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The smart lock standard that could replace your keys is finally here

The smart lock standard that could replace your keys is finally here

Aliro has officially arrived. The smart lock standard, first announced in 2023, finally has a 1.0 spec, meaning companies can now get hardware certified and roll out support.

Aliro is an open standard designed to let any smart lock be unlocked by any smartphone, regardless of manufacturer. It stores a digital key in your phone’s wallet that you can tap to a compatible lock — just like you tap to pay.

If you’ve used Apple’s Home Key, you already understand the idea — but instead of being locked into Apple’s ecosystem, Aliro is cross-platform, working on both Android and iOS, and with the major mobile wallet ecosystems — Apple, Google, and Samsung. So, if you have an iPhone and your roommate has an Android, you’ll both be able to tap-to-unlock your smart lock.

The digital key will live in your phone’s wallet and can also be used on your smartwatch. A local protocol, Aliro doesn’t require a cloud connection, an app, or proprietary software; your phone connects directly to the lock.

Apple, Google, and Samsung have been involved in developing Aliro, and have committed to supporting Aliro “out of the gate,” Nelson Henry of Last Lock and chair of the Aliro Working Group, told The Verge in an interview this week. He added that he believes Aliro support will roll out on all platforms within the next couple of months.

Aliro promises to fix the fragmentation of smart locks, where digital keys only work with specific apps or phones, and make them universal. Eventually, with widespread adoption of Aliro, a digital key in your phone or watch could unlock your front door, office, and apartment building, no matter who made the lock.

Tap-to-unlock is a feature iPhone users have had for several years through Home Key. With Aliro, it can now be an option on Android phones.

Aliro defines both the credentials needed to confirm the right device is accessing the right lock and the radio technologies used between key and lock. The protocol requires near-field communication (NFC) and Bluetooth low energy (BLE), and also supports ultra-wideband (UWB).

Just like you can tap to pay with a smartphone or a watch … with Aliro, you can tap to unlock a door

NFC is the same tech that supports tap-to-pay in your smartphone or watch. So, just like you can tap to pay with a smartphone or a watch that supports NFC, with Aliro, you can tap to unlock a door.

UWB enables a newer feature, hands-free unlocking, where the door unlocks as you approach, something Apple’s Home Key recently added support for. Bluetooth is used to establish a connection between the lock and the phone when using UWB and to enable remote control via an app from a greater distance (most smart locks today already use Bluetooth for unlocking). There’s no requirement for Wi-Fi or cellular connectivity, so you should be able to unlock in dead zones like basements, parking garages, and elevators.

According to Henry, Aliro uses asymmetric cryptography for security and controls the entire unlocking process, creating a direct, secure communication between devices.

This demo from last September shows Aliro tap-to-unlock working on a Galaxy smartphone with an NFC-enabled keypad connected to a Nuki lock. The key automatically appears when the phone connects. See the full video here.

Aliro is managed by the Connectivity Standards Alliance, the group behind the smart home standard Matter. It’s a separate but complementary technology; Aliro connects your lock to the digital wallet in your smartphone, whereas Matter connects it to your smart home platform — such as Apple Home, Amazon Alexa, or Home Assistant.

The CSA says Aliro has been developed by over 220 companies, including Apple, Google, and Samsung; major lock manufacturers such as Assa Abloy (Kwikset and Yale), Allegion (Schlage), and Fortune Brands (Yale US and August); and chip manufacturers such as Infineon, Nordic, and NXP.

The broad industry support suggests Aliro has a real chance at wide deployment — from front doors to apartment buildings, offices, and hotels. But adoption will take time and will most likely require new hardware.

Henry said it may be technically possible to bring Aliro tap-to-unlock to some existing locks with NFC chips via over-the-air updates, but only for hardware with newer chips. “Anything in the last five years shouldn’t be an issue,” he said.

You’ll probably need a new lock

I reached out to several smart lock makers ahead of the spec launch, and it’s not looking good for backwards compatibility. While most confirmed their intent to release Aliro-supported devices, few shared specific timelines or promised to support existing devices.

Kwikset’s first Apple Home Key-compatible smart lock, the Halo Select Plus, supports NFC and launched after Aliro was announced. While it seems like a good candidate for an over-the-air upgrade, Kwikset told me it won’t get upgraded. The company confirmed it will adopt Aliro, but said support will be in future hardware.

Apple, Google, and Samsung have committed to supporting Aliro

Garrett Lovejoy is head of connected products at Fortune Brands and oversees Yale and August. He said that Yale’s current NFC lock, the Apple Home Key-compatible Assure Lock 2 Plus, isn’t upgradable to Aliro. Lovejoy said the first Yale locks to get support will likely be its multifamily products for apartment buildings and similar. This will be a major area for Aliro adoption, as it’s even more fragmented than single-family home solutions.

He confirmed Yale is exploring ways to bring Aliro to their existing customers. And while he didn’t specify, it could be enabled through a stand-alone NFC-enabled keypad for its retrofit locks, including the August lock. That’s how Yale retroactively enabled fingerprint access for August.

European smart lock maker Nuki just announced an NFC-compatible keypad for its retrofit lock, which will support Aliro. I tested a prototype of this last year at the IFA tech show in Berlin, unlocking it with a Samsung Galaxy phone via tap-to-unlock.

Nuki cofounder and CEO Martin Pansy said his company has been instrumental in developing Aliro, and while he thinks it will take some time to roll out, he believes the standard is key for smart lock adoption. “It will do what Matter has done for the smart home — make it easier to support all the different phone manufacturers.”

Here, I demo UWB hands-free unlocking with Apple’s Home Key and the Aqara U400 lock. UWB with Aliro should be a similar experience, and Aqara has said the U400 is Aliro-ready.

It’s likely that Aliro NFC, with its tap-to-unlock feature, will see the fastest adoption among lock makers. NFC is fairly standard on most smartphones and smartwatches. But with its hands-free auto-unlocking capability, Aliro UWB could be the game-changer.

UWB is a short-range, positioning-based technology that can measure location, distance, and direction. It’s already used in digital car keys, and, with residential locks it’s precise enough to know which angle you are approaching from and to only unlock if you are walking toward the door from the outside.

However, UWB is a bigger lift for lock manufacturers than NFC and is unlikely to be backward-compatible, as it requires a UWB antenna in the lock. It also requires a UWB-compatible phone, which currently includes the iPhone 11 and newer (excluding iPhone SE), the Google Pixel 6 Pro and newer, and the Galaxy S21 Plus and newer.

Schlage announced a UWB lock, the Sense Pro, at CES last year, and said it would be compatible with Aliro. But it has yet to launch. Ryan Kincaid, director of global technology at Schlage’s parent company, Allegion, said that the company is “embedding Aliro into our product roadmap,” but didn’t have an update on when the Sense Pro would launch.

Aqara’s new U400 lock has UWB and NFC unlocking and is already available for $270 (UWB locks are likely to be expensive). I tested its hands-free unlocking through Apple Home and was impressed, but it doesn’t yet support Aliro. The company did say the lock was “Aliro-ready” when it launched at CES this year, so it looks like it could be the first on the market to support Aliro.

The Aqara U400 is “Aliro-ready.”

The Aqara U400 is “Aliro-ready.”

At CES, Xthing’s Ultraloq showed off the new Latch 7 Pro lock, which it says will be Aliro NFC-compatible, but it’s not clear if its existing Bolt Pro (NFC) and Bolt Mission (UWB) will support Aliro or if the company will launch new models.

Smart home company Eufy confirmed to me that it doesn’t plan to upgrade any existing locks but will launch two new NFC-capable models with Aliro support in the second half of 2026, according to spokesperson Brett White. He said UWB models will come “at a later stage.”

Kwikset has said it is working on a UWB lock, but didn’t share when it would launch. Jeff Sandoval, director of electronics marketing at Assa Abloy, which owns Kwikset, sees the hands-free unlocking experience as something that could finally drive mass market adoption of smart locks. “This type of passive authentication is that Nirvana we’ve been trying to get to for some time,” he says. “Everyone has a cellphone, the major providers are supporting the standard, so I do think this could be a paradigm shift.”

Yale’s Lovejoy agrees. “The goal for smart locks in general needs to move towards what feels like a Jetsons door,” he said. “If you’re not coming up to the door and having it magically unlock in front of you without interactions, without touching, we’re really not moving in the right direction.”

Aliro will let you unlock your door in multiple ways. Tap-to-unlock will be standard; hands-free UWB unlocking will work with supported hardware; and Bluetooth control via an app will also be an option. Compared to keypads or biometric unlocking, tapping your phone or watch is often faster and easier — and is something everyone can feel comfortable doing. Hands-free unlocking is even better.

Hands-free, auto-unlocking technology has been around since the August lock launched in 2014, but its reliability depends on many factors coming together perfectly — GPS, Wi-Fi, Bluetooth. Aliro’s auto-unlocking uses a direct local connection between the phone and the lock, making it faster and more reliable.

“If you’re not coming up to the door and having it magically unlock in front of you … we’re really not moving in the right direction.”

— Garrett Lovejoy

In the smart home, Aliro will initially work alongside Matter and require a Matter smart home platform, such as Apple Home, Google Home, Amazon Alexa, or Home Assistant, and a Matter controller for that platform. This is because the Aliro spec only defines communication between the lock and the key, not how credentials are created or managed. For that, you need an “administrative infrastructure,” says Henry.

Currently, that infrastructure is Matter, which added support for Aliro in its 1.4 spec. This means the smart home platform you use must support both Aliro and Matter. Importantly, that platform, not the lockmaker, will also be in charge of the key.

You can use multiple platforms with one lock, so you’ll be able to unlock with both an Android phone and an iPhone — but exactly how Aliro will work with each service is still unclear. Additionally, lock manufacturers may not be inclined to give away all that control, so I expect we’ll see some develop their own Aliro “administrative infrastructure.”

However support for Aliro rolls out, the promise that it will make smart locks simpler to own and use is compelling. The open standard could mean fewer proprietary apps, fewer compatibility concerns, and a future where your phone just works as a key — regardless of which lock or platform you choose. It won’t happen overnight, but there is now a clearer path toward making digital keys, and their many benefits, as universal and simple to use as physical ones.

Photos and videos by Jennifer Pattison Tuohy / The Verge

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The future of Star Trek on TV isn’t terribly optimistic, but the new season of Strange New Worlds—its fourth, ahead of a shortened fifth and final outing—looks stuffed full of excitement and wonder. Paramount just shared the latest trailer ahead of the show’s return in July, featuring a meaningful chat between future dynamic duo Spock (Ethan Peck) and Captain Kirk (Paul Wesley).

“In season four of the Paramount+ Original Series, the crew of the U.S.S. Enterprise—led by Captain Christopher Pike—embark on a series of thrilling and emotional adventures across the stars,” reads the official synopsis, which makes no mention of the puppet episode we know full well is coming.

“As they journey to strange new worlds, they will battle inner demons and external threats, encounter colorful new characters, reunite with familiar faces, and confront terrifying aliens. Through it all, they strive to embrace a bright, hopeful future.”

Strange New Worlds season four stars Anson Mount (Pike), Rebecca Romijn (Una Chin-Riley/Number One), Ethan Peck (Spock), Jess Bush (Christine Chapel), Christina Chong (La’an Noonien-Singh), Celia Rose Gooding (Uhura), Melissa Navia (Erica Ortega), Babs Olusanmokun (Dr. M’Benga), and Martin Quinn (Scotty); Carol Kane (Pelia) and Paul Wesley (Kirk) guest star.

Star Trek: Strange New Worlds season four begins July 23 on Paramount+. It runs weekly, with new episodes arriving Thursdays through September 24.

Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who.

#Strange #Worlds #Season #Trailer #Teases #Journey #Beginning #Star #TrekStar Trek: Strange New Worlds">‘Strange New Worlds’ Season 4 Trailer Teases the Journey to the Beginning of ‘Star Trek’
                The future of Star Trek on TV isn’t terribly optimistic, but the new season of Strange New Worlds—its fourth, ahead of a shortened fifth and final outing—looks stuffed full of excitement and wonder. Paramount just shared the latest trailer ahead of the show’s return in July, featuring a meaningful chat between future dynamic duo Spock (Ethan Peck) and Captain Kirk (Paul Wesley). [embed]https://www.youtube.com/watch?v=85nfSzEho68[/embed] “In season four of the Paramount+ Original Series, the crew of the U.S.S. Enterprise—led by Captain Christopher Pike—embark on a series of thrilling and emotional adventures across the stars,” reads the official synopsis, which makes no mention of the puppet episode we know full well is coming. “As they journey to strange new worlds, they will battle inner demons and external threats, encounter colorful new characters, reunite with familiar faces, and confront terrifying aliens. Through it all, they strive to embrace a bright, hopeful future.”

 Strange New Worlds season four stars Anson Mount (Pike), Rebecca Romijn (Una Chin-Riley/Number One), Ethan Peck (Spock), Jess Bush (Christine Chapel), Christina Chong (La’an Noonien-Singh), Celia Rose Gooding (Uhura), Melissa Navia (Erica Ortega), Babs Olusanmokun (Dr. M’Benga), and Martin Quinn (Scotty); Carol Kane (Pelia) and Paul Wesley (Kirk) guest star.

 Star Trek: Strange New Worlds season four begins July 23 on Paramount+. It runs weekly, with new episodes arriving Thursdays through September 24.  Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who.      #Strange #Worlds #Season #Trailer #Teases #Journey #Beginning #Star #TrekStar Trek: Strange New Worlds

Star Trek on TV isn’t terribly optimistic, but the new season of Strange New Worlds—its fourth, ahead of a shortened fifth and final outing—looks stuffed full of excitement and wonder. Paramount just shared the latest trailer ahead of the show’s return in July, featuring a meaningful chat between future dynamic duo Spock (Ethan Peck) and Captain Kirk (Paul Wesley).

“In season four of the Paramount+ Original Series, the crew of the U.S.S. Enterprise—led by Captain Christopher Pike—embark on a series of thrilling and emotional adventures across the stars,” reads the official synopsis, which makes no mention of the puppet episode we know full well is coming.

“As they journey to strange new worlds, they will battle inner demons and external threats, encounter colorful new characters, reunite with familiar faces, and confront terrifying aliens. Through it all, they strive to embrace a bright, hopeful future.”

Strange New Worlds season four stars Anson Mount (Pike), Rebecca Romijn (Una Chin-Riley/Number One), Ethan Peck (Spock), Jess Bush (Christine Chapel), Christina Chong (La’an Noonien-Singh), Celia Rose Gooding (Uhura), Melissa Navia (Erica Ortega), Babs Olusanmokun (Dr. M’Benga), and Martin Quinn (Scotty); Carol Kane (Pelia) and Paul Wesley (Kirk) guest star.

Star Trek: Strange New Worlds season four begins July 23 on Paramount+. It runs weekly, with new episodes arriving Thursdays through September 24.

Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who.

#Strange #Worlds #Season #Trailer #Teases #Journey #Beginning #Star #TrekStar Trek: Strange New Worlds">‘Strange New Worlds’ Season 4 Trailer Teases the Journey to the Beginning of ‘Star Trek’‘Strange New Worlds’ Season 4 Trailer Teases the Journey to the Beginning of ‘Star Trek’
                The future of Star Trek on TV isn’t terribly optimistic, but the new season of Strange New Worlds—its fourth, ahead of a shortened fifth and final outing—looks stuffed full of excitement and wonder. Paramount just shared the latest trailer ahead of the show’s return in July, featuring a meaningful chat between future dynamic duo Spock (Ethan Peck) and Captain Kirk (Paul Wesley). [embed]https://www.youtube.com/watch?v=85nfSzEho68[/embed] “In season four of the Paramount+ Original Series, the crew of the U.S.S. Enterprise—led by Captain Christopher Pike—embark on a series of thrilling and emotional adventures across the stars,” reads the official synopsis, which makes no mention of the puppet episode we know full well is coming. “As they journey to strange new worlds, they will battle inner demons and external threats, encounter colorful new characters, reunite with familiar faces, and confront terrifying aliens. Through it all, they strive to embrace a bright, hopeful future.”

 Strange New Worlds season four stars Anson Mount (Pike), Rebecca Romijn (Una Chin-Riley/Number One), Ethan Peck (Spock), Jess Bush (Christine Chapel), Christina Chong (La’an Noonien-Singh), Celia Rose Gooding (Uhura), Melissa Navia (Erica Ortega), Babs Olusanmokun (Dr. M’Benga), and Martin Quinn (Scotty); Carol Kane (Pelia) and Paul Wesley (Kirk) guest star.

 Star Trek: Strange New Worlds season four begins July 23 on Paramount+. It runs weekly, with new episodes arriving Thursdays through September 24.  Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who.      #Strange #Worlds #Season #Trailer #Teases #Journey #Beginning #Star #TrekStar Trek: Strange New Worlds

The future of Star Trek on TV isn’t terribly optimistic, but the new season of Strange New Worlds—its fourth, ahead of a shortened fifth and final outing—looks stuffed full of excitement and wonder. Paramount just shared the latest trailer ahead of the show’s return in July, featuring a meaningful chat between future dynamic duo Spock (Ethan Peck) and Captain Kirk (Paul Wesley).

“In season four of the Paramount+ Original Series, the crew of the U.S.S. Enterprise—led by Captain Christopher Pike—embark on a series of thrilling and emotional adventures across the stars,” reads the official synopsis, which makes no mention of the puppet episode we know full well is coming.

“As they journey to strange new worlds, they will battle inner demons and external threats, encounter colorful new characters, reunite with familiar faces, and confront terrifying aliens. Through it all, they strive to embrace a bright, hopeful future.”

Strange New Worlds season four stars Anson Mount (Pike), Rebecca Romijn (Una Chin-Riley/Number One), Ethan Peck (Spock), Jess Bush (Christine Chapel), Christina Chong (La’an Noonien-Singh), Celia Rose Gooding (Uhura), Melissa Navia (Erica Ortega), Babs Olusanmokun (Dr. M’Benga), and Martin Quinn (Scotty); Carol Kane (Pelia) and Paul Wesley (Kirk) guest star.

Star Trek: Strange New Worlds season four begins July 23 on Paramount+. It runs weekly, with new episodes arriving Thursdays through September 24.

Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who.

#Strange #Worlds #Season #Trailer #Teases #Journey #Beginning #Star #TrekStar Trek: Strange New Worlds

A TikTok livestream host waves an iPhone box in front of the camera as around 250 viewers place their bids.

“This could be yours, chat,” the host says. “Wake it up.” The host’s face is hidden from view, with just their hands visible in front of stacks of iPhone, iPad, and MacBook boxes. The TikTok auction starts at $1. As the timer counts down, the price quickly shoots up, with a bid of over $100 scoring the win. After the bidding closes, a digital prize wheel appears and spins through multiple possible products before landing on what the high bidder just won: a teddy bear.

The winner was pissed. “I just paid $147 for a stuffed animal,” they wrote in the stream’s chatlog. “When I was bidding, you said that I could win that iPhone, and it gave me a BB3 Zodiac,” they said, referring to the Labubu-style plushie that retails for about $20. “That’s a scam. Please return my money.”

This person was not alone in their frustration. Multiple viewers of the stream were outraged when they placed high bids hoping to score Apple devices, only to learn their reward was the chance to spin a digital prize wheel that landed on something cheap. “Man, hell no. This is false advertising. Why would I pay $55 for a damn charger?” wrote another angry bidder. “Calling my bank now.” The demand for refunds was a common refrain.

This is all part of TikTok’s feature, called a “Surprise Set,” where auction hosts create buckets of up to 500 products and whoever bids the most walks away with a random pick from the available prizes. These streams often include a few big ticket items, like iPhones and iPads, to lure viewers in. The rest of the items are less desirable, like charging cords and pencil cases. This feature was added late last year to the platform and remains an invitation-only feature for sellers on TikTok.

Many of the streaming set-ups for these TikTok “Surprise Sets” look very similar: a pile of expensive products is shown on screen, with different hosts rallying a couple hundred concurrent viewers to bid higher and higher amounts. If a viewer taps on a small button in the lower left corner of the screen, they can see the live probability of winning each item as well as the full list of what items are still available.

The popularity of “Surprise Sets” on TikTok are emblematic of how gambling-like interactions currently dominate the experience of going online, where prediction markets and sports betting reign. People can even wager on the outcome of reality TV shows.

WIRED reached out to TikTok for comment on Wednesday of last week to share examples of frustrated viewers who felt scammed. One day later on Thursday, TikTok rolled out a change to its livestream policies and what hosts are allowed to do for “Surprise Sets.” (It’s a policy update that TikTok claims was already in the works.) Hosts are no longer allowed to include iPhones, iPads, televisions, diamonds, gift cards, or precious metals as part of the prizes available for viewers to win during surprise auctions. Following this rule change, hosts seem to be following the new guidelines, with no iPhones appearing in livestream “Surprise Sets” seen by WIRED.

“TikTok Shop requires all sellers, including those running Surprise Sets, to accurately present what is being offered. We will take enforcement action on violations of our policies, including removing products and suspending accounts,” TikTok spokesperson Ben Rathe said in a statement to WIRED. If a buyer feels like they were misled, they can reach out to TikTok’s customer support to review the purchase.

#TikTok #Shoppers #Thought #Bidding #iPhones #Won #Teddy #Bearstiktok,gambling,livestreaming,social media">TikTok Shoppers Thought They Were Bidding on iPhones. Instead, They Won Teddy BearsA TikTok livestream host waves an iPhone box in front of the camera as around 250 viewers place their bids.“This could be yours, chat,” the host says. “Wake it up.” The host’s face is hidden from view, with just their hands visible in front of stacks of iPhone, iPad, and MacBook boxes. The TikTok auction starts at . As the timer counts down, the price quickly shoots up, with a bid of over 0 scoring the win. After the bidding closes, a digital prize wheel appears and spins through multiple possible products before landing on what the high bidder just won: a teddy bear.The winner was pissed. “I just paid 7 for a stuffed animal,” they wrote in the stream’s chatlog. “When I was bidding, you said that I could win that iPhone, and it gave me a BB3 Zodiac,” they said, referring to the Labubu-style plushie that retails for about . “That’s a scam. Please return my money.”This person was not alone in their frustration. Multiple viewers of the stream were outraged when they placed high bids hoping to score Apple devices, only to learn their reward was the chance to spin a digital prize wheel that landed on something cheap. “Man, hell no. This is false advertising. Why would I pay  for a damn charger?” wrote another angry bidder. “Calling my bank now.” The demand for refunds was a common refrain.This is all part of TikTok’s feature, called a “Surprise Set,” where auction hosts create buckets of up to 500 products and whoever bids the most walks away with a random pick from the available prizes. These streams often include a few big ticket items, like iPhones and iPads, to lure viewers in. The rest of the items are less desirable, like charging cords and pencil cases. This feature was added late last year to the platform and remains an invitation-only feature for sellers on TikTok.Many of the streaming set-ups for these TikTok “Surprise Sets” look very similar: a pile of expensive products is shown on screen, with different hosts rallying a couple hundred concurrent viewers to bid higher and higher amounts. If a viewer taps on a small button in the lower left corner of the screen, they can see the live probability of winning each item as well as the full list of what items are still available.The popularity of “Surprise Sets” on TikTok are emblematic of how gambling-like interactions currently dominate the experience of going online, where prediction markets and sports betting reign. People can even wager on the outcome of reality TV shows.WIRED reached out to TikTok for comment on Wednesday of last week to share examples of frustrated viewers who felt scammed. One day later on Thursday, TikTok rolled out a change to its livestream policies and what hosts are allowed to do for “Surprise Sets.” (It’s a policy update that TikTok claims was already in the works.) Hosts are no longer allowed to include iPhones, iPads, televisions, diamonds, gift cards, or precious metals as part of the prizes available for viewers to win during surprise auctions. Following this rule change, hosts seem to be following the new guidelines, with no iPhones appearing in livestream “Surprise Sets” seen by WIRED.“TikTok Shop requires all sellers, including those running Surprise Sets, to accurately present what is being offered. We will take enforcement action on violations of our policies, including removing products and suspending accounts,” TikTok spokesperson Ben Rathe said in a statement to WIRED. If a buyer feels like they were misled, they can reach out to TikTok’s customer support to review the purchase.#TikTok #Shoppers #Thought #Bidding #iPhones #Won #Teddy #Bearstiktok,gambling,livestreaming,social media

iPhone box in front of the camera as around 250 viewers place their bids.

“This could be yours, chat,” the host says. “Wake it up.” The host’s face is hidden from view, with just their hands visible in front of stacks of iPhone, iPad, and MacBook boxes. The TikTok auction starts at $1. As the timer counts down, the price quickly shoots up, with a bid of over $100 scoring the win. After the bidding closes, a digital prize wheel appears and spins through multiple possible products before landing on what the high bidder just won: a teddy bear.

The winner was pissed. “I just paid $147 for a stuffed animal,” they wrote in the stream’s chatlog. “When I was bidding, you said that I could win that iPhone, and it gave me a BB3 Zodiac,” they said, referring to the Labubu-style plushie that retails for about $20. “That’s a scam. Please return my money.”

This person was not alone in their frustration. Multiple viewers of the stream were outraged when they placed high bids hoping to score Apple devices, only to learn their reward was the chance to spin a digital prize wheel that landed on something cheap. “Man, hell no. This is false advertising. Why would I pay $55 for a damn charger?” wrote another angry bidder. “Calling my bank now.” The demand for refunds was a common refrain.

This is all part of TikTok’s feature, called a “Surprise Set,” where auction hosts create buckets of up to 500 products and whoever bids the most walks away with a random pick from the available prizes. These streams often include a few big ticket items, like iPhones and iPads, to lure viewers in. The rest of the items are less desirable, like charging cords and pencil cases. This feature was added late last year to the platform and remains an invitation-only feature for sellers on TikTok.

Many of the streaming set-ups for these TikTok “Surprise Sets” look very similar: a pile of expensive products is shown on screen, with different hosts rallying a couple hundred concurrent viewers to bid higher and higher amounts. If a viewer taps on a small button in the lower left corner of the screen, they can see the live probability of winning each item as well as the full list of what items are still available.

The popularity of “Surprise Sets” on TikTok are emblematic of how gambling-like interactions currently dominate the experience of going online, where prediction markets and sports betting reign. People can even wager on the outcome of reality TV shows.

WIRED reached out to TikTok for comment on Wednesday of last week to share examples of frustrated viewers who felt scammed. One day later on Thursday, TikTok rolled out a change to its livestream policies and what hosts are allowed to do for “Surprise Sets.” (It’s a policy update that TikTok claims was already in the works.) Hosts are no longer allowed to include iPhones, iPads, televisions, diamonds, gift cards, or precious metals as part of the prizes available for viewers to win during surprise auctions. Following this rule change, hosts seem to be following the new guidelines, with no iPhones appearing in livestream “Surprise Sets” seen by WIRED.

“TikTok Shop requires all sellers, including those running Surprise Sets, to accurately present what is being offered. We will take enforcement action on violations of our policies, including removing products and suspending accounts,” TikTok spokesperson Ben Rathe said in a statement to WIRED. If a buyer feels like they were misled, they can reach out to TikTok’s customer support to review the purchase.

#TikTok #Shoppers #Thought #Bidding #iPhones #Won #Teddy #Bearstiktok,gambling,livestreaming,social media">TikTok Shoppers Thought They Were Bidding on iPhones. Instead, They Won Teddy Bears

A TikTok livestream host waves an iPhone box in front of the camera as around 250 viewers place their bids.

“This could be yours, chat,” the host says. “Wake it up.” The host’s face is hidden from view, with just their hands visible in front of stacks of iPhone, iPad, and MacBook boxes. The TikTok auction starts at $1. As the timer counts down, the price quickly shoots up, with a bid of over $100 scoring the win. After the bidding closes, a digital prize wheel appears and spins through multiple possible products before landing on what the high bidder just won: a teddy bear.

The winner was pissed. “I just paid $147 for a stuffed animal,” they wrote in the stream’s chatlog. “When I was bidding, you said that I could win that iPhone, and it gave me a BB3 Zodiac,” they said, referring to the Labubu-style plushie that retails for about $20. “That’s a scam. Please return my money.”

This person was not alone in their frustration. Multiple viewers of the stream were outraged when they placed high bids hoping to score Apple devices, only to learn their reward was the chance to spin a digital prize wheel that landed on something cheap. “Man, hell no. This is false advertising. Why would I pay $55 for a damn charger?” wrote another angry bidder. “Calling my bank now.” The demand for refunds was a common refrain.

This is all part of TikTok’s feature, called a “Surprise Set,” where auction hosts create buckets of up to 500 products and whoever bids the most walks away with a random pick from the available prizes. These streams often include a few big ticket items, like iPhones and iPads, to lure viewers in. The rest of the items are less desirable, like charging cords and pencil cases. This feature was added late last year to the platform and remains an invitation-only feature for sellers on TikTok.

Many of the streaming set-ups for these TikTok “Surprise Sets” look very similar: a pile of expensive products is shown on screen, with different hosts rallying a couple hundred concurrent viewers to bid higher and higher amounts. If a viewer taps on a small button in the lower left corner of the screen, they can see the live probability of winning each item as well as the full list of what items are still available.

The popularity of “Surprise Sets” on TikTok are emblematic of how gambling-like interactions currently dominate the experience of going online, where prediction markets and sports betting reign. People can even wager on the outcome of reality TV shows.

WIRED reached out to TikTok for comment on Wednesday of last week to share examples of frustrated viewers who felt scammed. One day later on Thursday, TikTok rolled out a change to its livestream policies and what hosts are allowed to do for “Surprise Sets.” (It’s a policy update that TikTok claims was already in the works.) Hosts are no longer allowed to include iPhones, iPads, televisions, diamonds, gift cards, or precious metals as part of the prizes available for viewers to win during surprise auctions. Following this rule change, hosts seem to be following the new guidelines, with no iPhones appearing in livestream “Surprise Sets” seen by WIRED.

“TikTok Shop requires all sellers, including those running Surprise Sets, to accurately present what is being offered. We will take enforcement action on violations of our policies, including removing products and suspending accounts,” TikTok spokesperson Ben Rathe said in a statement to WIRED. If a buyer feels like they were misled, they can reach out to TikTok’s customer support to review the purchase.

#TikTok #Shoppers #Thought #Bidding #iPhones #Won #Teddy #Bearstiktok,gambling,livestreaming,social media

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