OpenAI launched an AI-powered web browser called ChatGPT Atlas this week, which makes me wonder: Is it finally time to ditch Safari?
That news was on our minds as Max Zeff, Sean O’Kane, and I discussed the browser landscape — including some lesser-known alternatives — on the latest episode of the Equity podcast. But it doesn’t sound like any of us will be making a big switch soon.
For one thing, Sean noted many companies have tried and ultimately failed to unseat the major browsers due to their inability to make money on the browser alone. Of course, that’s less likely to be a problem for OpenAI, with its increasingly massive funding rounds.
Max, meanwhile, has actually tried out Atlas and other browsers that promise AI agents will do the work for you, and he said there’s a “slight efficiency gain” at best. At other times, you end up watching the agent “click around on a website” — is that something normal users are really crying out for? Plus, there are significant security risks
Read a preview of our conversation below, edited for length and clarity.
Anthony: I’m still on Safari, but as far as the search engine, which is tied to browsers, I’ve actually been trying to experiment with non-Google [options,] because I’m just tired of seeing all the genAI stuff at the top of my search results.
I think also there’s this question of: If these AI browsers take off, what does that mean for the idea of the open web in general? You can still go to web pages, but I don’t think it would be crazy to suggest that a website is just going to become less and less important as more and more of our browsing is controlled by these AI interfaces and chatbots.
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Max: I think that this has been a big idea that people talk about a lot: What does the agentic web look like? And I think it is a fascinating question. People have tried to come up with all these solutions to work toward this future that [they] feel is coming.
And I think that there is a certain aspect of it that reminds me of previous tech waves where it’s like, “Okay, but what is the actual experience? What is the value proposition to a consumer of using one of these tools?”
And it’s just not super compelling today. I’ve tried out ChatGPT Atlas and I’ve tried out Comet and the most generous estimation of them is, it’s a slight efficiency gain. It makes you slightly more efficient.
But most of the time that I’ve tried these things, you’re slowly watching it click around on a website, doing some task that I would probably never do in the real world. I would have it, like, look up a recipe and add all of the ingredients to Instacart. I’ve never done that. I think all the tech bros always say that example in the videos, and I’m like, “I don’t know if people are doing that that much.”
This is just this huge gap, in the face of the tech industry right now [saying] “We’re building all these tools for the agentic web,” but why would a normal person use this? And I don’t know.
Sean: I have not used any of those [AI browsers] but that’s in large part because I’m still very much an old head when it comes to search and browsing in general — a lot of the work that I’m doing involves looking for documents, which just naturally involves looking through different discrete parts of web pages that I’m familiar with, lots of Boolean searches on Google. Maybe I’ll try these one day if Google really does up and kill Boolean search, which it feels like is coming at some point, but it’s not there yet.
The thing that is interesting to me about these AI browsers is that we’ve seen other companies try to compete in the browser space and they always lose because it’s just impossible to make money on a browser as a product. And some have tried to charge up front for it, they can kind of get by for a little while, but it’s just ultimately not sustainable in the face of competing against Safari or Chrome or Firefox, for that matter.
What’s interesting to me … is you finally have these companies that just have infinite money, so they can ride it out as long as they want, because they’re not actually trying to make money on these things yet. Eventually they probably will, but OpenAI doesn’t need to make money on this thing in the next year or two, they can just have it out there and let it take shape.
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![Sam Altman’s project World looks to scale its human verification empire. First stop: Tinder. | TechCrunch
At a trendy venue near the San Francisco pier, Sam Altman’s verification project World celebrated its next evolution and rapid expansion of its ambitions. And it’s starting with Tinder.
Tools for Humanity (TFH), the company behind the World project, announced Friday plans to integrate its verification tech into dating apps, event and concert ticketing systems, business organizations, email, and other arenas of public life.
“The world is getting close to very powerful AI, and this is doing a lot of wonderful things,” said Altman, speaking before a packed crowd at The Midway. “We are also heading to a world now where there’s going to be more stuff generated by AI than by humans,” he added. “I’m sure many of you [have had moments] where you’re like, ‘Am I interacting with an AI or a person, or how much of each, and how do I know?”
World (formerly Worldcoin) distinguishes itself from many of its ID verification peers by offering the ability to verify that a real, living human is using a digital service while still protecting that person’s anonymity. There is some complex cryptographic alchemy behind this (something called “zero-knowledge proof-based authentication”). The upshot: The company is creating what it calls “proof of human” tools, which are mechanisms that can verify human activity in a world rife with AI agents and bots.
Its chief tool for verification is a spherical digital reader called the Orb that scans a user’s eyes, converting their iris into a unique and anonymous cryptographic identifier (known as a verified World ID). This can then be used to access World’s services, although users can also access World’s app without one.
Altman kept his remarks brief on Friday (TFH’s co-founder and CEO, Alex Blania, was absent due to a last-minute hand surgery, Altman said). He then turned much of the presentation over to World’s chief product officer, Tiago Sada, and his team.
Sada explained that World was launching the newest version of its app (the last version was launched at an event in December), along with a plethora of new integrations for its technology.
World has been preparing, for some time, to deploy a verification service for dating apps — most notably, Tinder. Last year, Tinder launched a World ID pilot program in Japan. That pilot was apparently a success because World announced that Tinder would be launching its verification integration in global markets —including the U.S. The program integrates a World ID emblem into the profiles of users who have gone through its verification processes, thus authenticating them as a real person.
Image Credits:World
World is also courting the entertainment industry by launching a new feature called Concert Kit, where musical artists can reserve a certain number of concert tickets for World ID-verified humans. This is designed to ensure that fans are safe from scalpers who often use automated ticket-buying bots to scarf up seats. Concert Kit is compatible with major ticketing systems, including Ticketmaster and Eventbrite, and the company is promoting it via partnerships with 30 Seconds to Mars and Bruno Mars — both of whom plan to use it for their upcoming tours.
The event was full of many other announcements, including some aimed at businesses. A Zoom/World ID verification integration seeks to battle a supposed deepfake threat to business calls, and a Docusign partnership is designed to ensure signatures come from authentic users.
The company is also working on a number of features in anticipation of the Wild West of the agentic web, including one called “agent delegation,” in which a person can delegate their World ID to an agent to carry out online activities on their behalf. A partnership with authentication firm Okta has also created a system (currently in beta) that verifies that an agent is acting on behalf of a human. The system is set up so that a World ID can be tied to a specific agent and then, when the agent goes out into the web to operate on that person’s behalf, websites will know a verified person is behind the behavior, said Okta’s chief product officer, Gareth Davies, at the event.
So far, it’s been difficult for World to scale, due largely to the verification process itself. For much of the company’s history, to get its gold standard, you had to travel to one of its offices and have your eyeballs scanned by an Orb — a fairly inconvenient (not to mention weird) experience.
Image Credits:World
However, World has continually made moves to increase the ease and incentive structure for verification. In the past, it offered its crypto asset, Worldcoin, to some members who signed up and has distributed its Orbs into big retail chains so that users can verify themselves while they’re out shopping or getting a coffee. Now the company is announcing that it is significantly expanding its Orb saturation in New York, Los Angeles, and San Francisco. The company also promoted a service where interested users could have World bring an Orb to their location for remote verification.
In a conversation with TechCrunch, Sada also shared that World has attempted to solve the scaling problem by creating different tiers of verification. The highest tier is Orb verification, but below that, World has previously offered a mid-level tier, which uses an anonymized scan of an official government ID via the card’s NFC chip.
The company also introduced a low-level tier, or what Sada called “low friction”— meaning low effort, I guess, but also “low security” — which involves merely taking a selfie.
Selfie Check, which Sada’s team presented during the event, is designed to maintain user privacy.
“Selfie is private by design,” said Daniel Shorr, one of TFH’s executives, during the presentation. “That means that we maximize the local processing that’s happening on your device, on your phone, which means that your images are yours.”
Selfie verification obviously isn’t new, and fraudsters have long managed to spoof it. “Obviously, we do our best, and it’s like one of the best systems that you’ll see for this. But it has limits,” Sada told TechCrunch. Developers looking to integrate World’s services can choose from the three different verification tiers depending on the level of security that’s important to them, he noted.
#Sam #Altmans #project #World #scale #human #verification #empire #stop #Tinder #TechCrunchDocuSign,sam altman,Tinder,World,Worldcoin,zoom Sam Altman’s project World looks to scale its human verification empire. First stop: Tinder. | TechCrunch
At a trendy venue near the San Francisco pier, Sam Altman’s verification project World celebrated its next evolution and rapid expansion of its ambitions. And it’s starting with Tinder.
Tools for Humanity (TFH), the company behind the World project, announced Friday plans to integrate its verification tech into dating apps, event and concert ticketing systems, business organizations, email, and other arenas of public life.
“The world is getting close to very powerful AI, and this is doing a lot of wonderful things,” said Altman, speaking before a packed crowd at The Midway. “We are also heading to a world now where there’s going to be more stuff generated by AI than by humans,” he added. “I’m sure many of you [have had moments] where you’re like, ‘Am I interacting with an AI or a person, or how much of each, and how do I know?”
World (formerly Worldcoin) distinguishes itself from many of its ID verification peers by offering the ability to verify that a real, living human is using a digital service while still protecting that person’s anonymity. There is some complex cryptographic alchemy behind this (something called “zero-knowledge proof-based authentication”). The upshot: The company is creating what it calls “proof of human” tools, which are mechanisms that can verify human activity in a world rife with AI agents and bots.
Its chief tool for verification is a spherical digital reader called the Orb that scans a user’s eyes, converting their iris into a unique and anonymous cryptographic identifier (known as a verified World ID). This can then be used to access World’s services, although users can also access World’s app without one.
Altman kept his remarks brief on Friday (TFH’s co-founder and CEO, Alex Blania, was absent due to a last-minute hand surgery, Altman said). He then turned much of the presentation over to World’s chief product officer, Tiago Sada, and his team.
Sada explained that World was launching the newest version of its app (the last version was launched at an event in December), along with a plethora of new integrations for its technology.
World has been preparing, for some time, to deploy a verification service for dating apps — most notably, Tinder. Last year, Tinder launched a World ID pilot program in Japan. That pilot was apparently a success because World announced that Tinder would be launching its verification integration in global markets —including the U.S. The program integrates a World ID emblem into the profiles of users who have gone through its verification processes, thus authenticating them as a real person.
Image Credits:World
World is also courting the entertainment industry by launching a new feature called Concert Kit, where musical artists can reserve a certain number of concert tickets for World ID-verified humans. This is designed to ensure that fans are safe from scalpers who often use automated ticket-buying bots to scarf up seats. Concert Kit is compatible with major ticketing systems, including Ticketmaster and Eventbrite, and the company is promoting it via partnerships with 30 Seconds to Mars and Bruno Mars — both of whom plan to use it for their upcoming tours.
The event was full of many other announcements, including some aimed at businesses. A Zoom/World ID verification integration seeks to battle a supposed deepfake threat to business calls, and a Docusign partnership is designed to ensure signatures come from authentic users.
The company is also working on a number of features in anticipation of the Wild West of the agentic web, including one called “agent delegation,” in which a person can delegate their World ID to an agent to carry out online activities on their behalf. A partnership with authentication firm Okta has also created a system (currently in beta) that verifies that an agent is acting on behalf of a human. The system is set up so that a World ID can be tied to a specific agent and then, when the agent goes out into the web to operate on that person’s behalf, websites will know a verified person is behind the behavior, said Okta’s chief product officer, Gareth Davies, at the event.
So far, it’s been difficult for World to scale, due largely to the verification process itself. For much of the company’s history, to get its gold standard, you had to travel to one of its offices and have your eyeballs scanned by an Orb — a fairly inconvenient (not to mention weird) experience.
Image Credits:World
However, World has continually made moves to increase the ease and incentive structure for verification. In the past, it offered its crypto asset, Worldcoin, to some members who signed up and has distributed its Orbs into big retail chains so that users can verify themselves while they’re out shopping or getting a coffee. Now the company is announcing that it is significantly expanding its Orb saturation in New York, Los Angeles, and San Francisco. The company also promoted a service where interested users could have World bring an Orb to their location for remote verification.
In a conversation with TechCrunch, Sada also shared that World has attempted to solve the scaling problem by creating different tiers of verification. The highest tier is Orb verification, but below that, World has previously offered a mid-level tier, which uses an anonymized scan of an official government ID via the card’s NFC chip.
The company also introduced a low-level tier, or what Sada called “low friction”— meaning low effort, I guess, but also “low security” — which involves merely taking a selfie.
Selfie Check, which Sada’s team presented during the event, is designed to maintain user privacy.
“Selfie is private by design,” said Daniel Shorr, one of TFH’s executives, during the presentation. “That means that we maximize the local processing that’s happening on your device, on your phone, which means that your images are yours.”
Selfie verification obviously isn’t new, and fraudsters have long managed to spoof it. “Obviously, we do our best, and it’s like one of the best systems that you’ll see for this. But it has limits,” Sada told TechCrunch. Developers looking to integrate World’s services can choose from the three different verification tiers depending on the level of security that’s important to them, he noted.
#Sam #Altmans #project #World #scale #human #verification #empire #stop #Tinder #TechCrunchDocuSign,sam altman,Tinder,World,Worldcoin,zoom](https://techcrunch.com/wp-content/uploads/2026/04/Screenshot-2026-04-17-at-1.55.00-PM.png?w=680)

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