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TikTok will give advertisers even more data on trends and users

TikTok will give advertisers even more data on trends and users

TikTok introduced a slew of new advertiser tools at the company’s annual advertiser summit on June 3rd. The new products range from AI-powered ad tools to new features connecting creators and brands, but the overall picture is clear: advertiser content on TikTok is about to become much more tailored and specific.

The company will give brands precise details about how their target audience is using the platform — including AI-generated suggestions on ads to run. Using a tool called Insight Spotlight, advertisers will be able to sort by user demographics and industry to see what videos users in the target group are watching and what keywords are associated with popular content. In an example provided by TikTok, an AI-generated suggestion recommends that a brand “produce video content focused on ‘hormonal health’ for female, English-speaking users” and to include a specific keyword. Another feature in Insight Spotlight analyzes users’ viewing history to identify types of content that are bubbling up.

TikTok rose in prominence partly because of its spin-the-wheel, seemingly random quality: anything or anyone could go viral overnight. Brands did their best to keep up by jumping on trends, using popular formats and songs, and partnered with influencers who seemed to be at the center. The new tools will give advertisers even more ways to specifically tailor their content toward what is already happening on the platform and what people are searching for and watching.

In this way, advertiser tools are TikTok’s equivalent of search engine optimization (SEO) — flooding the zone with content that attempts to capture organic user behaviors. The idea that TikTok can be used as a search engine has been around for several years, and the company says that one in four users search for something within 30 seconds of opening the app (brands can also buy ad space on search result pages).

The company is also launching a streamlined way for brands to farm influencer content. A new tool called Content Suite pulls together vetted user content that mention a brand; the advertiser can then scroll through videos and request permission to turn them into an ad, all in one place. Otherwise, brands would have to find videos themselves and then work out permissions with the creator through side channels like direct messages or comments. Content Suite makes this process part of the TikTok ecosystem.



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#TikTok #give #advertisers #data #trends #users


The Pixel Watch 4 proved Google could make a truly great Android smartwatch, so for this year’s Pixel Watch 5, the company apparently doesn’t plan to change much. According to a Google Play Console listing spotted by 9to5Google, the Pixel Watch 5 may end up using the exact same Qualcomm chip as the Pixel Watch 4, just with a smidge more RAM.

The listing specifically names a device called “google godric_btwifi” using a “Qualcomm SW5100” with a 4x ARM Cortex-A53 CPU and a Qualcomm Adreno 702. That suggests Google is using a chip in the same Snapdragon W5 family as it did on its smartwatches starting with the Pixel Watch 2. It may even be the exact same Snapdragon W5 Gen 2 chip as the Pixel Watch 4 if the yet-to-be-listed co-processor hasn’t been changed. That’s a notable difference from early leaks that suggested Google might introduce its own Tensor chip for the Pixel Watch 5.

One place the smartwatch could be different is memory: the listing shows the Pixel Watch 5 as having 3GB of RAM, a 1GB increase over the Pixel Watch 4. This might not change the day-to-day experience of using the smartwatch, but it could enable new Gemini Intelligence features Google has planned.

Combined with leaked renders of the Pixel Watch 5, which show the wearable as looking more or less like the Pixel Watch that came before it, Google’s new smartwatch seems like not much of an upgrade. It’ll reportedly be available in new “Dark Anthracite” (dark gray) and “Pyrite” (green) colors, and Google will likely introduce new bands, but nothing about what’s leaked so far suggests the watch will do anything different than it did before.

Google could still wow in the software department—for example, the company patented technology for measuring arterial stiffness that could show up on a future watch—but it’ll still have an uphill battle selling the smartwatch. Dealabs reported earlier this month that the Pixel Watch 5 will likely start at $400, $50 more than the Pixel Watch 4. That price might be harder to swallow if the watch also looks nearly identical to last year’s model.

Increasingly, it seems like the Pixel Watch story Google will be telling at its upcoming Made by Google event will be focused on software. That’s one of the company’s strengths, but it remains to be seen whether the Pixel Watch 5 will be worth the upgrade.

#Temper #Excitement #Pixel #WatchGoogle,Google Pixel,smart watch,Wearables">You Might Want to Temper Your Excitement for the Pixel Watch 5
                The Pixel Watch 4 proved Google could make a truly great Android smartwatch, so for this year’s Pixel Watch 5, the company apparently doesn’t plan to change much. According to a Google Play Console listing spotted by 9to5Google, the Pixel Watch 5 may end up using the exact same Qualcomm chip as the Pixel Watch 4, just with a smidge more RAM. The listing specifically names a device called “google godric_btwifi” using a “Qualcomm SW5100” with a 4x ARM Cortex-A53 CPU and a Qualcomm Adreno 702. That suggests Google is using a chip in the same Snapdragon W5 family as it did on its smartwatches starting with the Pixel Watch 2. It may even be the exact same Snapdragon W5 Gen 2 chip as the Pixel Watch 4 if the yet-to-be-listed co-processor hasn’t been changed. That’s a notable difference from early leaks that suggested Google might introduce its own Tensor chip for the Pixel Watch 5. One place the smartwatch could be different is memory: the listing shows the Pixel Watch 5 as having 3GB of RAM, a 1GB increase over the Pixel Watch 4. This might not change the day-to-day experience of using the smartwatch, but it could enable new Gemini Intelligence features Google has planned.

 Combined with leaked renders of the Pixel Watch 5, which show the wearable as looking more or less like the Pixel Watch that came before it, Google’s new smartwatch seems like not much of an upgrade. It’ll reportedly be available in new “Dark Anthracite” (dark gray) and “Pyrite” (green) colors, and Google will likely introduce new bands, but nothing about what’s leaked so far suggests the watch will do anything different than it did before.

 Google could still wow in the software department—for example, the company patented technology for measuring arterial stiffness that could show up on a future watch—but it’ll still have an uphill battle selling the smartwatch. Dealabs reported earlier this month that the Pixel Watch 5 will likely start at 0,  more than the Pixel Watch 4. That price might be harder to swallow if the watch also looks nearly identical to last year’s model. Increasingly, it seems like the Pixel Watch story Google will be telling at its upcoming Made by Google event will be focused on software. That’s one of the company’s strengths, but it remains to be seen whether the Pixel Watch 5 will be worth the upgrade.      #Temper #Excitement #Pixel #WatchGoogle,Google Pixel,smart watch,Wearables

Pixel Watch 4 proved Google could make a truly great Android smartwatch, so for this year’s Pixel Watch 5, the company apparently doesn’t plan to change much. According to a Google Play Console listing spotted by 9to5Google, the Pixel Watch 5 may end up using the exact same Qualcomm chip as the Pixel Watch 4, just with a smidge more RAM.

The listing specifically names a device called “google godric_btwifi” using a “Qualcomm SW5100” with a 4x ARM Cortex-A53 CPU and a Qualcomm Adreno 702. That suggests Google is using a chip in the same Snapdragon W5 family as it did on its smartwatches starting with the Pixel Watch 2. It may even be the exact same Snapdragon W5 Gen 2 chip as the Pixel Watch 4 if the yet-to-be-listed co-processor hasn’t been changed. That’s a notable difference from early leaks that suggested Google might introduce its own Tensor chip for the Pixel Watch 5.

One place the smartwatch could be different is memory: the listing shows the Pixel Watch 5 as having 3GB of RAM, a 1GB increase over the Pixel Watch 4. This might not change the day-to-day experience of using the smartwatch, but it could enable new Gemini Intelligence features Google has planned.

Combined with leaked renders of the Pixel Watch 5, which show the wearable as looking more or less like the Pixel Watch that came before it, Google’s new smartwatch seems like not much of an upgrade. It’ll reportedly be available in new “Dark Anthracite” (dark gray) and “Pyrite” (green) colors, and Google will likely introduce new bands, but nothing about what’s leaked so far suggests the watch will do anything different than it did before.

Google could still wow in the software department—for example, the company patented technology for measuring arterial stiffness that could show up on a future watch—but it’ll still have an uphill battle selling the smartwatch. Dealabs reported earlier this month that the Pixel Watch 5 will likely start at $400, $50 more than the Pixel Watch 4. That price might be harder to swallow if the watch also looks nearly identical to last year’s model.

Increasingly, it seems like the Pixel Watch story Google will be telling at its upcoming Made by Google event will be focused on software. That’s one of the company’s strengths, but it remains to be seen whether the Pixel Watch 5 will be worth the upgrade.

#Temper #Excitement #Pixel #WatchGoogle,Google Pixel,smart watch,Wearables">You Might Want to Temper Your Excitement for the Pixel Watch 5You Might Want to Temper Your Excitement for the Pixel Watch 5
                The Pixel Watch 4 proved Google could make a truly great Android smartwatch, so for this year’s Pixel Watch 5, the company apparently doesn’t plan to change much. According to a Google Play Console listing spotted by 9to5Google, the Pixel Watch 5 may end up using the exact same Qualcomm chip as the Pixel Watch 4, just with a smidge more RAM. The listing specifically names a device called “google godric_btwifi” using a “Qualcomm SW5100” with a 4x ARM Cortex-A53 CPU and a Qualcomm Adreno 702. That suggests Google is using a chip in the same Snapdragon W5 family as it did on its smartwatches starting with the Pixel Watch 2. It may even be the exact same Snapdragon W5 Gen 2 chip as the Pixel Watch 4 if the yet-to-be-listed co-processor hasn’t been changed. That’s a notable difference from early leaks that suggested Google might introduce its own Tensor chip for the Pixel Watch 5. One place the smartwatch could be different is memory: the listing shows the Pixel Watch 5 as having 3GB of RAM, a 1GB increase over the Pixel Watch 4. This might not change the day-to-day experience of using the smartwatch, but it could enable new Gemini Intelligence features Google has planned.

 Combined with leaked renders of the Pixel Watch 5, which show the wearable as looking more or less like the Pixel Watch that came before it, Google’s new smartwatch seems like not much of an upgrade. It’ll reportedly be available in new “Dark Anthracite” (dark gray) and “Pyrite” (green) colors, and Google will likely introduce new bands, but nothing about what’s leaked so far suggests the watch will do anything different than it did before.

 Google could still wow in the software department—for example, the company patented technology for measuring arterial stiffness that could show up on a future watch—but it’ll still have an uphill battle selling the smartwatch. Dealabs reported earlier this month that the Pixel Watch 5 will likely start at $400, $50 more than the Pixel Watch 4. That price might be harder to swallow if the watch also looks nearly identical to last year’s model. Increasingly, it seems like the Pixel Watch story Google will be telling at its upcoming Made by Google event will be focused on software. That’s one of the company’s strengths, but it remains to be seen whether the Pixel Watch 5 will be worth the upgrade.      #Temper #Excitement #Pixel #WatchGoogle,Google Pixel,smart watch,Wearables

The Pixel Watch 4 proved Google could make a truly great Android smartwatch, so for this year’s Pixel Watch 5, the company apparently doesn’t plan to change much. According to a Google Play Console listing spotted by 9to5Google, the Pixel Watch 5 may end up using the exact same Qualcomm chip as the Pixel Watch 4, just with a smidge more RAM.

The listing specifically names a device called “google godric_btwifi” using a “Qualcomm SW5100” with a 4x ARM Cortex-A53 CPU and a Qualcomm Adreno 702. That suggests Google is using a chip in the same Snapdragon W5 family as it did on its smartwatches starting with the Pixel Watch 2. It may even be the exact same Snapdragon W5 Gen 2 chip as the Pixel Watch 4 if the yet-to-be-listed co-processor hasn’t been changed. That’s a notable difference from early leaks that suggested Google might introduce its own Tensor chip for the Pixel Watch 5.

One place the smartwatch could be different is memory: the listing shows the Pixel Watch 5 as having 3GB of RAM, a 1GB increase over the Pixel Watch 4. This might not change the day-to-day experience of using the smartwatch, but it could enable new Gemini Intelligence features Google has planned.

Combined with leaked renders of the Pixel Watch 5, which show the wearable as looking more or less like the Pixel Watch that came before it, Google’s new smartwatch seems like not much of an upgrade. It’ll reportedly be available in new “Dark Anthracite” (dark gray) and “Pyrite” (green) colors, and Google will likely introduce new bands, but nothing about what’s leaked so far suggests the watch will do anything different than it did before.

Google could still wow in the software department—for example, the company patented technology for measuring arterial stiffness that could show up on a future watch—but it’ll still have an uphill battle selling the smartwatch. Dealabs reported earlier this month that the Pixel Watch 5 will likely start at $400, $50 more than the Pixel Watch 4. That price might be harder to swallow if the watch also looks nearly identical to last year’s model.

Increasingly, it seems like the Pixel Watch story Google will be telling at its upcoming Made by Google event will be focused on software. That’s one of the company’s strengths, but it remains to be seen whether the Pixel Watch 5 will be worth the upgrade.

#Temper #Excitement #Pixel #WatchGoogle,Google Pixel,smart watch,Wearables

The world could face the strongest El Niño since recordkeeping began, increasing the likelihood of extreme weather events and significant, long-term economic impacts globally.

A new analysis by Berkeley Earth climate scientist Zeke Hausfather paints a worrying picture of the climate phenomenon developing in the Pacific Ocean. Models have consistently forecast that this year’s El Niño—characterized by hotter than normal waters in the eastern tropical Pacific—could be among the strongest on records. Hausfather’s analysis using the El Niño forecast based on 14 climate models through July indicates that “this year’s El Niño is not only very likely to be the strongest event since reliable records began—it may end up the strongest by a truly mind-blowing margin.”

Climate researchers measure the strength of El Niño by looking at the temperatures in a region of the Pacific known as Niño 3.4, which covers the eastern and central part of the ocean basin. The new analysis relies on 667 simulations and compares them with historical records of the most intense El Niño events since 1877. It also disentangles El Niño’s intensity from the background warming driven by fossil fuels, making it easier to draw comparisons between super El Niños.

The model average shows that heat in the Niño 3.4 region could peak at 3.6 degrees Celsius (6.5 degrees Fahrenheit) above normal levels. This figure would exceed the previous record—set during the 2015-2016 El Niño episode—by approximately 0.8 degrees Celsius. It’s rare for records to fall by such a wide spread.

“For context, the gap between the strongest and the fifth strongest El Niño of the past 150 years is only about 0.5C. The models are forecasting something outside the envelope of anything we have ever observed,” Hausfather writes.

Of course, what happens in the tropical Pacific doesn’t stay in the tropical Pacific. El Niño rearranges the atmosphere, changing weather patterns around the world. The more intense the El Niño, the more intense the impacts (usually).

Record-breaking ocean heat in the Pacific combined with warming driven by carbon emissions could send the global temperature to new highs. But it takes a while for the extra heat released by El Niño to work its way through the vast climate system, meaning that next year is when we’ll see the full impact of this year’s Pacific heat wave on the global average temperature. According to his projections, global temperatures in 2027 could reach up to 1.7 degrees Celsius above the preindustrial average, well above the 1.5 degrees Celsius threshold that’s been dubbed a relatively safe level of global warming.

But the world won’t have to wait until 2027 to feel the heat of El Niño. A separate analysis by Carbon Brief shows that the odds are increasing for 2026 to set an annual heat record, with the likelihood up from 19 percent in April to 35 percent as of July. And the forecasters are expecting extreme weather associated with El Niño to impact various parts of the globe in the coming months. In fact, some impacts are already here: Fisheries in the eastern Pacific are seeing lower catches, with the Peruvian government setting up a ban for catching anchovies this spring.

Hausfather’s analysis also revealed that the phenomenon is developing faster than usual. According to the comparison, this year’s El Niño is intensifying more rapidly than the 1997-1998 event, another super El Niño. It also differs significantly from the 2015 event, which began when the ocean was already showing signs of prior warming—in other words, it had a running start. That’s particularly striking because this year began with La Niña, the cooler-than-normal cousin of El Niño, so it had a bit of work to do before it even got going.

#Niño #Track #Strongest #Recordclimate,environment,weather,el nino">The 2026 El Niño Is on Track to Be the Strongest on RecordThe world could face the strongest El Niño since recordkeeping began, increasing the likelihood of extreme weather events and significant, long-term economic impacts globally.A new analysis by Berkeley Earth climate scientist Zeke Hausfather paints a worrying picture of the climate phenomenon developing in the Pacific Ocean. Models have consistently forecast that this year’s El Niño—characterized by hotter than normal waters in the eastern tropical Pacific—could be among the strongest on records. Hausfather’s analysis using the El Niño forecast based on 14 climate models through July indicates that “this year’s El Niño is not only very likely to be the strongest event since reliable records began—it may end up the strongest by a truly mind-blowing margin.”Climate researchers measure the strength of El Niño by looking at the temperatures in a region of the Pacific known as Niño 3.4, which covers the eastern and central part of the ocean basin. The new analysis relies on 667 simulations and compares them with historical records of the most intense El Niño events since 1877. It also disentangles El Niño’s intensity from the background warming driven by fossil fuels, making it easier to draw comparisons between super El Niños.The model average shows that heat in the Niño 3.4 region could peak at 3.6 degrees Celsius (6.5 degrees Fahrenheit) above normal levels. This figure would exceed the previous record—set during the 2015-2016 El Niño episode—by approximately 0.8 degrees Celsius. It’s rare for records to fall by such a wide spread.“For context, the gap between the strongest and the fifth strongest El Niño of the past 150 years is only about 0.5C. The models are forecasting something outside the envelope of anything we have ever observed,” Hausfather writes.Of course, what happens in the tropical Pacific doesn’t stay in the tropical Pacific. El Niño rearranges the atmosphere, changing weather patterns around the world. The more intense the El Niño, the more intense the impacts (usually).Record-breaking ocean heat in the Pacific combined with warming driven by carbon emissions could send the global temperature to new highs. But it takes a while for the extra heat released by El Niño to work its way through the vast climate system, meaning that next year is when we’ll see the full impact of this year’s Pacific heat wave on the global average temperature. According to his projections, global temperatures in 2027 could reach up to 1.7 degrees Celsius above the preindustrial average, well above the 1.5 degrees Celsius threshold that’s been dubbed a relatively safe level of global warming.But the world won’t have to wait until 2027 to feel the heat of El Niño. A separate analysis by Carbon Brief shows that the odds are increasing for 2026 to set an annual heat record, with the likelihood up from 19 percent in April to 35 percent as of July. And the forecasters are expecting extreme weather associated with El Niño to impact various parts of the globe in the coming months. In fact, some impacts are already here: Fisheries in the eastern Pacific are seeing lower catches, with the Peruvian government setting up a ban for catching anchovies this spring.Hausfather’s analysis also revealed that the phenomenon is developing faster than usual. According to the comparison, this year’s El Niño is intensifying more rapidly than the 1997-1998 event, another super El Niño. It also differs significantly from the 2015 event, which began when the ocean was already showing signs of prior warming—in other words, it had a running start. That’s particularly striking because this year began with La Niña, the cooler-than-normal cousin of El Niño, so it had a bit of work to do before it even got going.#Niño #Track #Strongest #Recordclimate,environment,weather,el nino

strongest El Niño since recordkeeping began, increasing the likelihood of extreme weather events and significant, long-term economic impacts globally.

A new analysis by Berkeley Earth climate scientist Zeke Hausfather paints a worrying picture of the climate phenomenon developing in the Pacific Ocean. Models have consistently forecast that this year’s El Niño—characterized by hotter than normal waters in the eastern tropical Pacific—could be among the strongest on records. Hausfather’s analysis using the El Niño forecast based on 14 climate models through July indicates that “this year’s El Niño is not only very likely to be the strongest event since reliable records began—it may end up the strongest by a truly mind-blowing margin.”

Climate researchers measure the strength of El Niño by looking at the temperatures in a region of the Pacific known as Niño 3.4, which covers the eastern and central part of the ocean basin. The new analysis relies on 667 simulations and compares them with historical records of the most intense El Niño events since 1877. It also disentangles El Niño’s intensity from the background warming driven by fossil fuels, making it easier to draw comparisons between super El Niños.

The model average shows that heat in the Niño 3.4 region could peak at 3.6 degrees Celsius (6.5 degrees Fahrenheit) above normal levels. This figure would exceed the previous record—set during the 2015-2016 El Niño episode—by approximately 0.8 degrees Celsius. It’s rare for records to fall by such a wide spread.

“For context, the gap between the strongest and the fifth strongest El Niño of the past 150 years is only about 0.5C. The models are forecasting something outside the envelope of anything we have ever observed,” Hausfather writes.

Of course, what happens in the tropical Pacific doesn’t stay in the tropical Pacific. El Niño rearranges the atmosphere, changing weather patterns around the world. The more intense the El Niño, the more intense the impacts (usually).

Record-breaking ocean heat in the Pacific combined with warming driven by carbon emissions could send the global temperature to new highs. But it takes a while for the extra heat released by El Niño to work its way through the vast climate system, meaning that next year is when we’ll see the full impact of this year’s Pacific heat wave on the global average temperature. According to his projections, global temperatures in 2027 could reach up to 1.7 degrees Celsius above the preindustrial average, well above the 1.5 degrees Celsius threshold that’s been dubbed a relatively safe level of global warming.

But the world won’t have to wait until 2027 to feel the heat of El Niño. A separate analysis by Carbon Brief shows that the odds are increasing for 2026 to set an annual heat record, with the likelihood up from 19 percent in April to 35 percent as of July. And the forecasters are expecting extreme weather associated with El Niño to impact various parts of the globe in the coming months. In fact, some impacts are already here: Fisheries in the eastern Pacific are seeing lower catches, with the Peruvian government setting up a ban for catching anchovies this spring.

Hausfather’s analysis also revealed that the phenomenon is developing faster than usual. According to the comparison, this year’s El Niño is intensifying more rapidly than the 1997-1998 event, another super El Niño. It also differs significantly from the 2015 event, which began when the ocean was already showing signs of prior warming—in other words, it had a running start. That’s particularly striking because this year began with La Niña, the cooler-than-normal cousin of El Niño, so it had a bit of work to do before it even got going.

#Niño #Track #Strongest #Recordclimate,environment,weather,el nino">The 2026 El Niño Is on Track to Be the Strongest on Record

The world could face the strongest El Niño since recordkeeping began, increasing the likelihood of extreme weather events and significant, long-term economic impacts globally.

A new analysis by Berkeley Earth climate scientist Zeke Hausfather paints a worrying picture of the climate phenomenon developing in the Pacific Ocean. Models have consistently forecast that this year’s El Niño—characterized by hotter than normal waters in the eastern tropical Pacific—could be among the strongest on records. Hausfather’s analysis using the El Niño forecast based on 14 climate models through July indicates that “this year’s El Niño is not only very likely to be the strongest event since reliable records began—it may end up the strongest by a truly mind-blowing margin.”

Climate researchers measure the strength of El Niño by looking at the temperatures in a region of the Pacific known as Niño 3.4, which covers the eastern and central part of the ocean basin. The new analysis relies on 667 simulations and compares them with historical records of the most intense El Niño events since 1877. It also disentangles El Niño’s intensity from the background warming driven by fossil fuels, making it easier to draw comparisons between super El Niños.

The model average shows that heat in the Niño 3.4 region could peak at 3.6 degrees Celsius (6.5 degrees Fahrenheit) above normal levels. This figure would exceed the previous record—set during the 2015-2016 El Niño episode—by approximately 0.8 degrees Celsius. It’s rare for records to fall by such a wide spread.

“For context, the gap between the strongest and the fifth strongest El Niño of the past 150 years is only about 0.5C. The models are forecasting something outside the envelope of anything we have ever observed,” Hausfather writes.

Of course, what happens in the tropical Pacific doesn’t stay in the tropical Pacific. El Niño rearranges the atmosphere, changing weather patterns around the world. The more intense the El Niño, the more intense the impacts (usually).

Record-breaking ocean heat in the Pacific combined with warming driven by carbon emissions could send the global temperature to new highs. But it takes a while for the extra heat released by El Niño to work its way through the vast climate system, meaning that next year is when we’ll see the full impact of this year’s Pacific heat wave on the global average temperature. According to his projections, global temperatures in 2027 could reach up to 1.7 degrees Celsius above the preindustrial average, well above the 1.5 degrees Celsius threshold that’s been dubbed a relatively safe level of global warming.

But the world won’t have to wait until 2027 to feel the heat of El Niño. A separate analysis by Carbon Brief shows that the odds are increasing for 2026 to set an annual heat record, with the likelihood up from 19 percent in April to 35 percent as of July. And the forecasters are expecting extreme weather associated with El Niño to impact various parts of the globe in the coming months. In fact, some impacts are already here: Fisheries in the eastern Pacific are seeing lower catches, with the Peruvian government setting up a ban for catching anchovies this spring.

Hausfather’s analysis also revealed that the phenomenon is developing faster than usual. According to the comparison, this year’s El Niño is intensifying more rapidly than the 1997-1998 event, another super El Niño. It also differs significantly from the 2015 event, which began when the ocean was already showing signs of prior warming—in other words, it had a running start. That’s particularly striking because this year began with La Niña, the cooler-than-normal cousin of El Niño, so it had a bit of work to do before it even got going.

#Niño #Track #Strongest #Recordclimate,environment,weather,el nino

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