Few companies have grown as quickly as Tesla, especially just before and after the company launched the Model 3, its first affordable EV.
“We scaled Tesla in 30 months from $2 billion in revenue to $20 billion in revenue,” Jon McNeil, the former president of Tesla who is now co-founder and CEO of DVx Ventures, told the crowd at TechCrunch’s All Stage event in Boston.
It wasn’t McNeil’s first time scaling companies, nor would it be his last. Previously, he founded six different companies, and after Tesla, he joined Lyft as COO before starting his own venture firm, where he’s launched a dozen startups.
Over the years, McNeil has developed a playbook that helps him identify when a company is ripe for scaling. He shared those insights last week with the audience at TechCrunch All Stage 2025.
When assessing a company’s potential to scale, McNeil primarily judges them on two different measures, product-market fit and go-to-market fit. It’s not unusual for investors to focus on those concepts, but McNeil has distilled them into two objective measures.
For product-market fit, he asks each startup, “do 40% of your customers say they cannot live without your product,” he said. If not, then the company isn’t ready.
“We keep adding, adding, adding and tweaking the product until we get to 40% and then we say, okay, boom, now we’ve got product market fit,” McNeil said. “It’s actually objective and measured. It’s not a feeling, it’s not a sense. It’s a metric.”
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October 27-29, 2025
McNeil added, “We did a study of businesses that actually achieved breakout, and those businesses achieved breakout at roughly that 40% acceptance level.”
Second, McNeil looks at whether the company has a mature go-to-market strategy. Specifically, he’s interested in whether the amount a company spends to acquire customers, known as customer acquisition cost (CAC), is sufficiently below the total lifetime value (LTV) that the customer will bring the company.
When a company starts pulling in four times more money over the life of the customer than it spent to acquire them — an LTV to CAC ratio of four-to-one — that’s when he knows the company is ready.
“Then we pour in the cash. But before then, we’re doling out cash $100,000 at a time just to get to different stage gates,” he said.
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![‘Lee Cronin’s The Mummy’ Originally Had a Much Bleaker Ending
Lee Cronin’s The Mummy wasn’t our favorite mummy movie, but it did have some recommendable qualities, including its high levels of gruesome gore. We also approved of the ending, which offered a satisfying twist to the agony that came before. And while The Mummy‘s test screenings were targeted by some since-debunked negative rumors (look, James Wan just wanted more snacks, that’s all!), apparently those same early showings helped writer-director Cronin figure out that all-important final note for his film. Star Jack Reynor talked about the original ending and the changes that were made, and we’ll add one of these in case you haven’t yet seen Lee Cronin’s The Mummy. At the end of Lee Cronin’s The Mummy, the characters have all realized that young Katie is possessed by a ferocious demon. She was kidnapped years earlier by her friend’s mother, a character the film calls “the Magician,” for the sole purpose of becoming the next containment vessel for this demon over a period of years.
The sarcophagus and wrappings covered in ancient writing she’s entombed in are meant to trap the demon as part of an obligation upheld by the Magician’s family for generations upon generations. The demon starts to escape when the sarcophagus is moved out of necessity from the Magician’s farm. Instead of relocating safely, the sarcophagus breaks open in a plane crash, and Katie—still alive, albeit mummified and barely clinging to her human soul—is sent from Egypt to New Mexico to reunite with her surprised and thankful mother, father, and two siblings.
The bulk of Lee Cronin’s The Mummy follows the creature formerly known as Katie causing horrifying, escalating chaos, while an Egyptian detective pokes into the case overseas, and Katie’s father, Charlie, played by Reynor, does his own research in a desperate attempt to figure out what’s wrong with his daughter.
At the end of the movie, the detective comes to New Mexico and helps Charlie manipulate the demon into leaping out of Katie and into Charlie. He saves his daughter, but dooms himself. That’s where the movie ended originally, apparently. The version that made it into theaters has an additional scene where the Magician, who’s been jailed for kidnapping Katie, gets a visit from a mummified Charlie. Again with the detective’s help, the demon makes another leap between bodies—this time, freeing Charlie and taking over the Magician’s soul instead.
That was a reshoot, Reynor told the Hollywood Reporter. “We came back and picked it up, which was cool because it was the one day where I actually got to be the Mummy. It’s fun to get into the makeup and get to be part of that legacy,” Reynor said, name-checking the Boris Karloff and Christopher Lee versions of the character. Even beyond becoming part of horror history, though, he understood the reason for the change.
“You make these decisions because you want to give the audience what they want, and I understand that. Is it a better movie, objectively speaking? I don’t know. I did like Lee’s original ending,” Reynor admitted. “But I also understand that if I went to see that movie with my teenage kids and they were bummed out because it was so fucking bleak at the end, maybe I’d be [more in favor of the new ending]. So I get it both ways. I see the merits of both for different reasons.” The new ending is cathartic; after all, the Magician was the one who singled Katie out for years of unimaginable torture, not to mention inflicting torment on her family. She deserves some payback other than prison time. But it also left another lingering question: what happens next?
The Magician was the person in charge of handing down the knowledge of how to contain the demon to the next generation. Now that she’s become its current vessel, who will be keeping an eye out? Presumably, that burden now transfers to her only surviving child—a girl around Katie’s age—who’ll have to select a new innocent victim someday and perform the same ritual once her mother’s body starts to break down. We probably won’t get another Lee Cronin’s The Mummy to explore that further, but thinking about it too much does make the new ending a little less suffused with the gleeful spirit of revenge. Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who. #Lee #Cronins #Mummy #Originally #BleakerJack Reynor,Lee Cronin’s The Mummy](https://gizmodo.com/app/uploads/2025/09/io9-2025-spoiler.png "‘Lee Cronin’s The Mummy’ Originally Had a Much Bleaker Ending
Lee Cronin’s The Mummy wasn’t our favorite mummy movie, but it did have some recommendable qualities, including its high levels of gruesome gore. We also approved of the ending, which offered a satisfying twist to the agony that came before. And while The Mummy‘s test screenings were targeted by some since-debunked negative rumors (look, James Wan just wanted more snacks, that’s all!), apparently those same early showings helped writer-director Cronin figure out that all-important final note for his film. Star Jack Reynor talked about the original ending and the changes that were made, and we’ll add one of these in case you haven’t yet seen Lee Cronin’s The Mummy. At the end of Lee Cronin’s The Mummy, the characters have all realized that young Katie is possessed by a ferocious demon. She was kidnapped years earlier by her friend’s mother, a character the film calls “the Magician,” for the sole purpose of becoming the next containment vessel for this demon over a period of years.
The sarcophagus and wrappings covered in ancient writing she’s entombed in are meant to trap the demon as part of an obligation upheld by the Magician’s family for generations upon generations. The demon starts to escape when the sarcophagus is moved out of necessity from the Magician’s farm. Instead of relocating safely, the sarcophagus breaks open in a plane crash, and Katie—still alive, albeit mummified and barely clinging to her human soul—is sent from Egypt to New Mexico to reunite with her surprised and thankful mother, father, and two siblings.
The bulk of Lee Cronin’s The Mummy follows the creature formerly known as Katie causing horrifying, escalating chaos, while an Egyptian detective pokes into the case overseas, and Katie’s father, Charlie, played by Reynor, does his own research in a desperate attempt to figure out what’s wrong with his daughter.
At the end of the movie, the detective comes to New Mexico and helps Charlie manipulate the demon into leaping out of Katie and into Charlie. He saves his daughter, but dooms himself. That’s where the movie ended originally, apparently. The version that made it into theaters has an additional scene where the Magician, who’s been jailed for kidnapping Katie, gets a visit from a mummified Charlie. Again with the detective’s help, the demon makes another leap between bodies—this time, freeing Charlie and taking over the Magician’s soul instead.
That was a reshoot, Reynor told the Hollywood Reporter. “We came back and picked it up, which was cool because it was the one day where I actually got to be the Mummy. It’s fun to get into the makeup and get to be part of that legacy,” Reynor said, name-checking the Boris Karloff and Christopher Lee versions of the character. Even beyond becoming part of horror history, though, he understood the reason for the change.
“You make these decisions because you want to give the audience what they want, and I understand that. Is it a better movie, objectively speaking? I don’t know. I did like Lee’s original ending,” Reynor admitted. “But I also understand that if I went to see that movie with my teenage kids and they were bummed out because it was so fucking bleak at the end, maybe I’d be [more in favor of the new ending]. So I get it both ways. I see the merits of both for different reasons.” The new ending is cathartic; after all, the Magician was the one who singled Katie out for years of unimaginable torture, not to mention inflicting torment on her family. She deserves some payback other than prison time. But it also left another lingering question: what happens next?
The Magician was the person in charge of handing down the knowledge of how to contain the demon to the next generation. Now that she’s become its current vessel, who will be keeping an eye out? Presumably, that burden now transfers to her only surviving child—a girl around Katie’s age—who’ll have to select a new innocent victim someday and perform the same ritual once her mother’s body starts to break down. We probably won’t get another Lee Cronin’s The Mummy to explore that further, but thinking about it too much does make the new ending a little less suffused with the gleeful spirit of revenge. Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who. #Lee #Cronins #Mummy #Originally #BleakerJack Reynor,Lee Cronin’s The Mummy")
![‘Lee Cronin’s The Mummy’ Originally Had a Much Bleaker Ending
Lee Cronin’s The Mummy wasn’t our favorite mummy movie, but it did have some recommendable qualities, including its high levels of gruesome gore. We also approved of the ending, which offered a satisfying twist to the agony that came before. And while The Mummy‘s test screenings were targeted by some since-debunked negative rumors (look, James Wan just wanted more snacks, that’s all!), apparently those same early showings helped writer-director Cronin figure out that all-important final note for his film. Star Jack Reynor talked about the original ending and the changes that were made, and we’ll add one of these in case you haven’t yet seen Lee Cronin’s The Mummy. At the end of Lee Cronin’s The Mummy, the characters have all realized that young Katie is possessed by a ferocious demon. She was kidnapped years earlier by her friend’s mother, a character the film calls “the Magician,” for the sole purpose of becoming the next containment vessel for this demon over a period of years.
The sarcophagus and wrappings covered in ancient writing she’s entombed in are meant to trap the demon as part of an obligation upheld by the Magician’s family for generations upon generations. The demon starts to escape when the sarcophagus is moved out of necessity from the Magician’s farm. Instead of relocating safely, the sarcophagus breaks open in a plane crash, and Katie—still alive, albeit mummified and barely clinging to her human soul—is sent from Egypt to New Mexico to reunite with her surprised and thankful mother, father, and two siblings.
The bulk of Lee Cronin’s The Mummy follows the creature formerly known as Katie causing horrifying, escalating chaos, while an Egyptian detective pokes into the case overseas, and Katie’s father, Charlie, played by Reynor, does his own research in a desperate attempt to figure out what’s wrong with his daughter.
At the end of the movie, the detective comes to New Mexico and helps Charlie manipulate the demon into leaping out of Katie and into Charlie. He saves his daughter, but dooms himself. That’s where the movie ended originally, apparently. The version that made it into theaters has an additional scene where the Magician, who’s been jailed for kidnapping Katie, gets a visit from a mummified Charlie. Again with the detective’s help, the demon makes another leap between bodies—this time, freeing Charlie and taking over the Magician’s soul instead.
That was a reshoot, Reynor told the Hollywood Reporter. “We came back and picked it up, which was cool because it was the one day where I actually got to be the Mummy. It’s fun to get into the makeup and get to be part of that legacy,” Reynor said, name-checking the Boris Karloff and Christopher Lee versions of the character. Even beyond becoming part of horror history, though, he understood the reason for the change.
“You make these decisions because you want to give the audience what they want, and I understand that. Is it a better movie, objectively speaking? I don’t know. I did like Lee’s original ending,” Reynor admitted. “But I also understand that if I went to see that movie with my teenage kids and they were bummed out because it was so fucking bleak at the end, maybe I’d be [more in favor of the new ending]. So I get it both ways. I see the merits of both for different reasons.” The new ending is cathartic; after all, the Magician was the one who singled Katie out for years of unimaginable torture, not to mention inflicting torment on her family. She deserves some payback other than prison time. But it also left another lingering question: what happens next?
The Magician was the person in charge of handing down the knowledge of how to contain the demon to the next generation. Now that she’s become its current vessel, who will be keeping an eye out? Presumably, that burden now transfers to her only surviving child—a girl around Katie’s age—who’ll have to select a new innocent victim someday and perform the same ritual once her mother’s body starts to break down. We probably won’t get another Lee Cronin’s The Mummy to explore that further, but thinking about it too much does make the new ending a little less suffused with the gleeful spirit of revenge. Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who. #Lee #Cronins #Mummy #Originally #BleakerJack Reynor,Lee Cronin’s The Mummy](https://i3.wp.com/gizmodo.com/app/uploads/2025/09/io9-2025-spoiler.png?ssl=1 "‘Lee Cronin’s The Mummy’ Originally Had a Much Bleaker Ending
Lee Cronin’s The Mummy wasn’t our favorite mummy movie, but it did have some recommendable qualities, including its high levels of gruesome gore. We also approved of the ending, which offered a satisfying twist to the agony that came before. And while The Mummy‘s test screenings were targeted by some since-debunked negative rumors (look, James Wan just wanted more snacks, that’s all!), apparently those same early showings helped writer-director Cronin figure out that all-important final note for his film. Star Jack Reynor talked about the original ending and the changes that were made, and we’ll add one of these in case you haven’t yet seen Lee Cronin’s The Mummy. At the end of Lee Cronin’s The Mummy, the characters have all realized that young Katie is possessed by a ferocious demon. She was kidnapped years earlier by her friend’s mother, a character the film calls “the Magician,” for the sole purpose of becoming the next containment vessel for this demon over a period of years.
The sarcophagus and wrappings covered in ancient writing she’s entombed in are meant to trap the demon as part of an obligation upheld by the Magician’s family for generations upon generations. The demon starts to escape when the sarcophagus is moved out of necessity from the Magician’s farm. Instead of relocating safely, the sarcophagus breaks open in a plane crash, and Katie—still alive, albeit mummified and barely clinging to her human soul—is sent from Egypt to New Mexico to reunite with her surprised and thankful mother, father, and two siblings.
The bulk of Lee Cronin’s The Mummy follows the creature formerly known as Katie causing horrifying, escalating chaos, while an Egyptian detective pokes into the case overseas, and Katie’s father, Charlie, played by Reynor, does his own research in a desperate attempt to figure out what’s wrong with his daughter.
At the end of the movie, the detective comes to New Mexico and helps Charlie manipulate the demon into leaping out of Katie and into Charlie. He saves his daughter, but dooms himself. That’s where the movie ended originally, apparently. The version that made it into theaters has an additional scene where the Magician, who’s been jailed for kidnapping Katie, gets a visit from a mummified Charlie. Again with the detective’s help, the demon makes another leap between bodies—this time, freeing Charlie and taking over the Magician’s soul instead.
That was a reshoot, Reynor told the Hollywood Reporter. “We came back and picked it up, which was cool because it was the one day where I actually got to be the Mummy. It’s fun to get into the makeup and get to be part of that legacy,” Reynor said, name-checking the Boris Karloff and Christopher Lee versions of the character. Even beyond becoming part of horror history, though, he understood the reason for the change.
“You make these decisions because you want to give the audience what they want, and I understand that. Is it a better movie, objectively speaking? I don’t know. I did like Lee’s original ending,” Reynor admitted. “But I also understand that if I went to see that movie with my teenage kids and they were bummed out because it was so fucking bleak at the end, maybe I’d be [more in favor of the new ending]. So I get it both ways. I see the merits of both for different reasons.” The new ending is cathartic; after all, the Magician was the one who singled Katie out for years of unimaginable torture, not to mention inflicting torment on her family. She deserves some payback other than prison time. But it also left another lingering question: what happens next?
The Magician was the person in charge of handing down the knowledge of how to contain the demon to the next generation. Now that she’s become its current vessel, who will be keeping an eye out? Presumably, that burden now transfers to her only surviving child—a girl around Katie’s age—who’ll have to select a new innocent victim someday and perform the same ritual once her mother’s body starts to break down. We probably won’t get another Lee Cronin’s The Mummy to explore that further, but thinking about it too much does make the new ending a little less suffused with the gleeful spirit of revenge. Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who. #Lee #Cronins #Mummy #Originally #BleakerJack Reynor,Lee Cronin’s The Mummy")
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