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I Lived With Alexa+ for a Week. Here’s How It Went

I Lived With Alexa+ for a Week. Here’s How It Went

Alexa+ manages to answer quickly, even when listening to a more complex question and giving a more complex answer. She usually manages to answer all of my questions, too—no more of the “Hmm, I’m not quite sure how to answer that” that I’ve heard one time too many from the original Alexa. She used to give me that answer to even seemingly simple questions—outfit suggestions on a cloudy day at the zoo, for example, or where we can book a table for dinner, or if Kesha has tickets on sale for her tour. Alexa+ can accurately tell me calendar details, and it controls my smart home with a much better speed than the Google speakers that have been controlling my house for the past year. I also like that I can access the conversations I’ve had in the past through the Alexa app. They’re grouped by the initial question I asked, making it easy to skim through conversations and see what Alexa’s answers were.

Alexa+ will also use the camera to recognize you and other members of the house if you set up their profiles as well. My Echo Shows will display “Good Morning, Nena” when I approach them and suggest things in the For You section on the homepage that it remembers I like to do, such as aerial arts and going to the zoo. Alexa+ has also done a good job ignoring when I casually mention her name in conversation, and while my initial thought was this was due to me not looking at the camera, my further testing found she was pretty good at ignoring her name if it was mid-sentence, even if I looked right at her.

Alexa+ is not perfect yet, nor is she complete. I encountered some hiccups—for example, when asked about the closest donut shops, she provided me with shops in the city I live in, even though I was currently in a different city. However, these issues were easily remedied by providing her with more context. Her funniest answer was when I asked for the weather at the zoo, trying to see if she’d know to reference the San Diego Zoo, and instead she gave me the weather for Zaō, Japan. But the next time I asked about the weather in San Diego proper, and then what to wear to the zoo, she correctly deduced which zoo I was talking about.

New Digs

Photograph: Nena Farrell

While I can make all the original asks I usually would with Alexa+, there are plenty of new things to try.

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#Lived #Alexa #Week #Heres

After 15 years, Tim Cook will hand off the Apple CEO role to John Ternus, the company’s senior vice president of hardware engineering. Starting on September 1, Ternus will lead one of the world’s most valuable companies, but if you’re not a dedicated Apple enthusiast, you’ve probably never heard of this man, who has largely remained out of the spotlight until now.

How long has John Ternus worked at Apple?

Ternus has worked at Apple for nearly half of his life — now 51 years old, he has been with the company for 25 years.

He joined Apple’s product design team in 2001 as only his second job out of college (his first was at a small maker of virtual-reality devices called Virtual Research Systems). By 2013, Ternus was a VP of hardware engineering and was promoted to the SVP role in 2021.

Ternus — who is 15 years younger than Cook — was among the youngest of top Apple executives who had been rumored as a possible successor, implying that Apple could be looking for someone to lead the company for a long time. After all, Apple has only had two CEOs in this millennium, so it seems that leadership continuity is important to the company.

Ternus reports to Cook, who he considers a mentor, and leads all of hardware engineering at Apple. That’s a pretty big deal for a company that’s known for ubiquitous hardware like the iPhone and the MacBook.

In his 2024 commencement speech at his alma mater, the University of Pennsylvania’s engineering school, Ternus reflected on the lessons he learned at Apple, which perhaps can tell us a bit about his character — or at least a sanitized version of it.

“Always assume you’re as smart as anyone else in the room, but never assume that you know as much as they do,” Ternus said in the speech. “With this mindset, you’ll find the confidence you need to push forward, but more importantly, the humility to ask questions.”

Techcrunch event

San Francisco, CA | October 13-15, 2026

In a tech ecosystem populated with abrasive egos, it’s refreshing to hear Ternus utter the word “humility.” Better yet, he doesn’t appear to have an X account.

Who is John Ternus, the incoming Apple CEO? | TechCrunch
After 15 years, Tim Cook will hand off the Apple CEO role to John Ternus, the company’s senior vice president of hardware engineering. Starting on September 1, Ternus will lead one of the world’s most valuable companies, but if you’re not a dedicated Apple enthusiast, you’ve probably never heard of this man, who has largely remained out of the spotlight until now.

How long has John Ternus worked at Apple?

Ternus has worked at Apple for nearly half of his life — now 51 years old, he has been with the company for 25 years.







He joined Apple’s product design team in 2001 as only his second job out of college (his first was at a small maker of virtual-reality devices called Virtual Research Systems). By 2013, Ternus was a VP of hardware engineering and was promoted to the SVP role in 2021. 

Ternus — who is 15 years younger than Cook — was among the youngest of top Apple executives who had been rumored as a possible successor, implying that Apple could be looking for someone to lead the company for a long time. After all, Apple has only had two CEOs in this millennium, so it seems that leadership continuity is important to the company.

Ternus reports to Cook, who he considers a mentor, and leads all of hardware engineering at Apple. That’s a pretty big deal for a company that’s known for ubiquitous hardware like the iPhone and the MacBook.

In his 2024 commencement speech at his alma mater, the University of Pennsylvania’s engineering school, Ternus reflected on the lessons he learned at Apple, which perhaps can tell us a bit about his character — or at least a sanitized version of it. 

“Always assume you’re as smart as anyone else in the room, but never assume that you know as much as they do,” Ternus said in the speech. “With this mindset, you’ll find the confidence you need to push forward, but more importantly, the humility to ask questions.”

	
		
		Techcrunch event
		
			
			
									San Francisco, CA
													|
													October 13-15, 2026
							
			
		
	


In a tech ecosystem populated with abrasive egos, it’s refreshing to hear Ternus utter the word “humility.” Better yet, he doesn’t appear to have an X account.

Image Credits:Apple

What projects did John Ternus lead at Apple?

Ternus’ earliest project at Apple involved scrutinizing parts for the Apple Cinema Display, an early desktop monitor.

“At some point in my first year, I found myself at a supplier facility. I was far away from home. Well past midnight, I was using a magnifying glass to count the number of grooves on the head of a screw … and I was arguing with the supplier because these parts had 35 grooves. They were supposed to have 25,” Ternus recalled in his commencement speech. “I distinctly remember stepping back for a minute and thinking, ‘What the hell am I doing? Is this normal?’”







As Ternus climbed the corporate ladder, his responsibilities grew. He may no longer spend as much time analyzing screws, but he still seems to take pride in getting the little details right. In a recent interview, when Ternus was asked about his favorite memory of Steve Jobs, he mentioned the former Apple co-founder’s attention to craftsmanship.

“[Jobs] was moving a piece of furniture, a chest of drawers, and pulled it away from the wall and looked at the back and was just reflecting on, you know, that the carpenter who made it had made it beautiful,” Ternus said. “It finished the back as beautifully as the rest of it, even though nobody was going to see it, right? And I think about that all the time because I think that perfectly exemplifies what we do here.”

From there, he went on to lead the hardware development behind products across the Apple ecosystem, overseeing launches like AirPods, Apple Watch, and the Vision Pro. He also had a hand in major technical upgrades at Apple, like Apple’s transition from Intel chips to its own proprietary Apple silicon.

Most recently, Ternus was involved in the production of the MacBook Neo, Apple’s new, more affordable laptop model that lowers costs through some clever trade-offs in hardware design, like using an iPhone chip to power the device.

“We never want to ship junk. We want to ship great products that have that Apple experience, that Apple quality. To do that with the Neo required building something completely new from the ground up … leveraging both the technologies we’d been developing like Apple silicon, but also the kind of expertise that we’ve developed over many, many years of building Macs, and building phones, and building iPads, and all of these things,” Ternus told Tom’s Guide.

As CEO, Ternus will have to steer Apple through its challenge to catch up in the AI race and figure out what to do with the underlying tech behind the Vision Pro.

What else do we know about John Ternus?

Ternus was on the swim team at Penn. For his senior project, he built a feeding arm that people with quadriplegia could control with head movements.

According to public records of political donations, Ternus donated ,900 to Senator Chuck Schumer (D-NY) in 2021.







Otherwise, Ternus has maintained a relatively low profile.
#John #Ternus #incoming #Apple #CEO #TechCrunchApple,ceo,John Ternus,Tim Cook
Image Credits:Apple

What projects did John Ternus lead at Apple?

Ternus’ earliest project at Apple involved scrutinizing parts for the Apple Cinema Display, an early desktop monitor.

“At some point in my first year, I found myself at a supplier facility. I was far away from home. Well past midnight, I was using a magnifying glass to count the number of grooves on the head of a screw … and I was arguing with the supplier because these parts had 35 grooves. They were supposed to have 25,” Ternus recalled in his commencement speech. “I distinctly remember stepping back for a minute and thinking, ‘What the hell am I doing? Is this normal?’”

As Ternus climbed the corporate ladder, his responsibilities grew. He may no longer spend as much time analyzing screws, but he still seems to take pride in getting the little details right. In a recent interview, when Ternus was asked about his favorite memory of Steve Jobs, he mentioned the former Apple co-founder’s attention to craftsmanship.

“[Jobs] was moving a piece of furniture, a chest of drawers, and pulled it away from the wall and looked at the back and was just reflecting on, you know, that the carpenter who made it had made it beautiful,” Ternus said. “It finished the back as beautifully as the rest of it, even though nobody was going to see it, right? And I think about that all the time because I think that perfectly exemplifies what we do here.”

From there, he went on to lead the hardware development behind products across the Apple ecosystem, overseeing launches like AirPods, Apple Watch, and the Vision Pro. He also had a hand in major technical upgrades at Apple, like Apple’s transition from Intel chips to its own proprietary Apple silicon.

Most recently, Ternus was involved in the production of the MacBook Neo, Apple’s new, more affordable laptop model that lowers costs through some clever trade-offs in hardware design, like using an iPhone chip to power the device.

“We never want to ship junk. We want to ship great products that have that Apple experience, that Apple quality. To do that with the Neo required building something completely new from the ground up … leveraging both the technologies we’d been developing like Apple silicon, but also the kind of expertise that we’ve developed over many, many years of building Macs, and building phones, and building iPads, and all of these things,” Ternus told Tom’s Guide.

As CEO, Ternus will have to steer Apple through its challenge to catch up in the AI race and figure out what to do with the underlying tech behind the Vision Pro.

What else do we know about John Ternus?

Ternus was on the swim team at Penn. For his senior project, he built a feeding arm that people with quadriplegia could control with head movements.

According to public records of political donations, Ternus donated $2,900 to Senator Chuck Schumer (D-NY) in 2021.

Otherwise, Ternus has maintained a relatively low profile.

#John #Ternus #incoming #Apple #CEO #TechCrunchApple,ceo,John Ternus,Tim Cook">Who is John Ternus, the incoming Apple CEO? | TechCrunch
After 15 years, Tim Cook will hand off the Apple CEO role to John Ternus, the company’s senior vice president of hardware engineering. Starting on September 1, Ternus will lead one of the world’s most valuable companies, but if you’re not a dedicated Apple enthusiast, you’ve probably never heard of this man, who has largely remained out of the spotlight until now.

How long has John Ternus worked at Apple?

Ternus has worked at Apple for nearly half of his life — now 51 years old, he has been with the company for 25 years.







He joined Apple’s product design team in 2001 as only his second job out of college (his first was at a small maker of virtual-reality devices called Virtual Research Systems). By 2013, Ternus was a VP of hardware engineering and was promoted to the SVP role in 2021. 

Ternus — who is 15 years younger than Cook — was among the youngest of top Apple executives who had been rumored as a possible successor, implying that Apple could be looking for someone to lead the company for a long time. After all, Apple has only had two CEOs in this millennium, so it seems that leadership continuity is important to the company.

Ternus reports to Cook, who he considers a mentor, and leads all of hardware engineering at Apple. That’s a pretty big deal for a company that’s known for ubiquitous hardware like the iPhone and the MacBook.

In his 2024 commencement speech at his alma mater, the University of Pennsylvania’s engineering school, Ternus reflected on the lessons he learned at Apple, which perhaps can tell us a bit about his character — or at least a sanitized version of it. 

“Always assume you’re as smart as anyone else in the room, but never assume that you know as much as they do,” Ternus said in the speech. “With this mindset, you’ll find the confidence you need to push forward, but more importantly, the humility to ask questions.”

	
		
		Techcrunch event
		
			
			
									San Francisco, CA
													|
													October 13-15, 2026
							
			
		
	


In a tech ecosystem populated with abrasive egos, it’s refreshing to hear Ternus utter the word “humility.” Better yet, he doesn’t appear to have an X account.

Image Credits:Apple

What projects did John Ternus lead at Apple?

Ternus’ earliest project at Apple involved scrutinizing parts for the Apple Cinema Display, an early desktop monitor.

“At some point in my first year, I found myself at a supplier facility. I was far away from home. Well past midnight, I was using a magnifying glass to count the number of grooves on the head of a screw … and I was arguing with the supplier because these parts had 35 grooves. They were supposed to have 25,” Ternus recalled in his commencement speech. “I distinctly remember stepping back for a minute and thinking, ‘What the hell am I doing? Is this normal?’”







As Ternus climbed the corporate ladder, his responsibilities grew. He may no longer spend as much time analyzing screws, but he still seems to take pride in getting the little details right. In a recent interview, when Ternus was asked about his favorite memory of Steve Jobs, he mentioned the former Apple co-founder’s attention to craftsmanship.

“[Jobs] was moving a piece of furniture, a chest of drawers, and pulled it away from the wall and looked at the back and was just reflecting on, you know, that the carpenter who made it had made it beautiful,” Ternus said. “It finished the back as beautifully as the rest of it, even though nobody was going to see it, right? And I think about that all the time because I think that perfectly exemplifies what we do here.”

From there, he went on to lead the hardware development behind products across the Apple ecosystem, overseeing launches like AirPods, Apple Watch, and the Vision Pro. He also had a hand in major technical upgrades at Apple, like Apple’s transition from Intel chips to its own proprietary Apple silicon.

Most recently, Ternus was involved in the production of the MacBook Neo, Apple’s new, more affordable laptop model that lowers costs through some clever trade-offs in hardware design, like using an iPhone chip to power the device.

“We never want to ship junk. We want to ship great products that have that Apple experience, that Apple quality. To do that with the Neo required building something completely new from the ground up … leveraging both the technologies we’d been developing like Apple silicon, but also the kind of expertise that we’ve developed over many, many years of building Macs, and building phones, and building iPads, and all of these things,” Ternus told Tom’s Guide.

As CEO, Ternus will have to steer Apple through its challenge to catch up in the AI race and figure out what to do with the underlying tech behind the Vision Pro.

What else do we know about John Ternus?

Ternus was on the swim team at Penn. For his senior project, he built a feeding arm that people with quadriplegia could control with head movements.

According to public records of political donations, Ternus donated ,900 to Senator Chuck Schumer (D-NY) in 2021.







Otherwise, Ternus has maintained a relatively low profile.
#John #Ternus #incoming #Apple #CEO #TechCrunchApple,ceo,John Ternus,Tim Cook

hand off the Apple CEO role to John Ternus, the company’s senior vice president of hardware engineering. Starting on September 1, Ternus will lead one of the world’s most valuable companies, but if you’re not a dedicated Apple enthusiast, you’ve probably never heard of this man, who has largely remained out of the spotlight until now.

How long has John Ternus worked at Apple?

Ternus has worked at Apple for nearly half of his life — now 51 years old, he has been with the company for 25 years.

He joined Apple’s product design team in 2001 as only his second job out of college (his first was at a small maker of virtual-reality devices called Virtual Research Systems). By 2013, Ternus was a VP of hardware engineering and was promoted to the SVP role in 2021.

Ternus — who is 15 years younger than Cook — was among the youngest of top Apple executives who had been rumored as a possible successor, implying that Apple could be looking for someone to lead the company for a long time. After all, Apple has only had two CEOs in this millennium, so it seems that leadership continuity is important to the company.

Ternus reports to Cook, who he considers a mentor, and leads all of hardware engineering at Apple. That’s a pretty big deal for a company that’s known for ubiquitous hardware like the iPhone and the MacBook.

In his 2024 commencement speech at his alma mater, the University of Pennsylvania’s engineering school, Ternus reflected on the lessons he learned at Apple, which perhaps can tell us a bit about his character — or at least a sanitized version of it.

“Always assume you’re as smart as anyone else in the room, but never assume that you know as much as they do,” Ternus said in the speech. “With this mindset, you’ll find the confidence you need to push forward, but more importantly, the humility to ask questions.”

Techcrunch event

San Francisco, CA | October 13-15, 2026

In a tech ecosystem populated with abrasive egos, it’s refreshing to hear Ternus utter the word “humility.” Better yet, he doesn’t appear to have an X account.

Who is John Ternus, the incoming Apple CEO? | TechCrunch
After 15 years, Tim Cook will hand off the Apple CEO role to John Ternus, the company’s senior vice president of hardware engineering. Starting on September 1, Ternus will lead one of the world’s most valuable companies, but if you’re not a dedicated Apple enthusiast, you’ve probably never heard of this man, who has largely remained out of the spotlight until now.

How long has John Ternus worked at Apple?

Ternus has worked at Apple for nearly half of his life — now 51 years old, he has been with the company for 25 years.







He joined Apple’s product design team in 2001 as only his second job out of college (his first was at a small maker of virtual-reality devices called Virtual Research Systems). By 2013, Ternus was a VP of hardware engineering and was promoted to the SVP role in 2021. 

Ternus — who is 15 years younger than Cook — was among the youngest of top Apple executives who had been rumored as a possible successor, implying that Apple could be looking for someone to lead the company for a long time. After all, Apple has only had two CEOs in this millennium, so it seems that leadership continuity is important to the company.

Ternus reports to Cook, who he considers a mentor, and leads all of hardware engineering at Apple. That’s a pretty big deal for a company that’s known for ubiquitous hardware like the iPhone and the MacBook.

In his 2024 commencement speech at his alma mater, the University of Pennsylvania’s engineering school, Ternus reflected on the lessons he learned at Apple, which perhaps can tell us a bit about his character — or at least a sanitized version of it. 

“Always assume you’re as smart as anyone else in the room, but never assume that you know as much as they do,” Ternus said in the speech. “With this mindset, you’ll find the confidence you need to push forward, but more importantly, the humility to ask questions.”

	
		
		Techcrunch event
		
			
			
									San Francisco, CA
													|
													October 13-15, 2026
							
			
		
	


In a tech ecosystem populated with abrasive egos, it’s refreshing to hear Ternus utter the word “humility.” Better yet, he doesn’t appear to have an X account.

Image Credits:Apple

What projects did John Ternus lead at Apple?

Ternus’ earliest project at Apple involved scrutinizing parts for the Apple Cinema Display, an early desktop monitor.

“At some point in my first year, I found myself at a supplier facility. I was far away from home. Well past midnight, I was using a magnifying glass to count the number of grooves on the head of a screw … and I was arguing with the supplier because these parts had 35 grooves. They were supposed to have 25,” Ternus recalled in his commencement speech. “I distinctly remember stepping back for a minute and thinking, ‘What the hell am I doing? Is this normal?’”







As Ternus climbed the corporate ladder, his responsibilities grew. He may no longer spend as much time analyzing screws, but he still seems to take pride in getting the little details right. In a recent interview, when Ternus was asked about his favorite memory of Steve Jobs, he mentioned the former Apple co-founder’s attention to craftsmanship.

“[Jobs] was moving a piece of furniture, a chest of drawers, and pulled it away from the wall and looked at the back and was just reflecting on, you know, that the carpenter who made it had made it beautiful,” Ternus said. “It finished the back as beautifully as the rest of it, even though nobody was going to see it, right? And I think about that all the time because I think that perfectly exemplifies what we do here.”

From there, he went on to lead the hardware development behind products across the Apple ecosystem, overseeing launches like AirPods, Apple Watch, and the Vision Pro. He also had a hand in major technical upgrades at Apple, like Apple’s transition from Intel chips to its own proprietary Apple silicon.

Most recently, Ternus was involved in the production of the MacBook Neo, Apple’s new, more affordable laptop model that lowers costs through some clever trade-offs in hardware design, like using an iPhone chip to power the device.

“We never want to ship junk. We want to ship great products that have that Apple experience, that Apple quality. To do that with the Neo required building something completely new from the ground up … leveraging both the technologies we’d been developing like Apple silicon, but also the kind of expertise that we’ve developed over many, many years of building Macs, and building phones, and building iPads, and all of these things,” Ternus told Tom’s Guide.

As CEO, Ternus will have to steer Apple through its challenge to catch up in the AI race and figure out what to do with the underlying tech behind the Vision Pro.

What else do we know about John Ternus?

Ternus was on the swim team at Penn. For his senior project, he built a feeding arm that people with quadriplegia could control with head movements.

According to public records of political donations, Ternus donated ,900 to Senator Chuck Schumer (D-NY) in 2021.







Otherwise, Ternus has maintained a relatively low profile.
#John #Ternus #incoming #Apple #CEO #TechCrunchApple,ceo,John Ternus,Tim Cook
Image Credits:Apple

What projects did John Ternus lead at Apple?

Ternus’ earliest project at Apple involved scrutinizing parts for the Apple Cinema Display, an early desktop monitor.

“At some point in my first year, I found myself at a supplier facility. I was far away from home. Well past midnight, I was using a magnifying glass to count the number of grooves on the head of a screw … and I was arguing with the supplier because these parts had 35 grooves. They were supposed to have 25,” Ternus recalled in his commencement speech. “I distinctly remember stepping back for a minute and thinking, ‘What the hell am I doing? Is this normal?’”

As Ternus climbed the corporate ladder, his responsibilities grew. He may no longer spend as much time analyzing screws, but he still seems to take pride in getting the little details right. In a recent interview, when Ternus was asked about his favorite memory of Steve Jobs, he mentioned the former Apple co-founder’s attention to craftsmanship.

“[Jobs] was moving a piece of furniture, a chest of drawers, and pulled it away from the wall and looked at the back and was just reflecting on, you know, that the carpenter who made it had made it beautiful,” Ternus said. “It finished the back as beautifully as the rest of it, even though nobody was going to see it, right? And I think about that all the time because I think that perfectly exemplifies what we do here.”

From there, he went on to lead the hardware development behind products across the Apple ecosystem, overseeing launches like AirPods, Apple Watch, and the Vision Pro. He also had a hand in major technical upgrades at Apple, like Apple’s transition from Intel chips to its own proprietary Apple silicon.

Most recently, Ternus was involved in the production of the MacBook Neo, Apple’s new, more affordable laptop model that lowers costs through some clever trade-offs in hardware design, like using an iPhone chip to power the device.

“We never want to ship junk. We want to ship great products that have that Apple experience, that Apple quality. To do that with the Neo required building something completely new from the ground up … leveraging both the technologies we’d been developing like Apple silicon, but also the kind of expertise that we’ve developed over many, many years of building Macs, and building phones, and building iPads, and all of these things,” Ternus told Tom’s Guide.

As CEO, Ternus will have to steer Apple through its challenge to catch up in the AI race and figure out what to do with the underlying tech behind the Vision Pro.

What else do we know about John Ternus?

Ternus was on the swim team at Penn. For his senior project, he built a feeding arm that people with quadriplegia could control with head movements.

According to public records of political donations, Ternus donated $2,900 to Senator Chuck Schumer (D-NY) in 2021.

Otherwise, Ternus has maintained a relatively low profile.

#John #Ternus #incoming #Apple #CEO #TechCrunchApple,ceo,John Ternus,Tim Cook">Who is John Ternus, the incoming Apple CEO? | TechCrunch

After 15 years, Tim Cook will hand off the Apple CEO role to John Ternus, the company’s senior vice president of hardware engineering. Starting on September 1, Ternus will lead one of the world’s most valuable companies, but if you’re not a dedicated Apple enthusiast, you’ve probably never heard of this man, who has largely remained out of the spotlight until now.

How long has John Ternus worked at Apple?

Ternus has worked at Apple for nearly half of his life — now 51 years old, he has been with the company for 25 years.

He joined Apple’s product design team in 2001 as only his second job out of college (his first was at a small maker of virtual-reality devices called Virtual Research Systems). By 2013, Ternus was a VP of hardware engineering and was promoted to the SVP role in 2021.

Ternus — who is 15 years younger than Cook — was among the youngest of top Apple executives who had been rumored as a possible successor, implying that Apple could be looking for someone to lead the company for a long time. After all, Apple has only had two CEOs in this millennium, so it seems that leadership continuity is important to the company.

Ternus reports to Cook, who he considers a mentor, and leads all of hardware engineering at Apple. That’s a pretty big deal for a company that’s known for ubiquitous hardware like the iPhone and the MacBook.

In his 2024 commencement speech at his alma mater, the University of Pennsylvania’s engineering school, Ternus reflected on the lessons he learned at Apple, which perhaps can tell us a bit about his character — or at least a sanitized version of it.

“Always assume you’re as smart as anyone else in the room, but never assume that you know as much as they do,” Ternus said in the speech. “With this mindset, you’ll find the confidence you need to push forward, but more importantly, the humility to ask questions.”

Techcrunch event

San Francisco, CA | October 13-15, 2026

In a tech ecosystem populated with abrasive egos, it’s refreshing to hear Ternus utter the word “humility.” Better yet, he doesn’t appear to have an X account.

Who is John Ternus, the incoming Apple CEO? | TechCrunch
After 15 years, Tim Cook will hand off the Apple CEO role to John Ternus, the company’s senior vice president of hardware engineering. Starting on September 1, Ternus will lead one of the world’s most valuable companies, but if you’re not a dedicated Apple enthusiast, you’ve probably never heard of this man, who has largely remained out of the spotlight until now.

How long has John Ternus worked at Apple?

Ternus has worked at Apple for nearly half of his life — now 51 years old, he has been with the company for 25 years.







He joined Apple’s product design team in 2001 as only his second job out of college (his first was at a small maker of virtual-reality devices called Virtual Research Systems). By 2013, Ternus was a VP of hardware engineering and was promoted to the SVP role in 2021. 

Ternus — who is 15 years younger than Cook — was among the youngest of top Apple executives who had been rumored as a possible successor, implying that Apple could be looking for someone to lead the company for a long time. After all, Apple has only had two CEOs in this millennium, so it seems that leadership continuity is important to the company.

Ternus reports to Cook, who he considers a mentor, and leads all of hardware engineering at Apple. That’s a pretty big deal for a company that’s known for ubiquitous hardware like the iPhone and the MacBook.

In his 2024 commencement speech at his alma mater, the University of Pennsylvania’s engineering school, Ternus reflected on the lessons he learned at Apple, which perhaps can tell us a bit about his character — or at least a sanitized version of it. 

“Always assume you’re as smart as anyone else in the room, but never assume that you know as much as they do,” Ternus said in the speech. “With this mindset, you’ll find the confidence you need to push forward, but more importantly, the humility to ask questions.”

	
		
		Techcrunch event
		
			
			
									San Francisco, CA
													|
													October 13-15, 2026
							
			
		
	


In a tech ecosystem populated with abrasive egos, it’s refreshing to hear Ternus utter the word “humility.” Better yet, he doesn’t appear to have an X account.

Image Credits:Apple

What projects did John Ternus lead at Apple?

Ternus’ earliest project at Apple involved scrutinizing parts for the Apple Cinema Display, an early desktop monitor.

“At some point in my first year, I found myself at a supplier facility. I was far away from home. Well past midnight, I was using a magnifying glass to count the number of grooves on the head of a screw … and I was arguing with the supplier because these parts had 35 grooves. They were supposed to have 25,” Ternus recalled in his commencement speech. “I distinctly remember stepping back for a minute and thinking, ‘What the hell am I doing? Is this normal?’”







As Ternus climbed the corporate ladder, his responsibilities grew. He may no longer spend as much time analyzing screws, but he still seems to take pride in getting the little details right. In a recent interview, when Ternus was asked about his favorite memory of Steve Jobs, he mentioned the former Apple co-founder’s attention to craftsmanship.

“[Jobs] was moving a piece of furniture, a chest of drawers, and pulled it away from the wall and looked at the back and was just reflecting on, you know, that the carpenter who made it had made it beautiful,” Ternus said. “It finished the back as beautifully as the rest of it, even though nobody was going to see it, right? And I think about that all the time because I think that perfectly exemplifies what we do here.”

From there, he went on to lead the hardware development behind products across the Apple ecosystem, overseeing launches like AirPods, Apple Watch, and the Vision Pro. He also had a hand in major technical upgrades at Apple, like Apple’s transition from Intel chips to its own proprietary Apple silicon.

Most recently, Ternus was involved in the production of the MacBook Neo, Apple’s new, more affordable laptop model that lowers costs through some clever trade-offs in hardware design, like using an iPhone chip to power the device.

“We never want to ship junk. We want to ship great products that have that Apple experience, that Apple quality. To do that with the Neo required building something completely new from the ground up … leveraging both the technologies we’d been developing like Apple silicon, but also the kind of expertise that we’ve developed over many, many years of building Macs, and building phones, and building iPads, and all of these things,” Ternus told Tom’s Guide.

As CEO, Ternus will have to steer Apple through its challenge to catch up in the AI race and figure out what to do with the underlying tech behind the Vision Pro.

What else do we know about John Ternus?

Ternus was on the swim team at Penn. For his senior project, he built a feeding arm that people with quadriplegia could control with head movements.

According to public records of political donations, Ternus donated ,900 to Senator Chuck Schumer (D-NY) in 2021.







Otherwise, Ternus has maintained a relatively low profile.
#John #Ternus #incoming #Apple #CEO #TechCrunchApple,ceo,John Ternus,Tim Cook
Image Credits:Apple

What projects did John Ternus lead at Apple?

Ternus’ earliest project at Apple involved scrutinizing parts for the Apple Cinema Display, an early desktop monitor.

“At some point in my first year, I found myself at a supplier facility. I was far away from home. Well past midnight, I was using a magnifying glass to count the number of grooves on the head of a screw … and I was arguing with the supplier because these parts had 35 grooves. They were supposed to have 25,” Ternus recalled in his commencement speech. “I distinctly remember stepping back for a minute and thinking, ‘What the hell am I doing? Is this normal?’”

As Ternus climbed the corporate ladder, his responsibilities grew. He may no longer spend as much time analyzing screws, but he still seems to take pride in getting the little details right. In a recent interview, when Ternus was asked about his favorite memory of Steve Jobs, he mentioned the former Apple co-founder’s attention to craftsmanship.

“[Jobs] was moving a piece of furniture, a chest of drawers, and pulled it away from the wall and looked at the back and was just reflecting on, you know, that the carpenter who made it had made it beautiful,” Ternus said. “It finished the back as beautifully as the rest of it, even though nobody was going to see it, right? And I think about that all the time because I think that perfectly exemplifies what we do here.”

From there, he went on to lead the hardware development behind products across the Apple ecosystem, overseeing launches like AirPods, Apple Watch, and the Vision Pro. He also had a hand in major technical upgrades at Apple, like Apple’s transition from Intel chips to its own proprietary Apple silicon.

Most recently, Ternus was involved in the production of the MacBook Neo, Apple’s new, more affordable laptop model that lowers costs through some clever trade-offs in hardware design, like using an iPhone chip to power the device.

“We never want to ship junk. We want to ship great products that have that Apple experience, that Apple quality. To do that with the Neo required building something completely new from the ground up … leveraging both the technologies we’d been developing like Apple silicon, but also the kind of expertise that we’ve developed over many, many years of building Macs, and building phones, and building iPads, and all of these things,” Ternus told Tom’s Guide.

As CEO, Ternus will have to steer Apple through its challenge to catch up in the AI race and figure out what to do with the underlying tech behind the Vision Pro.

What else do we know about John Ternus?

Ternus was on the swim team at Penn. For his senior project, he built a feeding arm that people with quadriplegia could control with head movements.

According to public records of political donations, Ternus donated $2,900 to Senator Chuck Schumer (D-NY) in 2021.

Otherwise, Ternus has maintained a relatively low profile.

#John #Ternus #incoming #Apple #CEO #TechCrunchApple,ceo,John Ternus,Tim Cook
Asus launched the Drop Zone program last year, it was seen as a commendable gesture to make repairs less taxing for consumers. Now, keeping in the same vein, Asus is expanding its Drop Zone initiative in India by adding 22 new stores to the network. The program, which allows users to submit laptops for servicing at ASUS Exclusive Stores instead of dedicated service centers, is now being rolled out across multiple regions, including Delhi NCR, Haryana, Karnataka, Kerala, Maharashtra, Tamil Nadu, Uttarakhand, Uttar Pradesh, and West Bengal.

What is Asus Drop Zone Service?

The Drop Zone initiative is designed to simplify the repair process by allowing customers to drop off and collect their devices at nearby ASUS stores. This eliminates the need to travel to service centers, which can often be inconvenient—especially for users in tier-2 and tier-3 cities.

With this expansion, ASUS is clearly trying to address common pain points like accessibility, turnaround time, and service transparency. Customers also get multiple service options, including carry-in support for immediate consultation, on-site servicing by technicians, and the Drop Zone model for easier logistics.

ASUS says it already has a wide after-sales network in India, with over 200 service centers and on-site support covering more than 17,000 pin codes across 761 districts. The Drop Zone expansion adds another layer to this ecosystem, bringing services closer to users. The company also offers 24/7 support through calls, chat, email, and remote troubleshooting. Speaking on the matter, Arnold Su, VP, Consumer and Gaming PC, System Business Group, ASUS India, said

At ASUS, our focus has always been on delivering a reliable and consistent ownership experience that extends well beyond the product itself. The expansion of our Drop Zone initiative into 22 additional stores marks a significant step towards making after-sales support more accessible and transparent for our customers. Guided by our 4A framework, we remain committed to building a service ecosystem that is responsive, convenient, and aligned with evolving customer needs.

#ASUS #Drop #Zone #Service #Cities #IndiaAsus">ASUS Drop Zone Service Now Available in More Cities Across India
	
When Asus launched the Drop Zone program last year, it was seen as a commendable gesture to make repairs less taxing for consumers. Now, keeping in the same vein, Asus is expanding its Drop Zone initiative in India by adding 22 new stores to the network. The program, which allows users to submit laptops for servicing at ASUS Exclusive Stores instead of dedicated service centers, is now being rolled out across multiple regions, including Delhi NCR, Haryana, Karnataka, Kerala, Maharashtra, Tamil Nadu, Uttarakhand, Uttar Pradesh, and West Bengal. 



What is Asus Drop Zone Service?



The Drop Zone initiative is designed to simplify the repair process by allowing customers to drop off and collect their devices at nearby ASUS stores. This eliminates the need to travel to service centers, which can often be inconvenient—especially for users in tier-2 and tier-3 cities.



With this expansion, ASUS is clearly trying to address common pain points like accessibility, turnaround time, and service transparency. Customers also get multiple service options, including carry-in support for immediate consultation, on-site servicing by technicians, and the Drop Zone model for easier logistics.



ASUS says it already has a wide after-sales network in India, with over 200 service centers and on-site support covering more than 17,000 pin codes across 761 districts. The Drop Zone expansion adds another layer to this ecosystem, bringing services closer to users. The company also offers 24/7 support through calls, chat, email, and remote troubleshooting. Speaking on the matter, Arnold Su, VP, Consumer and Gaming PC, System Business Group, ASUS India, said




At ASUS, our focus has always been on delivering a reliable and consistent ownership experience that extends well beyond the product itself. The expansion of our Drop Zone initiative into 22 additional stores marks a significant step towards making after-sales support more accessible and transparent for our customers. Guided by our 4A framework, we remain committed to building a service ecosystem that is responsive, convenient, and aligned with evolving customer needs.


#ASUS #Drop #Zone #Service #Cities #IndiaAsus

launched the Drop Zone program last year, it was seen as a commendable gesture to make repairs less taxing for consumers. Now, keeping in the same vein, Asus is expanding its Drop Zone initiative in India by adding 22 new stores to the network. The program, which allows users to submit laptops for servicing at ASUS Exclusive Stores instead of dedicated service centers, is now being rolled out across multiple regions, including Delhi NCR, Haryana, Karnataka, Kerala, Maharashtra, Tamil Nadu, Uttarakhand, Uttar Pradesh, and West Bengal.

What is Asus Drop Zone Service?

The Drop Zone initiative is designed to simplify the repair process by allowing customers to drop off and collect their devices at nearby ASUS stores. This eliminates the need to travel to service centers, which can often be inconvenient—especially for users in tier-2 and tier-3 cities.

With this expansion, ASUS is clearly trying to address common pain points like accessibility, turnaround time, and service transparency. Customers also get multiple service options, including carry-in support for immediate consultation, on-site servicing by technicians, and the Drop Zone model for easier logistics.

ASUS says it already has a wide after-sales network in India, with over 200 service centers and on-site support covering more than 17,000 pin codes across 761 districts. The Drop Zone expansion adds another layer to this ecosystem, bringing services closer to users. The company also offers 24/7 support through calls, chat, email, and remote troubleshooting. Speaking on the matter, Arnold Su, VP, Consumer and Gaming PC, System Business Group, ASUS India, said

At ASUS, our focus has always been on delivering a reliable and consistent ownership experience that extends well beyond the product itself. The expansion of our Drop Zone initiative into 22 additional stores marks a significant step towards making after-sales support more accessible and transparent for our customers. Guided by our 4A framework, we remain committed to building a service ecosystem that is responsive, convenient, and aligned with evolving customer needs.

#ASUS #Drop #Zone #Service #Cities #IndiaAsus">ASUS Drop Zone Service Now Available in More Cities Across India

When Asus launched the Drop Zone program last year, it was seen as a commendable gesture to make repairs less taxing for consumers. Now, keeping in the same vein, Asus is expanding its Drop Zone initiative in India by adding 22 new stores to the network. The program, which allows users to submit laptops for servicing at ASUS Exclusive Stores instead of dedicated service centers, is now being rolled out across multiple regions, including Delhi NCR, Haryana, Karnataka, Kerala, Maharashtra, Tamil Nadu, Uttarakhand, Uttar Pradesh, and West Bengal.

What is Asus Drop Zone Service?

The Drop Zone initiative is designed to simplify the repair process by allowing customers to drop off and collect their devices at nearby ASUS stores. This eliminates the need to travel to service centers, which can often be inconvenient—especially for users in tier-2 and tier-3 cities.

With this expansion, ASUS is clearly trying to address common pain points like accessibility, turnaround time, and service transparency. Customers also get multiple service options, including carry-in support for immediate consultation, on-site servicing by technicians, and the Drop Zone model for easier logistics.

ASUS says it already has a wide after-sales network in India, with over 200 service centers and on-site support covering more than 17,000 pin codes across 761 districts. The Drop Zone expansion adds another layer to this ecosystem, bringing services closer to users. The company also offers 24/7 support through calls, chat, email, and remote troubleshooting. Speaking on the matter, Arnold Su, VP, Consumer and Gaming PC, System Business Group, ASUS India, said

At ASUS, our focus has always been on delivering a reliable and consistent ownership experience that extends well beyond the product itself. The expansion of our Drop Zone initiative into 22 additional stores marks a significant step towards making after-sales support more accessible and transparent for our customers. Guided by our 4A framework, we remain committed to building a service ecosystem that is responsive, convenient, and aligned with evolving customer needs.

#ASUS #Drop #Zone #Service #Cities #IndiaAsus

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