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OpenAI’s existential questions | TechCrunch OpenAI has been all over the news recently, whether that news is about acquisitions, competition with Anthropic, or bigger debates about AI’s impact on society. On the latest episode of TechCrunch’s Equity podcast, Kirsten Korosec, Sean O’Kane, and I did our best to round up all the latest OpenAI news. While the company’s latest acquisitions seem to be classic acqui-hires, Sean suggested they also address “two big existential problems that OpenAI is trying to solve right now.” First, with the team behind personal finance startup Hiro, the company may be hoping to  come up with a product that has “more hooks than just a chatbot, and maybe something worth paying more for.” And with new media startup TBPN, OpenAI could be looking to “better shape its image in the public eye, which lately has not been great.” Read a preview of our conversation, edited for length and clarity below. Anthony: [We have] two deals that are worth mentioning, one is that OpenAI acquired this personal finance startup called Hiro. And that comes after another deal that was literally announced when we were recording our last episode of Equity, so we didn’t get to talk about it: OpenAI had also acquired TBPN — a business talk show, like a new media company. And I think both of these deals are pretty small compared to the scale of OpenAI. These are not things that people expect to really change the course of their business or anything like that, but they’re interesting because it suggests that there’s still this [attitude of,] “Let’s try out different things.” Especially [with] the TBPN deal […] particularly at this time when it feels like OpenAI, from all the reporting we’re reading, is also trying to really refocus on making ChatGPT and its GPT models really competitive in an enterprise context with programmers. Techcrunch event San Francisco, CA | October 13-15, 2026 Is running a tech talk show, should that really be on the to-do list? Kirsten: No, this should not be on the to-do list. That’s it.  I do want to mention Hiro because to me, that’s an interesting one, because Julie Bort, our venture editor, super talented, she wrote about this and was I think the first to write about it. She dug in a little bit and basically this looks like an acqui-hire. The company is folding. They basically said, “By this date, you won’t be able to access this anymore.” This is a personal finance startup. And they only launched two years ago. So this absolutely is about getting talent on board. So I’m very curious to see if OpenAI is going to be just absorbing them into the ether at OpenAI, or if they’re actually interested in some sort of personal finance product that they want to work on. To me, it’s not really clear. Sean: I think you look at both of these as acqui-hires to a certain extent. I mean, the TBPN acquisition, allegedly they are going to retain their editorial independence on the show that they make every day. And all respect to those guys who’ve put that out there and gotten it off the ground so quickly and grown it into what it has become. I think any person who follows the media should have a healthy dose of skepticism that when you acquire something like that and you put the people who make the show under the org of the public policy people and comms or marketing adjacent people higher up at the company making the acquisition, that you could have good questions about whether or not saying “editorial independence” is enough. It’s not an incantation that just works. But you know, what’s interesting to me about these two, while they are similar in their acqui-hire-ness, I think they both represent two major problems that OpenAI is facing. One is Hiro. OpenAI has a very successful product in ChatGPT. As far as whether or not that will actually ever make them enough money to become a sustainable business that’s not raising the largest private rounds in the world, ever, to keep things going, is a big question. And they also seem to be struggling to keep up on the enterprise side of things where the real money seems to be, so bringing in a team like this seems like taking a shot at, “What else can we do?”  The guy who founded Hiro seems to have a serial entrepreneur streak of creating consumer apps, and so this seems to me like a bet on them being able to come up with something else that may have more hooks than just a chatbot, and maybe something worth paying more for. And then TBPN is an acquisition made to help better represent what the company does and better shape its image in the public eye, which lately has not been great and certainly is under more questions now than just a few weeks ago, because Ronan Farrow just led a report at The New Yorker that dropped suspiciously right around the time that this and a couple other announcements from OpenAI came out last week.  I think those are two big existential problems that OpenAI is trying to solve right now. Kirsten: So the thing that you didn’t say is, there’s Anthropic kind of looming in — not in the shadows, I mean, they’re very much taking up a lot of space here — but they’re having a lot of success on the enterprise side of things. It feels like these guys are competitors and they also feel like very different companies in a lot of ways. Anthony, I’m wondering if you see them as direct competition to OpenAI? Or [are they] just finding their stride in enterprise and in a way, these two companies are clearly going to coexist and they’re really not directly competing with each other — maybe on talent, but not necessarily as we initially thought of them? Anthony: I think they’re directly competing with each other. There’s definitely a scenario where if AI as an industry, as a technology, is as successful as its proponents hope for, they could both be very successful companies, they could just be the one and two. And the success of one does not necessarily mean that the other will just fade into obscurity.  And again, none of this is official, but there’s just been a lot of reporting around how it seems like OpenAI, more than anyone, is obsessed with and upset about Anthropic’s rise.  Our reporter Lucas [Ropek], he did a great piece over the weekend about the HumanX conference, where he was talking to everyone there and they’re sort of like, “Yeah, ChatGPT is fine, too,” but like they were all about Claude Code. And I think that is exactly what OpenAI is worried about. Because again, in theory, there could be many other opportunities for generative AI, but it feels like the big growth area, the area where the most money is and where they could at least see a path to having a sustainable business in the future, is in these enterprise and coding tools. #OpenAIs #existential #questions #TechCrunchAnthropic,Equity podcast,OpenAI

OpenAI’s existential questions | TechCrunch

OpenAI has been all over the news recently, whether that news is about acquisitions, competition with Anthropic, or bigger debates about AI’s impact on society.

On the latest episode of TechCrunch’s Equity podcast, Kirsten Korosec, Sean O’Kane, and I did our best to round up all the latest OpenAI news. While the company’s latest acquisitions seem to be classic acqui-hires, Sean suggested they also address “two big existential problems that OpenAI is trying to solve right now.”

First, with the team behind personal finance startup Hiro, the company may be hoping to  come up with a product that has “more hooks than just a chatbot, and maybe something worth paying more for.” And with new media startup TBPN, OpenAI could be looking to “better shape its image in the public eye, which lately has not been great.”

Read a preview of our conversation, edited for length and clarity below.

Anthony: [We have] two deals that are worth mentioning, one is that OpenAI acquired this personal finance startup called Hiro. And that comes after another deal that was literally announced when we were recording our last episode of Equity, so we didn’t get to talk about it: OpenAI had also acquired TBPN — a business talk show, like a new media company.

And I think both of these deals are pretty small compared to the scale of OpenAI. These are not things that people expect to really change the course of their business or anything like that, but they’re interesting because it suggests that there’s still this [attitude of,] “Let’s try out different things.”

Especially [with] the TBPN deal […] particularly at this time when it feels like OpenAI, from all the reporting we’re reading, is also trying to really refocus on making ChatGPT and its GPT models really competitive in an enterprise context with programmers.

Techcrunch event

San Francisco, CA | October 13-15, 2026

Is running a tech talk show, should that really be on the to-do list?

Kirsten: No, this should not be on the to-do list. That’s it. 

I do want to mention Hiro because to me, that’s an interesting one, because Julie Bort, our venture editor, super talented, she wrote about this and was I think the first to write about it. She dug in a little bit and basically this looks like an acqui-hire. The company is folding. They basically said, “By this date, you won’t be able to access this anymore.”

This is a personal finance startup. And they only launched two years ago. So this absolutely is about getting talent on board. So I’m very curious to see if OpenAI is going to be just absorbing them into the ether at OpenAI, or if they’re actually interested in some sort of personal finance product that they want to work on. To me, it’s not really clear.

Sean: I think you look at both of these as acqui-hires to a certain extent. I mean, the TBPN acquisition, allegedly they are going to retain their editorial independence on the show that they make every day. And all respect to those guys who’ve put that out there and gotten it off the ground so quickly and grown it into what it has become.

I think any person who follows the media should have a healthy dose of skepticism that when you acquire something like that and you put the people who make the show under the org of the public policy people and comms or marketing adjacent people higher up at the company making the acquisition, that you could have good questions about whether or not saying “editorial independence” is enough. It’s not an incantation that just works.

But you know, what’s interesting to me about these two, while they are similar in their acqui-hire-ness, I think they both represent two major problems that OpenAI is facing.

One is Hiro. OpenAI has a very successful product in ChatGPT. As far as whether or not that will actually ever make them enough money to become a sustainable business that’s not raising the largest private rounds in the world, ever, to keep things going, is a big question. And they also seem to be struggling to keep up on the enterprise side of things where the real money seems to be, so bringing in a team like this seems like taking a shot at, “What else can we do?” 

The guy who founded Hiro seems to have a serial entrepreneur streak of creating consumer apps, and so this seems to me like a bet on them being able to come up with something else that may have more hooks than just a chatbot, and maybe something worth paying more for.

And then TBPN is an acquisition made to help better represent what the company does and better shape its image in the public eye, which lately has not been great and certainly is under more questions now than just a few weeks ago, because Ronan Farrow just led a report at The New Yorker that dropped suspiciously right around the time that this and a couple other announcements from OpenAI came out last week. 

I think those are two big existential problems that OpenAI is trying to solve right now.

Kirsten: So the thing that you didn’t say is, there’s Anthropic kind of looming in — not in the shadows, I mean, they’re very much taking up a lot of space here — but they’re having a lot of success on the enterprise side of things.

It feels like these guys are competitors and they also feel like very different companies in a lot of ways. Anthony, I’m wondering if you see them as direct competition to OpenAI? Or [are they] just finding their stride in enterprise and in a way, these two companies are clearly going to coexist and they’re really not directly competing with each other — maybe on talent, but not necessarily as we initially thought of them?

Anthony: I think they’re directly competing with each other. There’s definitely a scenario where if AI as an industry, as a technology, is as successful as its proponents hope for, they could both be very successful companies, they could just be the one and two. And the success of one does not necessarily mean that the other will just fade into obscurity. 

And again, none of this is official, but there’s just been a lot of reporting around how it seems like OpenAI, more than anyone, is obsessed with and upset about Anthropic’s rise. 

Our reporter Lucas [Ropek], he did a great piece over the weekend about the HumanX conference, where he was talking to everyone there and they’re sort of like, “Yeah, ChatGPT is fine, too,” but like they were all about Claude Code. And I think that is exactly what OpenAI is worried about.

Because again, in theory, there could be many other opportunities for generative AI, but it feels like the big growth area, the area where the most money is and where they could at least see a path to having a sustainable business in the future, is in these enterprise and coding tools.

#OpenAIs #existential #questions #TechCrunchAnthropic,Equity podcast,OpenAI

Tech-news , ,

OpenAI has been all over the news recently, whether that news is about acquisitions, competition with Anthropic, or bigger debates about AI’s impact on society.

On the latest episode of TechCrunch’s Equity podcast, Kirsten Korosec, Sean O’Kane, and I did our best to round up all the latest OpenAI news. While the company’s latest acquisitions seem to be classic acqui-hires, Sean suggested they also address “two big existential problems that OpenAI is trying to solve right now.”

First, with the team behind personal finance startup Hiro, the company may be hoping to  come up with a product that has “more hooks than just a chatbot, and maybe something worth paying more for.” And with new media startup TBPN, OpenAI could be looking to “better shape its image in the public eye, which lately has not been great.”

Read a preview of our conversation, edited for length and clarity below.

Anthony: [We have] two deals that are worth mentioning, one is that OpenAI acquired this personal finance startup called Hiro. And that comes after another deal that was literally announced when we were recording our last episode of Equity, so we didn’t get to talk about it: OpenAI had also acquired TBPN — a business talk show, like a new media company.

And I think both of these deals are pretty small compared to the scale of OpenAI. These are not things that people expect to really change the course of their business or anything like that, but they’re interesting because it suggests that there’s still this [attitude of,] “Let’s try out different things.”

Especially [with] the TBPN deal […] particularly at this time when it feels like OpenAI, from all the reporting we’re reading, is also trying to really refocus on making ChatGPT and its GPT models really competitive in an enterprise context with programmers.

Techcrunch event

San Francisco, CA
|
October 13-15, 2026

Is running a tech talk show, should that really be on the to-do list?

Kirsten: No, this should not be on the to-do list. That’s it. 

I do want to mention Hiro because to me, that’s an interesting one, because Julie Bort, our venture editor, super talented, she wrote about this and was I think the first to write about it. She dug in a little bit and basically this looks like an acqui-hire. The company is folding. They basically said, “By this date, you won’t be able to access this anymore.”

This is a personal finance startup. And they only launched two years ago. So this absolutely is about getting talent on board. So I’m very curious to see if OpenAI is going to be just absorbing them into the ether at OpenAI, or if they’re actually interested in some sort of personal finance product that they want to work on. To me, it’s not really clear.

Sean: I think you look at both of these as acqui-hires to a certain extent. I mean, the TBPN acquisition, allegedly they are going to retain their editorial independence on the show that they make every day. And all respect to those guys who’ve put that out there and gotten it off the ground so quickly and grown it into what it has become.

I think any person who follows the media should have a healthy dose of skepticism that when you acquire something like that and you put the people who make the show under the org of the public policy people and comms or marketing adjacent people higher up at the company making the acquisition, that you could have good questions about whether or not saying “editorial independence” is enough. It’s not an incantation that just works.

But you know, what’s interesting to me about these two, while they are similar in their acqui-hire-ness, I think they both represent two major problems that OpenAI is facing.

One is Hiro. OpenAI has a very successful product in ChatGPT. As far as whether or not that will actually ever make them enough money to become a sustainable business that’s not raising the largest private rounds in the world, ever, to keep things going, is a big question. And they also seem to be struggling to keep up on the enterprise side of things where the real money seems to be, so bringing in a team like this seems like taking a shot at, “What else can we do?” 

The guy who founded Hiro seems to have a serial entrepreneur streak of creating consumer apps, and so this seems to me like a bet on them being able to come up with something else that may have more hooks than just a chatbot, and maybe something worth paying more for.

And then TBPN is an acquisition made to help better represent what the company does and better shape its image in the public eye, which lately has not been great and certainly is under more questions now than just a few weeks ago, because Ronan Farrow just led a report at The New Yorker that dropped suspiciously right around the time that this and a couple other announcements from OpenAI came out last week. 

I think those are two big existential problems that OpenAI is trying to solve right now.

Kirsten: So the thing that you didn’t say is, there’s Anthropic kind of looming in — not in the shadows, I mean, they’re very much taking up a lot of space here — but they’re having a lot of success on the enterprise side of things.

It feels like these guys are competitors and they also feel like very different companies in a lot of ways. Anthony, I’m wondering if you see them as direct competition to OpenAI? Or [are they] just finding their stride in enterprise and in a way, these two companies are clearly going to coexist and they’re really not directly competing with each other — maybe on talent, but not necessarily as we initially thought of them?

Anthony: I think they’re directly competing with each other. There’s definitely a scenario where if AI as an industry, as a technology, is as successful as its proponents hope for, they could both be very successful companies, they could just be the one and two. And the success of one does not necessarily mean that the other will just fade into obscurity. 

And again, none of this is official, but there’s just been a lot of reporting around how it seems like OpenAI, more than anyone, is obsessed with and upset about Anthropic’s rise. 

Our reporter Lucas [Ropek], he did a great piece over the weekend about the HumanX conference, where he was talking to everyone there and they’re sort of like, “Yeah, ChatGPT is fine, too,” but like they were all about Claude Code. And I think that is exactly what OpenAI is worried about.

Because again, in theory, there could be many other opportunities for generative AI, but it feels like the big growth area, the area where the most money is and where they could at least see a path to having a sustainable business in the future, is in these enterprise and coding tools.

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Deadspin | Sei Young Kim rides ups, downs to hold lead at LA Championship <div id=""><section id="0" class=" w-full"><div class="xl:container mx-0 !px-4 py-0 pb-4 !mx-0 !px-0"><img src="https://images.deadspin.com/tr:w-900/21290461.jpg" srcset="https://images.deadspin.com/tr:w-900/21290461.jpg" alt="LPGA: CP Women's Open - Final Round" class="w-full" fetchpriority="high" loading="eager"/><span class="text-0.8 leading-tight">Aug 27, 2023; Vancouver, British Columbia, CAN; Sei Young Kim hits out of bunker on the fifteenth green during the final round of the CPKC Women’s Open golf tournament at Shaughnessy Golf & Country Club. Mandatory Credit: Bob Frid-Imagn Images<!-- --> <!-- --> </span></div></section><section id="section-1"> <p>South Korea’s Sei Young Kim endured a rough back nine with four consecutive bogeys on Saturday but retained her lead after three rounds at the JM Eagle LA Championship in Tarzana, Calif.</p> </section><section id="section-2"> <p>Ranked No. 10 in the world, Kim had a one-shot lead entering the day and expanded that to two strokes with a 1-under-par 71 to move to 15-under 201 at El Caballero Country Club.</p> </section><section id="section-3"> <p>“Oh, wow, it’s feel like, yeah, roller coaster,” Kim said of her round. “I didn’t know still two-shot lead until the last hole. Yeah, after finish I look at the scoreboard and I still (hold a) two-shot lead. OK, one more day. Yeah, I’m going better tomorrow.”</p> </section><section id="section-4"> <p>Four players are tied for second at 13 under: Australia’s Hannah Green (5-under 67 on Saturday), Thailand’s Suvichaya Vinijchaitham (67), South Korea’s Ina Yoon (71) and Jessica Porvasnik (68).</p> </section><section id="section-5"> <p>Kim shot a blistering 31 on the front nine with five birdies (Nos. 1, 3, 5, 7 and 9) and four pars to get to 19 under for the tournament. The back nine, however, was a different story with four pars followed by bogeys at Nos. 14, 15, 16 and 17 before a par on No. 18 for 40.</p> </section><section id="section-6"> <p>Kim had carded one bogey in a first-round 65 and followed with a bogey-free 65 on Friday.</p> </section><section id="section-7"> <p>She hit seven of 14 fairways on Saturday and 13 of 18 greens in regulation while totaling 28 putts.</p> </section><br/><section id="section-8"> <p>“I don’t know forget about (the third round) because I want to keep thinking and then I want to why, why, why, why. I don’t want to make (it) happen again,” Kim said. “But it’s golf. It can be happen again. It’s learn and then learn and learn. Mistake and then learn, yeah. Hopefully, success (at the) end of the day tomorrow.”</p> </section> <section id="section-9"> <p>Green’s adventurous 67 featured seven birdies and two bogeys. Vinijchaitham made eagle on the par-5 16th hole, and also have five birdies and two bogeys.</p> </section><section id="section-10"> <p>Yoon recorded four birdies and three bogeys, while Porvasnik carded seven birdies — including each of the last three holes — to counter a double bogey on the par-3 No. 9 and a bogey at the par-3 No. 15.</p> </section><section id="section-11"> <p>“I felt like I was playing pretty well,” Porvasnik said. “Had a hiccup on nine and just kind of kept grinding. Knew that just stay patient out there. It’s playing tough. To have the three birdies to close was just really nice.”</p> </section><section id="section-12"> <p>Kim, 33, owns 13 career LPGA victories, but just one in the past six years, at the BMW Ladies Championship last October.</p> </section><section id="section-13"> <p>Japan’s Chizzy Iwai had led after a course-record-tying 63 on Thursday, then carded a 68 on Friday to get to 13 under. She carded a 3-over 75 on Saturday to fall to 10 under and a tie for 10th.</p> </section><section id="section-14"> <p>Iwai made just one birdie, at the par-4 No. 13, and lost ground with bogeys at Nos. 2, 7, 17 and 18.</p> </section><section id="section-15"> <p>–Field Level Media</p> </section></div> #Deadspin #Sei #Young #Kim #rides #ups #downs #hold #lead #Championship

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“As they journey to strange new worlds, they will battle inner demons and external threats, encounter colorful new characters, reunite with familiar faces, and confront terrifying aliens. Through it all, they strive to embrace a bright, hopeful future.”

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“As they journey to strange new worlds, they will battle inner demons and external threats, encounter colorful new characters, reunite with familiar faces, and confront terrifying aliens. Through it all, they strive to embrace a bright, hopeful future.”

Strange New Worlds season four stars Anson Mount (Pike), Rebecca Romijn (Una Chin-Riley/Number One), Ethan Peck (Spock), Jess Bush (Christine Chapel), Christina Chong (La’an Noonien-Singh), Celia Rose Gooding (Uhura), Melissa Navia (Erica Ortega), Babs Olusanmokun (Dr. M’Benga), and Martin Quinn (Scotty); Carol Kane (Pelia) and Paul Wesley (Kirk) guest star.

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“In season four of the Paramount+ Original Series, the crew of the U.S.S. Enterprise—led by Captain Christopher Pike—embark on a series of thrilling and emotional adventures across the stars,” reads the official synopsis, which makes no mention of the puppet episode we know full well is coming.

“As they journey to strange new worlds, they will battle inner demons and external threats, encounter colorful new characters, reunite with familiar faces, and confront terrifying aliens. Through it all, they strive to embrace a bright, hopeful future.”

Strange New Worlds season four stars Anson Mount (Pike), Rebecca Romijn (Una Chin-Riley/Number One), Ethan Peck (Spock), Jess Bush (Christine Chapel), Christina Chong (La’an Noonien-Singh), Celia Rose Gooding (Uhura), Melissa Navia (Erica Ortega), Babs Olusanmokun (Dr. M’Benga), and Martin Quinn (Scotty); Carol Kane (Pelia) and Paul Wesley (Kirk) guest star.

Star Trek: Strange New Worlds season four begins July 23 on Paramount+. It runs weekly, with new episodes arriving Thursdays through September 24.

Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who.

#Strange #Worlds #Season #Trailer #Teases #Journey #Beginning #Star #TrekStar Trek: Strange New Worlds

A TikTok livestream host waves an iPhone box in front of the camera as around 250 viewers place their bids.

“This could be yours, chat,” the host says. “Wake it up.” The host’s face is hidden from view, with just their hands visible in front of stacks of iPhone, iPad, and MacBook boxes. The TikTok auction starts at $1. As the timer counts down, the price quickly shoots up, with a bid of over $100 scoring the win. After the bidding closes, a digital prize wheel appears and spins through multiple possible products before landing on what the high bidder just won: a teddy bear.

The winner was pissed. “I just paid $147 for a stuffed animal,” they wrote in the stream’s chatlog. “When I was bidding, you said that I could win that iPhone, and it gave me a BB3 Zodiac,” they said, referring to the Labubu-style plushie that retails for about $20. “That’s a scam. Please return my money.”

This person was not alone in their frustration. Multiple viewers of the stream were outraged when they placed high bids hoping to score Apple devices, only to learn their reward was the chance to spin a digital prize wheel that landed on something cheap. “Man, hell no. This is false advertising. Why would I pay $55 for a damn charger?” wrote another angry bidder. “Calling my bank now.” The demand for refunds was a common refrain.

This is all part of TikTok’s feature, called a “Surprise Set,” where auction hosts create buckets of up to 500 products and whoever bids the most walks away with a random pick from the available prizes. These streams often include a few big ticket items, like iPhones and iPads, to lure viewers in. The rest of the items are less desirable, like charging cords and pencil cases. This feature was added late last year to the platform and remains an invitation-only feature for sellers on TikTok.

Many of the streaming set-ups for these TikTok “Surprise Sets” look very similar: a pile of expensive products is shown on screen, with different hosts rallying a couple hundred concurrent viewers to bid higher and higher amounts. If a viewer taps on a small button in the lower left corner of the screen, they can see the live probability of winning each item as well as the full list of what items are still available.

The popularity of “Surprise Sets” on TikTok are emblematic of how gambling-like interactions currently dominate the experience of going online, where prediction markets and sports betting reign. People can even wager on the outcome of reality TV shows.

WIRED reached out to TikTok for comment on Wednesday of last week to share examples of frustrated viewers who felt scammed. One day later on Thursday, TikTok rolled out a change to its livestream policies and what hosts are allowed to do for “Surprise Sets.” (It’s a policy update that TikTok claims was already in the works.) Hosts are no longer allowed to include iPhones, iPads, televisions, diamonds, gift cards, or precious metals as part of the prizes available for viewers to win during surprise auctions. Following this rule change, hosts seem to be following the new guidelines, with no iPhones appearing in livestream “Surprise Sets” seen by WIRED.

“TikTok Shop requires all sellers, including those running Surprise Sets, to accurately present what is being offered. We will take enforcement action on violations of our policies, including removing products and suspending accounts,” TikTok spokesperson Ben Rathe said in a statement to WIRED. If a buyer feels like they were misled, they can reach out to TikTok’s customer support to review the purchase.

#TikTok #Shoppers #Thought #Bidding #iPhones #Won #Teddy #Bearstiktok,gambling,livestreaming,social media">TikTok Shoppers Thought They Were Bidding on iPhones. Instead, They Won Teddy BearsA TikTok livestream host waves an iPhone box in front of the camera as around 250 viewers place their bids.“This could be yours, chat,” the host says. “Wake it up.” The host’s face is hidden from view, with just their hands visible in front of stacks of iPhone, iPad, and MacBook boxes. The TikTok auction starts at . As the timer counts down, the price quickly shoots up, with a bid of over 0 scoring the win. After the bidding closes, a digital prize wheel appears and spins through multiple possible products before landing on what the high bidder just won: a teddy bear.The winner was pissed. “I just paid 7 for a stuffed animal,” they wrote in the stream’s chatlog. “When I was bidding, you said that I could win that iPhone, and it gave me a BB3 Zodiac,” they said, referring to the Labubu-style plushie that retails for about . “That’s a scam. Please return my money.”This person was not alone in their frustration. Multiple viewers of the stream were outraged when they placed high bids hoping to score Apple devices, only to learn their reward was the chance to spin a digital prize wheel that landed on something cheap. “Man, hell no. This is false advertising. Why would I pay for a damn charger?” wrote another angry bidder. “Calling my bank now.” The demand for refunds was a common refrain.This is all part of TikTok’s feature, called a “Surprise Set,” where auction hosts create buckets of up to 500 products and whoever bids the most walks away with a random pick from the available prizes. These streams often include a few big ticket items, like iPhones and iPads, to lure viewers in. The rest of the items are less desirable, like charging cords and pencil cases. This feature was added late last year to the platform and remains an invitation-only feature for sellers on TikTok.Many of the streaming set-ups for these TikTok “Surprise Sets” look very similar: a pile of expensive products is shown on screen, with different hosts rallying a couple hundred concurrent viewers to bid higher and higher amounts. If a viewer taps on a small button in the lower left corner of the screen, they can see the live probability of winning each item as well as the full list of what items are still available.The popularity of “Surprise Sets” on TikTok are emblematic of how gambling-like interactions currently dominate the experience of going online, where prediction markets and sports betting reign. People can even wager on the outcome of reality TV shows.WIRED reached out to TikTok for comment on Wednesday of last week to share examples of frustrated viewers who felt scammed. One day later on Thursday, TikTok rolled out a change to its livestream policies and what hosts are allowed to do for “Surprise Sets.” (It’s a policy update that TikTok claims was already in the works.) Hosts are no longer allowed to include iPhones, iPads, televisions, diamonds, gift cards, or precious metals as part of the prizes available for viewers to win during surprise auctions. Following this rule change, hosts seem to be following the new guidelines, with no iPhones appearing in livestream “Surprise Sets” seen by WIRED.“TikTok Shop requires all sellers, including those running Surprise Sets, to accurately present what is being offered. We will take enforcement action on violations of our policies, including removing products and suspending accounts,” TikTok spokesperson Ben Rathe said in a statement to WIRED. If a buyer feels like they were misled, they can reach out to TikTok’s customer support to review the purchase.#TikTok #Shoppers #Thought #Bidding #iPhones #Won #Teddy #Bearstiktok,gambling,livestreaming,social media

iPhone box in front of the camera as around 250 viewers place their bids.

“This could be yours, chat,” the host says. “Wake it up.” The host’s face is hidden from view, with just their hands visible in front of stacks of iPhone, iPad, and MacBook boxes. The TikTok auction starts at $1. As the timer counts down, the price quickly shoots up, with a bid of over $100 scoring the win. After the bidding closes, a digital prize wheel appears and spins through multiple possible products before landing on what the high bidder just won: a teddy bear.

The winner was pissed. “I just paid $147 for a stuffed animal,” they wrote in the stream’s chatlog. “When I was bidding, you said that I could win that iPhone, and it gave me a BB3 Zodiac,” they said, referring to the Labubu-style plushie that retails for about $20. “That’s a scam. Please return my money.”

This person was not alone in their frustration. Multiple viewers of the stream were outraged when they placed high bids hoping to score Apple devices, only to learn their reward was the chance to spin a digital prize wheel that landed on something cheap. “Man, hell no. This is false advertising. Why would I pay $55 for a damn charger?” wrote another angry bidder. “Calling my bank now.” The demand for refunds was a common refrain.

This is all part of TikTok’s feature, called a “Surprise Set,” where auction hosts create buckets of up to 500 products and whoever bids the most walks away with a random pick from the available prizes. These streams often include a few big ticket items, like iPhones and iPads, to lure viewers in. The rest of the items are less desirable, like charging cords and pencil cases. This feature was added late last year to the platform and remains an invitation-only feature for sellers on TikTok.

Many of the streaming set-ups for these TikTok “Surprise Sets” look very similar: a pile of expensive products is shown on screen, with different hosts rallying a couple hundred concurrent viewers to bid higher and higher amounts. If a viewer taps on a small button in the lower left corner of the screen, they can see the live probability of winning each item as well as the full list of what items are still available.

The popularity of “Surprise Sets” on TikTok are emblematic of how gambling-like interactions currently dominate the experience of going online, where prediction markets and sports betting reign. People can even wager on the outcome of reality TV shows.

WIRED reached out to TikTok for comment on Wednesday of last week to share examples of frustrated viewers who felt scammed. One day later on Thursday, TikTok rolled out a change to its livestream policies and what hosts are allowed to do for “Surprise Sets.” (It’s a policy update that TikTok claims was already in the works.) Hosts are no longer allowed to include iPhones, iPads, televisions, diamonds, gift cards, or precious metals as part of the prizes available for viewers to win during surprise auctions. Following this rule change, hosts seem to be following the new guidelines, with no iPhones appearing in livestream “Surprise Sets” seen by WIRED.

“TikTok Shop requires all sellers, including those running Surprise Sets, to accurately present what is being offered. We will take enforcement action on violations of our policies, including removing products and suspending accounts,” TikTok spokesperson Ben Rathe said in a statement to WIRED. If a buyer feels like they were misled, they can reach out to TikTok’s customer support to review the purchase.

#TikTok #Shoppers #Thought #Bidding #iPhones #Won #Teddy #Bearstiktok,gambling,livestreaming,social media">TikTok Shoppers Thought They Were Bidding on iPhones. Instead, They Won Teddy Bears

A TikTok livestream host waves an iPhone box in front of the camera as around 250 viewers place their bids.

“This could be yours, chat,” the host says. “Wake it up.” The host’s face is hidden from view, with just their hands visible in front of stacks of iPhone, iPad, and MacBook boxes. The TikTok auction starts at $1. As the timer counts down, the price quickly shoots up, with a bid of over $100 scoring the win. After the bidding closes, a digital prize wheel appears and spins through multiple possible products before landing on what the high bidder just won: a teddy bear.

The winner was pissed. “I just paid $147 for a stuffed animal,” they wrote in the stream’s chatlog. “When I was bidding, you said that I could win that iPhone, and it gave me a BB3 Zodiac,” they said, referring to the Labubu-style plushie that retails for about $20. “That’s a scam. Please return my money.”

This person was not alone in their frustration. Multiple viewers of the stream were outraged when they placed high bids hoping to score Apple devices, only to learn their reward was the chance to spin a digital prize wheel that landed on something cheap. “Man, hell no. This is false advertising. Why would I pay $55 for a damn charger?” wrote another angry bidder. “Calling my bank now.” The demand for refunds was a common refrain.

This is all part of TikTok’s feature, called a “Surprise Set,” where auction hosts create buckets of up to 500 products and whoever bids the most walks away with a random pick from the available prizes. These streams often include a few big ticket items, like iPhones and iPads, to lure viewers in. The rest of the items are less desirable, like charging cords and pencil cases. This feature was added late last year to the platform and remains an invitation-only feature for sellers on TikTok.

Many of the streaming set-ups for these TikTok “Surprise Sets” look very similar: a pile of expensive products is shown on screen, with different hosts rallying a couple hundred concurrent viewers to bid higher and higher amounts. If a viewer taps on a small button in the lower left corner of the screen, they can see the live probability of winning each item as well as the full list of what items are still available.

The popularity of “Surprise Sets” on TikTok are emblematic of how gambling-like interactions currently dominate the experience of going online, where prediction markets and sports betting reign. People can even wager on the outcome of reality TV shows.

WIRED reached out to TikTok for comment on Wednesday of last week to share examples of frustrated viewers who felt scammed. One day later on Thursday, TikTok rolled out a change to its livestream policies and what hosts are allowed to do for “Surprise Sets.” (It’s a policy update that TikTok claims was already in the works.) Hosts are no longer allowed to include iPhones, iPads, televisions, diamonds, gift cards, or precious metals as part of the prizes available for viewers to win during surprise auctions. Following this rule change, hosts seem to be following the new guidelines, with no iPhones appearing in livestream “Surprise Sets” seen by WIRED.

“TikTok Shop requires all sellers, including those running Surprise Sets, to accurately present what is being offered. We will take enforcement action on violations of our policies, including removing products and suspending accounts,” TikTok spokesperson Ben Rathe said in a statement to WIRED. If a buyer feels like they were misled, they can reach out to TikTok’s customer support to review the purchase.

#TikTok #Shoppers #Thought #Bidding #iPhones #Won #Teddy #Bearstiktok,gambling,livestreaming,social media

SAVE $300: As of June 16, the Shark AV2501S AI Ultra robot vacuum is on sale for $249.99 at Amazon. That’s a 55% discount on the list price.

$249.96 at Amazon
$549.99 Save $300.03

 

Prime Day kicks off next week, but there are some early deals already starting to pop up. You can already find deals on things like portable power stations and robot vacuums, and if you’re looking for the latter, there’s a great deal on the Shark AV2501S AI Ultra live right now.

As of June 16, this vacuum is down to $249.99, a savings of $300. That’s more than half off the list price and the lowest-ever price for this model.

Mashable Deals

By signing up, you agree to receive recurring automated SMS marketing messages from Mashable Deals at the number provided. Msg and data rates may apply. Up to 2 messages/day. Reply STOP to opt out, HELP for help. Consent is not a condition of purchase. See our Privacy Policy and Terms of Use.

This vacuum uses Matrix Clean Navigation to follow a precise grid pattern when vacuuming. This means it makes multiple passes over areas and dirt, making sure nothing is missed. This model also benefits from a self-emptying and bagless design. This is managed at the docking station where it can hold up to 30 days of dirt and debris.

360° LiDAR mapping helps it to navigate around your home, and it can even detect and avoid obstacles like shoes or furniture legs. And if you have pets at home, this vacuum is more than capable of dealing with the excess hair and fluff. It has a self-cleaning brushroll and strong suction to handle pet hair, dust, and dander. 

It can also be controlled hands-free using Amazon Alexa or Google Assistant, and it supports scheduled cleans, so you can set it to run when you’re out of the house.

Pick up this robot vacuum deal from Amazon now.

#robot #vacuum #deal #Save #Shark #AV2501S #Ultra">Best robot vacuum deal: Save 0 on Shark AV2501S AI Ultra SAVE 0: As of June 16, the Shark AV2501S AI Ultra robot vacuum is on sale for 9.99 at Amazon. That’s a 55% discount on the list price. 9.96 at Amazon 9.99 Save 0.03   Prime Day kicks off next week, but there are some early deals already starting to pop up. You can already find deals on things like portable power stations and robot vacuums, and if you’re looking for the latter, there’s a great deal on the Shark AV2501S AI Ultra live right now. As of June 16, this vacuum is down to 9.99, a savings of 0. That’s more than half off the list price and the lowest-ever price for this model. Mashable Deals By signing up, you agree to receive recurring automated SMS marketing messages from Mashable Deals at the number provided. Msg and data rates may apply. Up to 2 messages/day. Reply STOP to opt out, HELP for help. Consent is not a condition of purchase. See our Privacy Policy and Terms of Use. This vacuum uses Matrix Clean Navigation to follow a precise grid pattern when vacuuming. This means it makes multiple passes over areas and dirt, making sure nothing is missed. This model also benefits from a self-emptying and bagless design. This is managed at the docking station where it can hold up to 30 days of dirt and debris.360° LiDAR mapping helps it to navigate around your home, and it can even detect and avoid obstacles like shoes or furniture legs. And if you have pets at home, this vacuum is more than capable of dealing with the excess hair and fluff. It has a self-cleaning brushroll and strong suction to handle pet hair, dust, and dander.  Mashable Deals By signing up, you agree to receive recurring automated SMS marketing messages from Mashable Deals at the number provided. Msg and data rates may apply. Up to 2 messages/day. Reply STOP to opt out, HELP for help. Consent is not a condition of purchase. See our Privacy Policy and Terms of Use. It can also be controlled hands-free using Amazon Alexa or Google Assistant, and it supports scheduled cleans, so you can set it to run when you’re out of the house.Pick up this robot vacuum deal from Amazon now. #robot #vacuum #deal #Save #Shark #AV2501S #Ultra

Shark AV2501S AI Ultra robot vacuum is on sale for $249.99 at Amazon. That’s a 55% discount on the list price.

$249.96 at Amazon
$549.99 Save $300.03

 

Prime Day kicks off next week, but there are some early deals already starting to pop up. You can already find deals on things like portable power stations and robot vacuums, and if you’re looking for the latter, there’s a great deal on the Shark AV2501S AI Ultra live right now.

As of June 16, this vacuum is down to $249.99, a savings of $300. That’s more than half off the list price and the lowest-ever price for this model.

Mashable Deals

By signing up, you agree to receive recurring automated SMS marketing messages from Mashable Deals at the number provided. Msg and data rates may apply. Up to 2 messages/day. Reply STOP to opt out, HELP for help. Consent is not a condition of purchase. See our Privacy Policy and Terms of Use.

This vacuum uses Matrix Clean Navigation to follow a precise grid pattern when vacuuming. This means it makes multiple passes over areas and dirt, making sure nothing is missed. This model also benefits from a self-emptying and bagless design. This is managed at the docking station where it can hold up to 30 days of dirt and debris.

360° LiDAR mapping helps it to navigate around your home, and it can even detect and avoid obstacles like shoes or furniture legs. And if you have pets at home, this vacuum is more than capable of dealing with the excess hair and fluff. It has a self-cleaning brushroll and strong suction to handle pet hair, dust, and dander. 

It can also be controlled hands-free using Amazon Alexa or Google Assistant, and it supports scheduled cleans, so you can set it to run when you’re out of the house.

Pick up this robot vacuum deal from Amazon now.

#robot #vacuum #deal #Save #Shark #AV2501S #Ultra">Best robot vacuum deal: Save $300 on Shark AV2501S AI Ultra

SAVE $300: As of June 16, the Shark AV2501S AI Ultra robot vacuum is on sale for $249.99 at Amazon. That’s a 55% discount on the list price.

$249.96 at Amazon
$549.99 Save $300.03

 

Prime Day kicks off next week, but there are some early deals already starting to pop up. You can already find deals on things like portable power stations and robot vacuums, and if you’re looking for the latter, there’s a great deal on the Shark AV2501S AI Ultra live right now.

As of June 16, this vacuum is down to $249.99, a savings of $300. That’s more than half off the list price and the lowest-ever price for this model.

Mashable Deals

By signing up, you agree to receive recurring automated SMS marketing messages from Mashable Deals at the number provided. Msg and data rates may apply. Up to 2 messages/day. Reply STOP to opt out, HELP for help. Consent is not a condition of purchase. See our Privacy Policy and Terms of Use.

This vacuum uses Matrix Clean Navigation to follow a precise grid pattern when vacuuming. This means it makes multiple passes over areas and dirt, making sure nothing is missed. This model also benefits from a self-emptying and bagless design. This is managed at the docking station where it can hold up to 30 days of dirt and debris.

360° LiDAR mapping helps it to navigate around your home, and it can even detect and avoid obstacles like shoes or furniture legs. And if you have pets at home, this vacuum is more than capable of dealing with the excess hair and fluff. It has a self-cleaning brushroll and strong suction to handle pet hair, dust, and dander. 

It can also be controlled hands-free using Amazon Alexa or Google Assistant, and it supports scheduled cleans, so you can set it to run when you’re out of the house.

Pick up this robot vacuum deal from Amazon now.

#robot #vacuum #deal #Save #Shark #AV2501S #Ultra

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