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Squishmallows, dentures, and an ‘I Heart Hot Dads’ bag: Uber has found thousands of items left in robotaxis | TechCrunch
For the past 10 years, Uber’s annual Lost & Found Index has provided a rather quirky anthropological snapshot of its riders — and even a few insights into society. The annual catalogue of millions of forgotten items ranges from mundane modern-day tools such as smartphones and laptops, to more eyebrow-raising objects like live fish, an ankle monitor, a toboggan, a package of live butterflies, and a single Louboutin shoe.

This year, Uber is using the report to highlight the same old problem of lost items with a new twist: robotaxis. Thousands of items (it’s a bit too new for millions) were left behind in robotaxis on Uber’s ride-hailing network in the past year, the company said Tuesday. There were the usual suspects of phones, keys, wallets, passports, and headphones, along with a few items that strayed into the who-is-this-rider category: a set of dentures, an “I Heart Hot Dads” bag, and a blue hat that reads “Emotional Support Human.” 







Beyond this entertaining list lies a business opportunity, if a minor one. Even in a future of robot taxis, someone still has to return the things passengers leave behind.

Uber has spent the past several years locking up dozens of partnerships with autonomous vehicle (AV) technology companies. But it really wasn’t until March 2025, when the “Waymo on Uber” robotaxi service launched in Austin, that the commercial wheels on its AV business started turning. Since then, Uber and Waymo have also started a robotaxi service in Atlanta. Uber has added other AV companies to its app in the past year, including Motional in Las Vegas and Avride in Dallas, although these still have human safety operators behind the wheel.

That Uber has already logged thousands of lost items in just 12 months gives some sense of just how many robotaxi rides have been completed on its app. The underlying message here is that Uber’s existing network is already set up to reunite riders with their lost items, including a 15-pound yo-yo, one large black marble duck, a Squishmallow, and a Charli XCX poster.

When an Uber rider forgets belongings in a robotaxi, the process for recovering them is similar to any other Uber ride: open the app, click the activity tab, select the trip during which the item was lost, and contact customer support. Riders are then able to message, chat, or call a support agent. If the item is located, they have two options: pay  for an Uber Courier driver to provide same-day local delivery, or pick up the belonging in person from an AV depot, where the vehicles are stored and serviced.

Uber Courier is a rebrand of Uber Connect, which launched in 2020 and allowed users to send packages and personal items between local addresses. But Uber says there is more to its robotaxi support network than repurposing existing services.


“With tens of millions of lost items reported on Uber each year, we’ve spent the last decade building systems that help riders quickly and seamlessly reunite with their belongings,” Amy Satrom, global head of autonomous support at Uber, said in a statement. “As autonomous rides continue to scale on Uber, we’re bringing that same expertise to AVs — combining our fleet operations, support teams, and hybrid network to make getting a lost item back simple, even when there’s no driver behind the wheel.”

In February, the company announced Uber Autonomous Solutions, a new business division that conveys its bigger ambitions around driverless tech. The division provides companies with a suite of services that handle all the tasks associated with operating a robotaxi, self-driving truck, or sidewalk delivery robot business, including software and support services. 

And Uber clearly means to make AVs a major revenue driver. The company plans to offer robotaxi rides through its app in as many as 15 cities globally by the end of the year and has said it intends to be the largest facilitator of AV trips in the world by 2029.










When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.#Squishmallows #dentures #Heart #Hot #Dads #bag #Uber #thousands #items #left #robotaxis #TechCrunchautonomous vehicles,avride,Motional,Uber,Waymo

Squishmallows, dentures, and an ‘I Heart Hot Dads’ bag: Uber has found thousands of items left in robotaxis | TechCrunch

For the past 10 years, Uber’s annual Lost & Found Index has provided a rather quirky anthropological snapshot of its riders — and even a few insights into society. The annual catalogue of millions of forgotten items ranges from mundane modern-day tools such as smartphones and laptops, to more eyebrow-raising objects like live fish, an ankle monitor, a toboggan, a package of live butterflies, and a single Louboutin shoe.

This year, Uber is using the report to highlight the same old problem of lost items with a new twist: robotaxis. Thousands of items (it’s a bit too new for millions) were left behind in robotaxis on Uber’s ride-hailing network in the past year, the company said Tuesday. There were the usual suspects of phones, keys, wallets, passports, and headphones, along with a few items that strayed into the who-is-this-rider category: a set of dentures, an “I Heart Hot Dads” bag, and a blue hat that reads “Emotional Support Human.”

Beyond this entertaining list lies a business opportunity, if a minor one. Even in a future of robot taxis, someone still has to return the things passengers leave behind.

Uber has spent the past several years locking up dozens of partnerships with autonomous vehicle (AV) technology companies. But it really wasn’t until March 2025, when the “Waymo on Uber” robotaxi service launched in Austin, that the commercial wheels on its AV business started turning. Since then, Uber and Waymo have also started a robotaxi service in Atlanta. Uber has added other AV companies to its app in the past year, including Motional in Las Vegas and Avride in Dallas, although these still have human safety operators behind the wheel.

That Uber has already logged thousands of lost items in just 12 months gives some sense of just how many robotaxi rides have been completed on its app. The underlying message here is that Uber’s existing network is already set up to reunite riders with their lost items, including a 15-pound yo-yo, one large black marble duck, a Squishmallow, and a Charli XCX poster.

When an Uber rider forgets belongings in a robotaxi, the process for recovering them is similar to any other Uber ride: open the app, click the activity tab, select the trip during which the item was lost, and contact customer support. Riders are then able to message, chat, or call a support agent. If the item is located, they have two options: pay $15 for an Uber Courier driver to provide same-day local delivery, or pick up the belonging in person from an AV depot, where the vehicles are stored and serviced.

Uber Courier is a rebrand of Uber Connect, which launched in 2020 and allowed users to send packages and personal items between local addresses. But Uber says there is more to its robotaxi support network than repurposing existing services.

“With tens of millions of lost items reported on Uber each year, we’ve spent the last decade building systems that help riders quickly and seamlessly reunite with their belongings,” Amy Satrom, global head of autonomous support at Uber, said in a statement. “As autonomous rides continue to scale on Uber, we’re bringing that same expertise to AVs — combining our fleet operations, support teams, and hybrid network to make getting a lost item back simple, even when there’s no driver behind the wheel.”

In February, the company announced Uber Autonomous Solutions, a new business division that conveys its bigger ambitions around driverless tech. The division provides companies with a suite of services that handle all the tasks associated with operating a robotaxi, self-driving truck, or sidewalk delivery robot business, including software and support services.

And Uber clearly means to make AVs a major revenue driver. The company plans to offer robotaxi rides through its app in as many as 15 cities globally by the end of the year and has said it intends to be the largest facilitator of AV trips in the world by 2029.

When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.

#Squishmallows #dentures #Heart #Hot #Dads #bag #Uber #thousands #items #left #robotaxis #TechCrunchautonomous vehicles,avride,Motional,Uber,Waymo

For the past 10 years, Uber’s annual Lost & Found Index has provided a rather quirky anthropological snapshot of its riders — and even a few insights into society. The annual catalogue of millions of forgotten items ranges from mundane modern-day tools such as smartphones and laptops, to more eyebrow-raising objects like live fish, an ankle monitor, a toboggan, a package of live butterflies, and a single Louboutin shoe.

This year, Uber is using the report to highlight the same old problem of lost items with a new twist: robotaxis. Thousands of items (it’s a bit too new for millions) were left behind in robotaxis on Uber’s ride-hailing network in the past year, the company said Tuesday. There were the usual suspects of phones, keys, wallets, passports, and headphones, along with a few items that strayed into the who-is-this-rider category: a set of dentures, an “I Heart Hot Dads” bag, and a blue hat that reads “Emotional Support Human.”

Beyond this entertaining list lies a business opportunity, if a minor one. Even in a future of robot taxis, someone still has to return the things passengers leave behind.

Uber has spent the past several years locking up dozens of partnerships with autonomous vehicle (AV) technology companies. But it really wasn’t until March 2025, when the “Waymo on Uber” robotaxi service launched in Austin, that the commercial wheels on its AV business started turning. Since then, Uber and Waymo have also started a robotaxi service in Atlanta. Uber has added other AV companies to its app in the past year, including Motional in Las Vegas and Avride in Dallas, although these still have human safety operators behind the wheel.

That Uber has already logged thousands of lost items in just 12 months gives some sense of just how many robotaxi rides have been completed on its app. The underlying message here is that Uber’s existing network is already set up to reunite riders with their lost items, including a 15-pound yo-yo, one large black marble duck, a Squishmallow, and a Charli XCX poster.

When an Uber rider forgets belongings in a robotaxi, the process for recovering them is similar to any other Uber ride: open the app, click the activity tab, select the trip during which the item was lost, and contact customer support. Riders are then able to message, chat, or call a support agent. If the item is located, they have two options: pay $15 for an Uber Courier driver to provide same-day local delivery, or pick up the belonging in person from an AV depot, where the vehicles are stored and serviced.

Uber Courier is a rebrand of Uber Connect, which launched in 2020 and allowed users to send packages and personal items between local addresses. But Uber says there is more to its robotaxi support network than repurposing existing services.

“With tens of millions of lost items reported on Uber each year, we’ve spent the last decade building systems that help riders quickly and seamlessly reunite with their belongings,” Amy Satrom, global head of autonomous support at Uber, said in a statement. “As autonomous rides continue to scale on Uber, we’re bringing that same expertise to AVs — combining our fleet operations, support teams, and hybrid network to make getting a lost item back simple, even when there’s no driver behind the wheel.”

In February, the company announced Uber Autonomous Solutions, a new business division that conveys its bigger ambitions around driverless tech. The division provides companies with a suite of services that handle all the tasks associated with operating a robotaxi, self-driving truck, or sidewalk delivery robot business, including software and support services.

And Uber clearly means to make AVs a major revenue driver. The company plans to offer robotaxi rides through its app in as many as 15 cities globally by the end of the year and has said it intends to be the largest facilitator of AV trips in the world by 2029.

When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.

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#Squishmallows #dentures #Heart #Hot #Dads #bag #Uber #thousands #items #left #robotaxis #TechCrunch

Applied Computing, a London-based startup that’s building a foundation AI model for the oil, gas, and petrochemical industry, has raised a $20 million Series A led by engineering giant KBR, with Databricks Ventures participating.

Founded in 2023, the startup targets oil, gas, refining, and petrochemical systems, where a single facility can have thousands of sensors measuring everything from temperature and pressure to velocity and viscosity. While there’s a huge market for helping energy companies solve the data-tracking problem, the fragmentation presents a significant hurdle.

Facilities consequently make operating decisions using less than 8% of the data available to them, says Applied Computing’s co-founder and CEO Callum Adamson (pictured above, right). Operators already collect much of this information, he said, but they struggle to combine the sensor readings, engineering documentation, and physics and chemistry quickly enough to analyze and make predictions.

“It’s getting those three data sources to talk to each other in real time. That’s the real key,” he told TechCrunch.

Unlike large language models, which predict the next word, Applied Computing says its foundation model, Orbital, combines a time series model, a physics-based model, and a language model to predict the state of a facility. It does this by analyzing sensor readings, keeping physics and chemistry in mind, and recognizing a facility’s equipment constraints and operator activity. It also allows technicians to run simulations of how a change in one part of a facility could affect the rest of its operations.

Applied Computing wants to give oil and gas operators an AI model for the entire plant | TechCrunch
Applied Computing, a London-based startup that’s building a foundation AI model for the oil, gas, and petrochemical industry, has raised a  million Series A led by engineering giant KBR, with Databricks Ventures participating.

Founded in 2023, the startup targets oil, gas, refining, and petrochemical systems, where a single facility can have thousands of sensors measuring everything from temperature and pressure to velocity and viscosity. While there’s a huge market for helping energy companies solve the data-tracking problem, the fragmentation presents a significant hurdle. Facilities consequently make operating decisions using less than 8% of the data available to them, says Applied Computing’s co-founder and CEO Callum Adamson (pictured above, right). Operators already collect much of this information, he said, but they struggle to combine the sensor readings, engineering documentation, and physics and chemistry quickly enough to analyze and make predictions.“It’s getting those three data sources to talk to each other in real time. That’s the real key,” he told TechCrunch.Unlike large language models, which predict the next word, Applied Computing says its foundation model, Orbital, combines a time series model, a physics-based model, and a language model to predict the state of a facility. It does this by analyzing sensor readings, keeping physics and chemistry in mind, and recognizing a facility’s equipment constraints and operator activity. It also allows technicians to run simulations of how a change in one part of a facility could affect the rest of its operations.

Image Credits:Applied Computing

Essentially, Applied Computing is pitching speed: It claims Orbital can flag anomalies, investigate what caused them, and model whether a proposed fix could create problems elsewhere in the facility, all within minutes. Adamson claims the product can compress investigations that previously took days or weeks into seconds, helping operators reduce energy use and maintain output.







That promise of speed seems to have found believers. The startup says it has gone from stealth to double-digit millions in annual recurring revenue in under 18 months. Adamson said Orbital is in use at some “large, publicly listed” upstream oil and gas, downstream refining and petrochemicals companies, although he declined to mention how many customers it has.

Its partners include Indian energy company Wipro, and KBR, which has integrated Orbital into its INSITE 3.0 digital platform for energy projects, and is using the product for ammonia production. Adamson said the startup is also working with a “major U.S. upstream operator” and plans to announce a partnership with a European oil major in the coming weeks.

Still, Applied Computing is entering a market that has entrenched industrial software suppliers, as well as more focused AI startups. AspenTech sells simulation and AI-powered modeling software for upstream, refining, and chemical operations, while AVEVA offers physics-based process simulation, optimization, and “what-if” modeling for industrial plants. Cognite and Seeq target the data layer, helping facilities analyze industrial data, and apply AI to design workflows.

Adamson argues that the company’s moat is not access to industrial data or process knowledge, but rather assembling AI researchers to build a model that can compete with Orbital. “It’s an AI problem. It’s not a data problem, and it’s not an energy problem,” he said. “If you’re a tier-one AI researcher, where are you going to work? … I don’t think Shell’s on that list.”


Adamson also pointed to the data Orbital receives through its deployments. Operational data from refineries and other energy facilities is generally not available publicly, he said, while simulated data cannot fully reproduce what happens inside a working plant.

The KBR partnership may help the company, too. Adamson said the partnership gives Applied Computing access to operational data and industry expertise, as well as introductions to more potential customers.

Applied Computing plans to use the  million to expand internationally, hire for research and engineering roles, and explore deployments with energy clients. 

The company on Thursday said it’s also opened an office in Houston, adding to its headquarters in London and operational hub in Bengaluru. Adamson said the U.S. base puts the startup closer to two existing customers in North America, and an expansion into the Middle East is also in the works.
When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.#Applied #Computing #give #oil #gas #operators #model #entire #plant #TechCrunchenergy,oil and gas,petrochemicals
Image Credits:Applied Computing

Essentially, Applied Computing is pitching speed: It claims Orbital can flag anomalies, investigate what caused them, and model whether a proposed fix could create problems elsewhere in the facility, all within minutes. Adamson claims the product can compress investigations that previously took days or weeks into seconds, helping operators reduce energy use and maintain output.

That promise of speed seems to have found believers. The startup says it has gone from stealth to double-digit millions in annual recurring revenue in under 18 months. Adamson said Orbital is in use at some “large, publicly listed” upstream oil and gas, downstream refining and petrochemicals companies, although he declined to mention how many customers it has.

Its partners include Indian energy company Wipro, and KBR, which has integrated Orbital into its INSITE 3.0 digital platform for energy projects, and is using the product for ammonia production. Adamson said the startup is also working with a “major U.S. upstream operator” and plans to announce a partnership with a European oil major in the coming weeks.

Still, Applied Computing is entering a market that has entrenched industrial software suppliers, as well as more focused AI startups. AspenTech sells simulation and AI-powered modeling software for upstream, refining, and chemical operations, while AVEVA offers physics-based process simulation, optimization, and “what-if” modeling for industrial plants. Cognite and Seeq target the data layer, helping facilities analyze industrial data, and apply AI to design workflows.

Adamson argues that the company’s moat is not access to industrial data or process knowledge, but rather assembling AI researchers to build a model that can compete with Orbital. 

“It’s an AI problem. It’s not a data problem, and it’s not an energy problem,” he said. “If you’re a tier-one AI researcher, where are you going to work? … I don’t think Shell’s on that list.”

Adamson also pointed to the data Orbital receives through its deployments. Operational data from refineries and other energy facilities is generally not available publicly, he said, while simulated data cannot fully reproduce what happens inside a working plant.

The KBR partnership may help the company, too. Adamson said the partnership gives Applied Computing access to operational data and industry expertise, as well as introductions to more potential customers.

Applied Computing plans to use the $20 million to expand internationally, hire for research and engineering roles, and explore deployments with energy clients.

The company on Thursday said it’s also opened an office in Houston, adding to its headquarters in London and operational hub in Bengaluru. Adamson said the U.S. base puts the startup closer to two existing customers in North America, and an expansion into the Middle East is also in the works.

When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.

#Applied #Computing #give #oil #gas #operators #model #entire #plant #TechCrunchenergy,oil and gas,petrochemicals">Applied Computing wants to give oil and gas operators an AI model for the entire plant | TechCrunch
Applied Computing, a London-based startup that’s building a foundation AI model for the oil, gas, and petrochemical industry, has raised a  million Series A led by engineering giant KBR, with Databricks Ventures participating.

Founded in 2023, the startup targets oil, gas, refining, and petrochemical systems, where a single facility can have thousands of sensors measuring everything from temperature and pressure to velocity and viscosity. While there’s a huge market for helping energy companies solve the data-tracking problem, the fragmentation presents a significant hurdle. Facilities consequently make operating decisions using less than 8% of the data available to them, says Applied Computing’s co-founder and CEO Callum Adamson (pictured above, right). Operators already collect much of this information, he said, but they struggle to combine the sensor readings, engineering documentation, and physics and chemistry quickly enough to analyze and make predictions.“It’s getting those three data sources to talk to each other in real time. That’s the real key,” he told TechCrunch.Unlike large language models, which predict the next word, Applied Computing says its foundation model, Orbital, combines a time series model, a physics-based model, and a language model to predict the state of a facility. It does this by analyzing sensor readings, keeping physics and chemistry in mind, and recognizing a facility’s equipment constraints and operator activity. It also allows technicians to run simulations of how a change in one part of a facility could affect the rest of its operations.

Image Credits:Applied Computing

Essentially, Applied Computing is pitching speed: It claims Orbital can flag anomalies, investigate what caused them, and model whether a proposed fix could create problems elsewhere in the facility, all within minutes. Adamson claims the product can compress investigations that previously took days or weeks into seconds, helping operators reduce energy use and maintain output.







That promise of speed seems to have found believers. The startup says it has gone from stealth to double-digit millions in annual recurring revenue in under 18 months. Adamson said Orbital is in use at some “large, publicly listed” upstream oil and gas, downstream refining and petrochemicals companies, although he declined to mention how many customers it has.

Its partners include Indian energy company Wipro, and KBR, which has integrated Orbital into its INSITE 3.0 digital platform for energy projects, and is using the product for ammonia production. Adamson said the startup is also working with a “major U.S. upstream operator” and plans to announce a partnership with a European oil major in the coming weeks.

Still, Applied Computing is entering a market that has entrenched industrial software suppliers, as well as more focused AI startups. AspenTech sells simulation and AI-powered modeling software for upstream, refining, and chemical operations, while AVEVA offers physics-based process simulation, optimization, and “what-if” modeling for industrial plants. Cognite and Seeq target the data layer, helping facilities analyze industrial data, and apply AI to design workflows.

Adamson argues that the company’s moat is not access to industrial data or process knowledge, but rather assembling AI researchers to build a model that can compete with Orbital. “It’s an AI problem. It’s not a data problem, and it’s not an energy problem,” he said. “If you’re a tier-one AI researcher, where are you going to work? … I don’t think Shell’s on that list.”


Adamson also pointed to the data Orbital receives through its deployments. Operational data from refineries and other energy facilities is generally not available publicly, he said, while simulated data cannot fully reproduce what happens inside a working plant.

The KBR partnership may help the company, too. Adamson said the partnership gives Applied Computing access to operational data and industry expertise, as well as introductions to more potential customers.

Applied Computing plans to use the  million to expand internationally, hire for research and engineering roles, and explore deployments with energy clients. 

The company on Thursday said it’s also opened an office in Houston, adding to its headquarters in London and operational hub in Bengaluru. Adamson said the U.S. base puts the startup closer to two existing customers in North America, and an expansion into the Middle East is also in the works.
When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.#Applied #Computing #give #oil #gas #operators #model #entire #plant #TechCrunchenergy,oil and gas,petrochemicals

Applied Computing, a London-based startup that’s building a foundation AI model for the oil, gas, and petrochemical industry, has raised a $20 million Series A led by engineering giant KBR, with Databricks Ventures participating.

Founded in 2023, the startup targets oil, gas, refining, and petrochemical systems, where a single facility can have thousands of sensors measuring everything from temperature and pressure to velocity and viscosity. While there’s a huge market for helping energy companies solve the data-tracking problem, the fragmentation presents a significant hurdle.

Facilities consequently make operating decisions using less than 8% of the data available to them, says Applied Computing’s co-founder and CEO Callum Adamson (pictured above, right). Operators already collect much of this information, he said, but they struggle to combine the sensor readings, engineering documentation, and physics and chemistry quickly enough to analyze and make predictions.

“It’s getting those three data sources to talk to each other in real time. That’s the real key,” he told TechCrunch.

Unlike large language models, which predict the next word, Applied Computing says its foundation model, Orbital, combines a time series model, a physics-based model, and a language model to predict the state of a facility. It does this by analyzing sensor readings, keeping physics and chemistry in mind, and recognizing a facility’s equipment constraints and operator activity. It also allows technicians to run simulations of how a change in one part of a facility could affect the rest of its operations.

Applied Computing wants to give oil and gas operators an AI model for the entire plant | TechCrunch
Applied Computing, a London-based startup that’s building a foundation AI model for the oil, gas, and petrochemical industry, has raised a  million Series A led by engineering giant KBR, with Databricks Ventures participating.

Founded in 2023, the startup targets oil, gas, refining, and petrochemical systems, where a single facility can have thousands of sensors measuring everything from temperature and pressure to velocity and viscosity. While there’s a huge market for helping energy companies solve the data-tracking problem, the fragmentation presents a significant hurdle. Facilities consequently make operating decisions using less than 8% of the data available to them, says Applied Computing’s co-founder and CEO Callum Adamson (pictured above, right). Operators already collect much of this information, he said, but they struggle to combine the sensor readings, engineering documentation, and physics and chemistry quickly enough to analyze and make predictions.“It’s getting those three data sources to talk to each other in real time. That’s the real key,” he told TechCrunch.Unlike large language models, which predict the next word, Applied Computing says its foundation model, Orbital, combines a time series model, a physics-based model, and a language model to predict the state of a facility. It does this by analyzing sensor readings, keeping physics and chemistry in mind, and recognizing a facility’s equipment constraints and operator activity. It also allows technicians to run simulations of how a change in one part of a facility could affect the rest of its operations.

Image Credits:Applied Computing

Essentially, Applied Computing is pitching speed: It claims Orbital can flag anomalies, investigate what caused them, and model whether a proposed fix could create problems elsewhere in the facility, all within minutes. Adamson claims the product can compress investigations that previously took days or weeks into seconds, helping operators reduce energy use and maintain output.







That promise of speed seems to have found believers. The startup says it has gone from stealth to double-digit millions in annual recurring revenue in under 18 months. Adamson said Orbital is in use at some “large, publicly listed” upstream oil and gas, downstream refining and petrochemicals companies, although he declined to mention how many customers it has.

Its partners include Indian energy company Wipro, and KBR, which has integrated Orbital into its INSITE 3.0 digital platform for energy projects, and is using the product for ammonia production. Adamson said the startup is also working with a “major U.S. upstream operator” and plans to announce a partnership with a European oil major in the coming weeks.

Still, Applied Computing is entering a market that has entrenched industrial software suppliers, as well as more focused AI startups. AspenTech sells simulation and AI-powered modeling software for upstream, refining, and chemical operations, while AVEVA offers physics-based process simulation, optimization, and “what-if” modeling for industrial plants. Cognite and Seeq target the data layer, helping facilities analyze industrial data, and apply AI to design workflows.

Adamson argues that the company’s moat is not access to industrial data or process knowledge, but rather assembling AI researchers to build a model that can compete with Orbital. “It’s an AI problem. It’s not a data problem, and it’s not an energy problem,” he said. “If you’re a tier-one AI researcher, where are you going to work? … I don’t think Shell’s on that list.”


Adamson also pointed to the data Orbital receives through its deployments. Operational data from refineries and other energy facilities is generally not available publicly, he said, while simulated data cannot fully reproduce what happens inside a working plant.

The KBR partnership may help the company, too. Adamson said the partnership gives Applied Computing access to operational data and industry expertise, as well as introductions to more potential customers.

Applied Computing plans to use the  million to expand internationally, hire for research and engineering roles, and explore deployments with energy clients. 

The company on Thursday said it’s also opened an office in Houston, adding to its headquarters in London and operational hub in Bengaluru. Adamson said the U.S. base puts the startup closer to two existing customers in North America, and an expansion into the Middle East is also in the works.
When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.#Applied #Computing #give #oil #gas #operators #model #entire #plant #TechCrunchenergy,oil and gas,petrochemicals
Image Credits:Applied Computing

Essentially, Applied Computing is pitching speed: It claims Orbital can flag anomalies, investigate what caused them, and model whether a proposed fix could create problems elsewhere in the facility, all within minutes. Adamson claims the product can compress investigations that previously took days or weeks into seconds, helping operators reduce energy use and maintain output.

That promise of speed seems to have found believers. The startup says it has gone from stealth to double-digit millions in annual recurring revenue in under 18 months. Adamson said Orbital is in use at some “large, publicly listed” upstream oil and gas, downstream refining and petrochemicals companies, although he declined to mention how many customers it has.

Its partners include Indian energy company Wipro, and KBR, which has integrated Orbital into its INSITE 3.0 digital platform for energy projects, and is using the product for ammonia production. Adamson said the startup is also working with a “major U.S. upstream operator” and plans to announce a partnership with a European oil major in the coming weeks.

Still, Applied Computing is entering a market that has entrenched industrial software suppliers, as well as more focused AI startups. AspenTech sells simulation and AI-powered modeling software for upstream, refining, and chemical operations, while AVEVA offers physics-based process simulation, optimization, and “what-if” modeling for industrial plants. Cognite and Seeq target the data layer, helping facilities analyze industrial data, and apply AI to design workflows.

Adamson argues that the company’s moat is not access to industrial data or process knowledge, but rather assembling AI researchers to build a model that can compete with Orbital. 

“It’s an AI problem. It’s not a data problem, and it’s not an energy problem,” he said. “If you’re a tier-one AI researcher, where are you going to work? … I don’t think Shell’s on that list.”

Adamson also pointed to the data Orbital receives through its deployments. Operational data from refineries and other energy facilities is generally not available publicly, he said, while simulated data cannot fully reproduce what happens inside a working plant.

The KBR partnership may help the company, too. Adamson said the partnership gives Applied Computing access to operational data and industry expertise, as well as introductions to more potential customers.

Applied Computing plans to use the $20 million to expand internationally, hire for research and engineering roles, and explore deployments with energy clients.

The company on Thursday said it’s also opened an office in Houston, adding to its headquarters in London and operational hub in Bengaluru. Adamson said the U.S. base puts the startup closer to two existing customers in North America, and an expansion into the Middle East is also in the works.

When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.

#Applied #Computing #give #oil #gas #operators #model #entire #plant #TechCrunchenergy,oil and gas,petrochemicals">Applied Computing wants to give oil and gas operators an AI model for the entire plant | TechCrunch

Applied Computing, a London-based startup that’s building a foundation AI model for the oil, gas, and petrochemical industry, has raised a $20 million Series A led by engineering giant KBR, with Databricks Ventures participating.

Founded in 2023, the startup targets oil, gas, refining, and petrochemical systems, where a single facility can have thousands of sensors measuring everything from temperature and pressure to velocity and viscosity. While there’s a huge market for helping energy companies solve the data-tracking problem, the fragmentation presents a significant hurdle.

Facilities consequently make operating decisions using less than 8% of the data available to them, says Applied Computing’s co-founder and CEO Callum Adamson (pictured above, right). Operators already collect much of this information, he said, but they struggle to combine the sensor readings, engineering documentation, and physics and chemistry quickly enough to analyze and make predictions.

“It’s getting those three data sources to talk to each other in real time. That’s the real key,” he told TechCrunch.

Unlike large language models, which predict the next word, Applied Computing says its foundation model, Orbital, combines a time series model, a physics-based model, and a language model to predict the state of a facility. It does this by analyzing sensor readings, keeping physics and chemistry in mind, and recognizing a facility’s equipment constraints and operator activity. It also allows technicians to run simulations of how a change in one part of a facility could affect the rest of its operations.

Applied Computing wants to give oil and gas operators an AI model for the entire plant | TechCrunch
Applied Computing, a London-based startup that’s building a foundation AI model for the oil, gas, and petrochemical industry, has raised a  million Series A led by engineering giant KBR, with Databricks Ventures participating.

Founded in 2023, the startup targets oil, gas, refining, and petrochemical systems, where a single facility can have thousands of sensors measuring everything from temperature and pressure to velocity and viscosity. While there’s a huge market for helping energy companies solve the data-tracking problem, the fragmentation presents a significant hurdle. Facilities consequently make operating decisions using less than 8% of the data available to them, says Applied Computing’s co-founder and CEO Callum Adamson (pictured above, right). Operators already collect much of this information, he said, but they struggle to combine the sensor readings, engineering documentation, and physics and chemistry quickly enough to analyze and make predictions.“It’s getting those three data sources to talk to each other in real time. That’s the real key,” he told TechCrunch.Unlike large language models, which predict the next word, Applied Computing says its foundation model, Orbital, combines a time series model, a physics-based model, and a language model to predict the state of a facility. It does this by analyzing sensor readings, keeping physics and chemistry in mind, and recognizing a facility’s equipment constraints and operator activity. It also allows technicians to run simulations of how a change in one part of a facility could affect the rest of its operations.

Image Credits:Applied Computing

Essentially, Applied Computing is pitching speed: It claims Orbital can flag anomalies, investigate what caused them, and model whether a proposed fix could create problems elsewhere in the facility, all within minutes. Adamson claims the product can compress investigations that previously took days or weeks into seconds, helping operators reduce energy use and maintain output.







That promise of speed seems to have found believers. The startup says it has gone from stealth to double-digit millions in annual recurring revenue in under 18 months. Adamson said Orbital is in use at some “large, publicly listed” upstream oil and gas, downstream refining and petrochemicals companies, although he declined to mention how many customers it has.

Its partners include Indian energy company Wipro, and KBR, which has integrated Orbital into its INSITE 3.0 digital platform for energy projects, and is using the product for ammonia production. Adamson said the startup is also working with a “major U.S. upstream operator” and plans to announce a partnership with a European oil major in the coming weeks.

Still, Applied Computing is entering a market that has entrenched industrial software suppliers, as well as more focused AI startups. AspenTech sells simulation and AI-powered modeling software for upstream, refining, and chemical operations, while AVEVA offers physics-based process simulation, optimization, and “what-if” modeling for industrial plants. Cognite and Seeq target the data layer, helping facilities analyze industrial data, and apply AI to design workflows.

Adamson argues that the company’s moat is not access to industrial data or process knowledge, but rather assembling AI researchers to build a model that can compete with Orbital. “It’s an AI problem. It’s not a data problem, and it’s not an energy problem,” he said. “If you’re a tier-one AI researcher, where are you going to work? … I don’t think Shell’s on that list.”


Adamson also pointed to the data Orbital receives through its deployments. Operational data from refineries and other energy facilities is generally not available publicly, he said, while simulated data cannot fully reproduce what happens inside a working plant.

The KBR partnership may help the company, too. Adamson said the partnership gives Applied Computing access to operational data and industry expertise, as well as introductions to more potential customers.

Applied Computing plans to use the  million to expand internationally, hire for research and engineering roles, and explore deployments with energy clients. 

The company on Thursday said it’s also opened an office in Houston, adding to its headquarters in London and operational hub in Bengaluru. Adamson said the U.S. base puts the startup closer to two existing customers in North America, and an expansion into the Middle East is also in the works.
When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.#Applied #Computing #give #oil #gas #operators #model #entire #plant #TechCrunchenergy,oil and gas,petrochemicals
Image Credits:Applied Computing

Essentially, Applied Computing is pitching speed: It claims Orbital can flag anomalies, investigate what caused them, and model whether a proposed fix could create problems elsewhere in the facility, all within minutes. Adamson claims the product can compress investigations that previously took days or weeks into seconds, helping operators reduce energy use and maintain output.

That promise of speed seems to have found believers. The startup says it has gone from stealth to double-digit millions in annual recurring revenue in under 18 months. Adamson said Orbital is in use at some “large, publicly listed” upstream oil and gas, downstream refining and petrochemicals companies, although he declined to mention how many customers it has.

Its partners include Indian energy company Wipro, and KBR, which has integrated Orbital into its INSITE 3.0 digital platform for energy projects, and is using the product for ammonia production. Adamson said the startup is also working with a “major U.S. upstream operator” and plans to announce a partnership with a European oil major in the coming weeks.

Still, Applied Computing is entering a market that has entrenched industrial software suppliers, as well as more focused AI startups. AspenTech sells simulation and AI-powered modeling software for upstream, refining, and chemical operations, while AVEVA offers physics-based process simulation, optimization, and “what-if” modeling for industrial plants. Cognite and Seeq target the data layer, helping facilities analyze industrial data, and apply AI to design workflows.

Adamson argues that the company’s moat is not access to industrial data or process knowledge, but rather assembling AI researchers to build a model that can compete with Orbital. 

“It’s an AI problem. It’s not a data problem, and it’s not an energy problem,” he said. “If you’re a tier-one AI researcher, where are you going to work? … I don’t think Shell’s on that list.”

Adamson also pointed to the data Orbital receives through its deployments. Operational data from refineries and other energy facilities is generally not available publicly, he said, while simulated data cannot fully reproduce what happens inside a working plant.

The KBR partnership may help the company, too. Adamson said the partnership gives Applied Computing access to operational data and industry expertise, as well as introductions to more potential customers.

Applied Computing plans to use the $20 million to expand internationally, hire for research and engineering roles, and explore deployments with energy clients.

The company on Thursday said it’s also opened an office in Houston, adding to its headquarters in London and operational hub in Bengaluru. Adamson said the U.S. base puts the startup closer to two existing customers in North America, and an expansion into the Middle East is also in the works.

When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.

#Applied #Computing #give #oil #gas #operators #model #entire #plant #TechCrunchenergy,oil and gas,petrochemicals
heading to Roblox with a brand-new interactive experience that celebrates the band’s six-decade career. Launching on July 10, the experience arrives alongside the release of the band’s 25th studio album, Foreign Tongues, and lets players relive different eras of The Rolling Stones through gameplay, music, and collectible rewards. Beyond the game itself, the legendary band has partnered with Roblox creators to launch exclusive avatar items and real-world merchandise that players can buy directly in-game.

A Roblox Game That Takes You Through 60 Years of The Rolling Stones

Developed by Roblox Innovation Studio in collaboration with creative agency Sawhorse and members of Roblox’s creator community, the experience transforms The Rolling Stones’ musical legacy into a cooperative adventure. Players travel across different decades of the band’s career, where colorful crystals inspired by the group’s 2023 album Hackney Diamonds have trapped pieces of its history. Working together, players must locate and shatter these crystals while iconic songs from the corresponding era play in the background.

Each completed challenge powers up the band’s famous tongue-and-lips logo, which unleashes a burst of rock energy to unlock the next decade. The experience gradually evolves into a shared community event in which everyone’s progress contributes to unlocking the final performance. The game will be hosted inside The Block, Roblox’s always-available entertainment hub where artists can create interactive experiences for players.

Finale Event Brings Live Performances and Rotating Eras

The Rolling Stones Launch a Roblox Game Celebrating 60 Years of Rock History
	
The Rolling Stones are heading to Roblox with a brand-new interactive experience that celebrates the band’s six-decade career. Launching on July 10, the experience arrives alongside the release of the band’s 25th studio album, Foreign Tongues, and lets players relive different eras of The Rolling Stones through gameplay, music, and collectible rewards. Beyond the game itself, the legendary band has partnered with Roblox creators to launch exclusive avatar items and real-world merchandise that players can buy directly in-game.



A Roblox Game That Takes You Through 60 Years of The Rolling Stones



Developed by Roblox Innovation Studio in collaboration with creative agency Sawhorse and members of Roblox’s creator community, the experience transforms The Rolling Stones’ musical legacy into a cooperative adventure. Players travel across different decades of the band’s career, where colorful crystals inspired by the group’s 2023 album Hackney Diamonds have trapped pieces of its history. Working together, players must locate and shatter these crystals while iconic songs from the corresponding era play in the background.



Each completed challenge powers up the band’s famous tongue-and-lips logo, which unleashes a burst of rock energy to unlock the next decade. The experience gradually evolves into a shared community event in which everyone’s progress contributes to unlocking the final performance. The game will be hosted inside The Block, Roblox’s always-available entertainment hub where artists can create interactive experiences for players.



Finale Event Brings Live Performances and Rotating Eras







The experience won’t end after launch. Between July 17 and July 19, Roblox will host a special finale event that changes every hour. Each rotation will focus on a different era of The Rolling Stones, complete with classic songs, themed visuals, interactive artwork, dynamic lighting, and visual effects inspired by the band’s history. Players will also be able to unlock in-game rewards and abilities inspired by The Rolling Stones throughout the event.



Alongside the game, Roblox invited more than a dozen creators from its global community to redesign The Rolling Stones’ iconic tongue-and-lips logo. The result is a collection of exclusive avatar accessories that players can wear inside Roblox. Interestingly, some of these virtual designs will also be available as limited-edition physical merchandise through an in-game Shopify integration, allowing fans to purchase them directly from The Rolling Stones’ online store without leaving Roblox.



Participating creators include Jazzyx3, CASKA’s HAUS, Touzled, Blizzei, DIONESS, morphist4u, WhoseTrade, Empyro, Bad_B0y, raekaro, Spiraxy, Valkenheim, DuckXander, Clockset, and dvdko.

#Rolling #Stones #Launch #Roblox #Game #Celebrating #Years #Rock #HistoryRoblox

The experience won’t end after launch. Between July 17 and July 19, Roblox will host a special finale event that changes every hour. Each rotation will focus on a different era of The Rolling Stones, complete with classic songs, themed visuals, interactive artwork, dynamic lighting, and visual effects inspired by the band’s history. Players will also be able to unlock in-game rewards and abilities inspired by The Rolling Stones throughout the event.

Alongside the game, Roblox invited more than a dozen creators from its global community to redesign The Rolling Stones’ iconic tongue-and-lips logo. The result is a collection of exclusive avatar accessories that players can wear inside Roblox. Interestingly, some of these virtual designs will also be available as limited-edition physical merchandise through an in-game Shopify integration, allowing fans to purchase them directly from The Rolling Stones’ online store without leaving Roblox.

Participating creators include Jazzyx3, CASKA’s HAUS, Touzled, Blizzei, DIONESS, morphist4u, WhoseTrade, Empyro, Bad_B0y, raekaro, Spiraxy, Valkenheim, DuckXander, Clockset, and dvdko.

#Rolling #Stones #Launch #Roblox #Game #Celebrating #Years #Rock #HistoryRoblox">The Rolling Stones Launch a Roblox Game Celebrating 60 Years of Rock History
	
The Rolling Stones are heading to Roblox with a brand-new interactive experience that celebrates the band’s six-decade career. Launching on July 10, the experience arrives alongside the release of the band’s 25th studio album, Foreign Tongues, and lets players relive different eras of The Rolling Stones through gameplay, music, and collectible rewards. Beyond the game itself, the legendary band has partnered with Roblox creators to launch exclusive avatar items and real-world merchandise that players can buy directly in-game.



A Roblox Game That Takes You Through 60 Years of The Rolling Stones



Developed by Roblox Innovation Studio in collaboration with creative agency Sawhorse and members of Roblox’s creator community, the experience transforms The Rolling Stones’ musical legacy into a cooperative adventure. Players travel across different decades of the band’s career, where colorful crystals inspired by the group’s 2023 album Hackney Diamonds have trapped pieces of its history. Working together, players must locate and shatter these crystals while iconic songs from the corresponding era play in the background.



Each completed challenge powers up the band’s famous tongue-and-lips logo, which unleashes a burst of rock energy to unlock the next decade. The experience gradually evolves into a shared community event in which everyone’s progress contributes to unlocking the final performance. The game will be hosted inside The Block, Roblox’s always-available entertainment hub where artists can create interactive experiences for players.



Finale Event Brings Live Performances and Rotating Eras







The experience won’t end after launch. Between July 17 and July 19, Roblox will host a special finale event that changes every hour. Each rotation will focus on a different era of The Rolling Stones, complete with classic songs, themed visuals, interactive artwork, dynamic lighting, and visual effects inspired by the band’s history. Players will also be able to unlock in-game rewards and abilities inspired by The Rolling Stones throughout the event.



Alongside the game, Roblox invited more than a dozen creators from its global community to redesign The Rolling Stones’ iconic tongue-and-lips logo. The result is a collection of exclusive avatar accessories that players can wear inside Roblox. Interestingly, some of these virtual designs will also be available as limited-edition physical merchandise through an in-game Shopify integration, allowing fans to purchase them directly from The Rolling Stones’ online store without leaving Roblox.



Participating creators include Jazzyx3, CASKA’s HAUS, Touzled, Blizzei, DIONESS, morphist4u, WhoseTrade, Empyro, Bad_B0y, raekaro, Spiraxy, Valkenheim, DuckXander, Clockset, and dvdko.

#Rolling #Stones #Launch #Roblox #Game #Celebrating #Years #Rock #HistoryRoblox

to Roblox with a brand-new interactive experience that celebrates the band’s six-decade career. Launching on July 10, the experience arrives alongside the release of the band’s 25th studio album, Foreign Tongues, and lets players relive different eras of The Rolling Stones through gameplay, music, and collectible rewards. Beyond the game itself, the legendary band has partnered with Roblox creators to launch exclusive avatar items and real-world merchandise that players can buy directly in-game.

A Roblox Game That Takes You Through 60 Years of The Rolling Stones

Developed by Roblox Innovation Studio in collaboration with creative agency Sawhorse and members of Roblox’s creator community, the experience transforms The Rolling Stones’ musical legacy into a cooperative adventure. Players travel across different decades of the band’s career, where colorful crystals inspired by the group’s 2023 album Hackney Diamonds have trapped pieces of its history. Working together, players must locate and shatter these crystals while iconic songs from the corresponding era play in the background.

Each completed challenge powers up the band’s famous tongue-and-lips logo, which unleashes a burst of rock energy to unlock the next decade. The experience gradually evolves into a shared community event in which everyone’s progress contributes to unlocking the final performance. The game will be hosted inside The Block, Roblox’s always-available entertainment hub where artists can create interactive experiences for players.

Finale Event Brings Live Performances and Rotating Eras

The Rolling Stones Launch a Roblox Game Celebrating 60 Years of Rock History
	
The Rolling Stones are heading to Roblox with a brand-new interactive experience that celebrates the band’s six-decade career. Launching on July 10, the experience arrives alongside the release of the band’s 25th studio album, Foreign Tongues, and lets players relive different eras of The Rolling Stones through gameplay, music, and collectible rewards. Beyond the game itself, the legendary band has partnered with Roblox creators to launch exclusive avatar items and real-world merchandise that players can buy directly in-game.



A Roblox Game That Takes You Through 60 Years of The Rolling Stones



Developed by Roblox Innovation Studio in collaboration with creative agency Sawhorse and members of Roblox’s creator community, the experience transforms The Rolling Stones’ musical legacy into a cooperative adventure. Players travel across different decades of the band’s career, where colorful crystals inspired by the group’s 2023 album Hackney Diamonds have trapped pieces of its history. Working together, players must locate and shatter these crystals while iconic songs from the corresponding era play in the background.



Each completed challenge powers up the band’s famous tongue-and-lips logo, which unleashes a burst of rock energy to unlock the next decade. The experience gradually evolves into a shared community event in which everyone’s progress contributes to unlocking the final performance. The game will be hosted inside The Block, Roblox’s always-available entertainment hub where artists can create interactive experiences for players.



Finale Event Brings Live Performances and Rotating Eras







The experience won’t end after launch. Between July 17 and July 19, Roblox will host a special finale event that changes every hour. Each rotation will focus on a different era of The Rolling Stones, complete with classic songs, themed visuals, interactive artwork, dynamic lighting, and visual effects inspired by the band’s history. Players will also be able to unlock in-game rewards and abilities inspired by The Rolling Stones throughout the event.



Alongside the game, Roblox invited more than a dozen creators from its global community to redesign The Rolling Stones’ iconic tongue-and-lips logo. The result is a collection of exclusive avatar accessories that players can wear inside Roblox. Interestingly, some of these virtual designs will also be available as limited-edition physical merchandise through an in-game Shopify integration, allowing fans to purchase them directly from The Rolling Stones’ online store without leaving Roblox.



Participating creators include Jazzyx3, CASKA’s HAUS, Touzled, Blizzei, DIONESS, morphist4u, WhoseTrade, Empyro, Bad_B0y, raekaro, Spiraxy, Valkenheim, DuckXander, Clockset, and dvdko.

#Rolling #Stones #Launch #Roblox #Game #Celebrating #Years #Rock #HistoryRoblox

The experience won’t end after launch. Between July 17 and July 19, Roblox will host a special finale event that changes every hour. Each rotation will focus on a different era of The Rolling Stones, complete with classic songs, themed visuals, interactive artwork, dynamic lighting, and visual effects inspired by the band’s history. Players will also be able to unlock in-game rewards and abilities inspired by The Rolling Stones throughout the event.

Alongside the game, Roblox invited more than a dozen creators from its global community to redesign The Rolling Stones’ iconic tongue-and-lips logo. The result is a collection of exclusive avatar accessories that players can wear inside Roblox. Interestingly, some of these virtual designs will also be available as limited-edition physical merchandise through an in-game Shopify integration, allowing fans to purchase them directly from The Rolling Stones’ online store without leaving Roblox.

Participating creators include Jazzyx3, CASKA’s HAUS, Touzled, Blizzei, DIONESS, morphist4u, WhoseTrade, Empyro, Bad_B0y, raekaro, Spiraxy, Valkenheim, DuckXander, Clockset, and dvdko.

#Rolling #Stones #Launch #Roblox #Game #Celebrating #Years #Rock #HistoryRoblox">The Rolling Stones Launch a Roblox Game Celebrating 60 Years of Rock History

The Rolling Stones are heading to Roblox with a brand-new interactive experience that celebrates the band’s six-decade career. Launching on July 10, the experience arrives alongside the release of the band’s 25th studio album, Foreign Tongues, and lets players relive different eras of The Rolling Stones through gameplay, music, and collectible rewards. Beyond the game itself, the legendary band has partnered with Roblox creators to launch exclusive avatar items and real-world merchandise that players can buy directly in-game.

A Roblox Game That Takes You Through 60 Years of The Rolling Stones

Developed by Roblox Innovation Studio in collaboration with creative agency Sawhorse and members of Roblox’s creator community, the experience transforms The Rolling Stones’ musical legacy into a cooperative adventure. Players travel across different decades of the band’s career, where colorful crystals inspired by the group’s 2023 album Hackney Diamonds have trapped pieces of its history. Working together, players must locate and shatter these crystals while iconic songs from the corresponding era play in the background.

Each completed challenge powers up the band’s famous tongue-and-lips logo, which unleashes a burst of rock energy to unlock the next decade. The experience gradually evolves into a shared community event in which everyone’s progress contributes to unlocking the final performance. The game will be hosted inside The Block, Roblox’s always-available entertainment hub where artists can create interactive experiences for players.

Finale Event Brings Live Performances and Rotating Eras

The Rolling Stones Launch a Roblox Game Celebrating 60 Years of Rock History
	
The Rolling Stones are heading to Roblox with a brand-new interactive experience that celebrates the band’s six-decade career. Launching on July 10, the experience arrives alongside the release of the band’s 25th studio album, Foreign Tongues, and lets players relive different eras of The Rolling Stones through gameplay, music, and collectible rewards. Beyond the game itself, the legendary band has partnered with Roblox creators to launch exclusive avatar items and real-world merchandise that players can buy directly in-game.



A Roblox Game That Takes You Through 60 Years of The Rolling Stones



Developed by Roblox Innovation Studio in collaboration with creative agency Sawhorse and members of Roblox’s creator community, the experience transforms The Rolling Stones’ musical legacy into a cooperative adventure. Players travel across different decades of the band’s career, where colorful crystals inspired by the group’s 2023 album Hackney Diamonds have trapped pieces of its history. Working together, players must locate and shatter these crystals while iconic songs from the corresponding era play in the background.



Each completed challenge powers up the band’s famous tongue-and-lips logo, which unleashes a burst of rock energy to unlock the next decade. The experience gradually evolves into a shared community event in which everyone’s progress contributes to unlocking the final performance. The game will be hosted inside The Block, Roblox’s always-available entertainment hub where artists can create interactive experiences for players.



Finale Event Brings Live Performances and Rotating Eras







The experience won’t end after launch. Between July 17 and July 19, Roblox will host a special finale event that changes every hour. Each rotation will focus on a different era of The Rolling Stones, complete with classic songs, themed visuals, interactive artwork, dynamic lighting, and visual effects inspired by the band’s history. Players will also be able to unlock in-game rewards and abilities inspired by The Rolling Stones throughout the event.



Alongside the game, Roblox invited more than a dozen creators from its global community to redesign The Rolling Stones’ iconic tongue-and-lips logo. The result is a collection of exclusive avatar accessories that players can wear inside Roblox. Interestingly, some of these virtual designs will also be available as limited-edition physical merchandise through an in-game Shopify integration, allowing fans to purchase them directly from The Rolling Stones’ online store without leaving Roblox.



Participating creators include Jazzyx3, CASKA’s HAUS, Touzled, Blizzei, DIONESS, morphist4u, WhoseTrade, Empyro, Bad_B0y, raekaro, Spiraxy, Valkenheim, DuckXander, Clockset, and dvdko.

#Rolling #Stones #Launch #Roblox #Game #Celebrating #Years #Rock #HistoryRoblox

The experience won’t end after launch. Between July 17 and July 19, Roblox will host a special finale event that changes every hour. Each rotation will focus on a different era of The Rolling Stones, complete with classic songs, themed visuals, interactive artwork, dynamic lighting, and visual effects inspired by the band’s history. Players will also be able to unlock in-game rewards and abilities inspired by The Rolling Stones throughout the event.

Alongside the game, Roblox invited more than a dozen creators from its global community to redesign The Rolling Stones’ iconic tongue-and-lips logo. The result is a collection of exclusive avatar accessories that players can wear inside Roblox. Interestingly, some of these virtual designs will also be available as limited-edition physical merchandise through an in-game Shopify integration, allowing fans to purchase them directly from The Rolling Stones’ online store without leaving Roblox.

Participating creators include Jazzyx3, CASKA’s HAUS, Touzled, Blizzei, DIONESS, morphist4u, WhoseTrade, Empyro, Bad_B0y, raekaro, Spiraxy, Valkenheim, DuckXander, Clockset, and dvdko.

#Rolling #Stones #Launch #Roblox #Game #Celebrating #Years #Rock #HistoryRoblox

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