially launched enterprise AI coding venture 8090 with his own capital before raising a $135 million funding round this week.

Still, Turakhia’s bet comes as enterprise AI has emerged as one of the most competitive areas in technology. Microsoft, Google, and Salesforce are embedding AI across their workplace software. Meanwhile every startup from the giant labs like Anthropic and OpenAI, to the productivity companies like Notion and Superhuman are racing to reshape how businesses use AI in their daily workflow.

Turakhia argued enterprise software has never been a winner-takes-all market, saying even a small share of global enterprise AI spending would represent a sizeable company.

“Even if we end up with 2% to 5% market share, that’s larger than anything I’ve built so far,” he said.

For the past few months, Neo has been in internal use across Turakhia’s companies, including Zeta. The company plans to begin rolling out the software to mid-sized businesses in the coming months, initially targeting knowledge workers across technology, consulting, and professional services firms.

Turakhia said Neo’s initial platform was built in three months, with AI extensively used in the development process, work he estimates would have taken more than a year with a much larger engineering team before generative AI.

The Bengaluru-based startup currently employs about 45 people, including 18 engineers. Turakhia told TechCrunch that it expects to grow to around 100 employees by the end of the year, with most new hires focused on AI and software engineering.

When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.

#Indian #tech #tycoon #bets #30M #money #build #alternative #Microsoft #Office #TechCrunchBhavin Turakhia,microsoft office,neo">Indian tech tycoon bets M of his own money to build AI alternative to Microsoft Office | TechCrunch
Indian serial entrepreneur Bhavin Turakhia is making a  million personal bet that there is still room for another enterprise AI company. His new venture, Neo, is built on a simple premise: workplace software designed before the AI era cannot simply be upgraded with chatbots — it has to be redesigned from the ground up.

Turakhia, 46, is no stranger to ambitious enterprise technology bets. Over the past two decades, he has co-founded companies including Directi, Radix, Titan, and banking software firm Zeta, largely backing them with his own cash before bringing in outside investors. He’s doing the same with Neo.







Turakhia told TechCrunch he is bootstrapping this much money because he believes AI marks a technology shift significant enough to justify rebuilding workplace software from scratch.

“If you want to build an iPhone, you can’t take the parts of a Nokia and somehow convert it into an iPhone,” he said.

Launched internally in April this year, Neo is an enterprise work platform that combines project management, documents, file storage, and AI into a single product. The goal, Turakhia said, is to make AI an active participant in day-to-day work rather than just another assistant employees turn to separately.

Turakhia argued most incumbents face a structural disadvantage when adding AI to products designed before generative AI. Neo, he said, was designed from the ground up for AI and is model-agnostic, allowing enterprises to switch between AI models rather than being tied to a single provider.

He’s not alone in thinking this way. Investor Chamath Palihapitiya initially launched enterprise AI coding venture 8090 with his own capital before raising a 5 million funding round this week.


Still, Turakhia’s bet comes as enterprise AI has emerged as one of the most competitive areas in technology. Microsoft, Google, and Salesforce are embedding AI across their workplace software. Meanwhile every startup from the giant labs like Anthropic and OpenAI, to the productivity companies like Notion and Superhuman are racing to reshape how businesses use AI in their daily workflow.

Turakhia argued enterprise software has never been a winner-takes-all market, saying even a small share of global enterprise AI spending would represent a sizeable company.

“Even if we end up with 2% to 5% market share, that’s larger than anything I’ve built so far,” he said.







For the past few months, Neo has been in internal use across Turakhia’s companies, including Zeta. The company plans to begin rolling out the software to mid-sized businesses in the coming months, initially targeting knowledge workers across technology, consulting, and professional services firms.

Turakhia said Neo’s initial platform was built in three months, with AI extensively used in the development process, work he estimates would have taken more than a year with a much larger engineering team before generative AI.

The Bengaluru-based startup currently employs about 45 people, including 18 engineers. Turakhia told TechCrunch that it expects to grow to around 100 employees by the end of the year, with most new hires focused on AI and software engineering.
When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.#Indian #tech #tycoon #bets #30M #money #build #alternative #Microsoft #Office #TechCrunchBhavin Turakhia,microsoft office,neo

Neo, is built on a simple premise: workplace software designed before the AI era cannot simply be upgraded with chatbots — it has to be redesigned from the ground up.

Turakhia, 46, is no stranger to ambitious enterprise technology bets. Over the past two decades, he has co-founded companies including Directi, Radix, Titan, and banking software firm Zeta, largely backing them with his own cash before bringing in outside investors. He’s doing the same with Neo.

Turakhia told TechCrunch he is bootstrapping this much money because he believes AI marks a technology shift significant enough to justify rebuilding workplace software from scratch.

“If you want to build an iPhone, you can’t take the parts of a Nokia and somehow convert it into an iPhone,” he said.

Launched internally in April this year, Neo is an enterprise work platform that combines project management, documents, file storage, and AI into a single product. The goal, Turakhia said, is to make AI an active participant in day-to-day work rather than just another assistant employees turn to separately.

Turakhia argued most incumbents face a structural disadvantage when adding AI to products designed before generative AI. Neo, he said, was designed from the ground up for AI and is model-agnostic, allowing enterprises to switch between AI models rather than being tied to a single provider.

He’s not alone in thinking this way. Investor Chamath Palihapitiya initially launched enterprise AI coding venture 8090 with his own capital before raising a $135 million funding round this week.

Still, Turakhia’s bet comes as enterprise AI has emerged as one of the most competitive areas in technology. Microsoft, Google, and Salesforce are embedding AI across their workplace software. Meanwhile every startup from the giant labs like Anthropic and OpenAI, to the productivity companies like Notion and Superhuman are racing to reshape how businesses use AI in their daily workflow.

Turakhia argued enterprise software has never been a winner-takes-all market, saying even a small share of global enterprise AI spending would represent a sizeable company.

“Even if we end up with 2% to 5% market share, that’s larger than anything I’ve built so far,” he said.

For the past few months, Neo has been in internal use across Turakhia’s companies, including Zeta. The company plans to begin rolling out the software to mid-sized businesses in the coming months, initially targeting knowledge workers across technology, consulting, and professional services firms.

Turakhia said Neo’s initial platform was built in three months, with AI extensively used in the development process, work he estimates would have taken more than a year with a much larger engineering team before generative AI.

The Bengaluru-based startup currently employs about 45 people, including 18 engineers. Turakhia told TechCrunch that it expects to grow to around 100 employees by the end of the year, with most new hires focused on AI and software engineering.

When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.

#Indian #tech #tycoon #bets #30M #money #build #alternative #Microsoft #Office #TechCrunchBhavin Turakhia,microsoft office,neo">Indian tech tycoon bets $30M of his own money to build AI alternative to Microsoft Office | TechCrunch

Indian serial entrepreneur Bhavin Turakhia is making a $30 million personal bet that there is still room for another enterprise AI company. His new venture, Neo, is built on a simple premise: workplace software designed before the AI era cannot simply be upgraded with chatbots — it has to be redesigned from the ground up.

Turakhia, 46, is no stranger to ambitious enterprise technology bets. Over the past two decades, he has co-founded companies including Directi, Radix, Titan, and banking software firm Zeta, largely backing them with his own cash before bringing in outside investors. He’s doing the same with Neo.

Turakhia told TechCrunch he is bootstrapping this much money because he believes AI marks a technology shift significant enough to justify rebuilding workplace software from scratch.

“If you want to build an iPhone, you can’t take the parts of a Nokia and somehow convert it into an iPhone,” he said.

Launched internally in April this year, Neo is an enterprise work platform that combines project management, documents, file storage, and AI into a single product. The goal, Turakhia said, is to make AI an active participant in day-to-day work rather than just another assistant employees turn to separately.

Turakhia argued most incumbents face a structural disadvantage when adding AI to products designed before generative AI. Neo, he said, was designed from the ground up for AI and is model-agnostic, allowing enterprises to switch between AI models rather than being tied to a single provider.

He’s not alone in thinking this way. Investor Chamath Palihapitiya initially launched enterprise AI coding venture 8090 with his own capital before raising a $135 million funding round this week.

Still, Turakhia’s bet comes as enterprise AI has emerged as one of the most competitive areas in technology. Microsoft, Google, and Salesforce are embedding AI across their workplace software. Meanwhile every startup from the giant labs like Anthropic and OpenAI, to the productivity companies like Notion and Superhuman are racing to reshape how businesses use AI in their daily workflow.

Turakhia argued enterprise software has never been a winner-takes-all market, saying even a small share of global enterprise AI spending would represent a sizeable company.

“Even if we end up with 2% to 5% market share, that’s larger than anything I’ve built so far,” he said.

For the past few months, Neo has been in internal use across Turakhia’s companies, including Zeta. The company plans to begin rolling out the software to mid-sized businesses in the coming months, initially targeting knowledge workers across technology, consulting, and professional services firms.

Turakhia said Neo’s initial platform was built in three months, with AI extensively used in the development process, work he estimates would have taken more than a year with a much larger engineering team before generative AI.

The Bengaluru-based startup currently employs about 45 people, including 18 engineers. Turakhia told TechCrunch that it expects to grow to around 100 employees by the end of the year, with most new hires focused on AI and software engineering.

When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.

#Indian #tech #tycoon #bets #30M #money #build #alternative #Microsoft #Office #TechCrunchBhavin Turakhia,microsoft office,neo

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