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The Live-Action ‘Moana’ Really Thought About the Maui Wig, Despite It Looking Like That

The Live-Action ‘Moana’ Really Thought About the Maui Wig, Despite It Looking Like That

Tech-news ,

The latest trailer for Disney’s live-action Moana arrived yesterday, bringing our best look yet at Dwayne Johnson as the demigod Maui. To no one’s surprise, the character is much the way he appears in the animated films: muscular, tattooed, and with long flowing hair. But getting that transformation just right was a surprisingly involved process.

Speaking to Entertainment Weekly, the actor talked about what it took to get into character. First, even though Johnson is a former professional wrestler known for his beefy physique, being as big as he needed to be to play Maui required prosthetic assistance. That came in the form of a 40-pound bodysuit, which Johnson described as “grueling” to wear because of “how hot it was.”

“There was an idea that maybe we were gonna do this whole thing with visual effects, body and everything,” Johnson told EW. “But then there’s also a tactile, emotional resonance when it’s a real bodysuit. It moves and breathes with you. So we thought the best iteration of this was, let’s go for it, let’s challenge Joel [Harlow, Moana‘s make-up designer], and he rose to the occasion.”

But it’s not just the muscles that had to be carefully tailored. It was also Maui’s signature locks. For this, a special wig was required.

“As a wayfinder, you can just see him on the back of the canoe with the wind blowing,” Moana director Thomas Kail told EW. “We knew that it had to be something that could have real lift to it. Because you’re doing this on the water, ‘what does it look like wet?’ is a real conversation when you’re making Moana. That one weighs seven pounds more with all the water in it for all those hours a day.”

Johnson told the outlet it took about two and a half hours to become Maui-ready for filming. “The thing that became a challenge, that I had to work through very quickly, that I didn’t anticipate, was the prosthetics and the hair and then the body … There’s a freedom when you perform, whether it’s as an actor or singing. So that was an adjustment on how to actually work my emotions through the 40 pounds of prosthetics and hair and body that I had on me.”

That wig is certainly memorable, is it not? We’ll see more of it in action when Moana hits theaters July 10.

Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who.

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India’s digital payment share has increased over the years, with the Unified Payment Interface (UPI) growing to over 750 million daily transactions. With an aim to reach over a billion daily transactions, Dilip Asbe, MD and CEO of the National Payments Corporation of India, which oversees UPI, thinks AI would be heavily involved in the next phase for user growth, fraud prevention, and credit distribution.

During an interview with TechCrunch at Mumbai Tech Week (MTW) 2026 last month, Asbe said AI could drive the next half a billion users with NPCI, India’s central bank, and the government working together.

“AI will be used very effectively when we look at the next wave of UPI, and that includes all aspects, including reaching new users. We must use AI effectively to protect our current citizens, to find fraud, and to find mules. AI must also be used to provide credit to all the users and merchants who have digital footprints,” he said. “We must use AI to look at the voice and multilingual solutions to make onboarding simpler.”

Many companies have talked about voice as an interface being important in India for chatting with companies or systems. Asbe believes that it is early days for that, as voice models will need to be more accurate. NPCI launched a voice assistant-based interactive system in 2023. Asbe noted that adoption for that yet to take off, and with the right use case, voice can become a critical component in the payment ecosystem.

AI in finance and regulations

In the U.S., startups and public companies are racing to add AI to finance. Coinbase and Robinhood now allow agents to trade on users’ behalf, and OpenAI lets you load personal account data into ChatGPT to get financial advice. NPCI has shown some demos around agentic commerce and payments with Razorpay last year. However, there hasn’t been a wider rollout of some of these capabilities.

NPCI’s CEO thinks that with robust regulations and a framework, India can also adopt AI-powered finance. He said that there should be enough protection for users and mitigation for risk — and in case something goes wrong, the system should be able to look at the instructions and consent given by the user to an agent.

Besides the usage of models, Asbe thinks that the Indian finance ecosystem has an opportunity to build small language models.

“We believe that the models will differentiate from each other based on the data sets that are made available to them,” he said. “We have a very rich data set in our ecosystem. I think there is a big opportunity for Indian companies — the banks, FinTechs, and the ecosystem — to create small language models which are sharp, specific, and as deterministic as possible.”

Last year, NPCI launched a model called FIMI to solve user disputes. Asbe noted that it is serving over a million users to cancel mandates and resolve issues, and is scaling fast.

UPI competition

NPCI has long sought healthy competition between UPI apps, but data suggests that Walmart-owned PhonePe and Google Pay have over 80% of the market share. The regulator’s plan to cap an app’s market share at 30% is set to take effect on December 31, 2026, unless it defers the deadline date again.

During the conversation, Asbe said that UPI apps have very low switching costs and most core features are shared. He noted that PhonePe and Google have poured millions into their apps to attain their market position. He said that if new apps find viable business models within the fintech ecosystem, their share will rise.

“I believe that there are multiple issues why we see this concentration risk exist, and one of the important reasons is the availability of a viable commercial model. The moment we see the commercial model being available to the ecosystem, I believe newer players will start investing very heavily,” Asbe said.

In 2024, the payment body spun off its BHIM UPI app to make it more competitive and grow its usage. While its transaction volume has grown, its overall market share is around 1%. Asbe said that with BHIM, there is no particular target market share NPCI is eyeing. But it wants to make it a sovereign and secure alternative to other apps, Asbe said.

India is one of the biggest digital economies, and investors around the world will be looking at the regulatory landscape to put money into newer fintech solutions and make the market more competitive.

When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.

#Indian #payments #chief #thinks #heavily #involved #era #digital #payment #growth #TechCrunchIndia,Fintech,UPI">Indian payments chief thinks AI will be heavily involved in next era of digital payment growth | TechCrunch India’s digital payment share has increased over the years, with the Unified Payment Interface (UPI) growing to over 750 million daily transactions. With an aim to reach over a billion daily transactions, Dilip Asbe, MD and CEO of the National Payments Corporation of India, which oversees UPI, thinks AI would be heavily involved in the next phase for user growth, fraud prevention, and credit distribution. During an interview with TechCrunch at Mumbai Tech Week (MTW) 2026 last month, Asbe said AI could drive the next half a billion users with NPCI, India’s central bank, and the government working together. “AI will be used very effectively when we look at the next wave of UPI, and that includes all aspects, including reaching new users. We must use AI effectively to protect our current citizens, to find fraud, and to find mules. AI must also be used to provide credit to all the users and merchants who have digital footprints,” he said. “We must use AI to look at the voice and multilingual solutions to make onboarding simpler.” Many companies have talked about voice as an interface being important in India for chatting with companies or systems. Asbe believes that it is early days for that, as voice models will need to be more accurate. NPCI launched a voice assistant-based interactive system in 2023. Asbe noted that adoption for that yet to take off, and with the right use case, voice can become a critical component in the payment ecosystem. AI in finance and regulations In the U.S., startups and public companies are racing to add AI to finance. Coinbase and Robinhood now allow agents to trade on users’ behalf, and OpenAI lets you load personal account data into ChatGPT to get financial advice. NPCI has shown some demos around agentic commerce and payments with Razorpay last year. However, there hasn’t been a wider rollout of some of these capabilities. NPCI’s CEO thinks that with robust regulations and a framework, India can also adopt AI-powered finance. He said that there should be enough protection for users and mitigation for risk — and in case something goes wrong, the system should be able to look at the instructions and consent given by the user to an agent. Besides the usage of models, Asbe thinks that the Indian finance ecosystem has an opportunity to build small language models. “We believe that the models will differentiate from each other based on the data sets that are made available to them,” he said. “We have a very rich data set in our ecosystem. I think there is a big opportunity for Indian companies — the banks, FinTechs, and the ecosystem — to create small language models which are sharp, specific, and as deterministic as possible.” Last year, NPCI launched a model called FIMI to solve user disputes. Asbe noted that it is serving over a million users to cancel mandates and resolve issues, and is scaling fast. UPI competition NPCI has long sought healthy competition between UPI apps, but data suggests that Walmart-owned PhonePe and Google Pay have over 80% of the market share. The regulator’s plan to cap an app’s market share at 30% is set to take effect on December 31, 2026, unless it defers the deadline date again. During the conversation, Asbe said that UPI apps have very low switching costs and most core features are shared. He noted that PhonePe and Google have poured millions into their apps to attain their market position. He said that if new apps find viable business models within the fintech ecosystem, their share will rise. “I believe that there are multiple issues why we see this concentration risk exist, and one of the important reasons is the availability of a viable commercial model. The moment we see the commercial model being available to the ecosystem, I believe newer players will start investing very heavily,” Asbe said. In 2024, the payment body spun off its BHIM UPI app to make it more competitive and grow its usage. While its transaction volume has grown, its overall market share is around 1%. Asbe said that with BHIM, there is no particular target market share NPCI is eyeing. But it wants to make it a sovereign and secure alternative to other apps, Asbe said. India is one of the biggest digital economies, and investors around the world will be looking at the regulatory landscape to put money into newer fintech solutions and make the market more competitive. When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.#Indian #payments #chief #thinks #heavily #involved #era #digital #payment #growth #TechCrunchIndia,Fintech,UPI

a voice assistant-based interactive system in 2023. Asbe noted that adoption for that yet to take off, and with the right use case, voice can become a critical component in the payment ecosystem.

AI in finance and regulations

In the U.S., startups and public companies are racing to add AI to finance. Coinbase and Robinhood now allow agents to trade on users’ behalf, and OpenAI lets you load personal account data into ChatGPT to get financial advice. NPCI has shown some demos around agentic commerce and payments with Razorpay last year. However, there hasn’t been a wider rollout of some of these capabilities.

NPCI’s CEO thinks that with robust regulations and a framework, India can also adopt AI-powered finance. He said that there should be enough protection for users and mitigation for risk — and in case something goes wrong, the system should be able to look at the instructions and consent given by the user to an agent.

Besides the usage of models, Asbe thinks that the Indian finance ecosystem has an opportunity to build small language models.

“We believe that the models will differentiate from each other based on the data sets that are made available to them,” he said. “We have a very rich data set in our ecosystem. I think there is a big opportunity for Indian companies — the banks, FinTechs, and the ecosystem — to create small language models which are sharp, specific, and as deterministic as possible.”

Last year, NPCI launched a model called FIMI to solve user disputes. Asbe noted that it is serving over a million users to cancel mandates and resolve issues, and is scaling fast.

UPI competition

NPCI has long sought healthy competition between UPI apps, but data suggests that Walmart-owned PhonePe and Google Pay have over 80% of the market share. The regulator’s plan to cap an app’s market share at 30% is set to take effect on December 31, 2026, unless it defers the deadline date again.

During the conversation, Asbe said that UPI apps have very low switching costs and most core features are shared. He noted that PhonePe and Google have poured millions into their apps to attain their market position. He said that if new apps find viable business models within the fintech ecosystem, their share will rise.

“I believe that there are multiple issues why we see this concentration risk exist, and one of the important reasons is the availability of a viable commercial model. The moment we see the commercial model being available to the ecosystem, I believe newer players will start investing very heavily,” Asbe said.

In 2024, the payment body spun off its BHIM UPI app to make it more competitive and grow its usage. While its transaction volume has grown, its overall market share is around 1%. Asbe said that with BHIM, there is no particular target market share NPCI is eyeing. But it wants to make it a sovereign and secure alternative to other apps, Asbe said.

India is one of the biggest digital economies, and investors around the world will be looking at the regulatory landscape to put money into newer fintech solutions and make the market more competitive.

When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.

#Indian #payments #chief #thinks #heavily #involved #era #digital #payment #growth #TechCrunchIndia,Fintech,UPI">Indian payments chief thinks AI will be heavily involved in next era of digital payment growth | TechCrunch

India’s digital payment share has increased over the years, with the Unified Payment Interface (UPI) growing to over 750 million daily transactions. With an aim to reach over a billion daily transactions, Dilip Asbe, MD and CEO of the National Payments Corporation of India, which oversees UPI, thinks AI would be heavily involved in the next phase for user growth, fraud prevention, and credit distribution.

During an interview with TechCrunch at Mumbai Tech Week (MTW) 2026 last month, Asbe said AI could drive the next half a billion users with NPCI, India’s central bank, and the government working together.

“AI will be used very effectively when we look at the next wave of UPI, and that includes all aspects, including reaching new users. We must use AI effectively to protect our current citizens, to find fraud, and to find mules. AI must also be used to provide credit to all the users and merchants who have digital footprints,” he said. “We must use AI to look at the voice and multilingual solutions to make onboarding simpler.”

Many companies have talked about voice as an interface being important in India for chatting with companies or systems. Asbe believes that it is early days for that, as voice models will need to be more accurate. NPCI launched a voice assistant-based interactive system in 2023. Asbe noted that adoption for that yet to take off, and with the right use case, voice can become a critical component in the payment ecosystem.

AI in finance and regulations

In the U.S., startups and public companies are racing to add AI to finance. Coinbase and Robinhood now allow agents to trade on users’ behalf, and OpenAI lets you load personal account data into ChatGPT to get financial advice. NPCI has shown some demos around agentic commerce and payments with Razorpay last year. However, there hasn’t been a wider rollout of some of these capabilities.

NPCI’s CEO thinks that with robust regulations and a framework, India can also adopt AI-powered finance. He said that there should be enough protection for users and mitigation for risk — and in case something goes wrong, the system should be able to look at the instructions and consent given by the user to an agent.

Besides the usage of models, Asbe thinks that the Indian finance ecosystem has an opportunity to build small language models.

“We believe that the models will differentiate from each other based on the data sets that are made available to them,” he said. “We have a very rich data set in our ecosystem. I think there is a big opportunity for Indian companies — the banks, FinTechs, and the ecosystem — to create small language models which are sharp, specific, and as deterministic as possible.”

Last year, NPCI launched a model called FIMI to solve user disputes. Asbe noted that it is serving over a million users to cancel mandates and resolve issues, and is scaling fast.

UPI competition

NPCI has long sought healthy competition between UPI apps, but data suggests that Walmart-owned PhonePe and Google Pay have over 80% of the market share. The regulator’s plan to cap an app’s market share at 30% is set to take effect on December 31, 2026, unless it defers the deadline date again.

During the conversation, Asbe said that UPI apps have very low switching costs and most core features are shared. He noted that PhonePe and Google have poured millions into their apps to attain their market position. He said that if new apps find viable business models within the fintech ecosystem, their share will rise.

“I believe that there are multiple issues why we see this concentration risk exist, and one of the important reasons is the availability of a viable commercial model. The moment we see the commercial model being available to the ecosystem, I believe newer players will start investing very heavily,” Asbe said.

In 2024, the payment body spun off its BHIM UPI app to make it more competitive and grow its usage. While its transaction volume has grown, its overall market share is around 1%. Asbe said that with BHIM, there is no particular target market share NPCI is eyeing. But it wants to make it a sovereign and secure alternative to other apps, Asbe said.

India is one of the biggest digital economies, and investors around the world will be looking at the regulatory landscape to put money into newer fintech solutions and make the market more competitive.

When you purchase through links in our articles, we may earn a small commission. This doesn’t affect our editorial independence.

#Indian #payments #chief #thinks #heavily #involved #era #digital #payment #growth #TechCrunchIndia,Fintech,UPI
Nomad eSIM offers a practical solution that helps remote workers stay connected without a complex setup. It removes the need for physical SIM cards and allows quick access to mobile data across regions. This article explains why remote professionals rely on this technology and how it supports their work routine.

Reliable Access to Mobile Data Anywhere

Remote workers need a connection that stays available across different locations. Public Wi-Fi may not always provide stable performance, and it can create interruptions during important tasks. A dependable data source becomes essential in such situations.

An eSIM provides direct access to mobile networks without extra steps. This ensures that workers can stay connected even when Wi-Fi is not reliable. With consistent data access, daily tasks continue without disruption.

Fast Setup Without Technical Delays

Time matters when work depends on a stable connection. Traditional SIM cards require manual setup, which can take longer than expected. Any delay in activation can affect schedules and deadlines.

An eSIM allows quick activation through a simple process. A QR code scan completes the setup within minutes, and the device connects to a supported network. This speed helps remote workers start their tasks without waiting.

Easy Movement Across Regions

Reasons Remote Workers Depend on eSIM for Connectivity Remote work has changed how people manage daily tasks, communication, and travel. A stable internet connection now stands at the center of productivity, especially for those who move between cities or countries. Any delay in connectivity can interrupt meetings, slow down tasks, and create avoidable stress during work hours. A Nomad eSIM offers a practical solution that helps remote workers stay connected without a complex setup. It removes the need for physical SIM cards and allows quick access to mobile data across regions. This article explains why remote professionals rely on this technology and how it supports their work routine. Reliable Access to Mobile Data Anywhere Remote workers need a connection that stays available across different locations. Public Wi-Fi may not always provide stable performance, and it can create interruptions during important tasks. A dependable data source becomes essential in such situations. An eSIM provides direct access to mobile networks without extra steps. This ensures that workers can stay connected even when Wi-Fi is not reliable. With consistent data access, daily tasks continue without disruption. Fast Setup Without Technical Delays Time matters when work depends on a stable connection. Traditional SIM cards require manual setup, which can take longer than expected. Any delay in activation can affect schedules and deadlines. An eSIM allows quick activation through a simple process. A QR code scan completes the setup within minutes, and the device connects to a supported network. This speed helps remote workers start their tasks without waiting. Easy Movement Across Regions Many remote professionals travel while they work. Moving between locations can create connectivity issues if each region requires a new SIM card. This process can interrupt workflow and add unnecessary effort. An eSIM supports multiple regions within one plan. The device connects to local networks without manual changes, which keeps the connection active during travel. This seamless transition helps workers focus on their tasks instead of setting up. Better Control Over Data Usage Managing data usage plays an important role in remote work. Tasks such as video calls, file transfers, and cloud access can consume a large amount of data. Without proper control, usage can exceed limits quickly. An eSIM allows users to track and adjust data usage directly on their device. This control helps remote workers plan their usage and avoid sudden interruptions. It also ensures that data remains available when needed. Secure Alternative to Public Wi-Fi Public Wi-Fi networks may not always provide a safe connection. Security risks can affect sensitive work data and create concerns for remote professionals. A secure connection becomes necessary for tasks that involve private information. Mobile data through an eSIM offers a safer option compared to open networks. It reduces exposure to security risks and provides a more controlled environment. This adds confidence while handling work tasks on the move. No Physical SIM Management Required Handling physical SIM cards can feel inconvenient during travel. You need to remove, store, and replace cards when you move between regions. This process may lead to loss or damage. An eSIM removes the need for physical handling. Everything stays within the device, which makes management simple and efficient. Remote workers can focus on their work without dealing with small hardware changes. Flexibility for Changing Work Needs Work demands can change based on projects and schedules. Some days require heavy data usage, while others involve lighter tasks. A fixed plan may not suit these changing needs. A Nomad eSIM allows users to adjust their plans based on usage. They can upgrade or modify data limits without delay. This flexibility ensures that connectivity supports their work at all times. Consistent Performance in Urban and Remote Areas Remote workers may operate in different environments, from busy cities to quieter locations. Network strength can vary, which affects performance and speed. A weak connection can slow down work and cause delays. An eSIM connects to partner networks that provide coverage in various regions. This helps maintain a stable connection in most locations. With better consistency, remote workers can complete tasks without interruption. Real Work Experience with eSIM Professionals who rely on a Nomad eSIM notice how it simplifies their daily routine. They no longer need to search for SIM cards or adjust settings during travel. The connection starts quickly and stays active across different regions. This convenience allows them to focus on work without distraction. Meetings, emails, and file sharing continue without delay. The overall experience feels smooth and reliable, even during frequent travel. Remote work depends on stable and efficient connectivity. Traditional options may not always meet the demands of a mobile work routine. A flexible and reliable solution becomes essential for productivity. An eSIM provides that solution by offering quick setup, strong data access, and easy management. It supports remote workers in different locations and helps them stay connected without effort. With the right approach, it becomes a valuable tool for modern work lifestyles. #ReasonsRemote #Workers #Depend #eSIM #ConnectivityeSIM

Many remote professionals travel while they work. Moving between locations can create connectivity issues if each region requires a new SIM card. This process can interrupt workflow and add unnecessary effort.

An eSIM supports multiple regions within one plan. The device connects to local networks without manual changes, which keeps the connection active during travel. This seamless transition helps workers focus on their tasks instead of setting up.

Better Control Over Data Usage

Managing data usage plays an important role in remote work. Tasks such as video calls, file transfers, and cloud access can consume a large amount of data. Without proper control, usage can exceed limits quickly.

An eSIM allows users to track and adjust data usage directly on their device. This control helps remote workers plan their usage and avoid sudden interruptions. It also ensures that data remains available when needed.

Secure Alternative to Public Wi-Fi

Public Wi-Fi networks may not always provide a safe connection. Security risks can affect sensitive work data and create concerns for remote professionals. A secure connection becomes necessary for tasks that involve private information.

Mobile data through an eSIM offers a safer option compared to open networks. It reduces exposure to security risks and provides a more controlled environment. This adds confidence while handling work tasks on the move.

No Physical SIM Management Required

Different types of sim

Handling physical SIM cards can feel inconvenient during travel. You need to remove, store, and replace cards when you move between regions. This process may lead to loss or damage.

An eSIM removes the need for physical handling. Everything stays within the device, which makes management simple and efficient. Remote workers can focus on their work without dealing with small hardware changes.

Flexibility for Changing Work Needs

Work demands can change based on projects and schedules. Some days require heavy data usage, while others involve lighter tasks. A fixed plan may not suit these changing needs.

A Nomad eSIM allows users to adjust their plans based on usage. They can upgrade or modify data limits without delay. This flexibility ensures that connectivity supports their work at all times.

Consistent Performance in Urban and Remote Areas

How to set up eSIM on iPhone

Remote workers may operate in different environments, from busy cities to quieter locations. Network strength can vary, which affects performance and speed. A weak connection can slow down work and cause delays.

An eSIM connects to partner networks that provide coverage in various regions. This helps maintain a stable connection in most locations. With better consistency, remote workers can complete tasks without interruption.

Real Work Experience with eSIM

Professionals who rely on a Nomad eSIM notice how it simplifies their daily routine. They no longer need to search for SIM cards or adjust settings during travel. The connection starts quickly and stays active across different regions.

This convenience allows them to focus on work without distraction. Meetings, emails, and file sharing continue without delay. The overall experience feels smooth and reliable, even during frequent travel.

Remote work depends on stable and efficient connectivity. Traditional options may not always meet the demands of a mobile work routine. A flexible and reliable solution becomes essential for productivity.

An eSIM provides that solution by offering quick setup, strong data access, and easy management. It supports remote workers in different locations and helps them stay connected without effort. With the right approach, it becomes a valuable tool for modern work lifestyles.

#ReasonsRemote #Workers #Depend #eSIM #ConnectivityeSIM">Reasons Remote Workers Depend on eSIM for Connectivity Remote work has changed how people manage daily tasks, communication, and travel. A stable internet connection now stands at the center of productivity, especially for those who move between cities or countries. Any delay in connectivity can interrupt meetings, slow down tasks, and create avoidable stress during work hours. A Nomad eSIM offers a practical solution that helps remote workers stay connected without a complex setup. It removes the need for physical SIM cards and allows quick access to mobile data across regions. This article explains why remote professionals rely on this technology and how it supports their work routine. Reliable Access to Mobile Data Anywhere Remote workers need a connection that stays available across different locations. Public Wi-Fi may not always provide stable performance, and it can create interruptions during important tasks. A dependable data source becomes essential in such situations. An eSIM provides direct access to mobile networks without extra steps. This ensures that workers can stay connected even when Wi-Fi is not reliable. With consistent data access, daily tasks continue without disruption. Fast Setup Without Technical Delays Time matters when work depends on a stable connection. Traditional SIM cards require manual setup, which can take longer than expected. Any delay in activation can affect schedules and deadlines. An eSIM allows quick activation through a simple process. A QR code scan completes the setup within minutes, and the device connects to a supported network. This speed helps remote workers start their tasks without waiting. Easy Movement Across Regions Many remote professionals travel while they work. Moving between locations can create connectivity issues if each region requires a new SIM card. This process can interrupt workflow and add unnecessary effort. An eSIM supports multiple regions within one plan. The device connects to local networks without manual changes, which keeps the connection active during travel. This seamless transition helps workers focus on their tasks instead of setting up. Better Control Over Data Usage Managing data usage plays an important role in remote work. Tasks such as video calls, file transfers, and cloud access can consume a large amount of data. Without proper control, usage can exceed limits quickly. An eSIM allows users to track and adjust data usage directly on their device. This control helps remote workers plan their usage and avoid sudden interruptions. It also ensures that data remains available when needed. Secure Alternative to Public Wi-Fi Public Wi-Fi networks may not always provide a safe connection. Security risks can affect sensitive work data and create concerns for remote professionals. A secure connection becomes necessary for tasks that involve private information. Mobile data through an eSIM offers a safer option compared to open networks. It reduces exposure to security risks and provides a more controlled environment. This adds confidence while handling work tasks on the move. No Physical SIM Management Required Handling physical SIM cards can feel inconvenient during travel. You need to remove, store, and replace cards when you move between regions. This process may lead to loss or damage. An eSIM removes the need for physical handling. Everything stays within the device, which makes management simple and efficient. Remote workers can focus on their work without dealing with small hardware changes. Flexibility for Changing Work Needs Work demands can change based on projects and schedules. Some days require heavy data usage, while others involve lighter tasks. A fixed plan may not suit these changing needs. A Nomad eSIM allows users to adjust their plans based on usage. They can upgrade or modify data limits without delay. This flexibility ensures that connectivity supports their work at all times. Consistent Performance in Urban and Remote Areas Remote workers may operate in different environments, from busy cities to quieter locations. Network strength can vary, which affects performance and speed. A weak connection can slow down work and cause delays. An eSIM connects to partner networks that provide coverage in various regions. This helps maintain a stable connection in most locations. With better consistency, remote workers can complete tasks without interruption. Real Work Experience with eSIM Professionals who rely on a Nomad eSIM notice how it simplifies their daily routine. They no longer need to search for SIM cards or adjust settings during travel. The connection starts quickly and stays active across different regions. This convenience allows them to focus on work without distraction. Meetings, emails, and file sharing continue without delay. The overall experience feels smooth and reliable, even during frequent travel. Remote work depends on stable and efficient connectivity. Traditional options may not always meet the demands of a mobile work routine. A flexible and reliable solution becomes essential for productivity. An eSIM provides that solution by offering quick setup, strong data access, and easy management. It supports remote workers in different locations and helps them stay connected without effort. With the right approach, it becomes a valuable tool for modern work lifestyles. #ReasonsRemote #Workers #Depend #eSIM #ConnectivityeSIM

 offers a practical solution that helps remote workers stay connected without a complex setup. It removes the need for physical SIM cards and allows quick access to mobile data across regions. This article explains why remote professionals rely on this technology and how it supports their work routine.

Reliable Access to Mobile Data Anywhere

Remote workers need a connection that stays available across different locations. Public Wi-Fi may not always provide stable performance, and it can create interruptions during important tasks. A dependable data source becomes essential in such situations.

An eSIM provides direct access to mobile networks without extra steps. This ensures that workers can stay connected even when Wi-Fi is not reliable. With consistent data access, daily tasks continue without disruption.

Fast Setup Without Technical Delays

Time matters when work depends on a stable connection. Traditional SIM cards require manual setup, which can take longer than expected. Any delay in activation can affect schedules and deadlines.

An eSIM allows quick activation through a simple process. A QR code scan completes the setup within minutes, and the device connects to a supported network. This speed helps remote workers start their tasks without waiting.

Easy Movement Across Regions

Reasons Remote Workers Depend on eSIM for Connectivity Remote work has changed how people manage daily tasks, communication, and travel. A stable internet connection now stands at the center of productivity, especially for those who move between cities or countries. Any delay in connectivity can interrupt meetings, slow down tasks, and create avoidable stress during work hours. A Nomad eSIM offers a practical solution that helps remote workers stay connected without a complex setup. It removes the need for physical SIM cards and allows quick access to mobile data across regions. This article explains why remote professionals rely on this technology and how it supports their work routine. Reliable Access to Mobile Data Anywhere Remote workers need a connection that stays available across different locations. Public Wi-Fi may not always provide stable performance, and it can create interruptions during important tasks. A dependable data source becomes essential in such situations. An eSIM provides direct access to mobile networks without extra steps. This ensures that workers can stay connected even when Wi-Fi is not reliable. With consistent data access, daily tasks continue without disruption. Fast Setup Without Technical Delays Time matters when work depends on a stable connection. Traditional SIM cards require manual setup, which can take longer than expected. Any delay in activation can affect schedules and deadlines. An eSIM allows quick activation through a simple process. A QR code scan completes the setup within minutes, and the device connects to a supported network. This speed helps remote workers start their tasks without waiting. Easy Movement Across Regions Many remote professionals travel while they work. Moving between locations can create connectivity issues if each region requires a new SIM card. This process can interrupt workflow and add unnecessary effort. An eSIM supports multiple regions within one plan. The device connects to local networks without manual changes, which keeps the connection active during travel. This seamless transition helps workers focus on their tasks instead of setting up. Better Control Over Data Usage Managing data usage plays an important role in remote work. Tasks such as video calls, file transfers, and cloud access can consume a large amount of data. Without proper control, usage can exceed limits quickly. An eSIM allows users to track and adjust data usage directly on their device. This control helps remote workers plan their usage and avoid sudden interruptions. It also ensures that data remains available when needed. Secure Alternative to Public Wi-Fi Public Wi-Fi networks may not always provide a safe connection. Security risks can affect sensitive work data and create concerns for remote professionals. A secure connection becomes necessary for tasks that involve private information. Mobile data through an eSIM offers a safer option compared to open networks. It reduces exposure to security risks and provides a more controlled environment. This adds confidence while handling work tasks on the move. No Physical SIM Management Required Handling physical SIM cards can feel inconvenient during travel. You need to remove, store, and replace cards when you move between regions. This process may lead to loss or damage. An eSIM removes the need for physical handling. Everything stays within the device, which makes management simple and efficient. Remote workers can focus on their work without dealing with small hardware changes. Flexibility for Changing Work Needs Work demands can change based on projects and schedules. Some days require heavy data usage, while others involve lighter tasks. A fixed plan may not suit these changing needs. A Nomad eSIM allows users to adjust their plans based on usage. They can upgrade or modify data limits without delay. This flexibility ensures that connectivity supports their work at all times. Consistent Performance in Urban and Remote Areas Remote workers may operate in different environments, from busy cities to quieter locations. Network strength can vary, which affects performance and speed. A weak connection can slow down work and cause delays. An eSIM connects to partner networks that provide coverage in various regions. This helps maintain a stable connection in most locations. With better consistency, remote workers can complete tasks without interruption. Real Work Experience with eSIM Professionals who rely on a Nomad eSIM notice how it simplifies their daily routine. They no longer need to search for SIM cards or adjust settings during travel. The connection starts quickly and stays active across different regions. This convenience allows them to focus on work without distraction. Meetings, emails, and file sharing continue without delay. The overall experience feels smooth and reliable, even during frequent travel. Remote work depends on stable and efficient connectivity. Traditional options may not always meet the demands of a mobile work routine. A flexible and reliable solution becomes essential for productivity. An eSIM provides that solution by offering quick setup, strong data access, and easy management. It supports remote workers in different locations and helps them stay connected without effort. With the right approach, it becomes a valuable tool for modern work lifestyles. #ReasonsRemote #Workers #Depend #eSIM #ConnectivityeSIM

Many remote professionals travel while they work. Moving between locations can create connectivity issues if each region requires a new SIM card. This process can interrupt workflow and add unnecessary effort.

An eSIM supports multiple regions within one plan. The device connects to local networks without manual changes, which keeps the connection active during travel. This seamless transition helps workers focus on their tasks instead of setting up.

Better Control Over Data Usage

Managing data usage plays an important role in remote work. Tasks such as video calls, file transfers, and cloud access can consume a large amount of data. Without proper control, usage can exceed limits quickly.

An eSIM allows users to track and adjust data usage directly on their device. This control helps remote workers plan their usage and avoid sudden interruptions. It also ensures that data remains available when needed.

Secure Alternative to Public Wi-Fi

Public Wi-Fi networks may not always provide a safe connection. Security risks can affect sensitive work data and create concerns for remote professionals. A secure connection becomes necessary for tasks that involve private information.

Mobile data through an eSIM offers a safer option compared to open networks. It reduces exposure to security risks and provides a more controlled environment. This adds confidence while handling work tasks on the move.

No Physical SIM Management Required

Different types of sim

Handling physical SIM cards can feel inconvenient during travel. You need to remove, store, and replace cards when you move between regions. This process may lead to loss or damage.

An eSIM removes the need for physical handling. Everything stays within the device, which makes management simple and efficient. Remote workers can focus on their work without dealing with small hardware changes.

Flexibility for Changing Work Needs

Work demands can change based on projects and schedules. Some days require heavy data usage, while others involve lighter tasks. A fixed plan may not suit these changing needs.

A Nomad eSIM allows users to adjust their plans based on usage. They can upgrade or modify data limits without delay. This flexibility ensures that connectivity supports their work at all times.

Consistent Performance in Urban and Remote Areas

How to set up eSIM on iPhone

Remote workers may operate in different environments, from busy cities to quieter locations. Network strength can vary, which affects performance and speed. A weak connection can slow down work and cause delays.

An eSIM connects to partner networks that provide coverage in various regions. This helps maintain a stable connection in most locations. With better consistency, remote workers can complete tasks without interruption.

Real Work Experience with eSIM

Professionals who rely on a Nomad eSIM notice how it simplifies their daily routine. They no longer need to search for SIM cards or adjust settings during travel. The connection starts quickly and stays active across different regions.

This convenience allows them to focus on work without distraction. Meetings, emails, and file sharing continue without delay. The overall experience feels smooth and reliable, even during frequent travel.

Remote work depends on stable and efficient connectivity. Traditional options may not always meet the demands of a mobile work routine. A flexible and reliable solution becomes essential for productivity.

An eSIM provides that solution by offering quick setup, strong data access, and easy management. It supports remote workers in different locations and helps them stay connected without effort. With the right approach, it becomes a valuable tool for modern work lifestyles.

#ReasonsRemote #Workers #Depend #eSIM #ConnectivityeSIM">Reasons Remote Workers Depend on eSIM for Connectivity

Remote work has changed how people manage daily tasks, communication, and travel. A stable internet connection now stands at the center of productivity, especially for those who move between cities or countries. Any delay in connectivity can interrupt meetings, slow down tasks, and create avoidable stress during work hours.

A Nomad eSIM offers a practical solution that helps remote workers stay connected without a complex setup. It removes the need for physical SIM cards and allows quick access to mobile data across regions. This article explains why remote professionals rely on this technology and how it supports their work routine.

Reliable Access to Mobile Data Anywhere

Remote workers need a connection that stays available across different locations. Public Wi-Fi may not always provide stable performance, and it can create interruptions during important tasks. A dependable data source becomes essential in such situations.

An eSIM provides direct access to mobile networks without extra steps. This ensures that workers can stay connected even when Wi-Fi is not reliable. With consistent data access, daily tasks continue without disruption.

Fast Setup Without Technical Delays

Time matters when work depends on a stable connection. Traditional SIM cards require manual setup, which can take longer than expected. Any delay in activation can affect schedules and deadlines.

An eSIM allows quick activation through a simple process. A QR code scan completes the setup within minutes, and the device connects to a supported network. This speed helps remote workers start their tasks without waiting.

Easy Movement Across Regions

Reasons Remote Workers Depend on eSIM for Connectivity Remote work has changed how people manage daily tasks, communication, and travel. A stable internet connection now stands at the center of productivity, especially for those who move between cities or countries. Any delay in connectivity can interrupt meetings, slow down tasks, and create avoidable stress during work hours. A Nomad eSIM offers a practical solution that helps remote workers stay connected without a complex setup. It removes the need for physical SIM cards and allows quick access to mobile data across regions. This article explains why remote professionals rely on this technology and how it supports their work routine. Reliable Access to Mobile Data Anywhere Remote workers need a connection that stays available across different locations. Public Wi-Fi may not always provide stable performance, and it can create interruptions during important tasks. A dependable data source becomes essential in such situations. An eSIM provides direct access to mobile networks without extra steps. This ensures that workers can stay connected even when Wi-Fi is not reliable. With consistent data access, daily tasks continue without disruption. Fast Setup Without Technical Delays Time matters when work depends on a stable connection. Traditional SIM cards require manual setup, which can take longer than expected. Any delay in activation can affect schedules and deadlines. An eSIM allows quick activation through a simple process. A QR code scan completes the setup within minutes, and the device connects to a supported network. This speed helps remote workers start their tasks without waiting. Easy Movement Across Regions Many remote professionals travel while they work. Moving between locations can create connectivity issues if each region requires a new SIM card. This process can interrupt workflow and add unnecessary effort. An eSIM supports multiple regions within one plan. The device connects to local networks without manual changes, which keeps the connection active during travel. This seamless transition helps workers focus on their tasks instead of setting up. Better Control Over Data Usage Managing data usage plays an important role in remote work. Tasks such as video calls, file transfers, and cloud access can consume a large amount of data. Without proper control, usage can exceed limits quickly. An eSIM allows users to track and adjust data usage directly on their device. This control helps remote workers plan their usage and avoid sudden interruptions. It also ensures that data remains available when needed. Secure Alternative to Public Wi-Fi Public Wi-Fi networks may not always provide a safe connection. Security risks can affect sensitive work data and create concerns for remote professionals. A secure connection becomes necessary for tasks that involve private information. Mobile data through an eSIM offers a safer option compared to open networks. It reduces exposure to security risks and provides a more controlled environment. This adds confidence while handling work tasks on the move. No Physical SIM Management Required Handling physical SIM cards can feel inconvenient during travel. You need to remove, store, and replace cards when you move between regions. This process may lead to loss or damage. An eSIM removes the need for physical handling. Everything stays within the device, which makes management simple and efficient. Remote workers can focus on their work without dealing with small hardware changes. Flexibility for Changing Work Needs Work demands can change based on projects and schedules. Some days require heavy data usage, while others involve lighter tasks. A fixed plan may not suit these changing needs. A Nomad eSIM allows users to adjust their plans based on usage. They can upgrade or modify data limits without delay. This flexibility ensures that connectivity supports their work at all times. Consistent Performance in Urban and Remote Areas Remote workers may operate in different environments, from busy cities to quieter locations. Network strength can vary, which affects performance and speed. A weak connection can slow down work and cause delays. An eSIM connects to partner networks that provide coverage in various regions. This helps maintain a stable connection in most locations. With better consistency, remote workers can complete tasks without interruption. Real Work Experience with eSIM Professionals who rely on a Nomad eSIM notice how it simplifies their daily routine. They no longer need to search for SIM cards or adjust settings during travel. The connection starts quickly and stays active across different regions. This convenience allows them to focus on work without distraction. Meetings, emails, and file sharing continue without delay. The overall experience feels smooth and reliable, even during frequent travel. Remote work depends on stable and efficient connectivity. Traditional options may not always meet the demands of a mobile work routine. A flexible and reliable solution becomes essential for productivity. An eSIM provides that solution by offering quick setup, strong data access, and easy management. It supports remote workers in different locations and helps them stay connected without effort. With the right approach, it becomes a valuable tool for modern work lifestyles. #ReasonsRemote #Workers #Depend #eSIM #ConnectivityeSIM

Many remote professionals travel while they work. Moving between locations can create connectivity issues if each region requires a new SIM card. This process can interrupt workflow and add unnecessary effort.

An eSIM supports multiple regions within one plan. The device connects to local networks without manual changes, which keeps the connection active during travel. This seamless transition helps workers focus on their tasks instead of setting up.

Better Control Over Data Usage

Managing data usage plays an important role in remote work. Tasks such as video calls, file transfers, and cloud access can consume a large amount of data. Without proper control, usage can exceed limits quickly.

An eSIM allows users to track and adjust data usage directly on their device. This control helps remote workers plan their usage and avoid sudden interruptions. It also ensures that data remains available when needed.

Secure Alternative to Public Wi-Fi

Public Wi-Fi networks may not always provide a safe connection. Security risks can affect sensitive work data and create concerns for remote professionals. A secure connection becomes necessary for tasks that involve private information.

Mobile data through an eSIM offers a safer option compared to open networks. It reduces exposure to security risks and provides a more controlled environment. This adds confidence while handling work tasks on the move.

No Physical SIM Management Required

Different types of sim

Handling physical SIM cards can feel inconvenient during travel. You need to remove, store, and replace cards when you move between regions. This process may lead to loss or damage.

An eSIM removes the need for physical handling. Everything stays within the device, which makes management simple and efficient. Remote workers can focus on their work without dealing with small hardware changes.

Flexibility for Changing Work Needs

Work demands can change based on projects and schedules. Some days require heavy data usage, while others involve lighter tasks. A fixed plan may not suit these changing needs.

A Nomad eSIM allows users to adjust their plans based on usage. They can upgrade or modify data limits without delay. This flexibility ensures that connectivity supports their work at all times.

Consistent Performance in Urban and Remote Areas

How to set up eSIM on iPhone

Remote workers may operate in different environments, from busy cities to quieter locations. Network strength can vary, which affects performance and speed. A weak connection can slow down work and cause delays.

An eSIM connects to partner networks that provide coverage in various regions. This helps maintain a stable connection in most locations. With better consistency, remote workers can complete tasks without interruption.

Real Work Experience with eSIM

Professionals who rely on a Nomad eSIM notice how it simplifies their daily routine. They no longer need to search for SIM cards or adjust settings during travel. The connection starts quickly and stays active across different regions.

This convenience allows them to focus on work without distraction. Meetings, emails, and file sharing continue without delay. The overall experience feels smooth and reliable, even during frequent travel.

Remote work depends on stable and efficient connectivity. Traditional options may not always meet the demands of a mobile work routine. A flexible and reliable solution becomes essential for productivity.

An eSIM provides that solution by offering quick setup, strong data access, and easy management. It supports remote workers in different locations and helps them stay connected without effort. With the right approach, it becomes a valuable tool for modern work lifestyles.

#ReasonsRemote #Workers #Depend #eSIM #ConnectivityeSIM

Earlier this week, we learned A24 entered a research partnership with Google’s DeepMind unit. The reactions were… not happy, to say the least. And like many who’ve let generative AI into their hearts, the film studio’s now left playing defense for its widely panned decision.

In a statement to Wired, A24’s communications rep Sophia Shin stressed the “research” part of its Google partnership. “We’re working side-by-side with DeepMind’s researchers to learn, iterate, and build, having an active hand in shaping new tools and workflows,” she explained. “This is about learning and helping pain points in workflows behind the scenes. […] It exists because we want to dictate what tools get built for artists, so they have a voice in shaping them rather than having tools handed to them.

While acknowledging A24 doesn’t love “any of the current AI outputs onscreen in Hollywood,” Shin considers this partnership a bit of a necessary evil. “We’d rather have a seat at the table than on the sidelines,” she stated. The promise of further artist agency and “a seat at the table” are common shields from genAI users, but it doesn’t seem to be working here. Fans consider this move ironic and a betrayal, given Backrooms director Kane Parsons recently called the tech “cultural and economic rot” and wished he could just snap it out of existence.

Before that, the studio didn’t seem to have much interest in generative AI. In 2024, it came under fire for using the tech to create posters for Civil War, while months later, its horror film Heretic had a disclaimer promising it wasn’t made with the technology. But Hollywood’s become gradually more accepting of generative AI and its supposed potential for the filmmaking process. In that sense, maybe it was inevitable for A24 to fall in line.

Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who.

#A24 #Nice #Google #DealA24,generative ai,Google DeepMind">A24 Wants You to Be Nice About Its Google AI Deal Earlier this week, we learned A24 entered a research partnership with Google’s DeepMind unit. The reactions were… not happy, to say the least. And like many who’ve let generative AI into their hearts, the film studio’s now left playing defense for its widely panned decision. In a statement to Wired, A24’s communications rep Sophia Shin stressed the “research” part of its Google partnership. “We’re working side-by-side with DeepMind’s researchers to learn, iterate, and build, having an active hand in shaping new tools and workflows,” she explained. “This is about learning and helping pain points in workflows behind the scenes. […] It exists because we want to dictate what tools get built for artists, so they have a voice in shaping them rather than having tools handed to them. While acknowledging A24 doesn’t love “any of the current AI outputs onscreen in Hollywood,” Shin considers this partnership a bit of a necessary evil. “We’d rather have a seat at the table than on the sidelines,” she stated. The promise of further artist agency and “a seat at the table” are common shields from genAI users, but it doesn’t seem to be working here. Fans consider this move ironic and a betrayal, given Backrooms director Kane Parsons recently called the tech “cultural and economic rot” and wished he could just snap it out of existence. Before that, the studio didn’t seem to have much interest in generative AI. In 2024, it came under fire for using the tech to create posters for Civil War, while months later, its horror film Heretic had a disclaimer promising it wasn’t made with the technology. But Hollywood’s become gradually more accepting of generative AI and its supposed potential for the filmmaking process. In that sense, maybe it was inevitable for A24 to fall in line. Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who. #A24 #Nice #Google #DealA24,generative ai,Google DeepMind

Google’s DeepMind unit. The reactions were… not happy, to say the least. And like many who’ve let generative AI into their hearts, the film studio’s now left playing defense for its widely panned decision.

In a statement to Wired, A24’s communications rep Sophia Shin stressed the “research” part of its Google partnership. “We’re working side-by-side with DeepMind’s researchers to learn, iterate, and build, having an active hand in shaping new tools and workflows,” she explained. “This is about learning and helping pain points in workflows behind the scenes. […] It exists because we want to dictate what tools get built for artists, so they have a voice in shaping them rather than having tools handed to them.

While acknowledging A24 doesn’t love “any of the current AI outputs onscreen in Hollywood,” Shin considers this partnership a bit of a necessary evil. “We’d rather have a seat at the table than on the sidelines,” she stated. The promise of further artist agency and “a seat at the table” are common shields from genAI users, but it doesn’t seem to be working here. Fans consider this move ironic and a betrayal, given Backrooms director Kane Parsons recently called the tech “cultural and economic rot” and wished he could just snap it out of existence.

Before that, the studio didn’t seem to have much interest in generative AI. In 2024, it came under fire for using the tech to create posters for Civil War, while months later, its horror film Heretic had a disclaimer promising it wasn’t made with the technology. But Hollywood’s become gradually more accepting of generative AI and its supposed potential for the filmmaking process. In that sense, maybe it was inevitable for A24 to fall in line.

Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who.

#A24 #Nice #Google #DealA24,generative ai,Google DeepMind">A24 Wants You to Be Nice About Its Google AI DealA24 Wants You to Be Nice About Its Google AI Deal Earlier this week, we learned A24 entered a research partnership with Google’s DeepMind unit. The reactions were… not happy, to say the least. And like many who’ve let generative AI into their hearts, the film studio’s now left playing defense for its widely panned decision. In a statement to Wired, A24’s communications rep Sophia Shin stressed the “research” part of its Google partnership. “We’re working side-by-side with DeepMind’s researchers to learn, iterate, and build, having an active hand in shaping new tools and workflows,” she explained. “This is about learning and helping pain points in workflows behind the scenes. […] It exists because we want to dictate what tools get built for artists, so they have a voice in shaping them rather than having tools handed to them. While acknowledging A24 doesn’t love “any of the current AI outputs onscreen in Hollywood,” Shin considers this partnership a bit of a necessary evil. “We’d rather have a seat at the table than on the sidelines,” she stated. The promise of further artist agency and “a seat at the table” are common shields from genAI users, but it doesn’t seem to be working here. Fans consider this move ironic and a betrayal, given Backrooms director Kane Parsons recently called the tech “cultural and economic rot” and wished he could just snap it out of existence. Before that, the studio didn’t seem to have much interest in generative AI. In 2024, it came under fire for using the tech to create posters for Civil War, while months later, its horror film Heretic had a disclaimer promising it wasn’t made with the technology. But Hollywood’s become gradually more accepting of generative AI and its supposed potential for the filmmaking process. In that sense, maybe it was inevitable for A24 to fall in line. Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who. #A24 #Nice #Google #DealA24,generative ai,Google DeepMind

Earlier this week, we learned A24 entered a research partnership with Google’s DeepMind unit. The reactions were… not happy, to say the least. And like many who’ve let generative AI into their hearts, the film studio’s now left playing defense for its widely panned decision.

In a statement to Wired, A24’s communications rep Sophia Shin stressed the “research” part of its Google partnership. “We’re working side-by-side with DeepMind’s researchers to learn, iterate, and build, having an active hand in shaping new tools and workflows,” she explained. “This is about learning and helping pain points in workflows behind the scenes. […] It exists because we want to dictate what tools get built for artists, so they have a voice in shaping them rather than having tools handed to them.

While acknowledging A24 doesn’t love “any of the current AI outputs onscreen in Hollywood,” Shin considers this partnership a bit of a necessary evil. “We’d rather have a seat at the table than on the sidelines,” she stated. The promise of further artist agency and “a seat at the table” are common shields from genAI users, but it doesn’t seem to be working here. Fans consider this move ironic and a betrayal, given Backrooms director Kane Parsons recently called the tech “cultural and economic rot” and wished he could just snap it out of existence.

Before that, the studio didn’t seem to have much interest in generative AI. In 2024, it came under fire for using the tech to create posters for Civil War, while months later, its horror film Heretic had a disclaimer promising it wasn’t made with the technology. But Hollywood’s become gradually more accepting of generative AI and its supposed potential for the filmmaking process. In that sense, maybe it was inevitable for A24 to fall in line.

Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who.

#A24 #Nice #Google #DealA24,generative ai,Google DeepMind

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